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The Kelly Trach Show

Latest episodes

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Nov 10, 2020 • 51min

Acyee Brown on Human Design, Money, Purpose & Building a Biz Based on your Type

About Aycee Brown:Aycee Brown is a psychic channel, spiritual guide/teacher, entrepreneur, and your favorite Human Design bae. The work she does in the world is about transformation. She offers people a deeper look into themselves, helping them re-frame who they are, and clarify where and why they belong. She does this through spiritual self-development, Human Design, astrology, and metaphysics. She’s also the host of the Is My Aura On Straight Podcast.In this episode, you'll learn:Ideas for which types of services and offerings that work well for each typeHow your north node and planet of Jupiter in your birth chart can support you in figuring out your purpose.How each aura type has a different way of producing things + how to know it so that you can produce your best work.What each aura type might struggle with around money.How to tap into and access the money gates in your chart. (+ How to also look at your childhood, influences, inner child, and mindset too for more clarity).What to do if you have no money gates. (+ How Oprah has no money gates, but leveraged other things).The two most important parts to focus on in your chart (and what gets overlooked the most!)The difference between Googling your Human Design and astrology versus taking it to a reader.Plus, Aycee does a mini reading of my human design chart and it’s SO accurate!Resources Mentioned:Get your free body graph hereFree Quiz: What’s Your Zone of Genius?List of books mentioned here: kellytrach.com/toolsFind Aycee: Instagram: @ayceebrownayceebrown.comFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Oct 13, 2020 • 24min

Why it Doesn't Matter if your Business Idea Already Exists

Learn why competition can actually boost your business prospects and validate your ideas. Discover how markets with existing players indicate demand, using relatable metaphors like the transition from CD players to iPods. Embrace your unique creative flair, as no one can replicate your vision. Hear about a successful startup that shares a similar concept yet has raised impressive funding. Understand the diverse consumer needs that thrive in competitive markets and celebrate your individuality in the entrepreneurial journey.
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Sep 29, 2020 • 1h 3min

Rhea Whitney on How to Book + Prepare for Your First Branding Photoshoot

About Rhea:Rhea Whitney is a wedding photographer, coach, and educator that teaches rising pro photographers how to run a profitable photography business. In less than 8+ years Rhea has taken her business to 6 figures consistently by dominating her market, building a consistent brand presence, and strategic marketing.Rhea’s photography work has been featured in many national publications such as BRIDE, The Knot, and Munaluchi Bridal. Rhea has become one of the most sought out photographers in her industry and has a passion for teaching other photographers how to build a highly visible brand too.She does this through 1:1 coaching and her digital courses within her education platform, PhotoBomb Academy™, where she’s helped over 50 rising pro photographers build a solid photography business that generates consistent revenue.In her free time, Rhea loves to work out, hang with her girlfriends, go fishing, or be by the water, or do a little shopping at Nordstrom. Lastly, she is a proud graduate of Howard University majoring in Business Finance & Accounting.In this episode, you'll learn:How to book a photographer and find one in your area.What types of photos you should request.What colors and clothing look best in branding photoshoots and how to pick the two looks you should take with you.Why good photography can increase trust and credibility for your customers (and why it can enable you to command a higher price point for your offerings!)Advice for the soon-to-be business owner (or the current one) on why professional photography is a good investment of your money.How much a session will likely cost.How to give direction to your photographer and bring a mood board.Why photo are so much fun and you don’t have to feel nervous for your first session! (Rhea shares many great tips if you are camera shy).Resources Mentioned:Free Quiz: What’s Your Zone of Genius?Find Rhea: Instagram: @rheawhitneyrheawhitney.comFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Sep 15, 2020 • 26min

Steal These 4 Secrets to Having Happy Clients

In this episode, you'll learn:Why onboarding a client is like unboxing the latest Apple product and why it’s a huge key to the client’s success… yet most people flub it.The personality test I get every client to take before we work together privately. (And, you might be surprised to learn which one it is!)The 1 question I ask all my clients at the end of every day. (I’m NOT exaggerating here! I genuinely asking this ONE question all the time).How to make your clients feel seen and heard.How I customize all my coaching specifically to the client and tailor their experience to their specific accountability and learning style… which in turn, creates for HUGE progress!Resources mentioned:Free Quiz: What’s Your Zone of Genius?Your Conscious EmpireThe Four Tendencies QuizList of books mentioned here: kellytrach.com/toolsFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Sep 1, 2020 • 1h 12min

