

Taking the Lead
Motion
Taking the Lead is a podcast for B2B Tech professionals, leaders, and executives who are looking to learn and be inspired. In each episode, Christina Brady interviews top female icons who are at the forefront of revenue teams. Through highlighting their unique stories, journey, wins, and challenges, Taking the Lead helps tech professionals understand the industry, trends, and how to navigate the B2B Tech landscape.
Episodes
Mentioned books

Jan 5, 2024 • 37min
Jennifer Igartua on Balancing Leadership and Creativity in Tech
In this episode of Taking the Lead, host Christina Brady welcomes Jennifer Igartua, CEO of Go Nimbly, to discuss the intricate balance between leadership and personal passions. Jen shares her journey, emphasizing the importance of a well-rounded life outside of one's professional role. She dives into the challenges and rewards of being a leader in a tech startup, offering insights on fostering a supportive and fair work environment.Jen's approach to leadership is innovative. She advocates for maintaining interests beyond the professional sphere, illustrating this with her own experiences in running a game company alongside her role at Go Nimbly. This dual engagement, she believes, enriches her contributions to her company. Her philosophy challenges the conventional notion that leaders must solely focus on their business.Lastly, the episode touches on the notion of overperformance in the workplace. Jen opposes the idea of burdening high performers with additional work, suggesting alternative approaches like diversifying their responsibilities and compensating them appropriately. This segment provides valuable perspectives for both leaders and employees on managing workloads and recognizing individual contributions effectively.

Dec 21, 2023 • 40min
The Art of Saying Yes: Jennifer Ryan on Career Growth and Adaptability
In this episode of Taking The Lead, host Christina Brady engages in a conversation with Jennifer Ryan, the Director of Global Sales and Pre Sales Enablement at BlackLine. Jennifer shares her unique professional journey, which demonstrates adaptability and seizing opportunities. Her career transition from procurement to IT, training, and eventually to sales enablement exemplifies her willingness to embrace change and diverse experiences.Jennifer discusses her approach to challenges and opportunities, underscoring the importance of saying "yes" and learning from failure. Her stories, including spontaneous moves into IT and sales enablement, showcase a career built on adaptability and a positive mindset. Her journey is a testament to the value of being open to new experiences and finding learning opportunities in every situation.The conversation also covers Jennifer's philosophy on personal growth and professional development. She advocates for having a personal "board of directors" – a support network for navigating career and life challenges. Jennifer's insights provide listeners with valuable lessons on career evolution, embracing change, and the significance of a proactive and positive approach in professional and personal realms.

Dec 8, 2023 • 42min
The Fair Play Method: Tara Ryan's Approach to Work-Life Balance
In this episode of Taking The Lead, host Christina Brady welcomes Tara Ryan, CEO & Founder of InfiniDEI, for an insightful discussion on leadership and work-life integration. Tara shares her journey, highlighting the challenges and triumphs she experienced in her career. She emphasizes the importance of understanding one's own values and priorities to achieve a fulfilling work-life balance.Tara delves into her Fair Play Method, a unique approach to managing work and personal life. She explains how this method has helped her navigate the demands of her career while maintaining her well-being. The conversation also touches upon the evolving workplace culture and the role of leadership in fostering inclusive and supportive environments.The episode concludes with Tara offering valuable advice to aspiring leaders and entrepreneurs. She stresses the significance of resilience, adaptability, and the empowerment of women in the workplace. Tara's insights offer listeners practical strategies for personal and professional growth.

Nov 9, 2023 • 39min
From Lobbyist to Tech Leader: Sara Strope's Journey
In this episode of Taking the Lead, host Christina Brady sits down with Sara Strope, the Chief Marketing Officer at Quotapath. Sara unveils her unique journey, transitioning from a lobbyist in Washington, D.C., to a pivotal figure in the tech industry. She emphasizes how her lobbying days laid the foundation for her marketing acumen, teaching her the art of understanding market landscapes and crafting compelling messaging.As the conversation progresses, Sara introduces the concept of being a "customer-led marketer." This approach prioritizes understanding the customer's entire lifecycle, from acquisition to retention. Sara believes in deeply knowing the customer, from their business metrics to their personal motivations and fears.Christina and Sara also touch upon the challenges and responsibilities of customer success teams. Sara's perspective on intertwining marketing with customer success offers a fresh take on building and maintaining strong client relationships.

6 snips
Oct 26, 2023 • 37min
Measuring Enablement: Stephanie Middaugh's Proven Approach
Stephanie Middaugh, seasoned sales enablement professional from Pinecone, discusses the importance of aligning sales enablement initiatives with business objectives. She emphasizes the use of leading indicators to predict outcomes effectively. Stephanie also delves into the multifaceted role of sales enablement, including its involvement in event planning and program management. Despite challenges, she underscores the need for enablement professionals to define their roles and impact clearly.

