SPEAK LIKE A CEO cover image

SPEAK LIKE A CEO

Latest episodes

undefined
Sep 2, 2022 • 40min

158: Focus on Impact. Mali M. Baum, WLOUNGE

„You can’t make change happen alone!“ says Mali M. Baum. Together with her team, she is shining a light on others. As CEO and founder of WLOUNGE and the MAGDA GROUP fund, Mali has created an ecosystem that supports female founders and promotes diversity in business and technology. Mali has over 20 years of experience as a founder and is active internationally as an investor, speaker, mentor and ecosystem builder. WLOUNGE brings together C-level executives, political leaders and aspiring entrepreneurs to make an impact and tackle the business world's biggest challenges. Last year, WLOUNGE HOUSE opened in Berlin, providing a flagship location and a gathering place for the community. Mali believes in the power of curated events. Next up on 10 September 2022: the Tech Awards Gala, one of the largest and most prestigious award ceremonies of the German tech industry. Under the motto "Women drive innovation", the Tech Awards 2022 will focus on the strength of women and diverse teams in the tech ecosystem. The patron of this year’s event is the entrepreneur and investor Brigitte Mohn. Mali was a guest on our show 3 years ago (check out episode #34). This time we wanted to find out what has changed in terms of communication since then including: 🕸 What the secret of building a thriving network is today ☄️ How to ensure that every event creates impact afterwards 🗞 When the right time has come to focus on PR 🤘🏽 How GenZ is changing communications Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
Aug 26, 2022 • 37min

157: Difficult Stories Make a High Performance Team. Caro Gabor, Movinx

"Our best marketing employee is Elon Musk!“, says Caro Gabor with a twinkle in her eyes. Musk’s goal of fixing the „incredibly inefficient“ car insurance market while making a lot of money from it has gotten the attention of the car industry. For car buyers, getting insurance is the least favourite part of the purchase. This is about to change. Caro’s aim is to make the insurance experience delightful, especially for that moment when you need it. To do that requires solving some really hard problems, something she relishes. Since April 2021 Caro has been CEO of Movinx GmbH, a joint venture of Mercedes-Benz and Swiss Re. The global startup has a unique positioning, delivering mobility insurance through a digital business model that takes full advantage of tech and data to deliver a great customer experience. The aim is for it to become invisible. As a communicator, Caro is not holding back. As an experienced entrepreneur, she believes that CEOs need to trust their teams with the difficult stories for them to perform at their best. Before joining Movinx, she was CEO and co-founder of Joonko, Managing Director at finleap and the CEO of autohaus24 and TopTarif Internet. This episode is packed with insights into including: 🦖 How to bridge the dinosaur and the green field mindsets when working with large companies 🗣 What truthful feedback can do for you and why Caro enjoys disagreement 📈 Why performance marketing is dead and what the next new big thing is Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
Aug 19, 2022 • 35min

156: Communication is a CEO's strongest powertool. Christian Wiens, Getsafe

Speak Like A CEO is back after the summer break. Today's guest is the CEO and co-founder of a trailblazing company that digitalizes the conservative insurance industry and has raised $115m+ in the process: Getsafe. The InsurTech scale-up is based in Heidelberg. „Not being in Germany's start-up tech capital Berlin gives us the freedom to build a company culture that is independent of startup trends“, says Christian Wiens. This has given the company the „Day 1 feeling" since 2018. Christian develops his communication skills consciously and continuously. The same applies to the company itself. A rare beast among tech companies, Getsafe is in it for the long run, thinking decades into the future. Tune into this episode to hear from an inspirational CEO who is hardly your typical insurance industry guy: • How to position yourself as a challenger brand in a traditional industry and win 300.000+ customers • Why the CEO is chief communicator • How storytelling and messaging empowered Getsafe to raise $115m+ We also dive into Christians personal backstory (it all started with broken glass) and his best piece of comms advice. Please enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
Jul 1, 2022 • 41min

#155: Speak the language of your audience. Christine Kiefer, RIDE Capital

"You don’t have to be 65 to live your dreams,“ believes our guest. Her business is all about giving people this opportunity much sooner in life, by helping them to build wealth. Christine Kiefer is the co-founder of RIDE Capital. RIDE is a private bank for the digital age that helps customers structure their portfolio in an optimal and tax-efficient way. Customers already trust RIDE with close to a quarter of a billion Euros in assets - a massive amount for a four year old company. This was made possible through great communication and messaging. Christine Kiefer also founded Fintech Ladies, a network for women involved in digitalisation and innovation in finance. This year she also joined Angelinvest as a venture partner. In episode #155, Christine shares: The unusual way she met the perfect co-founder, Felix Schulte How to create a virtuous cycle of communication Why speaking the language of your audience is the key to a successful communications strategy How to be a better founder Her secrets to building an engaged community Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
Jun 24, 2022 • 36min

