The SEO Mad Scientist cover image

The SEO Mad Scientist

Latest episodes

undefined
Dec 2, 2022 • 56min

The SEO Vault Episode 167 - Can Google Detect AI Content?

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our company and individual expertise. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Mike Milas, and Bucky Helms. Highlights from this Episode: Weekend Deal: Get 33% off All our Boosters: Local Maps Booster & Authority Link BoosterGoogle Improved The Search Console Discover Performance ReportGoogle Sues Company That Impersonates Google Through Scammy Telemarketing CallsGoogle: We Have Algorithms To Detect & Demote AI Altered Plagiarized ContentGoogle: Links Have A Lot Less Significant Impact For Ranking Today What's Going on With Our SEO Brands Learn about new services, products, software, and more. Web 2.0 Ranker Weekly Update 6:52 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!The Black Friday SEO Super Sale is over.Donation to St Judes Children’s hospital was our largest ever thanks to you guys! $4,865.00Weekend Deal: Get 33% off All our Boosters: Local Maps Booster & Authority Link BoosterThe Q3 SEO testing report is live.Our Event Link Building Service is LIVE and Going Well.Bio Entity Stacks are LIVE and Going Well.We Updated our Monthly GBP campaigns before the Black Friday sale - implementing some of the things we’ve learned in SEO testing!The Monthly SEO addon will soon be available for Monthly GBP Campaigns. This should be ready and LIVE before the year-end sale!We are finalizing those daily deals now and getting Year End Sale READYGeoBooster mobile app is live. It will cost $50 per location to add. Every LocalViking and Local Brand Manager user will get a free location account. SEO News For The Past Week 13:27 Catch up on the latest industry and algorithm updates. Google Business Profile Can Notate Previous LocationGoogle Business Profiles Now Showing Review Time For Some EditsGoogle Improved The Search Console Discover Performance ReportGoogle Sues Company That Impersonates Google Through Scammy Telemarketing Calls "SEOs Say" Study: Longer Reviews Stay At The Top Of Google Local Listings Longer SERP Changes We're Seeing Google Tests Map Interface Within Search Result Snippets For That Company "Google Says" Google: A Page's Content Does Not Need To Be Indexed For That Page To Be IndexedGoogle: We Have Algorithms To Detect & Demote AI Altered Plagiarized ContentGoogle: Links Have A Lot Less Significant Impact For Ranking Today SEO Discussion 22:27 Google suing company that impersonates Google through scammy telemarketing calls 35:05 Google being able to detect AI content 42:05 Google: Building backlinks as a signal does not impact the SERPs. SEO Mad Scientist Update Get our SEO test updates to know what's working in SEO. Sign up now! How does GBP impact organic results 52:18 Do GBPs Help Organic Rankings? SEO Q&A 25:19 Let's say you have ZERO ability to change anything on-page on a website. What things could be done to help improve GBP rankings other than citations, photos, posts, etc.? Join us weekly for the latest SEO news and Q&A session with Chaz, with his panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Nov 28, 2022 • 40min

The SEO Vault Episode 166 – Event Linkbuilding To Increase Visibility

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our company and individual expertise. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Mike Milas, and Bucky Helms. BLACK FRIDAY SEO SUPER SALE is live! Save 27.5% Storewide. USE COUPON: BFDEALSGeoBooster mobile app is live. It will cost $50 per location to add. Every LocalViking and Local Brand Manager user will get a free account.Google Business Profiles Now Offering Suggested Services Areas What’s Going on With Our SEO Brands Be in the know about new services, products, software, and more. Web 2.0 Ranker Weekly Update 6:36 Brand updates, deals, promotions, and news. Sign up now if you’re not signed up for the Web 2.0 Ranker weekend update!BLACK FRIDAY SEO SUPER SALE is live!Save 27.5% StorewideUSE COUPON: BFDEALS AND UNLOCK NEW DAILY DEALS EVERY DAYHurry sale ends Tues, 11/29, at midnight!The Q3 SEO testing report is live!Event Link Building Service is live.Bio Entity Stacks are now live. They will be replacing Google Stacks.We’ve updated our Monthly GBP campaigns – implementing some of the things we’ve learned in SEO testing.Monthly SEO addon will soon be available for Monthly GBP CampaignsGeoBooster mobile app is live. It will cost $50 per location to add. Every LocalViking and Local Brand Manager user will get a free account.Business Guest Posts launching this month SEO Q&A 24:30 What would be the best product/service I can buy for a new site that will move the needle and be the best money spent? 36:44 Could I do some “events” and press releases to get an automated GBP verification? SEO News For The Past Week Catch up on the latest industry and algorithm updates. Google Business Profiles Now Offering Suggested Services AreasBing Promoting TikTok In Search Results “SEOs Say” Poll: Many SEOs Still Guest Post For SEO SERP Changes We’re Seeing Google Maps Tests New Sidebar NavigationGoogle Tests New People Also Ask User Interface “Google Says” Gary Illys: Google: 60% Of The Internet Is DuplicateJohn Mu: Google’s John Mueller On When To Use Subdomains (Moved Maps) Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Nov 18, 2022 • 33min

