On today’s episode, Kunle is joined by Simon Severino, Founder of Strategy Sprints, a brand that focuses on providing over 200 different blueprints to increase effectiveness, grow revenue, and secure business resilience to effectively scale your brand.  Who said scaling was an afternoon walk in the park? CEOs, founders, and employees go through hardships to see a company grow, but once they feel that growth, things start to get a little tricky. For the CEO, it’s like a maze to get things on the right track. You built your company from the ground up. You’re seeing growth and now it’s time to scale. Old tricks won’t work this time. It’s time to climb the ladder and start building another floor. For that, you’ll need the assistance of Strategy Sprints to continue cementing that future.  Strategy Sprints is duly focused on helping its clients to see through their journey to growth. Their secret sauce consists of different set habits, one-on-one coaching, and over 200 different blueprints to suit your industry and goals. In this episode, Kunle and Simon talk about the twelve-step sprint process. You will get to hear about how you would smartly grow a business without you being constantly present to oversee everything. This is a great episode for business owners looking to work on their business and not in the business.-----------  SPONSORS:This episode is brought to you by:  Brightpearl The 2X eCommerce Podcast Show is brought to you by Brightpearl, the number one Retail Operating System for e-commerce, multichannel retail brands, and wholesalers who want to Grow Fearlessly. Lightning 50: Does your fast-growing online retail business stand out from the pack? Have you taken huge growth leaps in the last year? If so - step up and be in the running for Brightpearl’s Lightning 50. The definitive list of the fastest growing online businesses in the UK and US. Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.  Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.  Find out more on klaviyo.com/2x. Gorgias  This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento, and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, live chat, and phone into one platform.  This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund, or create an order right from your helpdesk.  Go to Gorgias.com and mention 2x eCommerce Podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x.  ★ Support this podcast ★

On today’s episode, Kunle is joined by Mark Hook, Vice President & Global Brand PR of Communications at Brightpearl, a Retail Operating System that’s geared towards retailers and wholesalers looking to reach hyper scalability. Nothing is more exciting than seeing your brand receive twice the amount of orders. All those late nights have finally paid off. But as your brand continues to grow, so does the amount of workload. Things get more and more complex as you get more customers. Your old operation model can’t keep up with the massive orders you're getting. If you’re looking to solve these complexities, Brightpearl is your partner in hyperscaling your business. With Brightpearl, you can focus more on working on the business rather than in the business. Brightpearl automates everything after the customer clicks the buy button. With the worries and heavy workload off your shoulders, you can fully focus on growing fearlessly.  In this episode, Kunle and Mark talk about the event horizon. You will get to hear about how Brightpearl skillfully builds a brand’s fame. This is a great episode for business owners looking to automate their operations model to focus on their brand’s growth.-----------  SPONSORS:This episode is brought to you by:  Brightpearl The 2X eCommerce Podcast Show is brought to you by Brightpearl, the number one Retail Operating System for e-commerce, multichannel retail brands, and wholesalers who want to Grow Fearlessly. Lightning 50: Does your fast-growing online retail business stand out from the pack? Have you taken huge growth leaps in the last year? If so - step up and be in the running for Brightpearl’s Lightning 50. The definitive list of the fastest growing online businesses in the UK and US. Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.  Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.  Find out more on klaviyo.com/2x. Gorgias  This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento, and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, live chat, and phone into one platform.  This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund, or create an order right from your helpdesk.  Go to Gorgias.com and mention 2x eCommerce Podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. ★ Support this podcast ★

On today’s episode, Kunle is joined by Simone Martinelli, the Founder and CEO of Volume, a UK-centric company that provides elegant and smooth open banking services to merchants and creates the best experience for users and businesses. It’s time to check out what’s inside our online carts. The excitement dies down a little when we realize that we need to open up another app to transfer money and finally pay the needed amount. It’s tedious to go through many channels just to finalize our purchase. The hassle is over because Volume gives you a one-click solution with the use of open banking.  Not only is this beneficial to the customers but businesses can gain much from using Volume. With hidden fees riddled inside some payment processor platforms, Volume can help you avoid spending too much and start saving more. It’s a great solution, especially for SMEs looking to maximize their budget and spend on areas where they need to further scale their business.  In this episode, Kunle and Simone talk about supporting SME checkouts through open banking. You will get to hear about open banking and the different possibilities it has to offer in the eCommerce world. This is a great episode for merchants looking to provide an effortless payment transaction for their customers.-----------SPONSORS:This episode is brought to you by:  Brightpearl The 2X eCommerce Podcast Show is brought to you by Brightpearl, the number one Retail Operating System for e-commerce, multichannel retail brands and wholesalers who want to Grow Fearlessly. Lightning 50: Does your fast-growing online retail business stand out from the pack? Have you taken huge growth leaps in the last year? If so - step up and be in the running for Brightpearl’s Lightning 50. The definitive list of the fastest growing online businesses in the UK and US. Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.  Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.  Find out more on klaviyo.com/2x. Gorgias  This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.  This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund, or create an order right from your helpdesk.  Go to Gorgias.com and mention 2x eCommerce Podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. ★ Support this podcast ★

