This Much I Know - The Seedcamp Podcast cover image

This Much I Know - The Seedcamp Podcast

Latest episodes

undefined
Oct 14, 2020 • 42min

Shachar Radin on how to build a demand generation machine

On the afternoons of 17th & 24th of September, we brought early-stage marketers from the Seedcamp Nation together for one of our favourite events of the year - the Seedcamp Marketing Summit. Attended by over 80 people we delved into the hottest topics cropping up across our portfolio companies' marketing teams: from building a demand generation machine to PR for startups and whether or not PR agencies provide any benefits at an early stage - it was a jam-packed program! Our Head of Marketing and MC, Natasha Lytton, guided us through it all. Huge thanks to all the fantastic people who contributed to this virtual experience, including portfolio company speakers: Andy Shovel (CEO @This), John May (Head of Demand Generation @re:ceeve), Will Allen-Mersh (Partner @Spill), Anthony Rose (CEO @SeedLegals) and Steffen Hedebrandt (Co-founder @Dreamdata). Our amazing keynote speakers: Shachar Radin (CMO @Hubble), Meagan Healey (Brand & Comms Director @Attest), Andy Davis (Head of Demand Generation @Attest), Chris Seigel (Senior Director, Direct to Consumer @Harrys), Sally Higgin(Marketing & Comms Director @Harrys), Darryl Sparey (Managing Director @Hard Numbers), Ashley Friedlein (CEO @Guild) and Kate Adams (Vice President of Marketing @Drift). Finally, thank you to our two amazing fireside speakers: Ines Ures (NED, ex-CMO Deliveroo, & ex-CCO Treatwell) and Chad West (Director, Global Marketing & Communications @Revolut). A huge effort by all to make sure this event translated across well into virtual!
undefined
Oct 14, 2020 • 20min

Expert Talk: Ashley Friedlein (Guild) on community-based marketing (CBM)

On the 17th & 24th of September, we brought early-stage marketers from the Seedcamp Nation together for our first ever online edition of the Marketing Summit. We delved into the hottest topics cropping up across our portfolio companies' marketing teams: from building a demand generation machine to PR for startups and whether or not PR agencies provide any benefits at an early stage - it was a jam-packed program! Our Head of Marketing and MC, Natasha Lytton, guided us through it all.
undefined
Oct 14, 2020 • 48min

Kate Adams, VP Marketing of Drift, on the Great Marketing Reset

On the 17th & 24th of September, we brought early-stage marketers from the Seedcamp Nation together for our first ever online edition of the Marketing Summit. We delved into the hottest topics cropping up across our portfolio companies' marketing teams: from building a demand generation machine to PR for startups and whether or not PR agencies provide any benefits at an early stage - it was a jam-packed program! Our Head of Marketing and MC, Natasha Lytton, guided us through it all.
undefined
Oct 14, 2020 • 29min

Fireside Talk: Ines Ures, former CMO at Deliveroo and Treatwell

On the 17th & 24th of September, we brought early-stage marketers from the Seedcamp Nation together for our first ever online edition of the Marketing Summit. We delved into the hottest topics cropping up across our portfolio companies' marketing teams: from building a demand generation machine to PR for startups and whether or not PR agencies provide any benefits at an early stage - it was a jam-packed program! Our Head of Marketing and MC, Natasha Lytton, guided us through it all.
undefined
Oct 14, 2020 • 23min

Ashley Friedlein, CEO of Guild, on Community-based marketing (CBM)

On the 17th & 24th of September, we brought early-stage marketers from the Seedcamp Nation together for our first ever online edition of the Marketing Summit. We delved into the hottest topics cropping up across our portfolio companies' marketing teams: from building a demand generation machine to PR for startups and whether or not PR agencies provide any benefits at an early stage - it was a jam-packed program! Our Head of Marketing and MC, Natasha Lytton, guided us through it all.
undefined
Oct 7, 2020 • 40min

Pinning down Financial Crime with the Founders of Salv and Resistant AI

Financial fraud is everywhere: in action movies, history books, and, yes, in our day-to-day lives in companies small and large. According to a 2020 PwC study, 56% of companies in the UK surveyed had experienced fraud, corruption, or economic crime in the past 24 months. This is well above the global finding of 47%. At Seedcamp, we are lucky to have two companies in our portfolio tackling this important and growing issue: Salv, an anti-money laundering platform for banks & fintechs, and Resistant AI, a software solution protecting automated decisions against evolving online fraud. Today, we are joined by their founders and CEOs, Taavi Tamkivi and Martin Rehak, respectively. Tune into this week’s podcast to hear their thoughts on the ever-expanding issue of financial crime and how their startups are tackling it in distinctive ways. Links: Carlos Espinal - twitter.com/cee Seedcamp - www.seedcamp.com Savl - https://salv.com/ Resistant AI -https://resistant.ai/ Taavi Tamkivi - https://twitter.com/taavitamkivi Martin Rehak - https://twitter.com/rehakmar
undefined
Sep 24, 2020 • 38min

