Gym Business - Business for Unicorns Podcast

Oonagh Duncan is a multi-award-winning fitness expert, author of Healthy As F*ck and speaker specializing in helping people get healthy and happy through a habits-based approach. Her unique formula has resulted in international media attention and most importantly, five-star reviews from the thousands of people who have changed their lives through her program. Oonagh is the founder of the Feel Good Movement, which recognizes that fitness is not about a number on the scale but feeling good. Because if you want to reach your highest potential and generally kick ass at life, it starts with feeling good right now. To feel good, Oonagh likes green smoothies kitchen dance parties to 90s hip hop with her kids In this episode, Michael and Oonagh discuss: Why Getting in Shape is the Best Thing you could do for your Business Why Women Should Make More Money in the Fitness Industry Why Selling Shouldn't Feel Icky Mentioned in this Episode: Healthy As F*ck Profit First You are a Badass Follow Oonagh on Instagram

About Luka and Pete: Luka is the owner and founder of Vigor in Renton, Washington. He’s made a name for himself as one of the premier trainers in Washington state as well as one of the up and coming strength coaches in the country, helping clients and athletes from all walks of life achieve their personal physique and performance goals. He’s also an international speaker; his talks ranging from effective and efficient programming to building a successful fitness facility. Pete is the Vice President and Co-Founder of Cressey Sports Performance. He has served as business director of CSP since it was established in 2007. Since graduating with an MBA from Babson College during the spring of 2007, Pete has been able to apply his entrepreneurial skills in helping to build CSP into the prominent strength and conditioning facility that it is today. Having overseen the development and growth of three separate CSP locations, Pete has discovered a passion for facility layout design and implementation. Outside of the gym, Pete enjoys spending time with his wife, Katie, and their sons, Collin and Owen. In this episode, We Discuss: What We're Doing as Business Owners to Open up in the Face of COVID -19 Cleaning and Safety Protocols Adapting Business Model for Virtual Options How to Take Care of Your Team Q&A with other Fitness Business Owners Mentioned in this Episode: Vigor Ground Cressey Performance Handout for Reopening Plan

Mark Schall is a Certified Professional Coach. He trained at iPEC (Institute for Professional Excellence in Coaching). iPEC is a fully accredited program by the International Coach Federation (ICF). He’s dedicated to assisting people like you to achieve their highest possible level of excellence and effectiveness, be that in your organization or in your personal life.  He’s a  recognized expert coach, motivational speaker, facilitator and educator specializing in human potential and interpersonal communications. In this episode, Michael and Mark discuss: The Coaching Landscape, How he’s Seen it Change Over the Years, and Where it’s Going Marks’ Approach to Having Difficult Conversations Intuition and How it Can Be Used in Effective Coaching Mentioned in this Episode: Mentioned in this Episode: Mark’s Podcast Crucial Conversations https://markschall.com/

Danielle Azoulay is the VP of Corporate Social Responsibility and Sustainability for L’Oreal USA. She develops and executes sustainability strategies within corporations to drive positive change, create value and increase stakeholder engagement: identify opportunities to create environmental efficiency (natural capital, carbon emissions, water) in supply chain, establish and exceed sustainability goals, increase environmental awareness through internal and external training and communications, engage employees and suppliers on sustainability issues, and measure company progress. In this episode, Michael and Danielle discuss: What is Social Responsibility? And How Apply those Ideas to Small Business  What is Sustainability?  Fostering Consumer Trust and Building Transparency as a Part of your Brand Mentioned in this Episode: Outside I Can Project Follow Danielle on Instagram, Twitter, and Linkedin    

Welcome to Season 3 of the podcast! In this short 20-minute episode, Michael shares his thoughts about leadership and entrepreneurship during the time of Coronavirus. Listen to learn the three biggest challenges Michael is hearing from business leaders right now and techniques for overcoming them.

