

Leadership, Brand Strategy & Transformation - Minter Dialogue
Evergreen Podcasts | Minter Dialogue
With the Minter Dialogue podcast, your host Minter Dial is on a mission to help elevate the debate and insert more meaningfulness into our lives. He gives weekly interviews around leadership, brand strategy and transformation, featuring top business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! This show has had multiple awards and citations over the years, including the #2 Brand Strategy podcast worldwide by Feedspot in 2025 (#1 in the UK), as well as #22 among all Leadership podcasts. It was also listed as a Top 50 leadership podcast by LeadersHum for 2022 and Top 50 Marketing Blog/Podcasts by Linkedin.Minter Dial is a filmmaker and author of multiple award-winning books, including The Last Ring Home, Futureproof (FT Press), You Lead (Kogan Page) and Heartificial Empathy, 2nd edition (2023). He also hosts The Joy of Padel podcast.Podcast show notes are on minterdial.com. To rate & review: RateThisPodcast.
Episodes
Mentioned books

Oct 20, 2024 • 58min
The Heart of Africa: Vincent Kouwenhoven's Love for the Continent (MDE586)
This episode is with Vincent Kouwenhoven, a Dutch entrepreneur who transformed a hobby into the largest safari operation in Zambia and Malawi. Vincent shares his journey from a corporate career in telecoms and venture capital to pioneering fintech solutions in Africa. He discusses his passion for the continent, sparked by a gap year adventure, and how it led him to invest in sustainable safari lodges. We explore the unique allure of Zambia's wilderness, the importance of creating jobs for local communities, and Vincent's innovative approach to eco-friendly tourism. Discover how Vincent's leadership style evolved through hands-on involvement and his commitment to kindness and sustainability. Whether you're a seasoned traveller or new to the safari experience, Vincent's insights offer a fresh perspective on luxury travel and conservation. Tune in to learn more about the magic of Africa and the impact of responsible tourism.

Oct 13, 2024 • 1h 11min
Building Tomorrow: Fabrice Grinda's Journey in Tech and AI (MDE585)
In this engaging episode, I welcome back Fabrice Grinda, a seasoned tech entrepreneur and investor. Fabrice shares his journey from his early days in France to building tech companies and investing in over 1100 startups through FJ Labs. We delve into his unique approach to life, challenging societal norms and embracing authenticity. Fabrice discusses his transformative experiences with psychedelics and how they influenced his personal and professional life. We also explore the role of AI in modern business, with Fabrice explaining how every company he invests in utilises AI in some capacity. He introduces Fabrice AI, a digital representation of himself, designed to answer frequently asked questions from entrepreneurs. Throughout the conversation, Fabrice offers insights into the future of AI, the importance of emotional intelligence, and the value of a broad education.

Oct 6, 2024 • 1h 2min
The Role of RUSI in Modern Defence and Security with Karin von Hippel (MDE584)
In this episode, I sit down with Karin von Hippel, Director of the Royal United Services Institute (RUSI) in London. We explore her extensive career in think tanks and foreign policy, including her work with the United Nations, the State Department, and the European Union. Karin shares insights into her early career, discussing her first job working on Somalia's political options post-dictatorship. We delve into the concept of resilience in conflict zones and the importance of national service. Karin reflects on the challenges of geopolitics, the role of think tanks like RUSI, and the complexities of global security threats. We also discuss leadership qualities and the evolving nature of international relations. As Karin prepares to leave RUSI, she offers her perspective on the future of global politics and her own next steps. Join us for a thought-provoking conversation on leadership, resilience, and the intricate web of global affairs.

