The Nonprofit Podcast

Send us a textDo you want to make the most of your year-end email campaign and boost your fundraising results?Email campaigns are a key element of successful year-end appeals.  So why aren’t they working for you?  Join Cara and Kara Schmid for a 20-minute best-practice deep dive into planning email campaigns with maximum impact, and minimum stress!Email marketing is a key tool for engaging and retaining your donors. It allows you to show your impact, express your gratitude, and inspire action.  From personalization to engaging content targeting the right donor segment at strategic points throughout Giving Season, Kara shares top tips and tactics that deliver results.  And if you are unsure your appeal strategy will make this your best Giving Season to date, don’t worry – we have you covered!  Download our  Giving Tuesday Appeals for examples of email and social media appeals, which you can adapt to use all year round to help drive more donations.  Download them here:  https://library.donorbox.org/giving-tuesday-appeals/ We also have 2 comprehensive blogs to help get the fundamentals in place for your campaign in The Nonprofit Blog, be sure to explore all we have to offer while you are there: 📔Getting You Ready for Giving Season [With a 3-Step Roadmap]https://donorbox.org/nonprofit-blog/giving-season     📕Email Marketing for Nonprofits: An Essential Guidehttps://donorbox.org/nonprofit-blog/email-marketing-for-nonprofits Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/   Support the show

Send us a textIt's all aboard for the ‘Big Ask’ as Giving Season kicks in, but is your Nonprofit Board pulling its weight?  Cara is joined by frontline fundraiser and coach, Adam Morgan, who shares key insights into catalyzing and maximizing the impact, information, and inspiration we expect from these key nonprofit team members.Dig into the benefits of effective and ethical Board Outreach, from networking and lead lists to managing low-performing board members, and ensure you leverage every possible ‘Ask’ opportunity this Giving Season.Adam has helped found several small nonprofits in Delaware and currently serves as the immediate past president of the Spur Impact Association, which raised over $2.6M in 24 hours for nonprofits in Delaware. He has been a manager and has led major gifts programs for the American Cancer Society, Freedom Alliance, and The Salvation Army.  You can find out more about Adam or contact him here:  https://getfullyfunded.com/fundraising-coaching/ We have 3 comprehensive blogs to help you develop a great Nonprofit Board in The Nonprofit Blog, be sure to explore while you are there: 📔The Guide to Onboarding New Board Members [+Sample Orientation Packet Structure]https://donorbox.org/nonprofit-blog/onboarding-board-members    📕10 Key Responsibilities of Nonprofit Board Membershttps://donorbox.org/nonprofit-blog/nonprofit-board-responsibilities 📘How to Find Nonprofit Board Members | Insights & Tipshttps://donorbox.org/nonprofit-blog/how-to-find-nonprofit-board-members Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/    Support the show

Send us a textPlanned Giving shouldn’t be mysterious!Despite many nonprofits having everything a planned giving program takes, they’re not making use of a game-changing source of income.  Are you one of them?Join Cara and Tony Martignetti, host of Nonprofit Radio and Planned Giving strategist, as they tackle the what, why, who, and when of creating a planned giving program for nonprofits and their donors.  From the basic concepts and types of planned gifts to the many, sometimes surprising, benefits Tony shares his expertise.  Yes, including tackling the uncomfortable conversations that deter so many fundraisers from maximizing the full potential of planned giving.Tony is a renowned planned giving consultant, leadership coach, and podcast host, with over 20 years of experience helping organizations and individuals achieve their fundraising and leadership goals.  You can find out more about Tony’s Planned Giving Accelerator course, or catch his Nonprofit Radio podcast here: https://tonymartignetti.com/ We also have an excellent blog to get you on the path to a successful planned giving program in our comprehensive Nonprofit Blog, be sure to explore while you are there: 📔Why You Should Add Planned Giving to Your Fundraising Strategyhttps://donorbox.org/nonprofit-blog/planned-giving   Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/Support the show

