

Streamlined Solopreneur: Tips to Help Business Owners Grow Without Burnout
Joe Casabona, Automations Builder
You started your business for freedom, not to be chained to your desk. I help small business owners grow without burning out through simple, powerful online automations.
On Streamlined Solopreneur you'll get real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Your host, Joe Casabona, is a seasoned technologist with over 25 years of experience. He's seen how the right systems can transform a business. But more than that, He's a teacher at heart.
His goal isn’t to overwhelm you with jargon, but to make complex ideas simple and give you an actionable plan you can actually use.
Because your business should support your life—not take it over.
Tune in every Monday, wherever you get your podcasts.
On Streamlined Solopreneur you'll get real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Your host, Joe Casabona, is a seasoned technologist with over 25 years of experience. He's seen how the right systems can transform a business. But more than that, He's a teacher at heart.
His goal isn’t to overwhelm you with jargon, but to make complex ideas simple and give you an actionable plan you can actually use.
Because your business should support your life—not take it over.
Tune in every Monday, wherever you get your podcasts.
Episodes
Mentioned books

May 19, 2023 • 6min
How I've Configured my Stream Deck, Part 2: XL Page 1
In Part 2 of my Stream Deck Series, I'm covering Page 1 of my Stream Deck XL. Let's Dive in! Screenshot of Stream Deck XL Page 1How I've Configured my Stream DeckGet Your Own Stream Deck
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May 15, 2023 • 36min
My 5 Favorite Automation Tools
Nowadays, there are tons of automation tools out there, thanks to the Chat GPT and Generative AI Revolution. It’s easy to feel overwhelmed with all the options available that could potentially help you do your job better. But let me tell you, there’s a difference between using Generative AI tools to create content or creative assets and using automation tools that can actually perform tasks and make your life easier.So, in this Automated Solopreneur segment, I’m going to spill the beans on my top 5 favorite automation tools. And if you tune into the x`PRO show, I’ll also share why I decided to give Twitter another shot and how automation tools made my experience on the platform a whole lot better.Show NotesMake ShortcutsAirtableHazelKeyboard MaestroHypefuryKeyboard Maestro Takes It Up to 10
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May 12, 2023 • 5min
Going Back to Bear Notes
If you've been following me for any amount of time, you will know that I take my note taking and idea capture very seriously. And last year, I made a decision that Craft would be my one and only notes app.I don’t think that’s working out for me. Mostly because I have 3 kinds of notes:Big planning notesRandom thoughtsResearch notesCraft has been great for the random thoughts and research but I think is best suited for Big Planning.So I’m going to switch back to Bear Notes for random thoughts to see how that works out.
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May 8, 2023 • 47min
You're a Creator, but are You a Business Owner? With Craig Chavis, Jr.
Lots of people are becoming creators now. In fact, Craig Chavis Jr. describes being a creator as sharing your expertise. But does that make you a business owner? Not so fast! That’s a completely different thing. And in today’s episode, we dig into what those differences are, finding the right message for your business, and how creators can become business owners. In How I Built It PRO, we talk about putting yourself into a corner, and how owning a business is kind of like surfing. Top TakeawaysPut the message above the messenger. You need to figure out what people want, so you can offer to help them get what they want.A creator is anyone who shares their expertise. And while many people try to sell their knowledge, you need to find people who want it. So you frame your expertise as results or what they will have once they work with you.People think having a business is setting up a website. But you can’t build a business virally.Show NotesCraig Chavis, Jr. Craig on LinkedinCraig on InstagramCraig on TwitterHow To Build a $1000/year Membership with Jay ClouseSponsored by: GapScout | Learndash
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May 1, 2023 • 1h 1min
Reading, Writing, Repurposing: Why Writing is Crucial to Every Creator with Mark Ellis
