Self-Publishing with ALLi

This week it's the return of our Members Q&A and Self-Publishing News Salon with Michael LaRonn in the co-presenter seat with Orna Ross, ALLi director, followed by Dan Holloway's news roundup. Our questions this month include: Do I need a different copyright page for each country my book is published in? Where can I find information on starting my author business? How aggressive should I be in pursuing speaking events? Should I put the ALLi logo on my book cover? How can I get more exposure for my books and increase book sales? When is the best time to hire an illustrator? How do I avoid paying sales tax when selling my books at events? Also ALLi News Editor Dan Holloway joins Multimedia Manager Howard Lovy in an update on the latest news from the indie author-publishing world. They discuss Overdrive's new owners, good news in library downloads, and the trouble in Romance. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Michael La Ronn is the author of over 30 books of science fiction & fantasy and authors self-help books. His books include the Galaxy Mavericks series and Modern Necromancy series. You can now find his new writing course on Teachable. Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: http://www.ornaross.com Dan Holloway is a novelist, poet and spoken word artist. He is the MC of the performance arts show The New Libertines Earlier this year he competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

My guest this week is Thomas Lloyd Qualls, whose personal quest for meaning took him from a law career to becoming a self-described vagabond who backpacked throughout the world. Along the way, he gathered material for two books of dreamlike, transcendent fiction that echo his own spiritual search. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers and authors. He works with authors as a book editor to prepare their work to be published. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

As audiobook sales continue to grow, so too do the platforms for sales and marketing. But how do you actually sell an audiobook? And how do you know what marketing opportunities are boom and what are bust? Join Sacha Black and Adam Croft as they discuss the different platforms for audiobook sales and the ever growing marketing opportunities for both your fiction and nonfiction audiobooks. Our fiction and nonfiction salon is brought to you by sponsor Izzard Ink. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Sacha Black is a bestselling and competition-winning author. She writes the popular YA Fantasy Eden East novels and a series of non-fiction books that are designed to help writers develop their craft. Sacha has been a long-time resident writing coach for website Writers Helping Writers. She is also a developmental editor, wife and mum. With almost two million books sold to date, Adam Croft is one of the most successful independently published authors in the world and one of the biggest selling authors of the past few years, having sold books in over 120 different countries. In February 2017, Only The Truth became a worldwide bestseller, reaching storewide number one at both Amazon US and Amazon UK, making it the bestselling book in the world at that moment in time. The same day, Amazon's overall Author Rankings placed Adam as the world's most widely read author, with J.K. Rowling in second place. In March 2018, Adam was conferred as an Honorary Doctor of Arts, the highest academic qualification in the UK, by the University of Bedfordshire in recognition of his services to literature. Visit his website, The Indie Author Mindset, or find him on Twitter.

My guest this week is Brad Borkan, who wrote a book about failure. OK. Not exactly about failure, but about explorers, specifically polar explorers. They have a very distinct goal in mind. Reach the North Pole or the South Pole. Sometimes they make it, sometimes they fall short. And, through their successes and failures, we mortals who are not polar explorers can learn something about how to deal with adversity in our lives. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers and authors. He works with authors as a book editor to prepare their work to be published. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

Things are moving fast for indie authors, with new advances in voice first technology, artificial intelligence, and other tools, together with a growing sense of author empowerment. Orna and Joanna discuss their predictions about what indie authors can expect, the trends to watch out for in the year to come—and across the 2020s. Our advanced salon is brought to you by specialist sponsor IngramSpark. Find more author advice, tips and tools at our self-publishing advice center, http://selfpublishingadvice.org. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Joanna Penn is a New York Times and USA Today bestselling thriller author, as well as writing non-fiction for authors. She is also a professional speaker and entrepreneur, voted as one of The Guardian UK Top 100 creative professionals 2013. She spent 13 years as a business IT consultant in large corporations across the globe before becoming a full-time author-entrepreneur in September 2011. For more information about Joanna, visit her website: http://thecreativepenn.com Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: http://www.ornaross.com