The SEO Vault Episode 165 - The Value of Interlinking Relevant Content

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our company and individual expertise. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Mike Milas, and Bucky Helms. Highlights From The Episode: Our Black Friday SEO Sale is launching next week on Wednesday.Save 27.5% sitewide + different daily deals.Google Coati Algorithm - The Google Update You Never Heard OfLocal Study: Review Recency Impacts on Google Local RankingsGoogle: Cross Link Words In Your Content When It Is Relevant & In Context What's Going on With Our SEO Brands Be in the know about new services, products, software, and more. Web 2.0 Ranker Weekly Update 5:42 Brand updates, deals, promotions, and news. Our Black Friday SEO Sale is launching next week on Wednesday.Save 27.5% sitewide + different daily deals.The Q3 SEO testing report is live. Event Link Building Service has been launched.Bio Entity Stacks are now live. They are replacing our Google stacks.We have updated our Monthly GBP campaigns - implementing some of the things we’ve learned in SEO testing.Monthly SEO addon will soon be available for Monthly GBP CampaignsGeoBooster mobile app is live. It will cost $50 per location to add. SEO News For The Past Week 13:39 Catch up on the latest industry and algorithm updates. "SEOs Say" Local Study: Review Recency Impacts on Google Local Rankings SERP Changes We're Seeing Google Tests Picture In Picture For Videos In Search Results "Google Says..." Google Coati Algorithm - The Google Update You Never Heard OfGoogle: Cross Link Words In Your Content When It Is Relevant & In ContextGoogle: We Pick Up On URL Patterns That Don't Work But Should Slow Crawling Those URLs Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Nov 11, 2022 • 54min

The SEO Vault Episode 164 - Does The Size Of Your H1 & Header Fonts Matter For SEO?

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our company and individual expertise. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Sophie Allen, and Bucky Helms. SEO Podcast Co-Hosts: Sophie Allen + Bucky Helms. Black Friday Early Bird DEALS are Launching Friday (tomorrow) More From Google On AI Content - It's About If The Content Is Helpful Google: Size Of Your H1 & Header Fonts Doesn't Matter For SEOGoogle: Links Will Be Less Important As A Ranking Factor In The Future  3:38 Web 2.0 Ranker Weekly Update Black Friday Early Bird DEALS are launching on Friday (tomorrow) Save 20% sitewide & get 20% cashback during our Early Bird Black Friday Sale. Runs Friday through Monday, Nov 14th at midnight. Use code: 20off20back You will also be eligible for an EXCLUSIVE discount code to use during the Black Friday sale if you spend over $1,500 This Weekend! (Sale starts Nov. 23rd)We published the Q3 Testing Report this week. We’ll update our Monthly GBP campaigns before the Black Friday sale - implementing some of the things we’ve learned in SEO testing.Monthly SEO addon will soon be available for Monthly GBP CampaignsWe’ll launch the event link-building service and bio entity stacks next week.GeoBooster is live. It will cost $50 per location to add. We'll be launching the white-label version soon. 13:14 SEO News For The Past Week Bug: Google Ads Disapproves Ads For Using The Word "Get"Google Updates Help Documentation To Say Using JavaScript For Links Can Be FineGoogle Search Ranking Algorithm Update November 4th and 5th - UnconfirmedMore From Google On AI Content - It's About If The Content Is Helpful  SERP Changes Google Local Finder Auto-Play Video Thumbnails "SEOs Say" More Spend On PPC Than SEO, Twitter Poll "Google Says" Google: Size Of Your H1 & Header Fonts Doesn't Matter For SEOGoogle: Links Will Be Less Important As A Ranking Factor In The Future Google Can Pass PageRank From HTTP To HTTPS URLs With RedirectsGoogle Rewriting Your Titles Is Not A Sign Of A Quality Issue, Said GoogleGoogle: Work On The Larger SEO Issues Before The One Off IssuesGoogle: Sites With Good Category Pages Don't Need Internal Search Results Indexed SEO Q&A 18:42 I have a trucking client (my brother) that is in trouble with Penske (national company), where he has some trucks leased and serviced because somehow his name, "Gbyrd yard," got added to Penske's GMB. I know you can suggest an edit, but when I do that, I noticed the name is in the first line of the address field. Any thoughts, tips, or suggestions on how we can get this fixed??? Also, I have NEVER used this "Penske" address within his GMB or even set up his GMB yet...doing that soon. Any help would be GREATLY appreciated so I can get this FIXED ASAP. 28:03 I have a locksmith service site. One of the automotive services we offer is Car Key Replacement. I have a page for car key replacement. I have each page linked to the main Car key Replacement page and 6 other automotive services pages, Ignition replacement and car unlocking service. Should I interlink the page with each other, or I should not? 40:40 What would you do for a GBP ranking around 4 or 5 for its main keyword to push it up into the 3 pack? 44:48 Is it possible to rank a GBP on a county keyword? 46:45 What tool do you use for NAPW audits? Join us weekly for the latest SEO news and Q&A session with Chaz, with his panelists, where we try to answer all your SEO Questions. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Nov 4, 2022 • 1h 2min

