The Art of Sales with Art Sobczak
Art Sobczak, cold calling and sales trainer
Everyone sells, regardless of what your job title is, and this is your place for authentic, conversational sales and prospecting tips without the sleaze factor. Art Sobczak shares proven sales and cold calling (without the cold) tips that you’ll feel comfortable using, and that get the results you want. You’ll help people buy, instead of pushing them into being sold. Over the past 30 years Art has helped hundreds of thousands through his books, newsletters, audios, videos, online courses, public seminars, customized company training and keynotes, and now, this podcast.
Episodes
Mentioned books
Jul 21, 2023 • 13min
269 A Cold Caller Destroyed, Then Coached
Art answered the coldest of cold calls, where the rep made four fatal mistakes in just the opening sentences, then it got worse. Sadly, it's typical of some of the nonsense that is taught about prospecting. Instead of just getting rid of the clueless caller, Art used it as an opportunity to coach him on what could and should have been said to create interest and engage. Hear what you should avoid, and do, on prospecting calls to take out the "cold," make them Smart, and actually have meaningful conversations with curious, interested buyers.
Jul 6, 2023 • 13min
268 Script it, or Wing It? Best: KNOW IT
The worst sales advice you could ever get is, "Just be yourself. Don't have a script. Let it flow." What if a doctor or lawyer did that? You'll always sound smoother when you're prepared, and the ultimate goal is to reach the level of "knowing" what to say. You'll hear how to do it in this episode.
Jun 26, 2023 • 5min
267 There Must Be Agreement On Two Levels to Help Them Buy
Salespeople often waste time with people who have no intention of doing anything about their problem or situation. That's why it's important to get agreement on two different levels. You'll hear what these are, and Art's personal example of how a grill cleaner did not do it with him. And you'll get questions you can use in your own sales situations.
Jun 13, 2023 • 7min
266 How to Turn Inquiries Into Sales, More Quickly
Lots of potential sales are squandered every day, with people who have actually proactively shown interest in a company's product/service. You'll hear when and how to respond, and what to say to close more of these opportunities, more quickly.
Jun 7, 2023 • 34min
265 GUEST How to Present Like a Pro, with Michael Angelo Caruso
The ability to speak and communicate masterfully is one of our greatest assets in sales, and really life in general. Michael Angelo Caruso teaches people how to be better speakers and presenters so they can help more people and amp up their careers. In this episode he shares not only valuable presentation tips, but also some pure sales gold about questioning, closing, and proposals.
Jun 1, 2023 • 7min
264 Presenting Your Price So it's Lower Than the Value
What you ask, and say leading up to your presentation of price has everything to do with how it is perceived by the prospect. You'll hear a timeless technique that positions your price much lower than the perceived value they will receive.
May 10, 2023 • 7min
263 Q&A- Dealing with Rejection; Better Conversion, or More Leads?
In this episode Art answers a couple of questions from fellow sales pros. They focus on how to deal with rejections and no's, and should someone focus on improving their closing rate, or finding more prospects to speak with. If you'd like to submit a question to Art, emali him at ArtS@BusinessByPhone.com.
May 2, 2023 • 42min
262 GUEST: David Newman, Author of "Do It! Selling"
David Newman is the author of the great new book, "Do It! Selling: 77 Instant-Action Ideas to Land Better Clients, Bigger Deals, and Higher Fees." In this episode David shares lots of how-to tips and messaging for prospecting, questioning, closing, and more.
Apr 23, 2023 • 4min
261 Avoid Rejection By Not Being Attached to This
Too often sales reps suffer from call avoidance and fear of rejection because they are too attached to the outcome. In this episode you'll hear how to change your thinking, and what to focus on so you do not fear rejection, make more calls, and get better results.
Apr 13, 2023 • 6min
260 Nineteen More Creative Ways to Say "We can save you money"
Everyone wants to save money, but most people ignore the overused term, "We can save you money." In this episode you'll hear more creative ways to personalize and customzie your messaging, so people will lean in and take interest in how you can help them save money.