Send us a textBlank mind, blank screen, and your appeal has to go out today?  If your powers of persuasion disappear the second you sit down to draft your year-end appeal, take 10 minutes to break the block and get the job done right.Cara shares 3 keys to unlocking powerful, personalized appeals that reach the hearts and minds of your donors.  Tweak your appeal letter writing with these three tips to create appeal letters that overwhelm your donors’ emotions and not your creativity!Use Cara’s promo code ‘PODCAST’ to sign up for the Donorbox Academy “30 Days to Your Year-End Campaign” Masterclass at 20% off here Donorbox Academy and banish appeal anxiety this Giving Season.  We also have some actionable resources you can access immediately to get you on the right path in our comprehensive Nonprofit Blog, be sure to explore while you are there: 📔5 Must-Dos for Engaging Fundraising Appeal Letters [+ Samples]https://donorbox.org/nonprofit-blog/fundraising-appeal-letters  📨How to Devise the Perfect End-of-Year Appeal (Free Samples)https://donorbox.org/nonprofit-blog/end-of-year-appeal 🗓️2023 Giving Tuesday Calendar (Downloadable)https://library.donorbox.org/2023-giving-tuesday-calendar/ 💻And for more information and easy reference to creating every element of a Giving Tuesday campaign, The Complete Giving Tuesday Toolkit for Nonprofits 2023 is an essential resource: ttps://donorbox.org/nonprofit-blog/giving-tuesday-toolkit  Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/Support the show

Send us a textA good tool improves the way you work. A great tool improves the way you think! This 20-minute in-depth dive into everything a powerful online Giving Season toolkit needs, from strategies and software to top-performing techniques, sets you up for success this Giving Season.Join Cara and Jena for expert advice on building a campaign anchored in four foundational fundraising methods: Peer-to-Peer, Crowdfunding, Text-to-Give, and Membership Programs. You’ll learn how to use proven strategies to maximize your outcomes, with inside-track insights into optimizing every tool available to your organization.The best investment is in the tools of one's own trade.  ;) In addition, we have three free resources to help you track your planning to hit each campaign milestone without unnecessary stress:📔Your Ultimate Guide to Giving Tuesdayhttps://donorbox.org/nonprofit-blog/guide-giving-tuesday 🗓️2023 Giving Tuesday Calendar (Downloadable)https://library.donorbox.org/2023-giving-tuesday-calendar/ 💻And for more information and easy reference to creating every element of a Giving Tuesday campaign, The Complete Giving Tuesday Toolkit for Nonprofits 2023 is an essential resource: ttps://donorbox.org/nonprofit-blog/giving-tuesday-toolkit  Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️(7) Donorbox - YouTube The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.orgSupport the show

Send us a textFundraising campaigns that incorporate video receive over 110% more funding than campaigns that don’t.So, why aren’t we all using video? Because gathering content is hard! Not unlike herding cats, according to nonprofits who have recognized the value but have been unable to create a content collection process that works.Carly Euler, Marketing Manager at Memory Fox, a platform that helps nonprofit marketers collect, organize, and share powerful storytelling content from their community of donors simply and effectively, shares her insights into creating an effective 3-step plan that delivers!Join Jena and Carly to take control of your visual storytelling this Giving Season, make the most of the year-end generosity to move your mission, and establish a sound visual storytelling strategy that will support your fundraising in the years to come.Plus you can join us for an “Ask Us Anything: Do Stories Really Raise More Year-End Funds?” with experts from Donorbox and MemoryFox for an insightful journey into amplifying your nonprofit’s year-end fundraising on Wednesday, October 25 at 1 pm ET.Book your seat today:https://webinars.donorbox.org/w/year-end-fundraising-stories-webinarDon’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️(7) Donorbox - YouTube The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/Support the show

Send us a textIn 2023 Giving Tuesday donations could reach up to $5.1 billion.  Are you ready to make the most of this wave of worldwide generosity for your organization?Cara and Lindsey Baker Bower tackle how to make your Giving Tuesday planning as easy as possible.  Covering five critical Must-Do steps for a successful strategy, they set out a well-paced plan to optimize every element for meeting your fundraising goal on the day and build on that momentum to keep donations rolling in throughout the end of the year.In addition, we have three free resources to help you track your planning to hit each campaign milestone without unnecessary stress:📔Your Ultimate Guide to Giving Tuesdayhttps://donorbox.org/nonprofit-blog/guide-giving-tuesday 🗓️2023 Giving Tuesday Calendar (Downloadable)https://library.donorbox.org/2023-giving-tuesday-calendar/ 💻And for everything you need to give your campaign a boost with an impactful Giving Tuesday Crowdfunding Page, head to our Donorbox Giving Tuesday site:https://donorbox.org/giving-tuesday-fundraising# Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, are available on the Donorbox YouTube channel for your convenience, subscribe today and never miss an episode:🖥️(7) Donorbox - YouTube The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/Support the show