Sep 29, 2024 • 1h 5min
Navigating Ethical Challenges: Insights from Willie Pietersen (MDE583)
In this episode, I had the pleasure of hosting Willie Pietersen, a distinguished professor at Columbia Business School and former CEO, who shared his remarkable journey from South Africa to the United States. Willie discussed his experiences growing up during apartheid, his career transition from law to business, and his insights on leadership. He emphasised the importance of personal leadership, strategic direction, and interpersonal skills, drawing on his own life lessons and the example set by Nelson Mandela. We explored the challenges of maintaining ethical standards in leadership and the role of moral courage. Willie also shared his thoughts on the biases that affect decision-making and the significance of having a shared purpose in business. For those interested in learning more, his book "Leadership: The Inside Story" is available on Amazon. It was a truly enlightening conversation, and I hope to meet Willie in person someday to continue our discussion.

Sep 15, 2024 • 58min
Neal Schaffer, author of Digital Threads: The Digital Marketing Playbook for Small Businesses (MDE582)
Minter Dialogue with Neal SchafferIn this episode, I host Neal Schaffer, a digital marketing expert and author of the new book, "Digital Threads: The Small Business and Entrepreneur Playbook for Digital Marketing." Neal shares his journey from Southern California to becoming a global influencer, educator, and consultant. He discusses his extensive experience in Japan, where he lived for 15 years, and how it shaped his approach to social media and digital marketing. Neal emphasises the importance of a results-driven, experimental mindset in marketing, inspired by the PDCA (Plan, Do, Check, Act) methodology. He also highlights the value of long-term relationships and a holistic perspective in business. Neal's latest book aims to democratise digital marketing strategies for small businesses and entrepreneurs, helping them make meaningful connections and achieve sustainable growth.

Sep 8, 2024 • 58min
Rethink Press: Revolutionising Publishing with Multiple-Time Author and Entrepreneur, Lucy McCarraher (MDE581)
Minter Dialogue with Lucy McCarraherIn this episode, I sit down with Lucy McCarraher, co-founder of Rethink Press and founder of the Business Book Awards. Lucy shares her journey from magazine publishing to becoming a TV journalist and scriptwriter, before diving into the world of business books. She discusses the innovative publishing model of Rethink Press, which allows authors to pay for publishing packages and receive higher royalties. Lucy also touches on the importance of storytelling in business books and the emotional journey of writing. Our conversation explores the role of AI in publishing and the significance of the Business Book Awards in recognising diverse voices in the industry.

Sep 1, 2024 • 58min
Mark Cox on Elevating Sales: Insights from "Learn to Love Selling" (MDE580)
Minter Dialogue with Mark CoxIn this episode, I host Mark Cox, a prominent figure in the sales industry and author of "Learn to Love Selling." Mark shares insights from his extensive career in managing large sales organisations and founding In the Funnel, a company dedicated to elevating the sales profession. We delve into the nuances of B2B sales, the importance of curiosity, and the evolving role of salespeople. Mark also highlights the significance of building genuine relationships, maintaining integrity, and fostering a customer-first mentality. This episode is a treasure trove of practical advice for anyone looking to excel in sales and leadership.

Aug 25, 2024 • 48min
Michael Katz on Building a Personalised AI Experience (MDE579)
Minter Dialogue with Michael KatzIn my latest podcast episode, I had the pleasure of hosting Michael Katz, the innovative mind behind Flowsend AI. Michael, a technologist from Baltimore, shared his journey from a sceptical tech enthusiast to a pioneering entrepreneur in the AI space. Initially cynical about AI, Michael eventually recognised its potential to amplify human creativity, leading him to develop Flowsend AI. This tool was born out of his frustration with the time-consuming process of managing podcast content. Flowsend AI automates these tasks while maintaining high standards of quality and personalisation, transforming original content into various formats for broader audience engagement. Michael emphasised that while AI might not yet generate original thought, it excels at repurposing and enhancing existing material, making it invaluable for content creators. He candidly discussed the challenges of running a startup, particularly prioritisation and client acquisition, but his passion for solving real problems keeps him motivated. Looking ahead, Michael aims to expand Flowsend AI's capabilities, envisioning a future where AI tools seamlessly integrate into content creation. For those interested, Flowsend AI offers a free trial and a special discount with the promo code Minter30. To stay updated on Michael's journey and Flowsend AI's developments, follow him on LinkedIn (Michael N. Katz) or Twitter (@MiguelKatz). This episode highlights the transformative power of AI in content creation and Michael Katz's inspiring journey, showcasing how passion and innovation can lead to groundbreaking solutions.

