

Accounting High
Accounting High
Accounting High is the premier practice management podcast for tax and accounting firm owners. Join us for conversations about running a modern accounting practice in the cloud. We are the next generation of accounting professionals questioning the state of the accounting profession.
Episodes
Mentioned books

Mar 8, 2023 • 1h 10min
108 #TaxTwitter is a Decentralized Water Cooler (feat. Brian Streig, CPA)
Episode 108 | Recorded December 4, 2022
Thank you to FreshBooks for making all of this possible, we love you.
In today’s episode, Scott sat down with Brian Streig, CPA for a lively conversation about his backstory and how he got into the accounting space. They talk about the super firms and navigated the peculiarities of Texas laws and discussed the differences between bookkeepers, accountants, and CPAs. They also discussed bleeding-edge tech, focusing on employees over clients, and how to "wow" clients with a great client experience. They also dove into the world of Tax Twitter and the shifting demographics of the industry. Lastly, Brian shared some valuable advice for firm owners and, to cap it all off, Scott even drops a rap so be sure not to miss this one.
Brian gets into the accounting mess
Brian’s Backstory
Condensing the Super Firms
Austin during the great recession
Bleeding edge tech
Texas laws and peculiarities; Bookkeeper VS Accountant VS CPA
All tax, all day, everyday
Firm hard numbers
BDO alliance
The insurance niche
Structure of the firm
Vision and goals
Focusing on employees rather than clients
Twitter
Tax Twitter: The decentralized water cooler
Being popular on #TaxTwitter
Big egos
Being gay in the industry
Shifting diversity and demographics in the industry
Outsourcing
Tax Software
FreshBooks and change
FreshBooks is so fresh, so easy
FreshBooks is for small businesses
Complexity in business nowadays
Most important aspects of running a firm
It’s the people
AI Tax
Client experience in the firm
Wow-ing the client
Shoutout to the listeners and advice to firm owners
FreshBooks rap
All the Shoutouts:
The Digital CPA conference, FreshBooks Partner Meetups, PwC, Chase, Indeed, BDO Alliance, Jody Padar, Byron Patrick, CPA.CITP I CGMA, CCH Axcess, UltraTax, Ghost Systems, Trello, Notion, Blake Oliver, CPA, Eakmark, Xero, QuickBooks, Twyla Verhelst, CPA, Sage, TurboTax

Mar 6, 2023 • 1h 4min
107 Optimum Outsourced People Performance (feat. Nick Sinclair, CEO) | #Varsity
Episode 107 | Recorded May 25, 2022
Thank you to our AH Boosters!
Tallyfor - Book to tax in minutes, not hours - check em out at tallyfor.com
In this episode, Scott & Nikole chat with Nick Sinclair, the founder of Humanverse Group. Nick talks about his journey, where he's been, and the challenges he's faced. They delve into the nuances of outsourcing and the talent shortage in the industry, sharing their thoughts on training and retention. Nick explains how his firm focuses on making jobs and helping people.
They also discuss the importance of a team culture, and how it's shaped by the types of clients and people you work with. Nick shares his insights on the hustle entrepreneurs must put in to succeed and they wrap up with a discussion on what's next for Nick's plans for the future.
About Nick
Where has Nick been
Numbers and US/Canada vs Australia/New Zealand
Knowing thousands of employees
Accounting: The universal language
Not replacing. Making jobs and helping people
COVID Protocols
Mindset shifts on outsourcing
Talent shortage
Less shortages in other countries
Their employee stats
Training and retention
Looking at the economics
What makes a house a home?
Footy and injuries
Team culture and processes
Balancing two cultures
Types of client businesses and people focus
4-hour, 4-day work week
Books and podcasts
Entrepreneurs must do the work
Making the hustle work
What’s next for Nick/Accounting U?
Account tests
Night shift and work-life balance
Work from home, government laws, and the effect on the economy
Hybrid and getting the in person “hit”
Workers outside the Philippines
Wrapping up
All the Shoutouts:
Hubspot, James Ashford, Ryan Holiday’s Ego is the Enemy, Gary Vaynerchuk

