Game Of Pharma Podcast

What does real omnichannel marketing look like in today’s pharma world?In this episode of Game of Pharma, we sit down with Nick Smith—Founder of Loud Canvas Health and ex-Eversana leader, to unpack what’s changed in pharma omnichannel, why personalization beats presence, and how behavior data can reshape brand strategy. Nick has worked on both niche and large-scale brands and shares powerful insights on:Aligning brand goals with HCP and payer behaviorCreating omnichannel journeys that actually convertWhy rep visits are still gold (if tracked right)Structuring websites for different stakeholdersUsing omnichannel maturity models to future-proof brand plansWhether you're in brand, marketing, or access strategy, this episode will challenge the way you think about omnichannel in pharma. Don’t forget to like, and hit the follow icon to stay updated with new episodes!#OmnichannelMarketing #PharmaMarketing #HealthcareStrategy #GameOfPharma #NickSmith #DigitalHealth #PatientCentric #HCPengagement #PayerStrategy #MarketingPodcastNick's LinkedIn: https://www.linkedin.com/in/therealnicksmith/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Follow us on social media-Website: https://gameofpharma.com/Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/

What if your medicines could be delivered faster than your pizza and by your trusted local pharmacist?In this episode of 21 Min Pharma Edge powered by Game of Pharma, we sit down with Kaushal Shah, the visionary behind eVitalRx and PillO, two startups that are redefining how India experiences pharmacy. From disrupting traditional retail chemists to building a digital backbone for pharmacies, Kaushal Shah walks us through his bold vision for the future. In this episode, we cover:The idea behind delivering medicines in under 60 minutesHow PillO partners with local pharmacies to challenge the giantsBalancing speed, safety, and trust in healthcare delivery If you're curious about the intersection of healthcare, tech, and Indian innovation — this one’s a must-watch. Don’t forget to like, comment, and subscribe for more episodes of Game of Pharma.Available on YouTube, Spotify, Gaana, JioSaavn, Amazon Music, and Apple Podcasts. #PharmaTech #eVitalRx #PillO #HealthcareInnovation #GameOfPharma #PharmacyStartup #QuickCommerce #HealthDelivery #IndianStartups #KaushalShah #21minpharmaedge #pharmapodcast #pharmacy #pharmacist Kaushal Shah's LinkedIn: https://www.linkedin.com/in/kaushalshah06/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Follow us on social media-Website: https://gameofpharma.com/Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/

In this episode, we sit down with Dr. Prateek Bhatia, Vice President & GM at Intrafusion by McKesson, to uncover his inspiring journey from being a pharmacy student in Pune, India to leading one of the most crucial verticals in the U.S. healthcare system. What you’ll learn:– Key trends shaping the infusion therapy market – The biggest challenge health systems face today – Why infusion services are a critical part of modern care – Can India become the next big hub for infusion startups? – A rapid-fire round with fresh insights and fun!This is a must-watch for pharmacy students, young professionals, and anyone curious about global healthcare leadership and innovation.Stay tuned with us!Don’t forget to like, comment, and subscribe for more insights on innovation and disruption in healthcare.#Gameofpharma #pharmapodcast #infusionindustry #pharmaindustryAvailable on YouTube, Spotify, Gaana, JioSaavn, Amazon Music, and Apple Podcasts. Dr. Prateek's LinkedIn: https://www.linkedin.com/in/prateek-bhatia/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Follow us on social media-Website: https://gameofpharma.com/Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/

In this episode, we sit down with Dr. Prateek Bhatia, Vice President & GM at Intrafusion by McKesson, to uncover his inspiring journey from being a pharmacy student in Pune, India to leading one of the most crucial verticals in the U.S. healthcare system. What you’ll learn:– His real-life journey from B.Pharm to VP at McKesson– Why he chose pharmacy and what kept him going– The evolving trend of pharmacy grads moving abroad– Key differences in work culture: India vs the U.S.– Insights into the infusion and specialty pharmacy industry– His leadership learnings and advice for the next generationThis is a must-watch for pharmacy students, young professionals, and anyone curious about global healthcare leadership and innovation. Stay tuned for Part 2—where we dive deeper into the infusion industry!Don’t forget to like, comment, and subscribe for more insights on innovation and disruption in healthcare.#Gameofpharma #globalpharmacareer #pharmawarriors #indianpharma #pharmapodcast Available on YouTube, Spotify, Gaana, JioSaavn, Amazon Music, and Apple Podcasts. Dr. Prateek's LinkedIn: https://www.linkedin.com/in/prateek-bhatia/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Follow us on social media-Website: https://gameofpharma.com/Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/

Why is pharma still lagging in the quick commerce revolution?In this thought-provoking episode, we sit down with Sharad Harjai – Startup Growth Consultant and ex-leader at Delivery Hero, PharmEasy, and Blinkit – to explore why the healthcare sector hasn’t yet cracked the 10-minute delivery model.We discuss:The rapid rise of quick commerce in IndiaWhy medicines are missing from the top Q-commerce categoriesChallenges unique to pharma logistics and regulationsHow the industry can adopt instant delivery modelsGlobal trends in Q-commerce that could reshape healthcare deliveryIf you’re in healthcare, pharma, logistics, or just curious about the future of fast delivery, this one’s for you!Don’t forget to like, comment, and share for more insights on innovation and disruption in healthcare.#Gameofpharma #quickcommerce #instantdelivery #epharmacy #pharmapodcast Available on YouTube, Spotify, Gaana, JioSaavn, Amazon Music, and Apple Podcasts. Sharad's LinkedIn: https://www.linkedin.com/in/sharadharjai/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Follow us on social media-Website: https://gameofpharma.com/Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/

