The Fitness Business School with Pat Rigsby

Pat Rigsby
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Jul 15, 2024 • 11min

Fitness Business School - 575 - Getting Better in Off-Peak Seasons

For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line. -----
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Jul 8, 2024 • 13min

Fitness Business School - 574 - Perform Better

For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line. ----- In this episode of the Fitness Business School podcast, Pat discusses the benefits of attending Perform Better summits. He emphasizes the value of live events for fitness professionals, arguing that in-person attendance offers unique opportunities not available through online learning alone. These include direct access to presenters for personalized advice, networking with industry leaders, and stepping away from daily tasks to focus strategically on business improvement. Patrick shares his own positive experiences from the recent Perform Better summit in Orlando, highlighting the long-term professional relationships and collaborations fostered at such events. The episode concludes with a special offer for listeners to participate in an Ideal Business Diagnostic evaluation to identify growth opportunities for their fitness business.  
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Jul 1, 2024 • 14min

Fitness Business School - 573 - The Role of Hustle in Business

For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line. ----- The Role of Hustle in Building Your Ideal Fitness Business In this episode of the Fitness Business School podcast, host Pat Rigsby delves into the critical role hustle plays in the success of a fitness business. He shares his own entrepreneurial journey, highlighting the early struggles, long hours, and sacrifices that paved the way to his ideal business. Pat emphasizes that an ideal business is earned through hard work and perseverance, rather than instant success. Listeners are encouraged to focus on the fundamentals and understand that momentum and success come from consistent effort. The episode concludes with an exclusive offer for a free 'ideal business diagnostic' to help fitness business owners identify and address their most vital needs for growth and improvement. 00:00 Introduction to Hustle in Business 01:12 Personal Journey: From Rags to Hustle 02:21 Building the Foundation: Early Struggles 04:28 The Importance of Earning Your Ideal Business 07:30 Sustaining Momentum and Avoiding Burnout 10:13 Creating Your Ideal Business 11:47 Special Offer: Ideal Business Diagnostic
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Jun 24, 2024 • 15min

Fitness Business School - 572 - Can It Be Too Simple?

For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line. ----   In this episode of the Fitness Business School Podcast, Patrick discusses whether things can be too simple in the context of running a fitness business. He emphasizes the importance of simplifying complex ideas without oversimplifying human behavior, marketing strategies, and business operations. By sharing personal experiences and insights, Patrick explains the potential pitfalls of an overly simplistic view and encourages business owners to understand and address the complexities of their clients' and employees' lives. He also introduces an Ideal Business Diagnostic tool to help fitness business owners pinpoint and address their business's most vital needs. 00:00 Introduction and Episode Overview 00:27 The Art of Simplifying Complex Ideas 02:17 The Pitfalls of Oversimplification 05:51 Understanding the Buyer’s Journey 08:03 Balancing Simplicity and Complexity in Business 12:57 Conclusion and Special Offer
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Jun 17, 2024 • 16min

Fitness Business School - 571 - The Flywheel Effect

For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line. ---- Mastering the Flywheel Effect for Sustainable Business Growth In this episode of the Fitness Business School podcast, Patrick talks about the critical concept of the flywheel effect introduced in the book 'Good to Great' by Jim Collins. He discusses how consistent effort, perseverance, and the compounding effect of small improvements lead to meaningful, lasting business success. Through real-world examples from top-level fitness entrepreneurs who have seen significant growth, Patrick underscores the importance of building a solid foundation and not relying on quick fixes or singular marketing tactics. He encourages listeners to implement and optimize systems step-by-step to create a robust and resilient business, and concludes with a special offer for an ideal business diagnostic to help pinpoint the next steps for growth. 00:00 Introduction to the Flywheel Effect 00:27 Understanding the Flywheel Effect 01:46 Real-Life Success Stories 03:32 The Misconception of Quick Fixes 06:30 Building a Strong Foundation 09:01 The Long-Term Benefits of the Flywheel Effect 14:21 Conclusion and Special Offer
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Jun 10, 2024 • 14min

Fitness Business School - 570 - The Places I've Learned Important Lessons

For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line. --- Lessons from Outside the Industry: How to Innovate Your Fitness Business In this episode of the Fitness Business School podcast, Pat shares insights from his past experiences that have significantly influenced his approach to business, including his time as a college baseball coach and entrepreneur. He discusses how looking outside one's own industry for inspiration and innovation can provide unique advantages. Pat also emphasizes the importance of adapting ideas to fit specific markets and resources. The episode concludes with an invitation to participate in a free diagnostic to evaluate and improve your fitness business, aiming to help you build a business you love and that pays well, while allowing you to have a positive impact and an enjoyable lifestyle.  00:00 Introduction and Episode Overview 00:32 Reflecting on Early Career Lessons 01:05 Innovative Approaches in Coaching 02:42 Marketing Strategies and Business Growth 03:28 Challenges and Adaptations in Training Business 06:40 Franchising and Conversion Strategies 08:32 Differentiation and Market Positioning 09:54 Adapting Ideas to Your Business 12:28 Conclusion and Special Offer
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Jun 3, 2024 • 16min