In the final AskALLi podcast of the year, Orna Ross and Joanna Penn round up the top self-publishing shifts of 2019 but also look back at the past decade. What have been the most pivotal moments for authorpreneurs in that ten years and what does it mean for indie authors today? Our advanced salon is brought to you by specialist sponsor IngramSpark. Find more author advice, tips and tools at our self-publishing advice center, http://selfpublishingadvice.org. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Joanna Penn is a New York Times and USA Today bestselling thriller author, as well as writing non-fiction for authors. She is also a professional speaker and entrepreneur, voted as one of The Guardian UK Top 100 creative professionals 2013. She spent 13 years as a business IT consultant in large corporations across the globe before becoming a full-time author-entrepreneur in September 2011. For more information about Joanna, visit her website: http://thecreativepenn.com Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: http://www.ornaross.com

My guest this week is Orna Ross, who many of you know as ALLi's founder and director. But there's another Orna Ross you may not know. This is the one who has taken a long journey from her childhood steeped in the storytelling culture of Ireland to her career as a journalist and then traditionally published novelist, a cancer survivor, and a poet. That's the Orna Ross we're going to meet today. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers and authors. He works with authors as a book editor to prepare their work to be published. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

Building on the basic marketing poetry book marketing plan established last time, Orna Ross and Dalma Szentpály move on to choosing some specific actions that feel right for you. Emphasizing a spirit of experiment and exploration, they suggest a number of options available to poets, from book promotion websites to social media. And they show how poets are reaching readers in a variety of niches, without eating too much into writing time. Tune in for discussions on a different theme each month with a focus on developing prosperity for poets through community building and self-publishing. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Orna Ross Orna's work for ALLi has seen her repeatedly named one of The Bookseller's "Top 100 people in publishing." She launched at the 2012 London Book Fair, after taking her rights back from Penguin in 2011 and republishing her books herself, with the titles and treatment she'd originally wanted. Orna writes award-winning poetry and fiction, runs a Patreon page for poets and poetry lovers as well as an active author website. She is on a mission to help eradicate creative poverty through digital publishing and enterprise. You can find her on Twitter and Instagram: @ornaross. Dalma Szentpály Dalma Szentpály co-hosts the Self-Publishing Poetry salon. She works at PublishDrive as a self-publishing professional and has been a lifelong lover of poetry. A native Hungarian, she started learning about lyricism from poetry giants like Attila József and János Pilinszky but also recited brooding lines of verse from international poets like Pablo Neruda or Anna Ahmatova. In university, she fell in love with W.B. Yeats and Emily Dickinson and wrote her thesis about the "villanelle" form in Sylvia Plath's poetry. As a university lecturer and an event manager at an independent bookstore in Budapest Dalma encouraged readers to re-engage with poetry. Check out her blog post about contemporary poetry trends here: Find Dalma on Twitter and LinkedIn.

My guest this week is Phyllis Cole-Dai, whose work spans topics as disparate as homelessness and the plight of American Indians. For Phyllis, here's what they all have in common. She is able to totally immerse herself into these topics that tend to divide us and come back with stories about how they impact individual humans. If we see individual people, learn their stories, then maybe we can all find common ground in these divisive times. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers and authors. He works with authors as a book editor to prepare their work to be published. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

To celebrate National Novel Writing Month, (NaNoWriMo), ALLi Director Orna Ross and Partner Liaison and US Ambassador Michael La Ronn answer writing questions. Among them ... What's the best app to write my novel? How do I conquer writer's block? Help! I'm stuck in the murky middle of my novel! Where do I find beta readers? What are the best tips for editing my novel? Also ALLi News Editor Dan Holloway joins Multimedia Manager Howard Lovy in an update on the latest news from the indie author-publishing world. They discuss the upcoming Futurebook conference. Also, why hasn't Amazon opened a new Kindle store in five years? Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Michael La Ronn is the author of over 30 books of science fiction & fantasy and authors self-help books. His books include the Galaxy Mavericks series and Modern Necromancy series. You can now find his new writing course on Teachable. Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: http://www.ornaross.com Dan Holloway is a novelist, poet and spoken word artist. He is the MC of the performance arts show The New Libertines Earlier this year he competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.