
Motion Hatch: Helping Motion Designers Do Better Business
Motion Hatch is a bi-weekly podcast hosted by veteran motion designer Hayley Akins, discussing the business side of animation and motion design that so many creatives struggle with.
Offering quality practical advice and insight for freelance, full-time or aspiring animators, illustrators and motion designers, hear from a wide range of voices within the industry, including how leading animators started out, tips on managing your business and career advice.
For more info on how to take control of your motion graphics career and to join our community of amazing, talented designers, head over to http://motionhatch.com.
Latest episodes

May 9, 2024 • 31min
Balancing parenthood and productivity as a motion designer
Mothers of Mograph are trying to combat feeling alone as moms in the creative industry. Parenthood is often considered a taboo topic in the creative industry, something Jennie Davis and Kaci Smith are on a mission to change with Mothers of Mograph. In this episode, Jennie and Kaci share challenges and solutions to being a creative while being a parent, how they manage their schedules and how they've both benefitted in their careers since having children.Jennie and Kaci discuss:What is Mothers of Mograph?The impact that becoming a parent can have on your careerHow to better manage your time with kidsThe positive outcomes of being a parent and a motion designerHow the creative industry can better support parentsFollow Mothers of Mograph: Website | Instagram Free resources to grow your career:💸 Get your next client in 5 days!📲 Download our free social media guideConnect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcast

Apr 25, 2024 • 46min
Negotiation Expert’s Secrets to Dealing with Tough Clients w/ Kwame Christian
Kwame Christian is an expert in negotiation. He is the Founder and CEO of the American Negotiation Institute, host of the world's most popular negotiation podcast and author of two best-selling books. He is also a contributor at Forbes, and his TEDx Talk, Finding Confidence in Conflict, was one of the most popular TED Talks in 2017.In this episode, Kwame shares his negotiation secrets to better discuss rates/budgets with your clients, how to adopt an abundance mindset and setting expectations with clients with better communication.We also share a Q&A with Kwame from a call with our Motion Hatch students in Balanced Business Bootcamp.In this episode, you'll learn:How to negotiate with your clientsHow to raise prices without losing clientsCommon negotiation mistakes and how to avoid themHow to be confident in saying 'no'Maintaining client relationships through the negotiation processNegotiating expectations, not just transactions.Techniques for negotiating with stubborn individualsThe role of likeability and leverage in negotiationsFollow Kwame: Instagram | Linkedin Links: American Negotiation Institute | Negotiate Anything PodcastFree resources to grow your career:💸 Get your next client in 5 days!📲 Download our free social media guideConnect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcast

Apr 11, 2024 • 44min
How Jessica Hische's network led her to Wes Anderson
Jessica Hische is a lettering artist, freelancer and author, selling books and craft supplies in two brick and mortar stores in the US. Jessica has built an incredible personal brand by building a following on social media, writing her own children's books and speaking at events such as OFFF and Adobe Max. Her network has helped her to land huge clients, including working on titles for director Wes Anderson.In this episode, Jessica shares her networking secrets to land big clients - including the benefits that smaller clients can offer. She also discusses how to make the most of pitching to clients, how newsletters may be the future of communicating to clients and how to avoid social media burnout.In this episode, you'll learn:How Jessica worked with Wes AndersonWhy networking is important as a designerHow to make the most of pitching to clientsHow to avoid social media burnoutBehind the scenes of Jessica's brick and mortar storesHow to land big clientsFollow Jessica: Website | InstagramLinks: My First Book of Fancy Letters Free resources to grow your career:💸 Get your next client in 5 days!📲 Download our free social media guideConnect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcast

10 snips
Mar 28, 2024 • 51min
This motion designer made $500,000 in his first year w/ Kevin Rapp
Award-winning creative director Kevin Rapp shares his journey of making $500,000 freelancing in his first year by utilizing scalable content systems. He discusses transitioning from a motion designer to a successful entrepreneur, attracting clients on LinkedIn, and negotiating with clients. Kevin's insights offer practical tips for motion designers looking to enhance their business mindset.

Mar 25, 2024 • 3min
Season Two Trailer
We're back with a brand new season of the Motion Hatch Podcast featuring some incredible guests! Motion Hatch helps motion designers to start and scale their businesses.We dive deep into the challenges freelancers and studio owners come up against and have conversations with a wide range of business and marketing experts through the lens of motion design, as well as designers, animators, and artists who are just a few steps ahead of you.Together, we uncover the exact next steps you can take to a thriving and sustainable motion design business. If you're new to Motion Hatch, you might not know that the podcast already has over 100+ episodes in its back catalogue.This season, we're taking it up a notch, exploring the tough questions freelancers and studio owners face every day.

Mar 13, 2024 • 1min
BIG NEWS! The podcast is back!
The Motion Hatch Podcast is BACK! We're thrilled to announce that Season Two of the podcast will return on the 28th March! We have some incredible guests lined up for you too, we can't wait to share it with you!

Jul 28, 2022 • 35min
101: How to niche down as a motion designer w/ Giuseppe Forestieri
Giuseppe Forestieri, Animation Director of Motion Aptitude, dives into the benefits of specializing in motion design, particularly in nature conservation and animal welfare. He shares his journey of niching down and aligning personal values with professional work. Giuseppe discusses the importance of networking within the conservation industry and offers strategies for building a targeted client base. He emphasizes the role of passion projects and volunteering in enhancing a designer's portfolio, inspiring others to pursue the work they truly love.

Nov 16, 2021 • 26min
100: Lessons learnt from making 100 podcast episodes w/ Hayley Akins
Founder of Motion Hatch, Hayley Akins, reflects on starting the podcast to help freelance motion designers with business aspects. She shares insights on launching the podcast, embracing progress over perfection, building community, focusing on goals, and expressing gratitude.

Nov 2, 2021 • 34min
99: How to create motion design side projects that complement your day job w/ Charli Marie
Looking to pursue motion design side projects but unsure how to find balance with your day job? In today’s episode Charli Marie explains how side projects can help motion designers to improve their craft and process. About Charli Marie Charli Marie is a Youtuber, podcast host and Creative Director at email marketing company ConvertKit. Throughout her working career, Charli has always pursued some side projects outside of her 9-5 role. Currently she creates weekly content on her YouTube channel and podcast, Design Life, sharing insights into life as a professional designer alongside tutorials and advice on design tools and concepts. Read the full shownotes

Oct 19, 2021 • 48min
98: How Giant Ant became a leading motion design studio w/ Jay Grandin
Ever wondered how motion design studios become known worldwide for their work? In today’s episode Jay Grandin explains how he built Giant Ant from the ground up and why he feels the studio has been so successful. About Jay Grandin Jay is Co-Founder of Giant Ant, an animation studio in Vancouver. As Creative Director, Jay oversees nearly every project in the studio—leading the concept development and script writing processes, as well as being actively involved in design and animation. In 2006, after unexpectedly creating a series of viral videos with his wife Leah, the married couple found themselves quitting their full-time jobs and working on a freelance basis for MySpace. Slowly Jay and Leah’s videos evolved from low budget live-action content to videos starring other people. Over time, the pair found themselves hiring team members and expanding into animation too. Eventually (after the arrival of twins!) Jay and Leah split the business into two: one for live-action and the other is the Giant Ant we know and love today. Jay’s story shows how even the top motion design studios have humble beginnings. Apply for our Accelerator Programme Read the full shownotes
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