Fitness Business School - 569 - 3 Things Successful Business Owners Do

For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line.   Three Keys to Success for Business Owners In this episode of the Fitness Business School podcast, Pat Rigsby shares three critical practices that successful business owners consistently follow. He emphasizes the importance of proximity to other high achievers, a deep focus on the fundamentals, and thinking like an investor rather than a day trader. Pat discusses the impact of these strategies on long-term success and stability in the fitness industry. 00:00 Introduction and Episode Overview 00:27 Reflecting on Personal Milestones 01:32 Proximity to High Achievers 05:19 Focus on Fundamentals 09:09 Thinking Like an Investor 14:32 Conclusion and Special Offer
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May 27, 2024 • 41min

Fitness Business School - 568 - Scaling Success with Holly Rigsby

Scaling Success: Coaching Moms and Business Owners with Holly Rigsby In this special episode of the Fitness Business School podcast, Pat Rigsby is joined by his wife, Holly Rigsby, a pioneering fitness coach for moms. Holly shares her journey from launching a fitness product, 'Fit Yummy Mummy,' in 2007 to developing an impactful online community. She discusses the challenges and successes of running transformation challenges, the importance of accountability, and the delicate balance between simplifying processes and achieving significant results. Holly also delves into her role in the 'Win the Week' program and how principles used to coach moms are now empowering fitness business owners. This episode emphasizes the significance of consistent effort, overcoming overwhelm, and the potential of deep, focused coaching over attempting to use multiple platforms simultaneously. 00:00 Welcome to the Fitness Business School Podcast 00:24 Special Guest: Holly's Journey in Fitness and Business 01:58 The Evolution of Holly's Fitness Product for Moms 06:00 Mastering Online Challenges and Community Building 10:07 Applying Fitness Coaching Strategies to Business Owners 19:18 Deep Dive into Marketing and Social Media Strategies 30:41 The Power of Going Deeper, Not Wider, in Coaching 32:14 The Ideal Business: A Personal and Professional Journey 39:38 Closing Thoughts and Special Announcement
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May 20, 2024 • 31min

Fitness Business School - 567 - Customer Service 101 with Hank Ebeling

Today, Pat sits down to talk with Hank Ebeling. Hank Ebeling is a sought-after speaker and small-business entrepreneur and the founder and owner of H4 Training gyms. He's built his career on a passion for customer service and customer experience, and today helps other small business owners transform their customer service. Hank hosts his popular Success Trails Podcast which focuses on small business owners and their success. Hank recently authored the book Crushing the Competition with Service, which is available on Amazon. Connect with Hank: Facebook: @hankebelingiv Instagram: @hankebeling LinkedIn: @hankebeling Link for Hank's free SUPERHERO CUSTOMER SERVICE: 13 POINT CHECKLIST https://hankebeling.com/free-checklist   In this episode of the Fitness Business School podcast, Pat Rigsby interviews Hank Ebeling, a success story in the fitness industry known for his focus on customer service, customer success, and creating a positive customer experience. Hank, who started his career in hospitality and now owns H4 Training, delves into the importance of customer service in differentiating a business in the competitive fitness landscape. With his experiences from starting in a high-end hotel in Las Vegas to running two successful training facilities near Chicago, Hank shares his journey and the strategies that helped him build a durable business focused on service. He explains the concept of his LTS method (Leadership, Team, Systems, and Strategies) which is central to implementing a service-first culture, akin to the Ritz Carlton level of client experience. This service-focused approach has not only retained clients but has also turned them into advocates, underlining the power of exceptional customer service as a competitive advantage and marketing tool. 00:00 Welcome to the Fitness Business School Podcast 00:26 Introducing Hank Ebeling: A Master of Customer Service 01:45 The Foundation of H4 Training: Service Above All 05:02 Scaling Success: Replicating Exceptional Service 06:39 Overcoming Challenges in Cultivating a Service Culture 08:21 The Onboarding Process: Building a Service-Minded Team 10:52 Maintaining Service Excellence: Team Meetings and Client Feedback 12:10 Learning from the Best: Ritz Carlton's Influence 17:08 Standing Out in a Competitive Fitness Industry 22:36 Expanding Impact: From Gym Owner to Industry Coach 27:12 Closing Thoughts and Future Plans   For Pat's Free Bundle of Best Selling Books: https://patrigsby.com/podgift/ ----- Want a surge of new clients and revenue over the next 6 Weeks with ZERO FEE and no obligation to continue? If you’re a current business owner who wants to add 50K or more in annual revenue over the next 12 month, you can Test Drive our coaching program for 6 Weeks with no fee or even an obligation to continue as a way to demonstrate how we can help you grow your business. No strings attached. No obligation. You get our best coaching and tools...and hopefully, you'll love it enough that you want to keep working together.   Learn more here: https://patrigsby.com/iba-six-weeks - Complete Your Ideal Business Scorecard. There is a proven framework to creating your Ideal Business. Find out how you score across the 8 Ideal Business Rules - https://patrigsby.com/scorecard -- Join Fitness Lead Academy. If you'd like to get more leads and clients but don't want to pay for an Agency to run your ads...visit http://fitnessleadacademy.com/ ...we'll be opening territories again soon and those who reply will go to the front of the line.  
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May 13, 2024 • 12min

Fitness Business School - 566 - The Direct Path to Business Success

The podcast discusses achieving sustainable business growth through consistent progress, debunking the myth of quick success. It emphasizes continual improvement, refining business models, and building a strong brand reputation over time. Listeners are offered a diagnostic tool for personalized guidance and a free evaluation for business growth. Closing with insights on long-term success, the episode draws parallels between fitness principles and business growth.

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