The Unschool by Andi Alleman cover image

The Unschool by Andi Alleman

Latest episodes

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Sep 25, 2024 • 24min

Why "Salesy" Content Isn't Cutting It (And What to Do Instead)

Get the Content to Conversion dashboard here. In this episode I'm letting you in in on a major shift happening in how creators, entrepreneurs, and brands are connecting with their audience—and trust me, you'll want to be ahead of it.   For too long, we've all been flooded with salesy, pushy content that screams, “Buy this now!” without offering much value. You know the type—those flashy, unverified income claims or launch announcements that feel like a hard sell instead of an invitation to connect.   But here's the thing: transactional content is OUT, and high-value content is IN.   Learn more about how to pivot your content to reach your perfect people in a way that feels good to you.   Smart Girls Mastermind Membership: the fall cohort is open now, but spots are limited! This is the last time to join for 2024. Join us today and take the next step toward an out-of-office lifestyle where your business works for you. JOIN THE SMART GIRLS MASTERMIND →   Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, editing by Kiara Ramirez
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Sep 20, 2024 • 24min

Feeling Scared? Here's Why That's a Good Sign. (plus get the Content to Conversion dashboard for free!)

Get the Content to Conversion dashboard here. In this episode, we explore the power of risk-taking and how stepping out of our comfort zones can lead to serious growth. I share a personal story about some of my recent leaps of faith. We’ll discuss overcoming comparison paralysis and the importance of a supportive community, all while embracing the unknown to pursue our dreams.   Smart Girls Mastermind Membership: the fall cohort is open now, but spots are limited! This is the last time to join for 2024. Join us today and take the next step toward an out-of-office lifestyle where your business works for you. JOIN THE SMART GIRLS MASTERMIND →   Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, editing by Kiara Ramirez
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8 snips
Sep 12, 2024 • 27min

Aligning Your Human Design Energy Centers for Authentic Content Creation (& more from Content to Conversion Workshop)

Discover how understanding Human Design can revolutionize your content creation process! Learn to align your unique energy centers for authentic expression and better audience connection. The discussion also reveals how AI can enhance your content by showcasing your personal style and refining your ideas. Plus, there's a fantastic opportunity to join a supportive mastermind community focused on building your obsession-worthy brand. Unlock a sustainable, automated business strategy and step into an out-of-office lifestyle!
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Sep 4, 2024 • 18min

How to blow up on the internet with one memorable line, plus Instagram updates to know now

Have you noticed certain phrases suddenly dominating conversations? "Mindful and demure" and “BRAT summer” are the obvious ones - but before that "Main Character Energy", "Soft Girl Era", even "Goblin Mode" was named word of the year... These words seem to appear out of nowhere, then they're everywhere. But how do you create your own community mantra? Tune in to learn more! Plus: Join the Content to Conversion Catalyst workshop for free What You'll Learn: Day 1: Unlock Your Content Superpower Discover your unique Human Design blueprint and create content that flows effortlessly. Say goodbye to forced creativity and hello to content that feels naturally aligned. We'll dive deep into the styles and themes that resonate best with your energy.   Day 2: Craft Your Magnetic Brand (Plus Reel & Carousel Magic!) Ready to make your brand irresistible? I'll show you how I fine-tune brand identity so it's authentically YOU. Plus, I'm sharing my secret sauce for creating those attention-grabbing reels and carousels that skyrocket engagement and follower count.   Day 3: Convert with Kindness (& Automations!) Here's where we bring it all together. From crafting perfect posts to building a community that converts, I'll guide you through creating community lead magnets and proven email sales sequences.    You'll also learn how to set up automations that keep sales rolling in while you're out living your best life—whether that's at yoga, sipping matcha, or whatever your favorite OOO activity is. RESOURCES:   Get on the Smart Girl's Mastermind waitlist Join the 75 Day Human Design Content Challenge The NEW Unschool FREE How to Launch Masterclass is available here! Join the Smart Girls Broadcast Channel for free on Instagram Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256  This show is produced by Ben Alleman, editing by Kiara Ramirez
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Aug 30, 2024 • 43min

Accidental Entrepreneurship, Being Seen on the Internet & Manifesting Aligned Friends with Intuitive Healer & Medium Nicolle Merrilyne

 "Keep your job until you can't possibly any longer." Get on the Smart Girl's Mastermind waitlist Join the 75 Day Human Design Content Challenge Today's episode: Nicolle gets real about how her spiritual business blossomed from casual, donation-based intuitive readings into a full-blown entrepreneurial journey. We talk accidental entrepreneurship, battling insecurities, and the fear of showing her face online. Nicolle is on a mission to build a community where spirituality is for everyone and where you feel safe to envision and live the life you've always dreamed of. Nicolle’s work has been featured in major publications and she’s hosted events with global brands like Hyatt, Soho House, NeueHouse and Alila Maria Hotels. Nicolle has created a community of over 155,000 devoted followers and has helped thousands of women through her online courses, 1:1 sessions, mentorship program, corporate experiences, events and monthly membership RISE. Follow Nicolle on Instagram: @nicollemerrilyne RESOURCES: The NEW Unschool FREE How to Launch Masterclass is available here! Join the Smart Girls Broadcast Channel for free on Instagram Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256  This show is produced by Ben Alleman, editing by Kiara Ramirez
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Aug 21, 2024 • 22min

How to do your own Instagram audit: plus bonus tools from the Smart Girls Mastermind Membership

