

Streamlined Solopreneur: Tips to Help Small Business Owners Grow Without Burnout
Joe Casabona, Business Systems Coach
You started your business for freedom, not to be chained to your desk. I help small business owners grow without burning out through simple, powerful online automations.
On Streamlined Solopreneur you'll get real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Your host, Joe Casabona, is a seasoned technologist with over 25 years of experience. He's seen how the right systems can transform a business. But more than that, He's a teacher at heart.
His goal isn’t to overwhelm you with jargon, but to make complex ideas simple and give you an actionable plan you can actually use.
Because your business should support your life—not take it over.
Tune in every Monday, wherever you get your podcasts.
On Streamlined Solopreneur you'll get real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Your host, Joe Casabona, is a seasoned technologist with over 25 years of experience. He's seen how the right systems can transform a business. But more than that, He's a teacher at heart.
His goal isn’t to overwhelm you with jargon, but to make complex ideas simple and give you an actionable plan you can actually use.
Because your business should support your life—not take it over.
Tune in every Monday, wherever you get your podcasts.
Episodes
Mentioned books

Sep 11, 2018 • 35min
Creating a Guided SEO Product with Lindsay Halsey
Closing out this miniseries on SEO is Lindsay Halsey. She’s the co-founder of Pathfinder SEO and in this episode we talk about how her product basically combines a lot of what we talks about over the past month – automated tools and stats, with a coaching component that can really help you up your SEO game for you or your clients. She has a really great analogy for it that I don’t want to spoil! Show NotesLindsayPathfinder SEOWebShineZeek InteractiveLanding Page School PodcastBe sure to check out the new shop: https://howibuilt.it/shop/ and the Facebook GroupSponsored by: Pantheon
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Sep 4, 2018 • 42min
Implementing a Process for SEO with Pam Aungst
So far this season we've looked at starting an SEO agency and an SEO product. But what we haven't looked at was a good strategy - especially when it comes to Pay per Click and the like. Well that changes this week with our guest, Pam Aungst. She's an SEO expert with her own agency that wants to make sure SEO is a personalized strategy. She tells us how in this episode. Show NotesPam AungstPam on TwitterStealthHallway ChatsEpisode 21: Liam Dempsey and WordPress MeetupsLighthouse for ChromeSponsored by: Traitware | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
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Aug 28, 2018 • 39min
John Doherty and Credo
John Doherty is the founder of Credo. I met John at CaboPress, an incredible business mastermind week, and we got to talking about the marketing and SEO side of things. Know I don’t know much about that, but Credo is definitely something that can help me in a unique way. In this episode we talk all about the importance of finding the right people to help you in your business. Show NotesJohn DohertyJohn on TwitterCredoCaboPressEpisode 12: Chris Lema and Beyond GoodJennifer Bourn and Profitable Project PlanEpisode 1: Jason Coleman and Paid Memberships ProQuestion of the week: Have you ever had a business coach or mentor? Let me know on Twitter at @jcasabona or email me, joe@howibuilt.it.Sponsored by: GravityView | Traitware | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
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Aug 21, 2018 • 42min
SEO for Saas Companies with Jeremiah Smith
Jeremiah Smith is founder of SimpleTiger, an SEO company that focuses on SaaS companies. This episode is going to kick off a miniseries about SEO and I’m happy that Jeremiah is starting it off. He offers so much incredible advice about SEO and life in general. I love his story, and I think you will too. Show NotesJeremiah SmithSimpleTigerDanny Sullivan / SEO LandSara Dunn and Niching DownNick EubanksCheck out my new show, Creator Toolkit and join our Facebook community. Question of the week: What’s the best piece of SEO advice you’ve ever gotten? Let me know on Twitter at @jcasabona or email me, joe@howibuilt.it.Sponsored by: GravityView | Traitware | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
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Aug 14, 2018 • 32min
Creating a Hosted Events Platform with Zach Tirrell and Loxi
Today we’re talking to Zach Tirrell from Modern Tribe. We talk all about how they re-imagined that plug-in as Software as a Service called Loxi. We go over how they decided on which features to support, the importance of good design, and the tech stack, like using React. Speaking of React, We also talk a bit about Gutenberg. Show NotesZach TirrellModern TribeLoxiGutenbergGutenberg CoursesReact Article by SamCreator ToolkitSponsored by: Traitware | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
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Aug 7, 2018 • 45min
Better WooCommerce Analytics with Bryce Adams and Metorik
Bryce Adams is creator of one of my favorite tools, Metorik. Bryce tells us about the path the led him to making Metorik, his view on e-commerce, GDPR, and how he’s using some cutting edge tools. We also talk engagement and stats. Be sure to stick around until the end of the episode - I have a new show I want to tell you about! Show NotesBryce AdamsBryce on TwitterMetorikWooCommerceAnd be sure to check out my new show, Creator Toolkit, on Apple Podcasts or wherever you get your podcasts.Sponsored by: Creator Courses | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
★ Support this podcast ★

Jul 31, 2018 • 35min
Teaching Web Development with Tessa Kreisel
Tessa Kriesel is a developer, community advocate, and educator. In this episode we get into our approaches to teaching, why it’s important, and the importance of giving opportunities to underserved areas and groups. We also discuss our “aha” moments – that time where programming suddenly clicked for us. Show NotesTessa KrieselPantheonOutspoken WomenCoders of TomorrowCoder DojoCodePenW3SchoolsJosh Koenig and PantheonSponsored by: The Events Calendar | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
★ Support this podcast ★

Jul 24, 2018 • 29min
Designing the Profitable Project Plan with Jennifer Bourn
Jennifer Bourn is the founder of Bourn Creative and creator of the Profitable Project Plan. She's also a freelancer who’s doing it right. She has worked out the perfect system to get and manage client projects; in this episode we're going to talk all about how she built it. Show NotesJennifer BournProfitable Project PlanBourn CreativeJen's A/V SetupBlair Williams and MemberPressEpisode 18: Pippin Williamson & Restrict Content ProDelightful DownloadsZoom WebinarsInfusionSoftRevVolt Heated SlippersSponsored by: Creator Courses | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
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Jul 17, 2018 • 32min
Mental Health and Gaming with Abbey Perl
Abbey Perl started the Diverse Gaming Coalition to help combat online bullying through video games and modern pop culture. In this episode, I talk to her about why she started it, how she went about starting a non-profit organization, and much more. Show NotesAbbey PerlDiverse Gaming Coalition Twitch.TV@NinjaSponsored by: Creator Courses | Pantheon
Get your free Time and Tools Self-Audit at https://streamlined.fm/impact
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Jul 10, 2018 • 35min
Designing a Video Game with Seth S. Scott
Seth S. Scott's story is an interesting one. He up and moved to New York City to pursue a career in game development. He tool a game design boot camp and left with his first commercial game, Membrane. In this episode we talk about risk and how he built a video game. Show NotesSeth S. ScottSeth on TwitterMEMBRANEMEMBRANE on TwitterUnitySponsored by: Creator Courses | Pantheon
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