Oct 13, 2023 • 34min
Stephanie Valenti: Navigating Change and Leading with Empathy
In this insightful episode of Taking the Lead, host Christina Brady sits down with Stephanie Valenti, the dynamic COO & Head of Revenue at Vitalyc Medspa. Stephanie shares her unconventional journey to leadership, revealing how she navigated through various roles and industries, initially aspiring to be a doctor, and eventually finding her passion in operations. She discusses the challenges and learnings from leading a $300 million organization, emphasizing the importance of asking the right questions and adapting to different leadership styles.Stephanie delves into her experiences in operations, highlighting her ability to simplify complex problems and drive change. She reflects on her transition from being the "gas pedal" to learning how to be the "brake pedal," adapting her approach to meet the diverse needs of her roles. Stephanie’s story is a testament to her resilience, adaptability, and commitment to growth.Listeners will gain valuable insights from Stephanie’s masterclass on ramping in an executive new role, leading with empathy, and focusing on both hard and soft skills. Her approach to identifying trends and addressing organizational needs showcases her strategic thinking and people-first mentality. This episode is a treasure trove of wisdom for anyone looking to evolve their leadership skills and make a meaningful impact in their field.

Sep 28, 2023 • 43min
The Influential Marketer: 5 Signs Your Leadership Is Toxic
In this episode of Taking the Lead, listen to a high-impact conversation between Christina Brady and Ravi Rajani, the host of The Influential Communicator.Christina's insights on sales leadership are both refreshing and actionable. She emphasizes the importance of proactive coaching, highlighting its pivotal role in sales team success. Christina's straightforward approach is clear: sales leaders must actively engage with their teams, fostering an environment of continuous learning and growth.The episode also explores the evolving landscape of sales technologies and how they're reshaping the sales process. Christina's emphasis on adaptability and data-driven decision-making offers a practical guide for sales professionals striving to stay ahead in this fast-paced industry. This episode of Taking the Lead is a must-listen for anyone looking to elevate their sales leadership skills and drive results in today's competitive marketplace.

Aug 31, 2023 • 39min
The Evolution of Alex Dillon: Sales to Enablement
In this episode of Taking the Lead, Christina Brady sits down with Alex Dillon, a seasoned expert from Intuit, to delve into her intriguing professional journey. Alex shares her transition from a sales role to a more focused path in training and coaching. Her experiences shed light on the challenges and rewards of navigating such shifts in one's career.A central theme of their conversation revolves around the undeniable power of connection. Alex emphasizes how building genuine relationships has been pivotal in her success, especially in the realm of training and coaching. She believes that fostering these connections can inspire and motivate individuals to reach their full potential.As they wrap up, both Christina and Alex highlight the importance of continuous learning and adaptability in today's fast-paced professional landscape. Their insightful discussion offers valuable takeaways for anyone looking to evolve in their career.

Aug 17, 2023 • 37min
From Sales to Founder: Alexine Mudawar’s Evolution as a Professional
In the latest episode of Taking the Lead, Christina Brady welcomes Alexine Mudawar, a dynamic CEO and founder with a rich background in enterprise sales. Alexine talks about her professional beginnings, recounting her experiences in sales roles at various startups and painting a vivid picture of the challenges and rewards of the fast-paced startup environment.Transitioning from her sales roles, Alexine embarked on a new journey as a CEO, founding her own company. She shares the hurdles she faced, the lessons learned, and the growth she experienced in this leadership role. Her insights provide a unique perspective, bridging the gap between sales and executive leadership.Throughout the conversation, it becomes evident that Alexine's resilience, adaptability, and passion have been pivotal in her professional evolution. This episode offers valuable takeaways for anyone looking to navigate the complexities of startups and leadership.

Aug 2, 2023 • 51min
My evolution as a podcast host after interviewing 50+ incredible women with Justin Brown
In this episode of Taking the Lead, Justin Brown engages Christina Brady, SVP of Sales at Spekit, in a candid conversation. They discuss the art of podcasting, outlining the importance of personal stories and the power of non-linear journeys. Christina emphasizes the value of unique narratives, highlighting how they form the backbone of their show.Justin and Christina also touch on the necessity of enjoying the process. They discuss the monotony of asking the same questions and the need to look forward to every episode. Justin shares his excitement about crafting unique intros for each episode, setting the stage for the conversation to unfold.Lastly, they explore the importance of evoking strong emotions in listeners. Christina underscores the goal of leaving listeners with a significant feeling, whether it's joy, motivation, or even frustration. They also discuss the importance of making the guest feel like they've had a great conversation. The episode ends with a discussion on the evolution of podcast setups, emphasizing that perfection is not necessary for producing great content.


