

The Agent Leader Podcast
Brent Kelly--The Agent Leader Podcast
The podcast for independent insurance agency leaders and their teams to learn practical strategies and behaviors to become their best version possible. Hosted by Sitkins Group President, Brent Kelly, The Agent Leader Podcast provides agencies with leadership, sales, and self-development methods that actually get results.
With our focus on a total-team approach to improving independent insurance agencies, we dive into sales, service, and leadership teams.
Leadership is not a title. Leadership is influence. Become a better leader and gain influence with your clients, team, and community.
With our focus on a total-team approach to improving independent insurance agencies, we dive into sales, service, and leadership teams.
Leadership is not a title. Leadership is influence. Become a better leader and gain influence with your clients, team, and community.
Episodes
Mentioned books

Aug 17, 2023 • 37min
Controlling the Controllables
How often do you or the people in your agency focus on things that, although they may be impactful, they have no control over?
How much time, energy, and effort goes into anger, frustration, or anxiety wasted on others' mistakes that we can't change?Do others' actions impact you? Yes. But the bigger question is, do they control you?In this episode of the Agent Leader, Brent Kelly will provide ideas on where agencies can take charge of areas of impact vs spending too much time, energy, and effort in areas outside of their true control.
To learn more about our programs for insurance agencies, visit https://www.sitkins.com/

Aug 3, 2023 • 25min
Leading Meaningful Change in Your Agency
How can you make meaningful change in your insurance agency? Brent talks over four ways agency leaders can create greater buy-in with their agency teams.
7:30 - Having a Clear Vision vs. Confusion
11:08 - Having a Culture to support the Change
14:30 - Having Consistency vs Intensity
16:50 - Commitment vs Complacency
If you're ready to make impactful change in your insurance agency and want to learn more about our programs, visit www.sitkins.com/programs
or get a jump start with our Best Version Possible book.

Jul 27, 2023 • 28min
Easy vs. Hard, It's About the Choices You Make in Your Insurance Agency
Are you simply making the easy choices in your insurance agency, that are actually making your life harder in the end?
As we always say, if you make easy choices today, it'll make your life harder long-term. Brent challenges independent insurance agency leaders to think through five choices that can impact your business long-term.
4:30 - Choice #1, Does your agency have a Team Training and Development Plan?
9:08 - Choice #2, Having High-Performance Teams, which means having clear and consistent communication between your sales and service teams.
12:42 - Choice #3, Producer Accountability to Results
16:28 - Choice #4, Leveraging the Power of the 80/20 Rule
21:15 - Choice #5, 3P's - Playbook, Preparation, and Practice
Are you willing to make some of the hard choices now that are going to make the long-term success of the agency easier?
If you're ready to get predictable and guaranteed results in your insurance agency, visit sitkins.com to learn more about our programs.
To watch the video or read the transcript of this episode, visit www.sitkins.com/blog/easy-vs-hard

Jul 20, 2023 • 31min
Producer Improvement Strategies
Unlock the secrets to success in insurance sales! Discover core strategies from an effective training program designed to enhance producer performance. Learn how aligning agency goals with producer practices can lead to lasting client relationships. Tips are shared for both seasoned professionals and newcomers alike. Get ready to boost your sales, fill your pipeline, and create a flexible schedule that works for you!

Jun 29, 2023 • 17min
Consistency Builds Results
Brent is bringing some excitement and thoughts back to you, the audience, from two events he recently participated in.
Great ideas are everywhere for improving your agency. The real challenge is how can you as agency leaders keep the intensity through consistency for change?
One of the biggest frustrations we see in working with agencies like you is the fact that we start things, we just don't finish them real well. So let's get in to three practical ways to help your agency have more consistency.
If you're ready to jump start true change in your agency, visit sitkins.com/profit to learn about our popular Producer Improvement Program.
To read the transcript or watch the video of this episode, visit sitkins.com/consistency

Jun 20, 2023 • 24min
Three Shifts to Become Indispensable
Brent highlights three shifts that insurance agencies can make to truly become indispensable in their marketplace.
As an agency leader, or within your agency, your agency culture, what needs to change to get you to the next place?
Follow along as Brent goes over three shifts you can make to transform into indispensable, along with some deep questions to ask yourself as a leader.
Shift 1: Shifting from quotes to risk advice
Shift 2: Shifting from transaction to relationships
Shift 3: Shifting from a vendor to a risk partner
To watch the video or read the transcript of this episode, visit www.sitkins.com/blog/become-indispensable-in-insurance
To learn more about our agency transformation process, visit www.sitkins.com/experience
To order our Best Version Possible book, visit www.sitkins.com/bvp

May 31, 2023 • 22min
Increasing Service Capacity in Your Agency
Roger Sitkins, an expert in insurance agency management, delves into enhancing service capacity through strategic insights. He emphasizes the significance of understanding key performance indicators and how knowing your numbers can lead to greater efficiency. The discussion also touches on leveraging technology to improve client relationships and streamline operations. Sitkins advocates for focusing on high-value accounts and highlights the role of automation in maximizing agency performance, offering actionable strategies for growth.

May 17, 2023 • 38min
Increasing Your Sales Capacity
Roger Sitkins comes back as Brent's guest for a 2-Part series about Sales and Service Capacity.
In this first part, our coaches tackle the topics that can help you increase, and improve, your sales capacity.
Get ready to take notes on agency valuation, how to invest in your agency, and examples of what independent insurance agencies have done, can do, and should do to help improve their sales capacity.
Stay tuned next week for Part Two of this series, focused on Service Capacity.
To learn more about our Membership Experience, visit www.sitkins.com/experience
To read the transcript or watch the video recording of this episode, visit https://www.sitkins.com/blog/the-impact-of-your-capacity

May 2, 2023 • 28min
Sales Leadership Capacity
Dive into the 4M's of sales leadership! Discover how to model the right behaviors, motivate your team with understanding, and mentor effectively for deeper connections. Learn the art of multiplying your efforts by investing in your people and watching them thrive. This insightful discussion emphasizes fostering a culture of growth and improvement within your insurance agency. Get ready to unlock your capacity for greater success!

Apr 18, 2023 • 23min
Three Questions for Leadership Capacity
This is the first in a series about agency capacity. There's a lot that goes into that, and a lot to discuss, from leadership capacity, sales capacity, service capacity, and what all that means for your agency in terms of results, processes, systems, and pretty much everything you can think of.
How can you gain clarity on your leadership capacity? Start by asking yourself these three questions:
What must I change to stop trying to have it all?
What "good" things can I stop doing, in order to do the best things?
What must I do to become more proactive, and less reactive?
To learn more about our private client network, visit sitkins.com/experience
To watch the video or read the transcript, visit sitkins.com/blog/three-questions-for-leadership-clarity