Aug 18, 2024 • 54min
The Empathy Dilemma: Insights from Maria Ross (MDE578)
Minter Dialogue with Maria RossIn the latest episode of my podcast, I had the pleasure of welcoming back Maria Ross, an empathy advocate, speaker, author, workshop facilitator, and brand strategist. It's been four years since Maria last joined us, and she has continued to champion the cause of empathy in leadership and business. Her new book, "The Empathy Dilemma: How Successful Leaders Balance Performance, People, and Personal Boundaries," explores the complexities of applying empathy in the workplace, especially in a post-pandemic world.Maria shared her journey into empathy advocacy, which began with a life-altering brain aneurysm at 35. This experience shaped her understanding of empathy, particularly in healthcare, where she discovered the power of patient and family-centred care. We discussed how empathy can be operationalised in healthcare and business to improve outcomes and satisfaction.We also delved into the connection between empathy and resilience, emphasising the importance of self-awareness and self-care. Maria highlighted the role of psychological safety in fostering an empathetic workplace and the need for mutual trust between leaders and employees.For more insights, you can connect with Maria through her website, The Empathy Dilemma : https://theempathydilemma.com, on Instagram at @redslice.maria, or on LinkedIn.

Aug 11, 2024 • 56min
Speed and Success: Jay Baer’s Guide to Winning in Business (MDE577)
Welcome and Introduction- Minter Dial welcomes Jay Baer back to the show after five years.- Introduction of Jay Baer as a business growth and customer experience researcher, author, expert, and advisor.Jay Baer's Background and Expertise- Jay Baer shares his extensive experience in digital marketing and customer experience.- Discussion of his new book, "Time to Win," and its powerful insights.The Importance of Domain Names in Branding- Jay Baer explains the process of choosing book titles and securing domain names.- Emphasis on the significance of having a memorable and relevant domain name for branding.Empathy and Customer Experience- Jay Baer and Minter Dial discuss the decline of empathy in business interactions.- Jay highlights the importance of treating customers with dignity, respect, and kindness.- The concept of an "empathy deficit" in modern business and its implications.Efficiency vs. Empathy in Business- Exploration of the tension between efficiency and empathy in customer service.- Jay Baer argues that true empathy is circumstantial and requires understanding individual customer needs.- The challenge of balancing efficiency with genuine customer care.The Role of Speed in Customer Satisfaction- Jay Baer discusses the critical role of speed in customer experience.- The concept of "responding without answers" to manage customer expectations.- The importance of setting realistic expectations for response times.Internal Communication and Organisational Efficiency- The necessity of fast internal communication to achieve external responsiveness.- Jay Baer emphasises the need for internal cohesion and alignment to meet customer expectations.The Future of AI in Customer Service- Jay Baer predicts the increasing role of AI in customer service and its impact on job roles.- Discussion on the balance between AI efficiency and maintaining a human touch in interactions.Setting Expectations and Managing Customer Perceptions- The importance of setting clear expectations for response times and service delivery.- Jay Baer shares examples of how businesses can manage customer perceptions through effective communication.Conclusion and Contact Information- Minter Dial praises Jay Baer's pragmatic solutions and engaging insights.- Information on how to contact Jay Baer, hire him for speaking engagements, and access his books.- Mention of Jay Baer's website (jaybaer.com) and the book's website (thetimetowin.com) for further resources and research.Final Thoughts- Minter Dial reflects on the importance of balancing speed, empathy, and efficiency in business.- Encouragement for listeners to apply Jay Baer's principles to improve their customer experience strategies.