Mar 3, 2023 • 41min
ABC06 AI Love You Too
Recorded March 2, 2023
Nominate your TOP 5 Accounting Platforms today! text "ABC" to 33339 or go to abc.accountinghigh.com
Greetings Accounting High! Welcome to your weekly installment of AH Times, where every Friday, Scotty and Byron will be bringing you the latest news and updates from Accounting High. First up is our coverage of the ABC March Appness event, enroll today at bracket.accountinghigh.com. We’re going to spend some time in Attention Detention, AH AI Agenda, and AH’s Article of the Week. And as always, sit back, relax, and open your mind, it’s time for Accounting High Times.
This week's Agenda
ABC March Appness Update
Prizes!!
Hawaii for 2 or Disney Institute Leadership Excellence Course?
AH Weekly Roundup
#VarsityParty Vol. 2 | Partners 102
Open Your Mind with the Cerebral CPA (feat. Chet Buchman, CPA)
Sociology Major with an Accounting Minor (feat. Andrew Wall, CPA, CMA)
AH Ai Agenda
The Daily: The Online Search Wars Got Scary. Fast.
AH Attention Detention
Environment
AH Accounting Article of the Week
2022 VSCPA Compensation & Benefits Survey | Virginia Society of Certified Public Accountants
https://www.vscpa.com/2022-comp-survey
84 firms, 17 sole practitioners, 133 corp, 48 gov
Reflects overall increases in all sectors
AH Coming Soon
#VarsityTips Vol. 6 | People are the Purpose
Conscious Consumption (feat. Maddy Reeves)
#ChatTeleGraf | Using Graf Paper in Staats Class (feat. Logan Graf, CPA)
Optimum Outsourced People Performance (feat. Nick Sinclaire, CEO)
#FreshBooksMeetups Vol. 3 | Friendly Neighborhood #TaxTwitter CPA (feat. Brian Streig, CPA)

Mar 2, 2023 • 56min
106 Sociology Major with an Accounting Minor (feat. Andrew Wall, CPA, CMA)
Episode 106 | Recorded November 30, 2022
Thank you to our Booster Partner, FreshBooks
In this episode, Scott talks to Andrew Wall, CPA, CMA who shares his journey of going off on his own to pursue his vision. They discuss Andrew's background, including his experience studying sociology and technical college and his dad's vision for an accounting app. Andrew also talks about the early days of cloud technology and why accounting has been slow to adopt new tech. They also delve into building small communities and how companies should listen to their customers to improve their services. They wrap up the podcast by talking about the importance of connective tissue and how it plays a vital role in building a community.
Caught in Canadian customs
The art of chaos and Andrews
Andrew in High school
Sociology in College
Technical College
Dad’s vision for an Accounting app
The app hit a roadblock
Going off on his own for the vision
Taking over dad’s firm
Was accounting in the back of your mind?
Back to school
New technology
Early days of cloud
Why is accounting late to the tech game?
Sports
Being who you are
Where is Andrew right now?
Scott away from his firm
ISO Cerftification
Andrew’s numbers
Work ethics
Andrew’s media presence
Vanity numbers and engagement
Walking contradiction & Ambiverts & Coonferences
Growing community and FreshBooks
Companies listening to customers
Flooded with apps and building small communities
Connective tissue
Wrapping up
All the Shoutouts:
FreshBooks, Accountex, Kellie Parks CPB, Xero, Intuit QuickBooks, Mike McDerment, Hubdoc, Relay, Shopify, Twyla Verhelst, CPA, Sage, Sandy Johns

Feb 28, 2023 • 51min
105 Open Your Mind with the Cerebral CPA (feat. Chet Buchman, CPA)
Episode 105 | Recorded July 11, 2022
Scott Scarano and Jason Ackerman, CPA, CFP®, CGMA spend time with Chet Buchman, CPA, CVA, CEPA, CGMA, CNC, who shares his experiences on maintaining work-life balance while running a successful accounting firm. They discuss forming client relationships, KPIs, and utilizing data for better employee performance. Chet also talks about nontraditional hiring practices, being a role model, and fixing busy season. They wrap up with book recommendations and Chet's advice for other CPA firm owners.
Getting into Accounting
The firm in the past
The Cerebral CPA
Changes in the firm for work-life balance and systems theory
Forming relationships with clients
Timesheets
How the changes have been made
Tracking data and using it to help employees
Chet’s management style
KPIs and how people re-utilize extra time
Tracking things that aren’t time
CBDs (Career Best Days)
Chet and Scott’s Atomic Habits
The higher and lower performers
Family
The best thing about the firm
Working from home during COVID and hybrid
Going paperless or not
Data analysts, Tableau
New things in the future of the firm
Nontraditional hires and hiring practice
Accounting in High School
Being a role model
Helping others and giving time and space
Work-life balance, integration, etc
Fixing busy season
To work or not to work
Golf
Advice for other CPA firm owners
Wrapping up
Book recommendations
All the Shoutouts:
Ron Baker, James Clear, SafeSend, Tableau, Zapier, Patrick Lencioni, Cal Newport, Jay Shetty, Ryan Holiday, Chuck Klosterman, Darren Hardy

