
The Fold
Conversations about the intersections of media, culture and technology in New Zealand, hosted by Duncan Greive, founder of The Spinoff.We'd love it if you're able to take a few minutes to fill out this short survey about The Fold so we can learn more about our listening community and what you'd like to hear on this series. Please click here to fill out the survey.
Latest episodes

Feb 26, 2023 • 41min
James Frankham on the evolution of NZ Geographic
How did Aotearoa's most-awarded magazine survive through some of the biggest obstacles in media history? New Zealand Geographic publisher James Frankham talks with Duncan Greive about the collapse of Bauer Media, taking the government to court, and the brilliant revenue model which helps NZ Geo turn a rare profit in print. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 19, 2023 • 36min
Georgia Rippin on the untapped potential of web-series
How does a young New Zealander end up amongst televisions big leagues? While production assisting on shows like Workaholics, Georgia Rippin saw the potential that web-series had when scaled for television. Now, Georgia has created Kold Open, a marketplace which aims to connect web-series creators with big studios that produce content for streaming services. She joins Duncan to talk about the power she sees in converting digital content for traditional mediums. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 12, 2023 • 37min
Nick Vile on the legacy media form still thriving in a digital world
How can companies ensure their advertising dollar is being well spent? Ooh!media is using their fleet of digital bus stop billboards to transform the industry into one of the most responsive and creative forms of advertising available. General manager Nick Vile talks with Duncan about Ooh!media's ability to adapt in a quickly changing market, and why he feels optimistic about the financial year ahead. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 5, 2023 • 53min
Duncan Greive on stepping down as CEO of The Spinoff
For nine years he steered the ship he built, but last week Duncan Greive announced his surprise resignation as CEO of The Spinoff. He joins guest host, Jane Yee, to discuss how doing things differently took The Spinoff from an irreverent TV blog to a respected online magazine, and why he's decided to hand over the reins. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 29, 2023 • 49min
Glen Kyne on Warner Bros. Discovery's future in New Zealand
Meet the kiwi in charge of some of the worlds biggest brands across Japan, Australia and Aotearoa. Glen Kyne went from running the commercial team at Mediaworks to fostering brands like CNN and HBO in the blink of an eye. He chats with Duncan about the future of the streaming wars, what might happen if the RNZ-TVNZ merger goes through, and what should be done if it doesn't. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 24, 2023 • 45min
The Shit Show feat. Duncan Greive
This week, Duncan takes a break from hosting The Fold to guest star on an episode of The Shit Show. Hosted by Shit You Should Care About founder and personal friend, Lucy Blakiston. They talk Greta Thunberg, the Roanoke disappearance, and of course, AI. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 19, 2023 • 54min
Madeline Chapman and Toby Manhire on Jacinda Ardern and the media
In the wake of Thursday’s astonishing announcement, Duncan Greive sits down with Jacinda Ardern biographer Mad Chapman and Gone By Lunchtime host Toby Manhire to discuss Ardern's complicated relationship with both mainstream and social media. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 15, 2023 • 43min
Justin Flitter on the AI takeover
What in the Terminator has been going on in the news recently? 2022 saw AI skyrocket in the public discourse, with science-fiction becoming a looming reality. Founder of AI NZ Justin Flitter joins Duncan to discuss the rise of Dall-E 2 and ChatGPT, and discuss the way those in and out of the media should think about these tools going forward. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 8, 2023 • 16min
Mini-pod: The danger of AI to the media industry
In the second of a pair of high summer solo podcasts, Duncan Greive talks about the stunning advances in consumer AI in 2022, from Dall-E 2 and Midjourney to ChatGPT. He runs through how they might impact the media and society, and explains why he believes it’s such a dazzlingly confronting technology frontier. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 1, 2023 • 18min
Mini-pod: if the RNZ-TVNZ merger gets blown up, what should Plan B be?
In the first of a pair of high summer solo podcasts, Duncan Greive runs through an alternate way of achieving public media outcomes using RNZ and NZ on Air if (as looks increasingly likely), Labour abandons its plans to merge TVNZ and RNZ. Learn more about your ad choices. Visit megaphone.fm/adchoices