Leadership, Brand Strategy & Transformation - Minter Dialogue

Evergreen Podcasts | Minter Dialogue
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Sep 7, 2013 • 19min

Vincent Ducrey, Co-founder of the Hub Forum and Hub Institute (MDE73)

Minter Dialogue #73.This interview, recorded on Sept 6, 2013, is with Vincent Ducrey. In this podcast, we talk about the upcoming HUB FORUM, in Paris, which he founded with Emmanuel Vivier, 4 years ago. The Hub Forum is now a landmark event in the world of digital in Paris. Come hear about the upcoming Hub Forum -- at which there are some 70 speakers, including many top international high profile names. We also discuss Vincent's other projects around innovation, including Innovation Week, which he and his team have launched as well as what's needed to help stimulate innovation in France.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)
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Sep 5, 2013 • 32min

Interview with Faisal Kapadia (@faisalkapadia) - Social Media Expert and Social Activist in Pakistan (MDE72)

Minter Dialogue #72This interview, recorded on August 30 2013, is with Faisal Kapadia, aka FK, or @faisalkapadia on Twitter. Faisal is an author, blogger, podcaster, entrepreneur and social activist, achieving some extraordinary things in Pakistan. Thanks to his determination and social media, Faisal has notably helped found SA Relief, crowdsourced funding relief for disaster-struck areas. Faisal is also in charge of social media for Mindmap Pakistan, a consultancy offering leading SM and digital PR services. Come and enjoy this interview of a man truly on a mission.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)
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Aug 29, 2013 • 30min

Interview with Thibault Villet, CEO of Glamour Sales China, online luxury private sales (MDE71)

Minter Dialogue #71. This interview, recorded on August 22 2013, is with Thibault Villet, co-founder and CEO of Glamour Sales China, a luxury flash sale site, and part of the Glamour Sales Group. Having met Thibault in Shanghai this summer, we recorded this show, to talk about the Glamour Sales business model and some of their keys to success in a market where eCommerce is growing very rapidly. We also discuss the differences of the Asian market online versus Europe/NAM. It's a fascinating market.If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to rate/review the show on RateThisPodcast. Otherwise, you can find me @mdial on Twitter.Support the show (https://www.patreon.com/minterdial)
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Jul 26, 2013 • 32min

Interview with RJ Friedlander, CEO of ReviewPro: Ratings & Reviews for Hotels (MDE70)

Minter Dialogue #70.This interview is with RJ Friedlander, the brother of a friend from Austin and who is doing great things in the Ratings & Reviews area for hotels out of Barcelona. RJ has a long history of digital in business and understands deeply the new economy as well as the challenges of implementing such open ratings & review systems in business. Come listen to RJ's insights -- truly worthwhile for all industries, not just tourism.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)
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Jul 19, 2013 • 18min

Thoughtful China, Interview with Normandy Madden, Executive Producer (MDE69)

Minter Dialogue #69This interview is with Normandy Madden. Recorded on my latest trip to Shanghai, this podcast gives us a glimpse into the Chinese digital market. Normandy is the executive producer of Thoughtful China, a weekly online advertising affairs program, featuring all sorts of personalities and points of view on the issues in China's advertising market. Previously, Normandy was the Asia Editor for Ad Age. Normandy provides some great insights about the Chinese market and the differences that are apparent in the Chinese digital marketing world. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)
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Jul 6, 2013 • 27min

Developing eCommerce in Russia - interview with eStore Agency founders (MDE68)

Minter Dialogue #68.This interview is with a duo of Frenchmen in Moscow: Maximilien Jacquet, CEO, along with Guillaume Le Roy, Managing Director of eStore Agency. Maximilien and Guillaume are co-founders of eStore Agency, based in Moscow, and helping eRetailers to grow online. If eCommerce is still in its infancy in Russia, the market is fascinating, because it is vast and very different and the growth opportunity is thus large. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)
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Jun 27, 2013 • 24min

Krista Madden, founder of Handpicked Media, linking brands with bloggers (MDE67)

Minter Dialogue #67This interview is with Krista Madden, founder of Handpicked Media, an agency that represents bloggers and vloggers from a wide array of areas, including fashion, beauty, parenting, food and travel. Handpicked Media specializes in arranging custom-made relationships between brands and these bloggers which, combined, have over 39 million page views. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)
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Jun 18, 2013 • 33min

Eric Beard, A Football Report: Building community around the round ball (MDE65)

Minter Dialogue #65This interview is with Eric Beard, whom I met at SXSW2013. Eric is Founder and Editor-in-Chief at "A Football Report". In this conversation, we discuss the AFR site and business model, how brands can participate as well as some fun banter about football, or soccer as it's called in the US. It's sort of "Marketing over Football" (to ape one of my favorite podcasts by John Wall and Christopher Penn @ Marketing over Coffee). Enjoy the show.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)
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Jun 14, 2013 • 37min

Interview with Dorie Clark on Personal Branding, Author of Reinventing You (MDE64)

Minter Dialogue #64 --This interview is with Dorie Clark, whom I met at SXSW2013. Dorie has just released her new book "Reinventing You: Define Your Brand, Imagine Your Future," published with the Harvard Business Review Press. A former presidential campaign spokesperson in the US, and a professor and lecturer at some of the most prestigious institutions, Dorie is also a frequent contributor to Forbes and the HBR. In this interview, we discuss what it means to define your personal brand, how to measure it and some of the key issues for individuals -- including the CEO -- to develop a personal brand within the company. Some great insights. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Support the show (https://www.patreon.com/minterdial)
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Jun 5, 2013 • 34min

Interview with Christian Holst, co founder of Baymard Institute: how to improve the user experience (MDE63)

Minter Dialogue #63 -- This interview is with Christian Holst, co-founder of The Baymard Institute, based in Copenhagen, a research firm focused on how to improve the user experience. In this conversation, we discuss the challenges of making a good eCommerce experience, the difficulties for a luxury brand in eCommerce, some tips and tricks on improving the checkout process and more. Christian shares with us some great and concrete insights.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Support the show (https://www.patreon.com/minterdial)

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