In this episode: Step-by-step guidance on how to perform your own IG Audit. Details on my Content to Conversion Catalyst workshop (it's free!) Unschool back to school bonus! Get in now with the code BACKTOSCHOOL (code expires on August 25) Join the 75-Day Human Design Content Challenge Already in? Here's the challenge home page for quick reference. Watch the kickoff call replay here. Find your team in OOO Club.    Tools & Resources:   Text me "75" at +1 (323) 405-9256 for motivation and to receive additional tools and resources throughout the challenge! Also, send me your posts and results via text so I can share them!   Get on the Smart Girl's Mastermind waitlist    This show is produced by Ben Alleman, editing by Kiara Ramirez
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Aug 14, 2024 • 27min

Shift into abundance with this one practice. Plus how to boost your story views and 75-Day Challenge Q&A

Join the 75 Day Human Design Content Challenge Already in? Here's the challenge home page for quick reference. Watch the kickoff call replay here. 8-step manifestation guide for creatives and entrepreneurs Find your team in OOO Club.    Tools & Resources:   Text me "75" at +1 (323) 405-9256 for motivation and to receive additional tools and resources throughout the challenge! Also, send me your posts and results via text so I can share them!   Get on the Smart Girl's Mastermind waitlist (we start again in August!)    This show is produced by Ben Alleman, editing by Kiara Ramirez
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Aug 7, 2024 • 17min

75-Day Human Design Content Challenge (mini episode!)

  Join the 75 Day Human Design Content Challenge Already in? Here's the challenge home page for quick reference. Watch the kickoff call replay here. The 6-Step Daily Process: Create Daily Content: Produce one piece of content aligned with your Human Design type, strategy, and profile. Deepen Your Human Design Knowledge: Dedicate 30 minutes daily to understanding how Human Design can enhance your content. I recommend the “Understanding Human Design” workbook and the Unschool pod “Human Design” series. Optimize and Repurpose: Analyze your top-performing content. Refine and republish these ideas using your newfound Human Design knowledge. Engage Your Audience: Interact with your audience and potential customers on two platforms daily, aligning your approach with your Human Design strategy. Plan Ahead: Spend 15 minutes daily outlining future content that resonates with your Human Design energetics. Track Your Progress: Capture daily screenshots of your content analytics to monitor growth. Review past performance regularly, Share your successes.   Accountability:   Accountability makes staying committed so much easier!   Find Your Team: If you're looking for an accountability partner you can find one (or a whole team!) in OOO Club.    Do the Challenge with a Friend: Once you've found your partner, establish a support plan. Regularly check in with each other using these three questions: Did you complete your daily challenge activities? If so, what are you celebrating? If not, how can I help you get back on track?   Tools & Resources   Text me "75" at +1 (323) 405-9256 for motivation and to get additional tools & resources throughout the challenge! Send me your posts and results via text so I can share them too!   Get on the Smart Girl's Mastermind waitlist (we start again in August!)    This show is produced by Ben Alleman, editing by Kiara Ramirez
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Jul 31, 2024 • 55min

Asking the question “how can I get this to more women?” lead Kailani Raye to an OOO lifestyle + business she’s obsessed with

Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Get on the Smart Girl's Mastermind waitlist (we start again in August!) Join the 75 Day Human Design Content Challenge Today's episode: This Smart Girl Mastermind alum tells her story of manifesting a fashion career and then her faith-based transformation, mindset, and hypnotherapy business.  "I switched careers and it had nothing to do with wanting to do something new. It was one of those seasons of life where life will sit you down to build you up." Kailani began her career in the fashion industry as a Wardrobe Stylist working with a range of celebrities, TV and Film as well as magazine publications. This was her first experience of “manifesting her dreams, co-creating with God and creating her own heaven on earth.” But then, a “situationship” with a boy turned her life upside down –– in the best way! With an intention to get her revenge body and make him jealous, she instead, found herself. She discovered a whole new world of wellness; mental wellness, emotional wellness and spiritual wellness. The question she was faced with was “why am I just learning all of this and how can I get this to more women?” And that was the beginning of everything. Follow Kailani on Instagram: @kailaniraye RESOURCES: The NEW Unschool FREE How to Launch Masterclass is available here! Join the Smart Girls Broadcast Channel for free on Instagram Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256  This show is produced by Ben Alleman, editing by Kiara Ramirez
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Jul 24, 2024 • 49min

Will monetizing your hobby sucks all the fun out of it? Plus discovering confidence and creativity through play and personal style with Rachael Renae

The NEW Unschool FREE How to Launch Masterclass is available here! Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Get on the Smart Girl's Mastermind waitlist This episode:  "It's the small tiny steps that snowball into bigger dreams... once we realize we can fit play into those small steps, you start to recognize what's important."   Smart Girl Mastermind Member and Conscious CEO Alum Rachael Renae joins me to share her journey of discovering confidence and creativity through play and personal style.   After experimenting with various creative outlets, including a letterpress stationery business, Rachael found that monetizing her hobbies took away the joy. Through intentional self-expression, Rachael embraced her true self and multifaceted identity.   In this episode, she discusses the importance of dressing for oneself, using fashion as a creative tool, and finding joy in everyday play. Rachael also shares how she balances a nine-to-five job while building her creative business, setting boundaries, and prioritizing fulfillment. Tune in for strategies to overcome creative blocks, prioritize joyful activities, and incorporate childhood passions into adult life. Links: Follow Rachael on Instagram: @rachaelrenae https://rachaelrenae.com/ RESOURCES: Join the Smart Girls Broadcast Channel for free on Instagram Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256  This show is produced by Ben Alleman, editing by Kiara Ramirez

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