The ChatGPT Experiment

Episode Summary In this episode, Cary sits down with Casey Brown, founder of Boost Pricing, who is on a mission to help businesses get paid the prices they deserve. Speaking from her experience as a pricing consultant and speaker, Casey shares valuable insights on how companies can better understand their value, overcome pricing fears, and avoid common pitfalls like undervaluing “hot sauce” services. She discusses the human side of pricing, emphasizing that understanding your audience, using empathy in sales, and practicing key skills can transform how businesses approach pricing and boost both profits and customer loyalty. 3 Key Takeaways Value-Based Pricing Over Cost-Based Pricing: Casey emphasizes that pricing should be tied to the value a product or service brings to the customer rather than simply covering costs. Too many businesses leave money on the table by only aiming to break even or match their competition. Empathetic Sales Approach: Sales teams need to act as empathetic advisors who truly understand customer needs. This can make a significant difference in both the final sale price and long-term customer loyalty. Role-Playing for Sales Confidence: Practicing sales conversations and objection handling—whether with colleagues or AI tools—helps salespeople build confidence, listen more effectively, and handle high-stakes conversations without getting caught off guard. About Casey Brown Casey Brown is a pricing expert and the founder of Boost Pricing, where she helps companies maximize the value they provide by empowering them to set prices that reflect their quality. As a speaker and consultant, Casey is passionate about helping businesses understand the impact of fair pricing on their growth, teams, and even local communities. With her new book, Fearless Pricing, she offers guidance on breaking out of pricing fear and commanding the value they deserve. Casey’s work is mission-driven, grounded in her belief that businesses can positively impact families and communities when they’re paid fairly. Casey's LinkedIn Profile CaseyBrown.com BoostPricing.com +++++++++ Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops: 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner. 📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience. 🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs. ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications. 📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates. CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: Cary Weston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: LinkedIn Newsletter MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear

In this solo episode, Cary tackles the challenge of feeling stuck when facing major professional or personal roadblocks. Drawing from personal experiences and coaching insights, Cary shares how ChatGPT can serve as a powerful tool for organizing thoughts, identifying barriers, and building action plans to move forward. The episode offers practical tips on leveraging ChatGPT to bring clarity to overwhelming situations and introduces key concepts like narrowing the band, role-playing, and creating custom GPTs for long-term problem-solving. Key Takeaways Narrowing the Band: Focus ChatGPT on a specific topic or problem by setting clear criteria, so it can effectively help without overwhelming you with unnecessary information. Role-Playing as a Problem-Solving Partner: Use ChatGPT as a sounding board to identify issues, uncover barriers, and define success, one step at a time. Building a 90-Day Action Plan: Break goals into smaller, manageable steps across three 30-day periods to make consistent progress toward resolving challenges. Prompt referenced in the episode PROMPT: i need help getting through a major professional roadblock for me and i need someone to talk to…would you please help me? I need to identify: 1. what the specific issue really is 2. what’s keeping me from making meaningful progress towards solving it 3. what does success look like if I could Can we work through this one at a time? About Cary Cary Weston, host of The ChatGPT Experiment, is a marketing strategist and business coach dedicated to helping individuals and organizations maximize their potential using ChatGPT and other innovative tools. With a wealth of experience in leadership and problem-solving, Cary specializes in making complex challenges feel approachable and manageable. Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops: 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner. 📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience. 🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs. ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications. 📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates. CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter, and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear.

In a lively discussion, Steven Bross, an experienced art educator and creator of the Odd Fish platform, shares his innovative approaches to teaching visual communication. He reveals how he uses ChatGPT to streamline course materials, enabling personalized learning for students. The conversation delves into the balance of creativity and technology in art education, highlighting the evolving role of educators. Steven also emphasizes the importance of teaching marketable skills like graphic design and video editing, showcasing AI's potential to enrich student experiences.

In this episode, Cary sits down with Jim Sterne, a seasoned marketing consultant, speaker, and author known for his work in web analytics, marketing technology, and the impacts of generative AI on business.    About Jim Sterne: Jim Sterne has spent more than 35 years selling and marketing technical products. He began his career helping people understand Visicalc at a time when “personal computer” was an oxymoron. He sold business computers to companies that had never owned one in the 1980s, consulted and keynoted about online marketing in the 1990’s, and founded a conference and a professional association around digital analytics in the 2000’s. He is currently focused on the application of artificial intelligence and machine learning to marketing. Jim's LinkedIn Profile Jim's Company Website Marketing Analytics Summit   Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary: 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner. 📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience. 🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs. ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications. 📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates. CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: Cary Weston on LinkedIn LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter, and you can find it here: The Chat GPT Experiment on LinkedIn MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear. You can contact the artist here.

In this episode, Cary dives ChatGPT’s new web-based “Search” feature and Anthropic’s AI assistant, Claude.   Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary: 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner:    📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.   🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.   ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.   📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.   CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITSThe instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here  

In this episode, Cary welcomes Lori Highby, founder of the digital marketing agency Keystone Click, for a practical and lively discussion about using AI tools like ChatGPT and others in daily business.    Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary: 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner:    📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.   🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.   ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.   📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.   CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITSThe instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here  

[Note - prompt discussed in episode is available at www.ChatGPTExperiment.com] In this episode, Cary Weston walks listeners through the process of identifying their ideal customers using ChatGPT.  Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary: 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner:    📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.   🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.   ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.   📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.   CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITSThe instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here  

In this episode of The ChatGPT Experiment, Cary Weston reflects on insights gained during a marketing conference, where he led a breakout session about using ChatGPT. He focuses on the concept of "narrowing the band" to make ChatGPT more effective by customizing its focus and inputs, thus delivering better results for various practical tasks. Whether you're a complete beginner or someone already familiar with ChatGPT, this episode offers simple strategies to refine how you use the tool. 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner:    📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.   🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.   ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.   📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.   CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITSThe instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here  

In this episode of The ChatGPT Experiment, I’m joined by Jeremy Somers, founder of the AI-assisted creative agency NotContent.ai. Simply put, this is an absolutely fascinating conversation.  In our talk, we dive into how AI is revolutionizing the world of creative work, from advertising campaigns to product photography, enabling brands to drastically reduce time and costs while amplifying output. Jeremy shared with me the challenges and triumphs of integrating AI into the creative process, and how his agency is shaping the future of digital content. About Jeremy Website: http://www.notcontent.ai LinkedIn: https://www.linkedin.com/in/jeremy-somers/ 🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner:    📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.   🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.   ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.   📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.   CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITSThe instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here  

In this episode, I sit down with Mike Kaput from Marketing AI Institute to talk about the real-world impact of ChatGPT and AI on businesses. Mike shares insights on how beginners can start using ChatGPT, common misconceptions, and practical tips to make the most out of AI tools. Whether you’re curious about AI’s role in your job or how it’s shaping industries, Mike's straightforward approach makes it easy to understand and apply. Connect with Mike Kaput LinkedIn: https://www.linkedin.com/in/mikekaput/ Website: Marketingaiinstitute.com   🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner:    📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.   🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.   ✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.   📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.   CONNECT WITH CARY Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston   LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/   MUSIC CREDITSThe instrumental music used in this podcast is called “Curious” by Podington Bear”. You can contact the artist here