On today’s episode, Kunle is joined by Csaba Zajdó, Co-Founder of OptiMonk, a powerful conversion optimization tool that converts your traffic into sales.   Bombarding your customers with all your content marketing tools is a big thumbs down. Most would find it annoying but how would you help those who are unsure about what they are looking for? Is there a way to figure out what they might need on your website? If you’re scratching your head don’t worry there is a solution. OptiMonk is here to help you and save your marketing dollars. OptiMonk focuses on pop-ups, sticky bars, and side messages to help your customers navigate through your products pages and find what they are looking for with ease. Using different models, you can pinpoint what your customers need and filter out what doesn’t appeal to their current situation.  In this episode, Kunle and Csaba talk about the five awareness stages. You will get to hear about the concept of Customer Value Optimization and how you can add value to every step of your customer’s journey. This is a great episode for brands looking to upscale their conversion to better the customer experience. -----------SPONSORS:This episode is brought to you by:  Brightpearl The 2X eCommerce Podcast Show is brought to you by Brightpearl, the number one Retail Operating System for e-commerce, multichannel retail brands and wholesalers who want to Grow Fearlessly. Lightning 50: Does your fast-growing online retail business stand out from the pack? Have you taken huge growth leaps in the last year? If so - step up and be in the running for Brightpearl’s Lightning 50. The definitive list of the fastest growing online businesses in the UK and US. Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.  Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.  Find out more on klaviyo.com/2x. Gorgias  This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, live chat, and phone into one platform.  This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund, or create an order right from your helpdesk.  Go to Gorgias.com and mention 2x eCommerce Podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x.  ★ Support this podcast ★

On today’s episode, Kunle is joined by Andrew Chan, Co-Founder of AfterShip, a Hong Kong-based company offering detailed shipment tracking through a SaaS model that enhances customer experience post-purchase. “Where is my order?” It’s such an infuriating question, isn’t it? Don’t worry, you’re not the only brand receiving that question from your customers. If only your customers could see their order status in detail and receive updates about their purchase to avoid answering repetitive questions and upsetting their post-purchase experience. The wait is over because AfterShip exists to ease your woes and satisfy your customers’ post-purchase experience. With a detailed tracking app via SaaS model, you can effectively and proactively communicate with your customers before they even begin to think of asking the question, “Where is my order?”  Gone are their doubts about their post-purchase experience. They can now freely go back to your website and purchase more. It’s a win-win situation for both you and your customer. Who doesn’t want that? In this episode, Kunle and Andrew talk about the five core principles you need in your post-purchase experience to satisfy your customers. You will get to hear about WISMO and how to automate and deploy for more important and future questions from your customers. This is a great episode for business owners and D2C brands looking to give their customers an innovative experience after sales. -----------SPONSORS:This episode is brought to you by: Brightpearl The 2X eCommerce Podcast Show is brought to you by Brightpearl, the number one Retail Operating System for e-commerce, multichannel retail brands and wholesalers who want to Grow Fearlessly. Lightning 50: Does your fast-growing online retail business stand out from the pack? Have you taken huge growth leaps in the last year? If so - step up and be in the running for Brightpearl’s Lightning 50. The definitive list of the fastest growing online businesses in the UK and US. Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.  Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.  Gorgias This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.  This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.  Go to Gorgias.com and mention 2x ecommerce podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps ecommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. ★ Support this podcast ★

