

Self-Publishing with ALLi
Alliance of Independent Authors
The Self-Publishing with ALLi podcast from the Alliance of Independent Authors provides a comprehensive guide for indie authors.
Episodes
Mentioned books

Feb 25, 2022 • 13min
Who Makes Money From Subscription Services? Also, Draft2Digital Acquires Smashwords: Self-Publishing News Podcast with Dan Holloway and Howard Lovy
Who makes money from subscription services? Also, Draft2Digital acquires Smashwords. These are among the topics discussed on Self-Publishing News with Alli News Editor Dan Holloway and News and Podcast Producer Howard Lovy. Together, they will bring you the latest in indie publishing news. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Dan Holloway is a novelist, poet and spoken word artist. He is the MC of the performance arts show The New Libertines Earlier this year he competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle. Howard Lovy has been a journalist for more than 30 years, and has spent the last eight years amplifying the voices of independent publishers and authors. He works with authors as a book editor to prepare their work to be published. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

Feb 20, 2022 • 14min
Inspirational Indie Author Interview #103. Jim Merryfield: How to Quit the 9-to-5 and Hit the Road on Two Wheels
My guest this episode is Jim Merryfield, who lived what he called the British version of the Wolf of Wall Street. He was rolling in dough from his sales job for a company that really didn't care about the impact it was having on the world. Jim decided it wasn't a life for him. So, he bought a motorcycle, saw the world, and wrote about how others can do the same. Midlife crisis? Not quite. Jim Merryfield is only twenty-seven years old. ALLi's Inspirational Indie Author interviews are sponsored by Kobo Writing Life, a global, independent ebook and audiobook publishing platform that empowers authors with a quick and easy publishing process and unique promotional opportunities. To reach a wide readership, create your account today! Thank you Kobo for your support of this podcast. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally, if you haven't already. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 35 years, and now amplifies the voices of independent author-publishers and works with authors as a developmental editor. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, the Jewish Telegraphic Agency, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

Feb 18, 2022 • 37min
Influencer Marketing for Beginner Authors, With Orna Ross and Dan Parsons: Foundational Self-Publishing Podcast
In this episode: Influencer marketing for beginner authors. Writing and publishing a book to a professional standard is a mammoth challenge, but it's only the first step in growing your author business. Next comes marketing. Some authors manage a huge budget and a savvy paid advertising plan to make a splash, but not all of us can do that when we start out, nor is it essential. In fact, you can actually sell books without spending any money using influencer marketing—the process of leveraging trusted individuals' audiences to build social proof for your books. In today's Foundational Self-Publishing Podcast, ALLi Director Orna Ross and Production Manager Dan Parsons discuss various ways you can develop an influencer marketing plan to sell your books with a minimal upfront cost. This podcast is brought to you by specialist sponsor Dartfrog Books. ALLi Partner Member DartFrog Books provides indie authors with opportunities for bookstore placement and promotion to more than 27,000 book clubs. Their self-publishing, hybrid, traditional, and single-service publishing platforms are designed to engage authors of all types at every stage of their journey. We'd like to thank Dartfrog for their support of this podcast. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Orna Ross writes and publishes historical fiction, inspirational poetry, and nonfiction guides for authors. She is director of the Alliance of Independent Authors. Dan Parsons writes the Creative Business series for authors, bestselling fantasy and horror novels (under Daniel Parsons), and a weekly blog for The Self-Publishing Formula. While pursuing his author career, he has worked for three traditional publishers, managed two bookstores, and listened to an unhealthy number of podcasts. Now he manages ALLi's book production schedule.

Feb 11, 2022 • 46min
Writing Articles and Short Stories for Magazines; Other Questions Answered by Orna Ross and Michael La Ronn in our Member Q&A Podcast
The business of writing articles and short stories for magazines is among the questions answered on our #AskALLi Members Q&A hosted by Michael La Ronn, author of science fiction and fantasy novels as well as author self-help books; and ALLi Director, author, and poet Orna Ross. Other questions include: If I submit an article/short story to a magazine, who owns the copyright? When assigning an ISBN, is a cover required Do I need a writing coach? Does ALLi help authors with taking down pirated books? Where can I find ALLi's Service Ratings Directory? And more! Our Members Q&A Podcast is brought to you by specialist sponsor Kobo Writing Life, a global, independent ebook and audiobook publishing platform that empowers authors with a quick and easy publishing process and unique promotional opportunities. To reach a wide audience, create your account today! We'd like to thank Kobo for their support of this podcast. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Michael La Ronn is the author of over 30 books of science fiction & fantasy and authors self-help books. His books include the Galaxy Mavericks series and Modern Necromancy series. You can now find his new writing course on Teachable. Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: http://www.ornaross.com

Feb 6, 2022 • 16min
Inspirational Indie Author Interview #102. Rachel McLean: Kindle Storyteller Award Winner Writes Thrillers That Make You Think
My guest this episode is Rachel McLean, winner of the 2021 Kindle Storyteller Award who enjoys writing crime thrillers that also make you think. The key to Rachel's success, she says, is to strike a balance between what you enjoy writing and what you know readers will buy. I'll let Rachel explain in her own words. ALLi's Inspirational Indie Author interviews are sponsored by Kobo Writing Life, a global, independent ebook and audiobook publishing platform that empowers authors with a quick and easy publishing process and unique promotional opportunities. To reach a wide readership, create your account today! Thank you Kobo for your support of this podcast. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally, if you haven't already. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 35 years, and now amplifies the voices of independent author-publishers and works with authors as a developmental editor. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, the Jewish Telegraphic Agency, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