Coatue Management Matt Mazzeo’s path into VC and his philosophy on being helpful

In 2012, super-angel investor Chris Sacca launched Lowercase Capital, a new fund focused on the intersection of media and technology. To ensure its success, he hired one of the best-networked business development executives in the LA area: Matt Mazzeo. Within just a few months, Matt proved his tremendous aptitude for venture investing. Over the next four years, Matt and the Lowercase team invested in Instagram, Twitter, Slack, Kickstarter, and Medium to name just a few. Today, Matt is a Partner at Coatue Management, where he heads up the firm’s venture arm. By continuously learning, following your interests, and giving more than you get, Matt has differentiated himself as one of the top VCs in the industry. Tune into this week’s thought-provoking podcast where Carlos and Matt discuss Matt’s path into VC and his approach to advancing the startup ecosystem. You’ll also discover whether Matt is a huge gamer or not (spoiler: he is). Links Matt Mazzeo - https://twitter.com/Mazzeo Carlos Espinal - twitter.com/cee Seedcamp - www.seedcamp.com Coatue - https://www.coatue.com
undefined
Sep 9, 2020 • 50min

Legal Hour – The 6 make or break legal issues to consider when starting a company

On this third episode of the Seedcamp Legal Hour, Tom and Carlos are joined by Anthony Rose, Co-founder and CEO of SeedLegals, the world's first legal automation platform for startup funding and a proud Seedcamp portfolio company. Besides being a serial entrepreneur, Anthony’s career has also seen him take on huge feats such as managing the launch of BBC iPlayer, for which Wired UK named him "the man who saved the BBC”. With one in 12 of all early-stage investments in the UK going through the SeedLegals platform, the company now holds key insights on what is market standard when it comes to legal terms. One of the mistakes Anthony has noticed throughout the years includes founders requesting bespoke contracts. He comments, for an investor, it’s like going on a holiday and having a rental car. So you get out of the airport and you jump into the rental car and if Saab or somebody has moved all of the controls into a different place […] it’s a nightmare.” Tune in to learn the six critical things to get sorted legally when you’re just starting a company and how data can empower founders to make better legal decisions. Links: Carlos Espinal - twitter.com/cee Seedcamp - www.seedcamp.com Tom Wilson - twitter.com/tom_wils Anthony Rose - twitter.com/anthonyrose SeedLegals - www.seedlegals.com
undefined
Aug 26, 2020 • 38min

Legal Hour with Tom & Carlos - what to be aware of when signing ‘standard terms’

Tom and Carlos are back with another episode of the Legal Hour podcast where they’ll walk you through the standard terms for term sheets, advisory agreements, and founder collaboration agreements and why founders shouldn’t blindly just use templates available without proper diligence. The term ‘standard documents’ came along not only from wanting to absorb the lessons learned, but also to introduce some level of simplicity in rather complex legal agreements. However, what is defined as ‘standard’ changes depending on various external variables that alongside others include how competitive the market is currently. So, if the standard terms aren’t static, but rather continuously shifting, what should founders look out for before placing their signature on any of them? Tune in to hear from Tom and Carlos as they’ll walk you through the most important elements that aren’t typical and should be adjusted to a specific company’s needs. The key resources mentioned: Seedsummit - https://seedsummit.org/ YC SAFE - https://www.ycombinator.com/documents/ Resources by Tom - https://tom-wilson.com/ Blog posts by Carlos - https://thedrawingboard.me/ Links Carlos Espinal - twitter.com/cee Seedcamp - www.seedcamp.com Tom Wilson - https://twitter.com/tom_wils Blog by Tom - https://tom-wilson.com/ Blog by Carlos - https://thedrawingboard.me/ YC SAFE - https://www.ycombinator.com/documents/ Seedsummit - http://seedsummit.org/
undefined
Jul 29, 2020 • 32min

The Future of Health Care with the Founders of MedAll & Doctorly

We talk frequently about the future of health on this podcast and feature myriad guests to help cover the various facets involved in improving health care services the world over. The World Health Organisation has long been warning of an impending health sector crisis and, with the arrival of Covid-19, the urgency for better health care infrastructures is finally at the forefront of people’s mind. In this latest deep dive into the world of health care, we’re joined by Phil McElnay and Samir El-Alami, founders and CEO’s of MedAll and Doctorly respectively, both proudly backed by Seedcamp at the earliest stage. In this podcast they discuss how the health industry remains outdated due to silos of data, old software, lack of productivity tools and even access to good wifi. Although the simple digitalisation of the system would in itself be transformative for the sector, grants and regulations are rather moved towards advanced technologies, while little to no attention is given to more ordinary, yet fundamental, areas such as administration and training. As a medical doctor and a National Institute for Health Research academic fellow, Phil became very aware of the need for better digital training early on, which ultimately resulted in the creation of MedAll. A platform for training software for health care practitioners, medical schools and training bodies, MedAll helps build curriculums and credentials to a much higher standard and ultimately provide better care for patients. Samir on the other hand, an academically trained archaeologist, with twelve years experience in the tech startup world, found himself torn between a new venture in ed-tech or health tech, eventually opted for the latter, once made aware that doctors in Germany spend on average 70% of their time on administrative tasks instead of on patients. A few years later, Doctorly has now raised a $5.6M seed round in its quest to get rid of disk-based operating healthcare systems. Tune in to hear these two experts discuss the future of healthcare and healthcare systems, the most innovative forms of training globally and how they are highlighted and adopted worldwide, practical examples of where the health tech sector needs to expedite, and why are startups still afraid of tackling this space. Links Phil McElnay - twitter.com/Phil_mce MedAll - www.medall.org Samir El-Alami - twitter.com/SamirElAlami Doctorly - www.doctorly.de Carlos Espinal - twitter.com/cee Seedcamp - www.seedcamp.com

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner
Get the app