In today’s episode, Kunle is joined by Reza Khadjavi, CEO of Motion, a platform that supercharges your creative testing and reporting workflow from Ads Manager so you can focus on scaling creatives that convert.Gone are the days when you could scale ad campaigns using just 3-4 images as creatives. The competition for attention and eyeballs has gotten so intense that stopping the scroll is easier said than done. And this was before the privacy-driven changes to the ecosystem. Knowing what works and why has become an even tougher nut to crack.Through all these challenges it has become increasingly clear that creatives can make or break your ad campaigns. This previously overlooked component is now truly in focus. Building great creatives is more of a team effort than an individual one. You need to have clearly defined roles, workflows, and tools to leverage the data available.In this episode, Kunle and Reza talk about how top-performing creative teams are structured. You will get to hear about what kind of tools are needed, what roles are in play, and what are some of the best practices to adopt immediately. This is a great episode for performance marketers and marketing leaders.-----------SPONSORS:This episode is brought to you by:Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.  GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform. This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk. Go to Gorgias.com and mention 2x ecommerce podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps ecommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. ★ Support this podcast ★

In today’s episode, Kunle is joined by Paul Okhrem, Founder of ELogic Commerce, a Ukraine-based company that services omnichannel brands to deliver eCommerce solutions to serve different markets. A sudden change in a nation can disrupt any industry and eCommerce is no exception. As the east of Ukraine plunges into chaos, a western Ukraine-based business that focuses on growing their client’s eCommerce brand to make more revenue decided to defy their country’s situation. ELogic Commerce opened its doors to provide job vacancies to those who lost their livelihood due to the effects of war. They also offered relocation packages to those who decided to flee from the war-torn area and live in safety. In this episode, Kunle and Paul talk about the status of the war in Ukraine. You will get to hear about how his company continues its operations despite the chaos happening outside their doorstep. This is a great episode for eCommerce entrepreneurs looking for ways to keep the industry going despite challenges. ★ Support this podcast ★

In today’s episode, Kunle is joined by Matt Bahr, Co-Founder EnquireLabs, a technology company that focuses on customer insight to improve operations, products, and marketing to better serve customers. For D2C brands, fulfilling an order should not be the end of customer transactions. In order to get returning and new customers, a brand must also focus on post-purchase. One way to do that is to ensure that your customers receive a post-purchase survey.  Knowing your customers is going to help you optimize a lot in your business, so don’t go for jumbled random questions. EnquireLabs can help you figure out the right questions by going through their Four Foolproof Categories to suit your brand needs.    In this episode, Kunle and Matt talk about the four categories you need to know about your customer. You will get to hear about how EnquireLabs integrates data to other platforms. This is a great episode for business owners and marketers who wish to know more about their customers. -----------SPONSORS:This episode is brought to you by:Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.  GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform. This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk. Go to Gorgias.com and mention 2x ecommerce podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps ecommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. ★ Support this podcast ★

In today’s episode, Kunle is joined by Evan Padgett, Co-Founder & COO of Stealth Venture Labs, an incubator for growing eCommerce businesses and a company that works in the acquisition and growing eCommerce brands.Every small brand goes through the hoop of the needle to ensure their growth is steady but there will come a time when that brand exceeds what you can handle with a handful of people. A growing business means a growing team, and a part of your team is a marketer.Choosing the right marketer is going to send your brand flying in the right direction. Because they are the voice of your customers, you can improve your brand’s advertising knowing that it’s exactly what they wanted and more. Stealth Venture Labs can help you with that. With a diverse and highly effective team, your brand will fly high. In this episode, Kunle and Evan talk about how VCs can complicate things for your business. You will get to hear about how to swap your recurring revenue model for a service model strategy. This is a great episode for business owners who want to expand their brand and need an execution team to do it.-----------SPONSORS:This episode is brought to you by:Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.  GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform. This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk. Go to Gorgias.com and mention 2x ecommerce podcast for two months free. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps ecommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. ★ Support this podcast ★

On today’s episode, Kunle is joined by Rich Page, CEO & Founder of Rich Page: Website Organizer, a company that helps websites increase conversion rates and sales.Websites have many benefits including providing your customers with the best user experience (UX). With satisfied customers, you get guaranteed converts. A pretty website isn’t enough to drive in traffic. What you need is a website with a friendly user experience and CRO to bring in loads of traffic, and with loads of traffic, you get loads of revenue. In this episode, Kunle and Rich talk about how important shopping carts are in getting data about product performances. You will get to hear about how a 20 question survey isn’t the best idea for website feedback. This is a great episode for business owners looking to increase revenue and traffic on their websites. -----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free. ★ Support this podcast ★