In this episode of 21 Min Pharma Edge, we sit down with Ashok Bhatia, Former President – Emerging Markets at Zydus Group, to explore why Africa is fast becoming a strategic focus for global pharmaceutical companies.From navigating healthcare access gaps to identifying ROI potential, this conversation dives deep into:Why pharma is thinking beyond home marketsThe rise of Africa in pharma expansion strategiesKey healthcare challenges and innovation opportunities in African nationsCultural pitfalls to avoid when entering new marketsA practical 24-month roadmap for pharma market entryRapid-fire fun on regulations, data, supply chains & more!This is a must-watch for pharma leaders, strategists, and innovators looking to make real impact in emerging markets. Don’t forget to like, share, and subscribe for more conversations that decode the evolving world of pharma!#Gameofpharma #GlobalPharma #PharmaExpansion #IndianPharma #AfricaPharmaAvailable on YouTube, Spotify, Gaana, JioSaavn, Amazon Music, and Apple Podcasts. Ashok Sir's LinkedIn: https://www.linkedin.com/in/ashok-bhatia-6079a239/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Follow us on social media-Website: https://gameofpharma.com/Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/

Welcome to our latest podcast episode featuring Dr. Amrit Karmarkar, Sr. Manager – HR & L&D at Zuventus Healthcare!In this insightful conversation, we explore: ️ How pharma careers have evolved in the digital age️ What hiring managers actually look for in resumes️ The great salary debate: Pharma vs. IT️ Emerging hiring trends – beyond campus placements and into AI-powered recruitment Whether you're a pharma student, a young professional, or someone curious about the future of the pharma industry, this episode is packed with real-world insights and career-shaping advice. Don’t forget to like, share, and subscribe for more conversations that decode the evolving world of pharma!#Gameofpharma #PharmaSalaries #PharmaSales #PharmaCV #21MinPharma Edge #healthcare #careerinpharmacy Available on Spotify, Gaana, JioSaavn, Amazon Music, and Apple Podcasts. Dr. Amrit's LinkedIn: https://www.linkedin.com/in/dr-amrit-karmarkar/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Follow us on social media-Website: https://gameofpharma.com/Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/

AI is transforming healthcare faster than ever—reducing physician burnout, cutting costs, and improving patient care. But how far can AI go? Can it truly fix the inefficiencies in our healthcare system?In this episode, we sit down with Kapil Shukla, Principal Architect at Google & Learner at Med-X AI, to explore how AI-driven automation, decision-making, and insurance navigation are shaping the future of medicine. From reducing appointment delays to making healthcare more affordable, we uncover the real impact of AI on doctors, patients, and the entire industry. Topics Covered: How AI is reducing administrative burdens for doctors AI’s role in solving insurance complexities Improving patient experiences with AI-driven solutions Challenges in AI adoption—regulations, interoperability & trust The future of AI in healthcareListen now and follow for more expert discussions on healthcare innovation, AI, and digital transformation!Kapil's LinkedIn: https://www.linkedin.com/in/kshukla/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Visit our website for the latest updates in pharma and to stay informed about future episodes: https://gameofpharma.comFollow us on social media-Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/YouTube: https://www.youtube.com/channel/UCGLNWWSCYZz3WbY77gencpw

AI is transforming healthcare faster than ever—reducing physician burnout, cutting costs, and improving patient care. But how far can AI go? Can it truly fix the inefficiencies in our healthcare system?In this episode, we sit down with Kapil Shukla, Principal Architect at Google & Learner at Med-X AI, to explore how AI-driven automation, decision-making, and insurance navigation are shaping the future of medicine. From reducing appointment delays to making healthcare more affordable, we uncover the real impact of AI on doctors, patients, and the entire industry. Topics Covered: How AI is reducing administrative burdens for doctors AI’s role in solving insurance complexities Improving patient experiences with AI-driven solutions Challenges in AI adoption—regulations, interoperability & trust The future of AI in healthcareListen now and follow for more expert discussions on healthcare innovation, AI, and digital transformation!Kapil's LinkedIn: https://www.linkedin.com/in/kshukla/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Visit our website for the latest updates in pharma and to stay informed about future episodes: https://gameofpharma.comFollow us on social media-Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/YouTube: https://www.youtube.com/channel/UCGLNWWSCYZz3WbY77gencpw

Medical congresses and Continuing Medical Education (CME) events have long been a cornerstone for pharma companies to connect with healthcare professionals (HCPs). But with rapid advancements in technology and changing engagement trends, how can these events stay relevant and impactful in 2025?In this episode, Arielle Smith, President of Life Sciences at Event Cadence, joins us to discuss: Why medical congresses and CME events remain essential for pharma How technology, AI, and data analytics are transforming HCP engagement The role of hybrid and digital solutions in shaping the future of pharma events Key strategies to make your medical congress or CME more effective in 2025If you're in the life sciences industry, pharma marketing, or event planning, this episode is packed with insights you won’t want to miss! Listen now and follow for more expert discussions on pharma innovation, AI, and digital transformation!Arielle's LinkedIn: https://www.linkedin.com/in/arielle-smith-965771a1/Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/Visit our website for the latest updates in pharma and to stay informed about future episodes: https://gameofpharma.inFollow us on social media-Instagram: https://www.instagram.com/gameofpharma/LinkedIn: https://www.linkedin.com/company/game-of-pharma/YouTube: https://www.youtube.com/channel/UCGLNWWSCYZz3WbY77gencpw#MedicalCongress #CME2025 #PharmaEvents #HealthcareInnovation #HCPEngagement #PharmaMarketing #EventTech #DigitalHealth