Feb 4, 2022 • 48min
The Changing Audiobook Market: Advanced Self-Publishing Podcast With Orna Ross and Joanna Penn
In today's Advanced Self-Publishing podcast, Orna Ross and Joanna Penn discuss the changing audiobook market. Audiobooks once again performed well in 2021 in the United States, UK, and Europe, with double-digit growth for the seventh year running. The opportunities of audio continue to expand with more distributors and improved discoverability so more listeners can find our work. But the rise of subscription models is impacting the profitability of audio, so how do indie authors use the services in the most effective way? Can AI narration expand the audiobook market even more—and will authors, narrators, and listeners embrace it? The #AskALLi Advanced Self-Publishing Salon is sponsored by IngramSpark: "Go Publish Yourself!" Find more author advice, tips, and tools at our self-publishing advice center, http://selfpublishingadvice.org. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Joanna Penn writes nonfiction for authors and is an award-nominated, New York Times and USA Today bestselling thriller author as J.F.Penn. She's also an award-winning podcaster, creative entrepreneur, and international professional speaker. Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: http://www.ornaross.com

Jan 28, 2022 • 14min
Why Are Books Disappearing from Amazon? Self-Publishing News Podcast with Dan Holloway and Howard Lovy
Why are books disappearing from Amazon? Also, paper price hikes hit the publishing industry. These are among the topics discussed on Self-Publishing News with Alli News Editor Dan Holloway and book editor Howard Lovy. Together, they will bring you the latest in indie publishing news. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Dan Holloway is a novelist, poet and spoken word artist. He is the MC of the performance arts show The New Libertines Earlier this year he competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle. Howard Lovy has been a journalist for more than 30 years, and has spent the last eight years amplifying the voices of independent publishers and authors. He works with authors as a book editor to prepare their work to be published. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

Jan 23, 2022 • 13min
Inspirational Indie Author Interview #101. Barry Nugent: Transmedia Author Makes Action/Adventure Available in Many Formats
My guest this episode is Barry Nugent, who has been self-publishing and podcasting since the early 2000s, well before many people caught on to these trends. Barry is a mild mannered IT guy by day, but spends his early mornings writing action/adventure stories and making them widely available in many formats. His advice to other authors in an era of many choices: listen to your own inner voice. ALLi's Inspirational Indie Author interviews are sponsored by Kobo Writing Life, a global, independent ebook and audiobook publishing platform that empowers authors with a quick and easy publishing process and unique promotional opportunities. To reach a wide readership, create your account today! Thank you Kobo for your support of this podcast. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally, if you haven't already. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 35 years, and now amplifies the voices of independent author-publishers and works with authors as a developmental editor. Howard is also a freelance writer specializing in Jewish issues whose work appears regularly in Publishers Weekly, the Jewish Daily Forward, the Jewish Telegraphic Agency, and Longreads. Find Howard at howardlovy.com, LinkedIn and Twitter.

Jan 21, 2022 • 37min
How to Build a Publishing Team, With Orna Ross and Dan Parsons: Foundational Self-Publishing Podcast
In this episode: How to build a publishing team. Self-publishing is a misnomer. A good book is always a team effort. As a beginner author, it can be tempting to either try to handle everything yourself or totally hand over control to a publishing service. Neither is most likely to bring you a successful publishing business. Today, ALLi Director Orna Ross and Production Manager Dan Parsons promote a best-practice approach that has brought success for countless ALLi members and other indie authors. This podcast is brought to you by specialist sponsor Dartfrog Books. ALLi Partner Member DartFrog Books provides indie authors with opportunities for bookstore placement and promotion to more than 27,000 book clubs. Their self-publishing, hybrid, traditional, and single-service publishing platforms are designed to engage authors of all types at every stage of their journey. We'd like to thank Dartfrog for their support of this podcast. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Orna Ross writes and publishes historical fiction, inspirational poetry, and nonfiction guides for authors. She is director of the Alliance of Independent Authors. Dan Parsons writes the Creative Business series for authors, bestselling fantasy and horror novels (under Daniel Parsons), and a weekly blog for The Self-Publishing Formula. While pursuing his author career, he has worked for three traditional publishers, managed two bookstores, and listened to an unhealthy number of podcasts. Now he manages ALLi's book production schedule.

Jan 14, 2022 • 37min
What is the Best Way to Format a Paperback? Other Questions Answered by Orna Ross and Michael La Ronn in our Member Q&A Podcast
What is the best way to format a paperback? This is among the questions answered on our #AskALLi Members Q&A hosted by Michael La Ronn, author of science fiction and fantasy novels as well as author self-help books; and ALLi Director, author, and poet Orna Ross. Other questions include: Where can I find the show notes for the podcast? Does ALLi connect authors with agents? How can I minimize my tax liability as an author? Does ALLi recommend writing coaches? And more! Our Members Q&A Podcast is brought to you by specialist sponsor Kobo Writing Life, a global, independent ebook and audiobook publishing platform that empowers authors with a quick and easy publishing process and unique promotional opportunities. To reach a wide audience, create your account today! We'd like to thank Kobo for their support of this podcast. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Michael La Ronn is the author of over 30 books of science fiction & fantasy and authors self-help books. His books include the Galaxy Mavericks series and Modern Necromancy series. You can now find his new writing course on Teachable. Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction and nonfiction, and is greatly excited by the democratising, empowering potential of author-publishing. For more information about Orna, visit her website: http://www.ornaross.com