Feb 27, 2023 • 1h 13min
104 Party with Partnerships: How to RAAP (Run An Accounting Practice) | #Varsity
Episode 104 | Recorded February 14, 2023
VarsityTips is brought to you by LiveFlow
https://www.liveflow.io/partnerships/accounting-high
Get 20% off for 3 months with promo code HIGH
Simple Tasks! AppStream powered by The GrowthLab
https://www.youtube.com/watch?v=Ohc1CMP8G8U&feature=youtu.be&themeRefresh=1
Put your party pants on because it's time for a #VarsityParty with the Queen and Kings of party FOMO. Your favorite Accounting High trio is back and this episode is sure to give you a good laugh. So turn up the volume, fill up your cup and enjoy this #VarsityParty here at Accounting High.
We’re talking about Partnerships… buckle up, this is a fun one

Feb 24, 2023 • 44min
ABC05 Emotionally Grateful | #AHTimes Vol. 5
Recorded February 23, 2023
Nominate your TOP 5 Accounting Platforms today! text "ABC" to 33339 or go to bracket.accountinghigh.com
Greetings Accounting High! Welcome to your weekly installment of AH Times, where every Friday, Scotty and Byron will be bringing you the latest news and updates from Accounting High. First up is our coverage of the ABC March Appness event, enroll today at bracket.accountinghigh.com. We’re going to spend some time in Attention Detention, AH AI Agenda, and AH’s Article of the Week. And as always, sit back, relax, and open your mind, it’s time for Accounting High Times.
This week's Agenda
ABC March Appness Update
Approaching 300 students!
AH Weekly Roundup
Ideas having S3X in the principal’s office
VarsityTips Vol. 5 | Profitability 102
How to RAAP
Faculty Update, welcome Korey, Zachary, Dan (and Greg & Ed, they just don’t know it yet)
Courses aka “Trilogies”
Lorilyn & Coley - Social Studies (applying TikTok & TaxTwitter)
Zachary and Kyte - The Angel & Devil on your Shoulders (Ethics)
Ackerman & Luthi - Shop Class (CAS & Tax Experts)
Liz & Blake - The Gazette, application of history and current events
Kenji & Niks - VarsityParty (having fun running a firm in weird ways)
Ed Kless & Ron Baker - The AH Guides (book reports and philosophy)
Korey & Byron - Tech Labs (product demos and tutorials)
Twyla & Keats - ?? TBD
AH Ai Agenda
Mira Murati, Creator of ChatGPT, Thinks AI Should Be Regulated | Time
https://time.com/6252404/mira-murati-chatgpt-openai-interview/
I made my first digital image
AH Attention Detention
Emotions
AH Accounting Article of the Week
IRS: Taxpayers Can Now Upload Documents for These 9 Notices - CPA Practice Advisor
https://www.cpapracticeadvisor.com/2023/02/21/irs-taxpayers-can-now-upload-documents-for-these-9-notices/76959/
2023 Best Accounting Firms to Work For applications being accepted | Accounting Today
https://www.accountingtoday.com/news/2023-best-accounting-firms-to-work-for-applications-being-accepted
AH Coming Soon
Varsity Party Vol. 2 | Partners 102
FBPM Toronto feat. Andrew Wall
Interview with Nick Sinclaire (feat. Niks, from May 2022)
Simple Tasks! Music video on AHTV

Feb 21, 2023 • 1h 11min
103 Ideas having S3X in the Principal's Office (feat. Ron Baker)
Episode 103 | Recorded December 30, 2022
Thank you to our Booster Partners!
AppStream powered by the GrowthLab Automate your firm. Save time. Add value. https://www.growthlabfinancial.com/automations-for-accountants
Greetings Accounting High! Scotty’s in the principal’s office, and while he was in there he had an epic 3-hour conversation with Mr. Ron Baker. This conversation was broken up into two episodes for your listening enjoyment. In the 2nd part of our Principal's Office series, After a delightful performance from our rapping custodian to break up the conversation, we go deeper into the mind of Principal Baker. Scott and Ron take us on a journey through a range of topics that challenge the traditional view of education in accounting. They both reflect on how podcasting has transformed their lives and inspire you to find your own voice. They also discuss how rule-breakers are changing the future of the industry. Throughout the episode, they share their insights and lessons learned to help you become better accounting professionals. And as always, sit back, relax, and open your mind, because we’re in the principal's office with Ron Baker.
Previously in the Principal’s Office
Simple Tasks
Giving up firms
Licensing and Certifications
Rule breakers
Accounting High concept and Scott’s pivot
High school never ends
Podcasting transforms the host
Types of podcasting
Podcast length
Podcast updates
Book reports
Muppets in Moscow
Villians heroes and art
Authors, Rappers, and Lil Dicky
Earmark and AH Faculty
Helping others and Influence of Illegal Enterprises
Helping the whole faculty with Earmark
Getting others on the show
CPE issues and alternatives
Ron’s podcast
Disney Pixar, “I was wrong”, Changing your mind
It’s not all about Money
Walking and getting inspiration
Publishing
Dr. House and music
Philosopher by other names and positioning
All the Shoutouts:
Ron Baker’s Times Up, Russ Roberts, Earmark, David Barrett, FreshBooks, Twyla Verhelst, CPA, Brené Brown, Intuit, The Soul of Enterprise, Mike Michalowicz

