My guest on today's show is Jan Soerensen, a General Manager at Nosto - an ecommerce personalisation platform that analyzes hundreds of thousands of data points in online retail stores in real-time and uses AI driven predictive analysis to deliver the most relevant shopping experiences at every touch point, across every device. Jan's focus lies with ensuring that Nosto continues to deliver industry-leading personalized shopping experiences, at every touch point, across every device for the over 2,000 retailers using Nosto services. As a true e-commerce insider, Jan’s experience with personalization and AI helps maintain Nosto as the fastest growing personalization solution in the world.     ----------- SPONSORS: This episode is brought to you by: Klaviyo, the game-changing email automation tool specifically built for scaling eCommerce businesses. Klaviyo Boston Ecommerce Event Between September 13-14th, Boston, Massachusetts, is going to EXPLODE with eCommerce Marketing Insights. Klaviyo Boston is coming up in September — and it's the largest in-person gathering EVER of the Klaviyo community! With two days and more than 30 practical, substantive sessions to choose from, it's the no-fluff, no-BS ecommerce marketing conference you can't afford to miss. Get your ticket at klaviyo.com/boston     ★ Support this podcast ★

These are mindset hacks I currently use in my personal and business life: What do you tell yourself everyday? How do you translate events? Do you meditate? My Routine -> SLEEP > WAKE > EXERCISE > REFLECTION Visualise Results and the end goal Learning to Embrace Pressure Keeping a Clean Mind and a Clean Body.   ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.       ★ Support this podcast ★

----------- This episode is focused on single product eCommerce businesses… that want to own a specific category. Let me give some examples of single product direct to consumer businesses that own specific categories: BELLROY.COM - back in 2010 they were first to the market in the flat wallet space…they have since expanded, iPad cases, key holders, and passport holders MEUNDIES.COM - they are a digital-first brand selling underwear. ‘feel good undies’ that is what they all about GYMSHARK.COM - they are fitness apparel direct to consumer brand founded by a millennial for millennials. Their BIG IDEA was trendy innovative, effective performance wear HONEST.COM - are an eco-friendly catalog product business for baby and household products THEIR BIG IDEA - to give all children a better, safer start. HERSCHELSUPPLY CO - are a minimalist fashion accessory product business that started out selling bags, THEIR BIG IDEA - timeless products with a fine regard for detail   ....your turn!   ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.       ★ Support this podcast ★

FreeeUp.com is the top marketplace to hire pre-vetted freelancers online in eCommerce, Amazon, digital marketing, advertising, web development, and web design.   Connor Gillivan is the Chief Marketing Officer and a co-founder of FreeeUp. In its first 2 years of business, over 1,000 freelancers have been added to the network, and add over 5,000 business owners to the platform.   Connor focuses on adding new clients, increasing freelancer applications and on improving the overall customer experience in the marketplace.   FreeeUp has over 1,000 pre-vetted freelancers.   ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.       ★ Support this podcast ★

I have a JV opportunity in an ecommerce concept that I have thoroughly tested between December 2017 - April 2018. Over that period I was able to generate $200K in Sales and a 15% gross profit. I am now looking for the right person to partner with, in order to take this venture to an 8-figure business. I am looking for expertise in Supply Chain, Manufacturing contact and Finance Planning.  Equity share will be discussed in more detail with shortlisted individuals.    ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.     ★ Support this podcast ★

Today's guest Depesh Mandalia is one the UK’s most prominent Facebook Ads experts with a growing global following. He has profitably managed over $20 million ad spend on Facebook over the last 5 years. He is an advisor and advocate for Facebook he also runs a Facebook ads agency together with a coaching and training programme with clients around the world. Some of you might remember him from Episode 29 which featured LostMyName - the startup that grew to $26.5M in revenue in 18 months. Depesh helped the company scale with Facebook ads back in 2015.  He has just launched a Facebook Ads course called: OWN Ecommerce in Q4 with Facebook Ads, available here: https://members.zasr.digital/facebookadsforecom  And is offering 2X eCommerce listeners a 25% OFF discount if you use the code 2XEC The offer will be available until Tuesday 31st July 2018.   This other Elite Facebook Ads Training Program that includes 1:1 coaching with Depesh over 3 months is available here: https://2xecommerce.com/depesh/     ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.         ★ Support this podcast ★

I don’t think I have ever discussed the intricacies and complexity of product sourcing on the show. Today is going to be a first of hopefully many more episodes I will be covering this topic. My guest on today’s episode, Nathan Resnick is a sourcing expert and supply chain management specialist that focuses on ecommerce businesses.  He runs a fast-growing platform called Sourcify, which streamlines the process of finding factories, getting initial production runs going and also sampling.    He used to live in China and speak Mandarin. He has built three ecommerce businesses, one of which he sold. He has successfully launched and delivered $1m+ Kickstarter project.   And on today’s episode, he is not only talking about Sourcify but also will be providing golden nuggets how to effectively find the right factories around the world.   ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.       ★ Support this podcast ★

On this episode, I will take you through a Facebook Funnel Specific to PROFITABLY SCALING Ecommerce sales.    I talk specifically about: Audience building at the test phase Metrics to Watch and track on a daily basis Lookalike audiences to build The metrics that suggest you scale Adsets Building custom audiences and lookalike audiences The two major phases of scaling a campaign   This a link to the funnel breakdown on an excel spreadsheet: https://goo.gl/GrXNZJ   For any questions, reach out to me via Twitter or email.   ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.   ★ Support this podcast ★

I recorded this episode from my hotel room over my recent visit to San Francisco. I was invited to talk about optimising ecommerce checkout pages at a Facebook Accelerator program for metro newsrooms.   ----------- SPONSORS: This episode is brought to you by: Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.   ★ Support this podcast ★

On this episode of the 2X eCommerce Podcast, I interview Paul Miller. He is an eCommerce business expert, that helps eCommerce businesses exponentially scale their product offering and revenues through brand licensing. Paul’s story is quite interesting because he started off his ecommerce journey as an Amazon Private Label seller. He was able to build a thriving headphone brand on and off Amazon’s marketplace called CozyPhones. In a bid to take CozyPhones to the next level, he discovered brand licensing and has managed to secure licensing deals with Nickelodeon, Disney and Hasbro. This move exponentially increased CozyPhones’ revenue. He now teaches physical product entrepreneurs and direct of consumer brands how to successfully scale their revenue through licensing. He is offering a totally free mini-course called Next Level Licensing. Here is where to sign-up:  https://www.nextlevellicensing.com/2xecommerce Cozy Phones brand. ★ Support this podcast ★