Just how important is writing? According to YouTuber Mark Ellis, your career depends on it. And as someone who’s grown his audience to 1 million monthly views in just a couple of years, he knows a thing or two. That’s why he’s going to take us through his process for creating content, repurposing, and how you can start! In How I Built It Pro, we talk specifically about growing his YouTube channel and podcasting on YouTube.Top TakeawaysMost videos Mark publishes start out as blog posts, highlighting the incredible importance of repurposing.His team has been crucial because they can do the things he doesn’t have to do. That way he can focus on writing, recording, and growing his audience.Mark also makes $2,000/mo from Medium, which is free to get started on. He’s leveraging the reach on other platforms to grow his own business.Show NotesMark EllisMark on YouTubeMark on TwitterMark on InstagramMark on LinkedinMaking the Most of Your Stream Deck with Cat MulvihillThe Axis of Awesome 4 ChordsHow to Hire a VA That Actually Helps You with Matthew YahesSponsored by: TextExpander | Learndash
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Apr 28, 2023 • 6min
How I've Configured My Stream Deck Part 1: The Stream Deck+
I'm starting a short series here on how I've configured my Stream Decks! Today, the Stream Deck+. LinksScreenshot of my Stream Deck+How I've Configured my Stream DeckGet Your Own Stream Deck+
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Apr 24, 2023 • 47min
Are You Making These Mistakes with Your Membership? With Melodie Moore
While there have been big leaps in membership software in the last 5 years, membership sites are still some of the hardest to create and run properly. That’s why I brought in Melodie Moore. She’s been building, maintaining, and scaling 7 & 8-figure membership sites for the past 10 years. Her team kills shiny object syndrome and creates massive success in less time by utilizing psychology, state-of-the-art tech, and effective systems. Today, you’re going to learn her process, and how to launch a successful membership.In How I Built It Pro, members got to hear us talk about parenting, general thoughts on Twitter, and…improv?! Get this and every episode ad-free, and extended, over at https://howibuilt.it/proTop TakeawaysThere are 3 major mistakes content creators make that Melodie breaks down: acting too big, having to finish before you sell, and thinking a tech person is your savior. Listen to hear how to avoid them!Most platforms don’t think about the entire customer journey. When you’re evaluating, think about where you are in your journey.If you want to reduce churn, sell a course first. Once that gains traction, consider a membership.Show NotesMelodie MooreMelodie on TwitterMelodie on InstagramMelodie on FacebookMelodie on LinkedinThe Best Way to Build Community is Easier Than You Think with Drew DillonWhy You’re Leaving Money on the Table with Email Automation with Kronda Adair$100M Offers: Alex HormoziPaid Memberships Pro
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Apr 21, 2023 • 5min
Ivory Makes Mastodon Useable
When I left Twitter, it wasn’t on a whim. I had been considering it for a long time…like middle of the pandemic long. As people jumped ship from Twitter, Mastodon seemed to be the clear front-runner for replacing Twitter.I’m hesitant at best, but Tapbots (from the makers of the incomparable Tweetbot), have put out a Mastodon client called Ivory, and I’ve decided to give it t try for a bit.LinksTrying out IvoryFollow me on Mastodon, I guess
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Apr 20, 2023 • 54min
Understanding A.I.'s Role in Online Course Creation (Presented by Sensei)
If you create online courses, you won’t want to miss this very special discussion! I’ll be joined by Ronnie Burt, Business Lead at Automattic, who’s overseen development of the Sensei LMS plugin. We’re going to cover: - Managing emails for your online courses- A.I.’s role in assisting with online course creation.- Sensei’s upcoming A.I. Quiz Generator- A.I.'s impact on society This is a audio version from a live stream we did on April 17th, 2023. This live stream is presented by Sensei. Learn more here: https://howibuilt.it/sensei
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Apr 17, 2023 • 19min
How to Figure Out What to Automate
It’s another Automated Solopreneur episode! Today I’m telling you 4 types of tasks you can automate – as well as questions you can ask yourself to determine what you can automate based on what you do on a daily basis. Those 4 types of tasks? Common, easily repeatable tasksInfrequent tasks that have a high level of effort to do.Tasks that require specific timingTasks that you cannot forget to do.In How I Built It Pro, I talk about when you might be automating too much, plus my plans for making the membership more automation-centric. Show NotesHow to Determine What to AutomateThe Automated Solopreneur
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