John Berardi is a Canadian-American entrepreneur best known as the co-founder of Precision Nutrition, the world’s largest nutrition coaching, education, and software company. He's also the founder of Change Maker Academy, devoted to helping would-be change makers turn their passion for health and fitness into a powerful purpose and a wildly successful career. Over the last 15 years he's advised Apple, Equinox, Nike, and Titleist, as well as the San Antonio Spurs, Carolina Panthers, US Open Champ Sloane Stephens, and 2-division UFC Champ Georges St. Pierre.  He's also been named one of the 20 smartest coaches in the world and 100 most influential people in health and fitness He currently lives in Ontario, Canada with his wife and four children, although they tend to escape the cold Canadian winters by spending January to April in warmer places. Extended bio: https://www.johnberardi.com/ In this episode, Michael and John Discuss: Uncovering the intersection between passion, purpose, unique abilities, and values Prioritization— Tournament Method How to Plan your Personal and Professional Development Mentioned in this Episode: John's Book: Changemaker Precision Nutrition Crucial Conversations Follow John on Instagram  

In 2011, Dr. Aaron Hinde left his lucrative $350k a year sports chiropractic practice to push the chips “all in” with business partner and fellow Santa Cruz native Orion Melehan to enter an industry with a failure rate of 99%...the beverage industry.  With zero beverage experience and high hopes of creating the next Billion dollar beverage brand, he moved his family off the grid…literally. With two kids, he downsized his life to live in a 400 sq. foot home with no power and no income. Obsessed with producing high quality, efficacious, and niche functional lifestyle drinks to replace the high sugar, high caffeine, and artificially laden energy and “sports” drinks he saw on the market. LifeAID products are currently sold in tens of thousands of accounts, have 550,000+ active engaged followers on social media, and was ranked in the Inc 500 fastest growing companies in the US three years in a row.   In this episode, Michael and Aaron Discuss: What Made Aaron Leave a Comfy Job to Take a Huge Gamble Aaron’s Superpowers: His Ability to Take what is Working in Unrelated Industries and Apply it to his Own Universal ATM: Alignment, Trajectory, & Momentum Marketing: How Lifeaid is Seen and Heard in such a Competitive Industry Mentioned in this Episode: Lifeaid Robert Caildini’s Influence Follow Fitaid on Instagram Follow Aaron Hinde on Instagram, Facebook, and Twitter

In 2011, Dave had a vision to challenge the status quo of what a gym experience should entail. He believed that fitness should be about development, not destruction. Inclusive, not divisive. That it should be more progressive than just barbells.   Dave is the owner of Performance360 with 3 locations in San Diego, CA. He has coached over 4,500 classes, started the BecomeMore Coach Academy and his philosophies on programming, coaching, and culture have laid the foundation for what Performance360 has become today. In this episode, Michael and Dave Discuss: Dave’s Approach to Being Adaptable without Compromising your Core Values Having your Client Experience being a Welcoming One How to be an Effective and Relatable Coach when Talking with Clients Mentioned in this Episode: Become More Coach Academy Performance360 The Business of Lifting Weights Podcast Follow Dave Thomas on Instagram, Facebook, and Twitter

Sarah-Jane Kurtini grew up in England and moved to Bondi, Sydney in 2009 with her husband, Jason to live by the beach with their two children. Sarah-Jane co-founded Tinybeans in Sydney and then in 2018, she and her family moved to New York to help the business grow on the other side of the world. Tinybeans is a Modern Family Album App for parents to capture and privately share their children’s life stories. It’s available for free in the App Store or Google Play. In this episode, Michael and Sarah-Jane Discuss: Her Journey as a Female and Mom Entrepreneur Her Approach to Growing Tinybeans Creating Systems to Help Listen to her Users and Improving her App Developing a “Testing Mindset” Mentioned in this Episode: Tinybeans Ben Horowitz’s The Hard Thing About Hard Things Follow Tinybeans on Instagram, Facebook, Twitter, and Youtube Follow Sarah-Jane on LinkedIn, Instagram, and Twitter

Scott Royal Smith is a real estate investor and asset protection attorney in Austin, TX.  Scott became an entrepreneur while still in law school, purchasing and running an auto mechanic shop, to pay his way through school.  After graduating, Scott begin his law career as a high-stakes corporate litigator. He spent the last 8 years of his career analyzing real estate investment and asset protection. Today,  Scott is the Founder and CEO of Royal Legal Solutions. A firm he built to offer tax, business and legal strategies to clients all over the U.S and Canada. He continues to educate the public on asset protection strategies to help circumvent debilitating lawsuits for his clients.   In this episode, Michael and Scott discuss: How to Properly Build a Business that Protects You from the Ground Up Insurances: Great Tips for what Insurance WILL and WON’T Protect How to Think Creatively to Save Money During Tax Season   Mentioned in this Episode: Royal Legal Solutions Microbiome Diet Real Estate Nerds Podcast