The SEO Vault Episode 163 - Google's New Stand on AI Content + Effects of Using GBP Short Name

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our company and individual expertise. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Mike Milas, Sophie Allen, and Bucky Helms. -      Black Friday Early bird deals are coming up soon. Sign up for the mailing list to be the first to know. -      The GeoBooster is now live: ·      $50 per location to add ·      Will be white label version launching soon too. -      Google Business Profile Photo Insights Will Go Away -      John Mu: Google Search Console Verified Sites Do Not Get Crawled More 9:46 Web 2.0 Ranker Weekly Update -      We are ramping up our Campaign Recs, Link Recs, Demo calls, and strategy calls. -      Black Friday Early bird deals are coming up soon. Sign up for the mailing list to be the first to know. -      Sign up for text notifications: -      Halloween costume contest is still ongoing on our Local SEO Community group. -      The LMM recordings are now live! You can purchase them. -      Business Niche Guest Posts will be launched soon. -      We’ll be launching Bio Hub links to replace Authority Stacks. -     The GeoBooster is now live: ·      $50 per location to add ·      Will be white label version launching soon too. 34:42 SEO News For The Past Week -      Another Google Search Ranking Algorithm Update / Adjustment On October 28th? -      Google Business Profile Photo Insights Will Go Away -      Changes To Some Of The Google Search Help Documentation ·     PageRank Reference Removals ·     Sitemap Docs Change ·     Title Link Doc Changes SERP Changes -      Finally: Google Adds Lens Button To Desktop Homepage Search Bar -      Google Search Lets You Expand Video On Top Of Search Results -      Google Tests New Site Name & Favicon On Desktop Results Google Says -      John Mu: No, Your Website Doesn't Need 200,000 Words To Be Considered Authoritative -      John Mu: Google Search Console Verified Sites Do Not Get Crawled More SEO Discussion 38:55 Google’s new stand on AI-generated content. 50:23 SEO Mad Scientist Update   Q&A 25:35 Is there any benefit to having a GMB short name?   30:00 Is it best to use that Geo booster only if you’re in that local market, meaning the client is actually in that area, not as the agency posting? 43:58 How do you get to the free Google website link? Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Oct 28, 2022 • 1h 3min

The SEO Vault Episode 162 - Link Wheels Are Against Google’s Guidelines

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our company and individual expertise. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Mike Milas, Benjamin Olson and Bucky Helms. The Halloween sale starts Today 25%off Sitewide spooky25Halloween Costume Contest with web20 employees vote to receive $50 credit https://www.facebook.com/web20ranker/posts/pfbid0QSVBsAXMv36y8G7DrQJrn617yiAaqJcS3m47ry1FBqXfLesTNYFoUZm4N9AdYGunlGoogle Site Name At Domain Level But Favicons At Domain and Subdomain LevelsJohn Mu: Google: Link Wheels Are Against Google’s Guidelines & Are Link Schemes 6:52 Web 2.0 Ranker Weekly Update If you’re not signed up for the Web 2.0 Ranker weekend update, sign up now!The Halloween sale starts Today 25%off Sitewide spooky25Halloween Costume Contest with web20 employees vote to receive $50 credit https://www.facebook.com/web20ranker/posts/pfbid0QSVBsAXMv36y8G7DrQJrn617yiAaqJcS3m47ry1FBqXfLesTNYFoUZm4N9AdYGunlBusiness Guest Posts launching this monthWill be launch Bio Hub links to replace Authority StacksRamping up Campaign Recs and Link recs, as well as Demo/Strategy, callshttps://web20ranker.com/getting-started/ to see moreWe are actively working on our SEOreports.Agency Dashboard Updates to better your experience. Keep an eye out for some better communications there! SEO Discussion 14:19 What we are seeing with the latest content, spam, and core updates. 31:31 Google: Link Wheels Are Against Google’s Guidelines. 22:24 SEO News For The Past Week Is Google Showing Fewer FAQ Rich Results & Other Rich Results? (Rank Ranger)Google Local Pack In Web Search Showing Up Less Often? (Rank Ranger & SEM Rush)New Zero Click Google Study Puts Zero Clicks At 25%, Not 65% (SEM Rush)New Google Business Profile Web Search Menu Now Rolling OutGoogle has clarified its help documentation for the new site name markup – Google Site Name At Domain Level But Favicons At Domain and Subdomain Levels SERP Changes Google Shopping Ads Overlay Carousel Testing Top & Bottom Google Says John Mu: Google: Link Wheels Are Against Google’s Guidelines & Are Link SchemesJohn Mu: Google Search Has No Documented Limit For Length Of Site Name 39:32 SEO Mad Scientist Update Get our SEO test updates so you know what’s working in SEO. Sign up now! Q&A 53:01 Any tips on silo pages for service pages and local SEO? Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Oct 21, 2022 • 56min

