
Gym Business - Business for Unicorns Podcast
The Business for Unicorns Podcast is for brick-and-mortar gym owners who want actionable strategies to grow their business, take amazing care of their clients, and build a life and fitness business they truly love.
New episodes every Monday & Friday.
Latest episodes

Feb 13, 2023 • 23min
Episode 205: Simplify and Scale Your Training with James Pratt
Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Vegas? To learn more and claim one of *only 5 seats* available for non-US members for our next retreat in March, click HERE. Learn more about BFU: Unicorn Society - Our coaching group Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Feb 10, 2023 • 26min
Episode 204: Raising Rates, Working with Part-Timers, and Creating Culture with Pete
Want to spend time with Keeler, Pete, MF, and like-minded-gym owners in Vegas? To learn more and claim one of *only 5 seats* available for non-US members for our next retreat in March, click HERE. Learn more about BFU: Unicorn Society - Our coaching group Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Feb 6, 2023 • 30min
Episode 203: Creating Killer Content with Alicia Streger
Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Feb 3, 2023 • 27min
Episode 202: Moments with Michael: Managing Client Conflict
Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Jan 30, 2023 • 27min
Episode 201: Creating Inclusive Gyms with Kia Williams
Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Jan 27, 2023 • 23min
What is Ethical Marketing? with Mark and Pete
Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Jan 23, 2023 • 32min
Episode 199: Top 3 Legal Documents for Gyms with Cory Sterling
Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Jan 20, 2023 • 14min
Episode 198: How to Introduce a New Coach to Your Community with Michael & Pete
Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE.

Jan 16, 2023 • 24min
Episode 197: How to Open Multiple Gyms with Chris Travis
Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings Pick up a copy of Mark’s book HERE

Jan 13, 2023 • 21min
Episode 196: Mark Fisher Wrote a Book! (And So Can You.)
To get Mark's BRAND NEW book, go HERE. Learn more about BFU: Unicorn Society - Our coaching group Coaching - 1-on-1 coaching Mark on YouTube - More fit biz musings