How Nishi Singhal Got Her First Paid Client Within 2 Weeks of Launching Her Business

About Nishi:Nishi is an intuition coach, a public health expert, and a certified yoga teacher. Inspired by her work with children through teaching yoga, Nishi wrote A Friendship Story: Heart & Mind to introduce the lesson of presence so that anyone (big or small) can live a more balanced and joyful life. She also created Joy Parade, an online space dedicated to teaching individuals how to access their intuition and apply it to their day-to-day living. The name, Joy Parade, represents the partnership between the intuition (or heart) - where we find our true joy - and the minds - which loves to organize and create structure just like a parade. Nishi makes using intuition accessible, possible, and straightforward! Through 1:1 coaching, she helps individuals wake up from the autopilot mind - its stories, beliefs, and patterns - and connect to their intuition. Her underlying goal is to bring "heartfulness" (the joy of being) to "mindfulness" (being present in everything that we do). Using mindfulness, yoga, and meditation as jumping-off points to then use the power of presence and intuition to handle stress mindfully and with grace, feel good on the inside while getting things done, and trust the natural unfolding of life. Nishi is also the director of The Lively Community Foundation, an organization committed to uncovering the natural wellbeing that exists within everyone through tools, education, and community. Nishi has a bachelor’s degree in psychology from the University of Michigan and a master’s degree in public health from the University of Illinois at Chicago. With a passion for health and wellness, Nishi has worked with the healthcare nonprofit world for ten years, focusing on the betterment of external conditions for communities to thrive. However, through her journey into yoga training, wellness coaching, and exploring consciousness, she realized that true wellness comes from the inside.In this episode, you'll learn:How Nishi became an intuition coach.Why her intuition coaching business became more successful than her previous business she was running doing nutrition coaching. (And, take notes if you have a business that’s struggling! Her advice on clarity and visibility is GOLDEN).What intuition means + how to tap into it. (Plus, what a session is like with Nishi as a intuition coach).How Nishi booked her first paid client.Some of the mindset blocks that held Nishi back from launching her business. And, how she overcame her concern about not being able to help people for a living AND make money.How within 3 MONTHS, Nishi did the following: built her website, created two clear coaching packages, got legal agreements in place, hired Kelly for a private intensive, hired Jena Thielges of Sundai Studio to do her branding, created a freebie, started her email list, launched her published book, launched her site, and got her first PAID client!Her advice for the creative gal who is listening and wants to run her own digital-biz based on her soul's calling, but is SUPER nervous to invest in her dreams and truly go for it.Resources Mentioned:Free Quiz: What’s Your Zone of Genius?Christy BarteltJena Thielges of Sundai StudioYour Conscious EmpireYour Money MindsetJess LivelyList of books mentioned here: kellytrach.com/toolsFind Nishi: joyparade.coInstagram: @joyparadecoFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Aug 18, 2020 • 1h 4min

How I Got a Literary Agent + Book Deal with a Publishing House

In this episode, you'll learn:The whole A to Z process of getting a publishing deal with a traditional publishing house.How to get a literary agent (even if you don’t have a big following).How to query literary agents and what you should write in your pitch.What goes into a non-fiction book proposal and how to write one! (I give you the scoop on my 53-pages of awesomeness).How I got a top literary agent (and one of the top 5 dealmakers in my niche).What I did when I got two offers from agents, how I interviewed them and did my due diligence on each of them in order to make my choice. (+ The sign from the universe that I asked for and received!)How my agent LITERALLY sold my book in 1 month — which is kind of unheard of, but Maryann is an incredible agent and she did say my book was really special. * swoon! *What a literary agent does and how they help you.How much money you can make from a book.My advice if you want to get a book deal with a small following + what else you can leverage instead.What it was like to get interviewed by an editor at a publishing house.The difference between self-publishing and traditional and 3 reasons why I was super keen on doing it the traditional way (which actually might surprise you!)Resources mentioned:Free Quiz: What’s Your Zone of Genius?Your Conscious EmpirePublisher’s MarketplaceJen Sincero’s Book Proposal Course: How to Write and Sell Your Non-Fiction Book ProposalList of books mentioned here: kellytrach.com/toolsFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Jul 28, 2020 • 35sec

How to Make Your First $1000 with an Online Business (Or Next!)