The SEO Vault Episode 161 - "Competitor" calls out Web20Ranker on FB Post

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our expertise as a company and individuals. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Sophie Allen, and Bucky Helms. -      We have ramped up Campaign and Link recommendations as well as Demo/Strategy calls. See more here: https://web20ranker.com/getting-started/ -      Google October 2022 Spam Update Rolling Out - 11 Months After Last Spam Update 3:10 Web 2.0 Ranker Weekly Update -      We have ramped up Campaign and Link recommendations as well as Demo/Strategy calls. See more here: https://web20ranker.com/getting-started/ -      Halloween sale starts next Thursday. -      We’ll be launching business niche guest posts next month. -      We will be launching Bio Hub links to replace Authority Stacks. SEO Discussion 35:18 SEO Mad Scientist Update – What signals have the biggest impact on GBP rankings. 44:36 SEO News For The Past Week -      Google October 2022 Spam Update Rolling Out - 11 Months After Last Spam Update SERP Changes -      Google Tests New Local Finder Design With Expanded Services Listing (SEO Mad Scientist Tests 🤔) -      Google Product Panel In Search Testing Expand Pricing Details -      Google Local "Preview This Place" Large Image Carousel -      Google Trending Now For Shopping Results Google Says -      Google: A Character Is Needed After The /? Of A URL To Be Unique -      GoDaddy Rep: AdSense & Analytics Improves Google Indexing But It Does Not Q&A 46:50 I own a local home service business, and we are expanding to a neighboring state. We currently sit at the top in our city on the SERPs. My question is, how should I create the new location page URLs, and how should I link out? Should I link out to this new location from the homepage? If so, when listing the locations we serve, should I 301 back to the homepage on the location list section on my homepage, or should I create a location page for the city we already rank in?   Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Oct 14, 2022 • 47min

The SEO Vault Episode 160 - Google Data Studio Is now Looker Studio

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our expertise as a company and individuals. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Mike Milas, and Bucky Helms. -      Local SEO Flash sale is live. You can choose one of two savings options. Save 25% on new GBP Monthly Campaigns (code: fallgbpflash) or Get 5 Hours of EXTRA Custom Signals Each Month for Any New GBP Monthly Campaigns $109 Value (code: addcstogbp). -      Google Data Studio Is Now Looker Studio -      Google Releasing Older Local Reviews For Some Businesses? -      Google Image Metadata Now Supports Image Credits 4:17 Web 2.0 Ranker Weekly Update -      Local SEO Flash sale is live. You can choose one of two savings options. Save 25% on new GBP Monthly Campaigns (code: fallgbpflash) or Get 5 Hours of EXTRA Custom Signals Each Month for Any New GBP Monthly Campaigns $109 Value (code: addcstogbp). -      We are actively updating our SEOreports.Agency Dashboard. Keep an eye out for our communication. -      We have added the resource hub to the agency side of SEOreports. -      We are launching bio hubs soon. 12:50 SEO News For The Past Week -      Google Releasing Older Local Reviews For Some Businesses? -      Unconfirmed Google Search Ranking Algorithm Update Around October 13th -      Google Data Studio Is Now Looker Studio -      Google Business Profiles Edit Ticket Prices Feature Added -      Google Image Metadata Now Supports Image Credits SERP Changes -      Google Local Pack Map Overlay Tests Fuller Local Pack Card Google Says -      Google Search Does Not Care If You Use Premium Plugins SEO Discussion 16:34 Google Data Studio Is now Looker Studio 29:46 SEO Mad Scientist update. Q&A 40:15 In Google My Business Profile, is there any way that you can push a keyword that’s not listed?  Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Oct 7, 2022 • 1h

