Leadership, Brand Strategy & Transformation - Minter Dialogue cover image

Leadership, Brand Strategy & Transformation - Minter Dialogue

Latest episodes

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Feb 23, 2019 • 43min

The Disruption Economy, New Tech and Innovation Trends and Making the World a Better Place with James Bidwell (MDE316)

Minter Dialogue Episode #316James Bidwell is author of the best-selling Disrupt! 100 Lessons in Business Innovation, Chair of the innovation & tech trends observatory Springwise and co-founder of Re_Set, a leading transformation and innovation consultancy for the disruption economy. In this conversation, James and I discuss and spar about the most important new tech trends, some of the key lessons about innovation from his book, Disrupt!, what leaders need to do to succeed in digital transformation, and how tech can help change and improve the world.Please send me your questions as an audio file or text to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Feb 16, 2019 • 40min

The Non-Obvious Trends for 2019 with Rohit Bhargava (MDE315)

Minter Dialogue Episode #315Rohit Bhargava is a leading authority on marketing, trends and innovation and a WSJ best-selling author, with his annual hit book on trends: Non Obvious, How to Predict Trends and Win the Future, with new trends for 2019. Before founding the Non-Obvious Company, Rohit spent 15 years as a marketing strategist for Ogilvy and Leo Burnett. In this conversation with Rohit, we discuss some of the new non obvious 15 trends and how to become a better trend curator.Please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Feb 10, 2019 • 46min

The Importance of Design and Brand in Business Building with Marty Neumeier (MDE314)

Marty Neumeier is a best-selling author who has penned such well-known books as The Brand Gap, The Brand Flip and MetaSkills. His latest book is a business thriller called, "Scramble, How agile strategy can build epic brands in record time." In this conversation with Marty, we talk about the importance of having a designer mindset in business and the challenge of building a superior brand in today's tech-infused world.Please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Feb 3, 2019 • 42min

Bringing Artificial Intelligence to Bear in Business & Marketing, with Rob Walker (MDE313)

Minter Dialogue Episode #313Dr Rob Walker is VP of Decision Management and Analytics at Pegasystems, #1 in software for customer engagement and digital process automation, working with large business worldwide to redefine customer engagement and providing proactive, AI-powered service for customer service. In this conversation with Rob, we discuss how AI is being implemented in business, where are some real use cases, the challenges of getting it right, especially when it comes to marketing automation and how to potentially increase empathy in our machines.Please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Jan 27, 2019 • 47min

How Empathy Can Help Drive Your Business with Michael Ventura, Author of Applied Empathy (MDE312)

Minter Dialogue Episode #312Michael Ventura is Founder & CEO of Sub Rosa, a strategy and design practice that believes meaningful work starts with Applied Empathy™. He's also author of the book of the same title, Applied Empathy, The New Language of Leadership. Michael works with companies around the world on how to apply empathy to business, specifically focussing on cognitive empathy and provides a cogent argument to persuade business leaders on why empathy can help their business. In this discussion, we discuss why and how to bring cognitive empathy into the business, including a fascinating experience of bringing empathy to the cadets at West Point.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Jan 20, 2019 • 41min

Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World with Mark Miller (MDE311)

Minter Dialogue Episode #311Mark Miller is Chief Strategy Officer at Team One, part of the Publicis Groupe. He's also the founder of The Legacy Lab, a research and consulting practice based in LA, helping global brands drive change. He very recently co-authored with Lucas Conley the book, Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World, which was just selected as a finalist in the Business Book Awards 2019. In this conversation, we discuss Mark's modern version of legacy, why legacy is key in genuine brand building, what are the keys to building that kind of legacy, and some of the issues around governance.And just a quick announcement that my new book "Heartificial Empathy, Putting Heart into Business and Artificial Intelligence" which just came out, also got selected at the same BBA as Mark's book! Hope you'll take a look at both books!Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Jan 13, 2019 • 34min

How to be a Great Leader and Build Trust with INSEAD Professor Gianpiero Petriglieri (MDE310)

Minter Dialogue Episode #310Gianpiero Petriglieri is a leading professor of management at INSEAD, with a focus on leadership and learning. In this conversation, we look at the most important qualities of leaders in today's business environment. As Professor Petriglieri calls it, leaders need to be both engineer and novelist. We also discuss the importance and role of ethics, the place of politics in business, and leadership of brands in a multinational conglomerate organisation. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to rate/review the show on RateThisPodcast. Otherwise, you can find me @mdial on Twitter.Support the show (https://www.patreon.com/minterdial)
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Jan 6, 2019 • 41min

Living Your Passion. How To Turn Your Passion Into Your Livelihood with Caspar Craven (MDE309)

Minter Dialogue Episode #309Caspar Craven is an adventurer, entrepreneur and speaker. He is also author of "Where the Magic Happens, How a Young Family Changed Their Lives and Sailed Around the World." Having sailed around the world twice, once with his entire family, Caspar draws on his experience as an entrepreneur and adventurous sailor to help companies and their leadership build winning teams. In this conversation, Caspar recounts his amazing journey, some of the key lessons learned, and what business executives can take away to help build powerful, collaborative teams.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Dec 23, 2018 • 42min

The State of the Business of Podcasting with Libsyn VP, Rob Walch - Why the future of podcasting is bright (MDE308)

Rob Walch is the VP of Podcaster Relations at Libsyn, the world's largest podcast network with over 35,000 podcasts hosted, serving over 62 million audience members monthly. In this podcast with Rob, we discuss the state of the business of podcasting, why and how brands & companies could get into podcasting, what does the future of podcasting hold and some key tips and tricks for podcasters.  Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Dec 16, 2018 • 38min

Creating Edraak, the leading online learning platform for the Arabic speaking world, with Nafez Dakkak, CEO of QRF UK (MDE307)

Nafez Dakkak is CEO of the London office of the Queen Rania Foundation for Education and Development. As CEO, Nafez led the team behind Edraak.org an online learning initiative (MOOC) of the Queen Rania Foundation and is currently Executive Chairman. Edraak serves over 1 million learners across the Arab world for K-12 as well as continuous learning. Through its partnership with edX, the Edraak platform provides courses in Arabic taught and developed at top tier institutions like HarvardX, MITX, and UC BerkelyX. In this conversation with Nafez, we learn about his fascinating personal journey, we look at how Edraak came to be, its curriculum and business model, how it has grown and the challenges for the future of this important initiative. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

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