In this episode, you'll learn:Why you need to create a crystal clear offer in order for it to convert like hotcakes (+ tips to do that!)How to precisely communicate the TRANSFORMATION that you are providing your clients or online course students so that they are stoked to pull out their credit card and buy it.The secrets I learned about idea validation in Silicon Valley and why it is the key to success (+ why you should NOT launch without it!)How to talk about your offer and why you need to mention it 7 times in order for people to buy itAbout where your first serval clients will come from so that you can score your first (or next!) $1,000 with a whole lot more clarity and ease.Resources mentioned:The MentorshipFree Quiz: What’s Your Zone of Genius?Your Conscious EmpirePodcast Episode 127: “Wondering What to Sell?” 3 Questions to Help You DecideList of books mentioned here: kellytrach.com/toolsFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Jul 14, 2020 • 35min

6 Steps to Starting a Business from Scratch

In this episode, you'll learn:How to get RIDICULOUSLY clear on what you want to offer and sell.My best advice on how to figure out who you should serve.My sure-fire tips on picking your title (aka what you call yourself at a party — like a “business coach”)The ONE sentence you need to write a crystal clear Instagram bio. (And my template you NEED to get your hands on in order to write your bio!)How to create a basic Instagram account, the initial content you can start posting, and why it can be really simple at the start. (FYI: you don’t need 10k followers or a blue checkmark).How to craft a simple 3-paged website that will get you off the ground.How to create a lead magnet (aka a “freebie”) and where to put it.Resources mentioned:Free Quiz: What’s Your Zone of Genius?Free Training: How I Built a 6-Figure Business with 1:1 Services and Online Courses (with less than 2,000 followers of Instagram)Your Conscious EmpireThe Mentorship5 Things to Post on Instagram to Make More Money in Your Business“What Should I Sell?” 3 Questions to Help You DecideChristy Bartelt (if you hire her, tell her I sent you!)The free month of ConvertKit is here: kellytrach.com/toolsList of books mentioned here: kellytrach.com/toolsFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Jul 7, 2020 • 35min

How to Stop Comparing Yourself to Other Entrepreneurs on Instagram

In this episode, you'll learn:Why the “unfollow” button is my favorite feature on Instagram — and how to use it so that you stay in your own lane.The importance of serving YOUR own community and people (rather than trying to copy what’s working for other people… and indirectly catering to the wrong audience).How everyone has a “square one,” but very few entrepreneurs showcase it online. (And why I intentionally CHOOSE to always share my square one).That YOUR followers want to see YOUR stuff and hear YOUR voice. They don’t wanna see a watered-down version of someone else.Why competition in a market is a good thing… and what it means for your bank account.About the importance of having a well-defined niche so that you have almost ZERO “competitors” who “compete” against you. (This is A MUST- LISTEN to tip!)Resources mentioned:Free Quiz: What’s Your Zone of Genius?Free Training: How I Built a 6-Figure Business with 1:1 Services and Online Courses (with less than 2,000 followers of Instagram)Your Conscious EmpireYour Best LifeYour Money MindsetLeave a podcast rating and review to be entered into the giveawayList of books mentioned here: kellytrach.com/toolsFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools
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Jun 30, 2020 • 31min

5 Things To Post on Instagram to Make More Money in Your Biz

In this episode, you'll learn:Why you wanna be PROFITABLE and not just POPULAR.That you don’t need 10k followers or a blue checkmark to be legit.How I built a 6-figure digital-biz with less than 2,000 followers on Instagram.The 5 types of content you need to be posting to get noticed and seen on social by your ideal clients.How to get people to look at your profile and think: “WOW, I wanna work with her!”Resources mentioned:Free Quiz: What’s Your Zone of Genius?Free Training: How I Built a 6-Figure Business with 1:1 Services and Online Courses (with less than 2,000 followers of Instagram)Your Conscious EmpireList of books mentioned here: kellytrach.com/toolsFind Kelly:Instagram: @kellytrachkellytrach.comMusic for The Kelly Trach Show is by Ikson: soundcloud.com/iksonSupport for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools

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