The SEO Vault Episode 159 - What Moves The Needle in SERPs

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our expertise as a company and individuals. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Terry Samuels (special guest), Mike Milas, and Bucky Helms. -      We had a special guest on this episode, Terry Samuels. He is the founder of Salterra Digital Services, https://salterrasite.com/. He hosts quarterly SEO masterminds and the SEO Spring Training, https://seospringtraining.com/. -      Weekend deal: Get 10% cashback on store credits. -      Google Business Profile Suspensions Spiking -      Google Business Profiles Removes Health & Safety Attributes 10:06 Web 2.0 Ranker Weekly Update -      We had a special guest on this episode, Terry Samuels. He is the founder of Salterra Digital Services, https://salterrasite.com/. He hosts quarterly SEO masterminds and the SEO Spring Training, https://seospringtraining.com/. -      Weekend deal: Get 10% cashback on store credits. -      We will be rolling out a new update on our SEOreports.agency dashboard. -      Our Local Reporting Suite is live. https://web20ranker.com/data-studio-custom-analytics/ 13:53 SEO News For The Past Week -      Google Business Profile Suspensions Spiking -      Google Business Profiles Removes Health & Safety Attributes -      Google Shopping Chat Feature On Product Results Google Says -      Google: Anything That Talks About Link Juice Should Be Ignored SEO Discussion 16:15 What to do to rank high as a new website in a competitive niche. Q&A 22:26 Which one converts more traffic: GMB or the website for local business? 24:38 In SAB businesses, Google tells us to set a distance that is maximum two driving hours. Does this mean that we shouldn’t target the locations that are further than two driving hours? 31:56 What courses would you recommend for one to become a competent SEO specialist? 39:37 Q&A for the guest  Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  
undefined
Sep 30, 2022 • 49min

The SEO Vault Episode 158 - The Importance of Having Optimized URLs

The SEO world is always changing. Google is constantly adjusting to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. We are always trying to improve our expertise as a company and individuals. We hope to share our experiences and challenges in this journey. We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information. This Week's Podcast features Chaz Edwards, Mike Milas, and Bucky Helms. -      Weekend deal: Get 15% off the first month of monthly GBP campaigns using code 15offGBP. -      The Service Area Business bug has been fixed -      Google Really Wants You To Avoid Changing URLs Just For SEO Reasons -      Google: We Won't Penalize For Keyword-Stuffed URLs -      Google: There Is No Percentage To Measure Duplicate Content 4:30 Web 2.0 Ranker Weekly Update -      We will have Terry Samuels as the special guest on next week’s episode of the Vault. -      We have two new case studies out for our linkbuilding and monthly GBP campaigns: a.    How A Law Firm Increased Phone Calls 414% & Increased Website Visits 351% W/ GBP Monthly Campaign: https://web20ranker.com/how-a-law-firm-increased-phone-calls-414-increased-website-visits-351-w-gbp-monthly-campaign/ b.    How A Law Firm Increased Organic Users By 77.45% & Organic Traffic By 63.58%: https://web20ranker.com/link-building-increases-organic-traffic-users/ -      Weekend deal: Get 15% off the first month of monthly GBP campaigns using code 15offGBP. -      We have added the Local Reporting Suite to the monthly GBP campaigns. 13:54 SEO News For The Past Week -      Google September Core & Product Reviews Updates Both Finished Rolling Out On September 26th -      Did Google Local Service Ads Remove License Numbers? -      Google Posts Submit Button Not Working For Some -      The Service Area Business bug has been fixed Google Says -      Google Really Wants You To Avoid Changing URLs Just For SEO Reasons -      Google: We Won't Penalize For Keyword-Stuffed URLs -      Google: If You Don't Know If Your Content Is Expertly Written, Then It Is Not -      Google: There Is No Percentage To Measure Duplicate Content SEO Discussion 17:21 How the Service Area Business bug affected rankings 22:41 The importance of having optimized URLs 29:07 SEO Mad Scientist Update Q&A 25:19 I have a problem where I only have ~300 pages, and all of a sudden, there are 15,000 non-index URLs (most of them are parameter queries, such as sorting order). I believe this is the reason rankings are dropping. Can someone lead me in the right direction to begin fixing this issue? Join us every week for the latest SEO news and Q&A session with Chaz, with his group of panelists, where we try to answer all your SEO Questions. Also, Catch us Live on YouTube at 2 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss it Live every Thursday at 2 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app