Feb 20, 2023 • 1h 9min
102 Profitability with Scott & Nikole | #Varsity
Episode 102 | Recorded February 7, 2023
VarsityTips is brought to you by https://www.liveflow.io/
https://www.liveflow.io/partnerships/accounting-high
Get 20% off for 3 months with promo code HIGH
And another special thank you to our Booster Partner https://www.growthlabfinancial.com/nocode-CPA
In this episode, https://www.linkedin.com/in/scottscarano/ and https://www.linkedin.com/in/nikolemackenzie/ explore the concept of profitability in their respective firms, drawing on their own experiences and anecdotes. They delve into various topics, such as outsourcing, hourly billing, and employee percentages, and discuss ways to improve your profitability, such as upselling, fixed pricing, and consulting. Along the way, they share fun stories, including encounters with a shady shirt vendor. They also share practical tips for increasing profitability, including investing in marketing, automation, and niching, as well as the importance of building relationships with other companies and providing excellent customer service. This podcast is a must-listen for anyone looking to improve their firm's bottom line.
• What to expect from this episode
• Your firm is your firm
• Simple Tasks! interrupts
• Start of the review
• Scott has learned nothing
• Working at home and outsourcing
• Stats on what people are doing in the office
• Revisiting hourly billing
• Scott’s outsourcing update
• When you aren’t being profitable
• The Ps
• Niks Profits
• Jedi Mindset Shift to abundance
• Goals
• Makeup of client profitability
• The cost of profitability
• Percentages for employees
• Sharing the owner’s salary
• Raising prices and clients
• What’s the key to profitability?
• Working hard or hardly working?
• Ways to increase profitability
• Pricing
• Rushing into new clients
• Making cuts and Price increases
• Jasper’s answer to profitability
• Upselling
• Caring about the customer and fixed pricing
• Making big changes for the clients by consulting
• Scott’s epiphany to help accountants
• Getting and giving referrals
• Investing in marketing?
• Automation
• Offer competitive pricing
• Niching
• Take on contracting work
• Bracket Challenge
• Expand relationships with other companies for leads
• Animals and Mascots
All the Shoutouts:
https://www.linkedin.com/in/ashleykcarroll/, https://www.linkedin.com/in/rezahooda/, https://www.linkedin.com/company/the-abundant-accountant/, https://www.linkedin.com/in/michelleweinstein/, https://www.linkedin.com/in/dcb/, https://www.linkedin.com/company/karbonhq/, https://www.linkedin.com/company/heyjasperai/, https://www.linkedin.com/in/ronbaker1/

Feb 17, 2023 • 49min
ABC04 Communicating Clearly to Leverage AI Tools | #AHTimes Vol. 4
Accounting High Times Vol. 4 | February 17, 2023
Nominate your TOP 5 Accounting Platforms today! text "ABC" to 33339 or go to bracket.accountinghigh.com
Greetings Accounting High! Welcome to your weekly installment of AH Times, Every Friday, Scotty and Byron will be bringing you the latest news and updates from accounting high, as well as a few highlights from our blog The AH Guide. First up is our coverage of the ABC March Appness event, enroll today at bracket.accountinghigh.com. We've also got the latest scoop on the AH weekly roundup, as well as a lesson from Accounting High’s AP AI Class. And as always, sit back, relax, and open your mind, it’s time for Accounting High Times.
This week's Agenda
ABC March Appness Update
200 different accounting things nominated!
AH Weekly Roundup
Firm Hard Numbers
Guiding Transformations from the Principals Office
VarsityTips Vol 4
AH Ai Agenda
Importance of clear communication
Can scan code for errors, improved efficiency & security vulenrabilities
Bing integration is nice
AH Attention Detention
Energy and Sleep
AH Accounting Article of the Week
How Can We Make Accounting Cool? - WSJ
https://www.wsj.com/articles/how-can-we-make-accounting-cool-11675973909?st=tilzyzg90gk6k9m
AH Coming Soon
How to RAAP
VT5 Profitability 102
Ideas having S3X
FBPM PDX Tori McKee & Sarah Prevost
Chet Buchman