
Protect the Hustle | A SaaS Podcast
Accelerate your B2B SaaS growth and get better as an operator. Join Paddle as we explore the truth behind the strategy and tactics of those scaling in SaaS. Basically this podcast gives you a team of advisors in the trenches actually doing the work.
Latest episodes

Feb 2, 2021 • 20min
Zuora's Amy Konary on why subscriptions are win-win
Topics covered in this episode:
What makes your business is more than just a piece of tech.
Subscriptions make better citizens of the world.
The fundamental shift occurring with your customers.
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

Jan 28, 2021 • 21min
B-Side: A case for coaches
Topics discussed in this episode.
In 2021 and in general, you need a coach to give you proper outside perspective and to check your self-awareness.
If you're in B2B SaaS, I recommend Dan Martell and his SaaS Academy program. There's no one I've met more helpful to SaaS Founders. And he offered up some 1:1 time to Protect the Hustle subscribers. You can book that time here.
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

Jan 26, 2021 • 42min
Reforge CEO, Brian Balfour, on frameworks and communication
Topics covered in this episode:
How to avoid getting sucked into traps
Using perspective to get everyone on the same page
Creating tools to reveal answers
The importances of shared language
Understanding nuances to unlock frameworks
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

Jan 21, 2021 • 32min
B-Side: The Disney Octopus
Today, Patrick goes into probably the most obvious, superficial point we could learn from Disney. It's lazy analysis. And why we need to go deeper to uncover why this is so powerful for every subscription business out there. This is a ProfitWell Recur Studios production—the first media network dedicated entirely to the SaaS and subscription space.

Dec 15, 2020 • 29min
Salesloft's Sydney Sloan on team alignment
Topics covered in this episode:
Difficulty of category creation
Marketing trends with the rule of 3
Rift between marketing factions
How to acquire a company
Customer needs and wants
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

Dec 8, 2020 • 34min
HubSpot’s Kieran Flanagan on the evolution of growth
Topics covered in this episode:
The evolution of growth
Prioritizing and positioning
Overinvesting in a few growth bets
Playbooks and planning
Learning from mistakes
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

Dec 1, 2020 • 32min
Nathan Latka on generating interest and demand
Topics covered in this episode:
Earning the right to educate
Weaponizing your ego
Generating demand
Characteristics of success
The key to leverage
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

Nov 24, 2020 • 26min
Pluralsight’s Heather Zynczak on the importance of having a learner’s mindset
Topics covered in this episode:
Building a career off problem solving
The growing skills gap
Keeping pace with innovation
Developing a learner’s mindset
The growth of silicon slopes
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

Nov 17, 2020 • 22min
Vidyard’s Michael Litt on the importance of stepping away
Topics covered in this episode:
Don’t be a solution searching for a problem
Tall Poppy Syndrome in Canada
Cultivating a culture of competition
The importance of stepping away
This is a ProfitWell Recur Studios production—the first media network dedicated entirely to the SaaS and subscription space.

Nov 10, 2020 • 33min
Chargebee’s Krish Subramanian on achieving success through loyalty and trust
Topics covered in this episode:
Bootstrapped beginnings
Subscriptions are the future
Contributing vs. building your own
Rallying behind a metric
Positioning your company globally
This is a ProfitWell Recur Studios production—the first media network dedicated entirely to the SaaS and subscription space.