154: Own your communication. Hanna Marie Asmussen, Localyze

Say no to borders and bureaucracy and yes to openness and simplicity! Our guest today believes that international mobility is beneficial for all and is doing her part to make the process a positive experience for businesses and employees. Having experienced the expat life herself, polyglot Hanna Marie Asmussen, co-founder and CEO of Localyze, knows exactly how complex and bureaucratic it can be to move abroad for a new job. In the absence of a state-of-the-art digital solution, she developed and founded Localyze in 2018 with co-founders Lisa Dahlke and Franziska Löw. Localyze simplifies the management of international teams by providing a comprehensive platform that automates processes and contains all relevant information and documents in one place. Half a year after founding Localyze, the company was accepted into Y Combinator - the mother of all accelerators. The company has grown ever since and now aims to expand from Europe into North America and to reach a total of 50 markets by 2025. In episode #154, Hannah not only tells us her personal backstory: living, studying and working as an expat and founding with friends but also talks about: What they teach you at Y Combinator to level up your communications How to own your personal communication as a leader How level three conversations change everything The best way to stand out among thousands of startups How a startup's communications system needs to change as the team grows Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
Jun 17, 2022 • 40min

153: The new story of money. Katharina Gehra, Immutable Insight

Dare to rethink how money should work. This is what our guest today is passionate about. And that future of finance starts with a new story about money. Katharina Gehra is the co-founder & CEO of Immutable Insight and manages one of the leading crypto hedge funds in Germany. Coming from the traditional world of finance, she is now an integral part of the crypto industry. Katharina has been invited to speak to the German parliament on blockchain technology and has been named Top 40 under 40 three times in a row. She also co-hosts one of the most prestigious blockchain podcasts, Block52. In episode #153, Katharina and Oliver take us on a deep dive into The origin story of money, where it is heading and why so many societal issues are linked to it Why we need a new story of money The reason why Katharina is keen to ask questions How a podcast can create an engaged community Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
Jun 10, 2022 • 45min

#152: A Smile Can be Worth Millions. Ramin Niroumand, embedded/capital

Today's guest is one of the key players in the German and European FinTech scene. As co-founder and CEO of company builder finleap, Ramin Niroumand and his team were instrumental in building 15 companies that are now worth €3bn+, including Element, Penta, Clark and Solarisbank. Several of these have already achieved unicorn status. Never one to rest on his laurels, Ramin recently founded his own venture capital fund together with Michael Hock called embedded/capital. Its aim is to become the no. 1 investor for Europe’s freshest, most innovative and trailblazing #FinTechs. The well-capitalised fund has already made 7 investments, and is hungry for more. Ramin’s main success ingredient is to always bring joy to the table. With hundreds of pitch meetings under his belt, his first advice to founders is to smile. To find out why a smile can be worth millions, tune in to episode #152, in which Ramin shares his insights and know-how about: Why their brand is more important than most founders think What’s behind the brand name embedded/capital and why this is exactly the right name for his fund How to build trust with consumers as a fledging FinTech How to communicate well with financial regulators, especially after the Wirecard scandal The difference between a crisis and times of crisis, and what it means for communications Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
Jun 3, 2022 • 34min

151: Sales = communication. Veronika Riederle, Demodesk

Selling is hard. To make the sales conversation better our guest today has built Demodesk, a revolutionary screen sharing and video conferencing platform. It acts like an AI-driven sales consultant that assists you by analysing data and giving suggestions to improve the conversation with the customer. You can compare this with the real-time assistance in cars today, says Veronika Riederle, the CEO of Demodesk. Veronika founded Demodesk in 2017 with Alex Popp to revolutionise the sales process. They were accepted into Y Combinator and has since raised multiple rounds of funding. In this episode Veronika shares The origin story and vision of Demodesk The experience at Y Combinator - from the pitch to the training they received The (positive) impact of Corona on the business, and how she sees the post-Corona world What works in sales right now and where is it going. Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535
undefined
May 20, 2022 • 29min

150: Create a market and own it. Jannes Fischer, Vermietet.de

How do you know what kind of business has huge potential? It’s easy to connect the dots looking back. It’s way harder is to recognise trends in society before they become obvious, and use that insight to build a business that develops a new market. That’s exactly what Jannes Fischer did. He is the CEO and founder of Vermietet.de, the market leader in digital solutions for private landlords. Helping his grandparents administrating their flats in Hanover, he realised that the younger landlords of the future would not accept paper or Excel sheets like previous generations to look after their most valuable investments. So he built a better a solution and in the process a fast-growing venture that was acquired by Scout24 Group in 2021. A born entrepreneur, if there is such a thing, Jannes shares in our 150th episode: Whether anyone can have a passion for dry cleaning (his first business) Why owning a category is so powerful, and how it can be achieved How he discovered the power of communications and how he applies it day-to-day Why the CEO is the chief storyteller, and what that means for leaders Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535 
undefined
May 13, 2022 • 27min

#149: Pitching for Impact. Freda Katunda Olsen, LEAP

„If you want people to buy in to who you are, then you have to have a really, really great story behind it.“ Freda Katunda Olsen Born in Kinshasa, raised in the USA and currently living in Germany, our guest today is on a mission to create lasting change globally. Freda Katunda Olsen cofounded LEAP in 2020, an ed-tech startup that provides healthcare education across Africa. In partnership with UNICEF, the London School of Economics, international universities and African organisations, among others, the platform provides better, faster and cheaper healthcare training to more people and reduce brain drain. Freda recently won the Social Hero Award from Global Digital Women. She is passionate about leadership and storytelling, and has lots to share about how impact-driven ventures can pitch to investors. Tune in to #149: Pitching for Impact where we discuss: How to build a strong company culture for remote multinational team Why storytelling is crucial for building a successful venture (and what to avoid) Whether all exposure is good exposure Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: https://lnkd.in/dvyxVVtt

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode