

Behind the Brand with Bryan Elliott
Bryan Elliott
Get Behind the Brand to learn how to build your brand. Get smarter and make more money in business by listening to my podcast with some of the smartest people on the planet. I’m Bryan Elliott, helping you build your brand. Founded in 2008, Behind the Brand with Bryan Elliott is a show about innovators, entrepreneurs and the stories behind their success. It's like a backstage pass inside the brand strategy and marketing minds, companies and habits of some of the smartest and most interesting people on the planet. Host, Bryan Elliott decodes these stories to help you turn their wisdom into practical tactics that you can use to improve your life and grow your business. Why do this? I'm someone who loves to tell stories that I hope will inspire and educate others to find their reason for being. I basically invented the podcast I wish I had when I quit my corporate job and started my own business. I made a lot of mistakes and figured things out the hard way. I've been inspired by so many of my guests and I know you'll find a ton of value here as well. Podcast series / Marketing:Executive Producer:Bryan Elliotthttps://thegoodbrain.comE: producer@thegoodbrain.com
Episodes
Mentioned books

Apr 15, 2020 • 1h 46min
Seth Godin | Don't Fly Your Business Too Close to the Sun | Podcast series / Marketing
Everyone knows that Icarus’s father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want employees to believe that obedience and conformity are the keys to success?But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe.The safety zone has moved. Conformity no longer leads to comfort. But the good news is that creativity is scarce and more valuable than ever. So is choosing to do something unpredictable and brave: Make art. Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things you’re an artist, no matter what it says on your business card. Godin shows us how it’s possible and convinces us why it’s essential.Support the show

Apr 13, 2020 • 53min
Tim Ferriss | How to Master Any Skill in Life & Business Fast | Podcast series / Marketing
Tim Ferriss has been listed as one of Fast Company’s “Most Innovative Business People” and one of Fortune’s “40 under 40.” He is an early-stage technology investor/advisor (Uber, Facebook, Shopify, Duolingo, Alibaba, and 50+ others) and the author of five #1 New York Times and Wall Street Journal bestsellers, including The 4-Hour Workweek and Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers. The Observer and other media have called Tim “the Oprah of audio” due to the influence of The Tim Ferriss Show podcast, which is the first business/interview podcast to exceed 100 million downloads. It has now exceeded 400 million downloads.Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip: Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrandHere are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min---------------------More? Get Behind the Brand on...Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottFacebook: http://fb.com/BehindtheBrandFor business inquiries: producer@thegoodbrain.comSee my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

Apr 7, 2020 • 45min
How to Create The Money Tree Business | Chris Guillebeau | Podcast series / Marketing
Chris Guillebeau is a New York Times bestselling author and modern-day explorer.During a lifetime of self-employment that included a four-year commitment as a volunteer executive in West Africa, he visited every country in the world (193 in total) before his 35th birthday. Since then he has modeled the proven definition of an entrepreneur: “Someone who will work 24 hours a day for themselves to avoid working one hour a day for someone else.”Chris’s first book, The Art of Non-Conformity, was translated into more than twenty languages. His second book, The $100 Startup, was a New York Times and Wall Street Journal bestseller, selling more than 500,000 copies worldwide. His third book, The Happiness of Pursuit, was published in September 2014 and was also a New York Times bestseller. His fourth book, Born for This, will help you find the work you were meant to do. His newest book, Side Hustle, will help you create a new source of income in 27 days.His daily podcast, Side Hustle School, is downloaded more than 2 million times a month.Every summer in Portland, Oregon, Chris hosts the World Domination Summit, a gathering of creative, remarkable people with thousands in attendance. Chris is also the founder of Pioneer Nation, Unconventional Guides, the Travel Hacking Cartel, and numerous other projects.Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip: Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrandHere are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min---------------------More? Get Behind the Brand on...Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottFacebook: http://fb.com/BehindtheBrandFor business inquiries: producer@thegoodbrain.comSee my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

7 snips
Mar 31, 2020 • 1h 10min
Ryan Tedder | The Incredible Business Savvy Behind this Musical Savant | Podcast series / Marketing
Ryan Tedder, a singer, songwriter, musician, and record producer, shares his impressive career in the music industry. Topics include choosing between acting and music, the significance of caution in professions like pilots and surgeons, collaboration in various career aspects, creating TV and music shows for kids, taking risks, introducing Mad Tasty drinks, investing in CBD, and the importance of attention to detail in business ventures.

Mar 19, 2020 • 51min
Shark Tank's Daymond John | Change Your Mind, Change Your Business | Podcast series / Marketing
Daymond John is an American businessman, investor, television personality, author, and motivational speaker. He is best known as the founder, president, and CEO of FUBU, and appears as an investor on the ABC reality television series Shark Tank. Based in New York City, John is the founder of The Shark Group.Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip: Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrandHere are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min---------------------More? Get Behind the Brand on...Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottFacebook: http://fb.com/BehindtheBrandFor business inquiries: producer@thegoodbrain.comSee my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

Mar 7, 2020 • 60min
Marty Neumeier | The Business of Brand Marketing | Podcast series / Marketing
Marty Neumeier is an American author and speaker who writes on the topics of brand, design, innovation, and creativity. He currently serves as Director of CEO Branding for Liquid Agency, a branding agency headquartered in San Jose, California.Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip: Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrandHere are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min---------------------More? Get Behind the Brand on...Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottFacebook: http://fb.com/BehindtheBrandFor business inquiries: producer@thegoodbrain.comSee my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

Feb 29, 2020 • 1h
Lifescale: Navigating the Choppy Waters of Social Media Addiction in Life & Business | Brian Solis
Somewhere along the way, we got distracted. As much as we multitask, love our devices and feel like we’re in control, deep down we know that something is off. Shortened attention spans, declines in critical thinking, lack of sleep, self-doubt and decreased creativity are just some of the effects coming to light in an age of digital distraction.It’s time to reclaim our lives. It’s time to take control.Support the show

Feb 29, 2020 • 39min
The Little Market - A Business by Lauren Conrad & Hannah Skvarla | Podcast series / Marketing
The Little Market is a nonprofit fair trade shop featuring ethically sourced, artisan-made products. Behind each of our products is a person who created it — and a story. TLM seeks to empower artisans around the world by extending their products’ distribution and supporting sustainable income opportunities. They are committed to upholding the dignity of artisans, celebrating their cultural techniques and traditions, and bringing attention to social justice and human rights issues faced by their communities.Support the show

Feb 21, 2020 • 60min
How To Spot Non-Obvious Mega Business Trends | Rohit Bhargava | Podcast series / Marketing
Rohit Bhargava is an innovation and marketing expert and the founder of the Non-Obvious Company. He spent 15 years as a marketing strategist for Ogilvy and Leo Burnett, is the Wall Street Journal best-selling author of six business books and also teaches marketing and innovation at Georgetown University.Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip: Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrandHere are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min---------------------More? Get Behind the Brand on...Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottFacebook: http://fb.com/BehindtheBrandFor business inquiries: producer@thegoodbrain.comSee my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

Feb 5, 2020 • 12min
Magic Johnson - Always Make Your Business About the Customer | Podcast series / Marketing
Earvin "Magic" Johnson Jr. is an American retired professional basketball player and former president of basketball operations of the Los Angeles Lakers of the National Basketball Association. He played point guard for the Lakers for 13 seasons.Support the show