Send us a text"30% of annual giving takes place in December, but making the ‘Smart Ask’ takes year-round planning - True or False?How many times have you heard that 30% stat in the last two weeks? Or, that 10% of year-end donations happen in the last 3 days of the year?Enough to make you break a sweat if Giving Season is one of those tasks you’ve postponed for the last nine months, we’ll bet!Prepping a winning Giving Season strategy should ideally be part of your annual strategy. But, if you haven’t, join Cara and Jena for a breakdown of all your communication and campaign must-dos into manageable steps, equipping you to tackle your year-end fundraising with confidence.Cara applies her bite-sized tips and tactics to creating and scheduling an ‘Ask’ amplifying year-end fundraising appeal plan anchored in 5 simple steps. Not only will you conquer ‘The Ask’ anxiety that’s been holding you back, but you’ll come away with sound stewardship strategy fundamentals to serve you through Giving Season and set you up for the year to come.The Donorbox Library has an excellent checklist to get you and your team on the same page for a cracking campaign:📃Prep Your Team Self-Assessment Checklist:https://library.donorbox.org/prep-your-team-self-assessment-checklist/ Plus The Nonprofit Blog has two comprehensive guides to keep you on track:✅Getting You Ready for Giving Season [With a 3-Step Roadmap]:https://donorbox.org/nonprofit-blog/giving-season   ✅6 Helpful Tips for Nonprofit Giving Season:https://donorbox.org/nonprofit-blog/fundraising-season  💻And download our popular 5 A’s of Awesome Fundraising screensaver here: Introducing The 5 A's of Awesome Fundraising  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/Support the show

Send us a textEveryone knows it’s easier to hold on to donors than find new ones, but how can you hold onto donors or win them back if you don’t know who they are? 😕LYBUNT describes donors who gave “last year but unfortunately, not this year”, something we’ve all been hearing more often than we would like in the current economic environment. But, here’s the bright side. These are not disaffected donors, and there are ways to bring them back into your donor family.To reconnect with your LYBUNT donors and develop long-lasting relationships, join Cara for 10 minutes of techniques and stewardship Pro-Tips, plus advice on how to use online donor management systems to track your donor retention rate.For more resources, and checklists to help with every step of your LYBUNT mining and stewardship planning, head to the Donorbox Library:📚 https://library.donorbox.org/   And for a recap on superior donor stewardship, head back to Episode 74:  Steal this Stewardship Plan, here: https://podcasts.apple.com/us/podcast/ep-74-steal-this-stewardship-plan-free-template-for/id1483848924?i=1000623281795 Our excellent Nonprofit Blog has an excellent guide, well worth the 7-minute read:📃 What are LYBUNT and SYBUNT Reports? [All You Must Know]https://donorbox.org/nonprofit-blog/lybunt-sybunt-reports And a comprehensive guide to set you up for stewarding success:✅ Donor Stewardship: Motivate Donors to Stay and Support:https://donorbox.org/nonprofit-blog/donor-stewardship  ✅ 8 Donor Metrics to Improve Donor Stewardship & Fundraising:https://donorbox.org/nonprofit-blog/donor-metrics If we have inspired you to get ahead of the curve you can join Cara’s Masterclass: 30 Days to Your Year-End Campaign course with our special podcast 15% discount, using the promo code PODCAST to register.  Find out more from Cara in the episode, or register here:  https://academy.donorbox.org/ This offer is valid until the course begins at 1 p.m. Eastern on Tuesday, September 26.The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/Support the show

Send us a textIt’s that time of year again!  So, are you going to procrastinate, panic, or perfect your year-end giving campaign? 30% of all donations are made in December!  As enticing as that sounds to any nonprofit fundraiser, it also means having your campaign ducks lined up and ready to go long before November rolls around and Giving Season gets into gear.For all nonprofits, year-end campaigning is a crucial opportunity to raise funds, engage supporters, and increase awareness for their mission.  Join Cara and Jena for tried and tested tips, plus fresh thinking and new tactics to keep your campaign momentum and your donations ticking upward, from Giving Tuesday to the last (very busy) day of the year! If we have inspired you to get ahead of the curve you can join Cara’s Masterclass: 30 Days to Your Year-End Campaign course with our special podcast 15% discount, using the promo code PODCAST to register.   This offer is valid until the course begins at 1 p.m. Eastern on Tuesday, September 26. Find out more from Cara in the episode, or register here: https://academy.donorbox.org/ If you are interested in making this your best year-end campaign to date, don’t forget our excellent Nonprofit Blog has comprehensive guides to set you up for fundraising success:🧭Getting You Ready for Giving Season [With a 3-Step Roadmap]:https://donorbox.org/nonprofit-blog/giving-season  🧭6 Helpful Tips for Nonprofit Giving Season:https://donorbox.org/nonprofit-blog/fundraising-season    🧭How to Write a Powerful Year-End Giving Letter (with Samples):https://donorbox.org/nonprofit-blog/year-end-giving-letter  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/?utm_source=youtube&utm_medium=podcast&utm_campaign=ep_77Support the show