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Unleashed - How to Thrive as an Independent Professional

Latest episodes

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Mar 16, 2021 • 47min

381. Surbhee Grover on Launching a Personal Care Brand   

  In this Episode of Unleashed, I chat with Surbhee Grover. Surbhee is the consultant who runs the firm Steel and Graffiti, she has also recently launched a personal care brand love,Indus.com; and today we discuss the whole process of creating a brand from product formulation to promotion. Key points include: 05:58: Evolving past the concept 10:18: The market research journey 12:34: Product formulation 17:54: Dealing with intellectual property rights 20:57: Cost of development 32:34: Developing the brand identity You can learn more about love,indus on the website, Instagram, or Facebook page, and you can connect with Surbhee on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.
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Mar 15, 2021 • 26min

380. Stefan Kolle on the Customer Experience

Stefan Kolle is the co-founder, Managing Director and Chairman of the Board of Futurelab, a company that helps businesses improve their marketplace through meaningful innovation in customer experience. On today’s show, Stefan shares a few case studies and we discuss customer centricity and customer experience. Key points include: 02:19: Assessing the state of customer experience 05:18: Voice of the customer exercises 09:18: The changes Futurelab has helped companies make 20:23: The growth of Futurelab You can connect with Stefan on LinkedIn and learn more about his company at  www.futurelab.net. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.
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Mar 14, 2021 • 8min

379. The Strategic Use of Units

In this episode of Unleashed, I offer a few tips on how to use units strategically to emotionally engage your clients and avoid numerical overload. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.
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Mar 13, 2021 • 2min

 378. Pronouncing Your Name on LinkedIn

In this short 2-minute episode, I share a LinkedIn trick that you can use to show people how to pronounce your name. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.
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Mar 12, 2021 • 8min

377. LinkedIn Connection Requests

In today’s short episode, I share a few tips on sending connection requests on LinkedIn. 01:47: Reaching out cold 02:35: Avoiding becoming spam 04:15: After 200 requests 04:50: Customized notes on the LinkedIn App Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.
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Mar 11, 2021 • 50min

 376. Ali Ahmed on Green Strategies

Ali Ahmed is the founder and principal of Green Strategies, a company that helps clients discover sustainability opportunities. He is a recognized sustainability and energy management leader who has developed and managed more than 50 global energy and sustainability programs. In today’s episode, we discuss carbon.  Key points include: 01:37: An overview of carbon credits 06:27: The companies buying carbon credits 09:02: Carbon credit audits 13:38: Carbon offset interpretations 21:42: How the soil captures carbon 30:04: Carbon accounting 37:46: The international market for carbon offset Ali can be reached through his website at green_strategies.com  or connect with him on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.
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Mar 10, 2021 • 27min

375. Stacy Sifleet on Customer Value Strategy

Stacy Sifleet, an alum of A.T. Kearney, helps manufacturers, distributors and service-based companies improve their profit through targeted price strategy while providing customers with the services or products they want.  She is here with me today to explain how she implements and improves customer value strategies. 01:34: How customer value applies to the B2B realm 07:54: Defining groups of customers by profitability 11:39: Communicating the tier status to the customer 16:34: Maintaining service levels across tiers 21:29: How an annual performance review adds value to a client You can email at stacy@pricingvelocity.com, visit her website, PricingVelocity.com, or reach out on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.
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Mar 9, 2021 • 32min

374. Tami Lucey on The Benefits of Booking through a Travel Agent

Tami Lucey is an independent travel consultant, or as she describes herself, “a worldwide business travel hassle remover.”  We talk about her four decades of work as a corporate travel agent, how the industry has changed, and her focus on working with the entertainment industry and individual consultants. 02:06: The benefits of a personalized service  04:57: The limitations of Google search in booking travel 07:47: How Tami structures her fees 11:05: What’s included in Tami’s fees 15:12: What it means to join a host agency as an independent 21:17: Working with the entertainment industry Tami can be reached through the website, Corporate Travel – The Travel Society Host Agency Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com
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Mar 8, 2021 • 24min

373. How to collect fees on time

Lessons learned from collecting payment on over 1,500 invoices: 1. What to include in the contract 2. Questions to ask after the contract is signed 3. What to include on your invoice 4. How to follow up after sending your invoice Unleashed is produced by Umbrex. To learn about our global community of independent management consultants, visit www.umbrex.com
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Mar 7, 2021 • 3min

372: Read Later with Instapaper and Pocket

You get an email with an article you want to read, but you don’t want to be distracted right then. The solution is a “read-later” app. The two most popular are Instapaper and Pocket. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

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