Motion Hatch: Helping Motion Designers Do Better Business
This motion designer made $500,000 in his first year w/ Kevin Rapp
Mar 28, 2024
Award-winning creative director Kevin Rapp shares his journey of making $500,000 freelancing in his first year by utilizing scalable content systems. He discusses transitioning from a motion designer to a successful entrepreneur, attracting clients on LinkedIn, and negotiating with clients. Kevin's insights offer practical tips for motion designers looking to enhance their business mindset.
51:04
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Quick takeaways
- Creating scalable content systems can help motion designers attract high-profile clients and increase revenue.
- Transitioning from a creative to a business-oriented mindset is crucial for motion designers to optimize their value and generate inbound leads.
Deep dives
Kevin's Successful Freelance Journey
Kevin Rapp shares how he made over $500,000 in his first year as a freelancer by creating a scalable business model based on providing value to businesses. Starting as a motion designer and progressing to a director, he developed systems of video content that optimized creative processes, reduced costs, and delivered more value to brands.
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