

Free Time with Jenny Blake
Jenny Blake
Set your time free through smarter systems so you can do more of your best work. Free Time launched in 2021 and releases on Tuesdays and Fridays. It's a Webby-nominated business podcast and winner of three W3 awards for best show and best host. Join Jenny Blake, author of three award-winning books—including Free Time: Lose the Busywork and Love Your Business and Pivot: The Only Move That Matters Is Your Next One—to explore our guiding question: How can we earn twice as much in half the time, with joy and ease, while serving the highest good? Subscribe now so you don’t miss an episode! Bonus: please leave a review and share with a friend—word-of-mouth is the most joyful way to grow the show :) Subscribe to theTime Well Spent newsletter at ItsFreeTime.com, and share this episode at pod.link/freetime. Check out Jenny's other podcast, Pivot with Jenny Blake, on navigating change at pod.link/pivotmethod.
Episodes
Mentioned books

May 24, 2022 • 45min
095: From Scavenger Hunts to Speedy Retrievability with Nick Sonnenberg
Do you feel like you are wasting precious moments just finding things? Today, I’m speaking with Nick Sonnenberg, CEO of Leverage, about the importance of optimizing your business for retrievability. Nick’s sweet spot is teaching companies how to reinvent the way their work gets done by focusing on building a culture of team productivity, instead of merely focusing on individual efficiency.More about Nick: Nick Sonnenberg is the founder and CEO of Leverage, a business efficiency consultant, Inc. columnist, and author of Idea to Execution: How to Optimize, Automate, and Outsource Everything in Your Business. He hosts the Leverage Podcast, where he and his guests discuss how we can live a better life, build a fruitful business, and be more productive. His next book, Come Up for Air: How Your Team Can Leverage Systems and Tools to Stop Drowning in Work is in progress as we speak.🌟 3 Key Takeaways:
Being productive and efficient as an individual can conflict with the necessary ingredients for teams to be effective.
Switch from speed of transfer as the measure of operational efficiency to retrievability
Assign work levels to tasks and projects in your business, with 1 being the easiest (and ripe for automation) and 5 the most complex.
📝 Permission: To share links, not answers when your team or clients ask you a question. ✅ Do (or Delegate) This Next: Set up a Zapier alert to send you a text or Slack message when customers purchase your highest-priced product so you can roll out the red carpet as soon as they enroll. 📘 Books Mentioned: Free Time: Lose The Busywork, Love Your Business, Pivot: The Only Move That Matters Is Your Next One🔗 Resources Mentioned:
Nick on the web, Instagram: @nicholassonnenberg, LinkedIn, Facebook
Nick’s podcast: Leverage Podcast
Nick’s column: Inc.com
PDF: Work Levels
Tools: Asana, Zapier, Slack, HelpScout, Notion, Free Time Operations Dashboard, HubSpot, Text Expander
Related Podcast Episodes:
066: Tasks vs. Templates
058: Look for Measureable Loops
Moving from Friction to Flow with Jenny Blake
Dynamic Role Optimization, with Nick Sonnenberg
🛠 Access Free Time episode transcripts on Podscribe » ❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/tools 💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/095 Learn more about your ad choices. Visit megaphone.fm/adchoices

May 20, 2022 • 23min
094: Top 5 Tools That Power My Business
It’s time to stop Franken-stringing software together. If you've read Free Time or been listening to this podcast, you know I am obsessed with software. Tools are my default go-to team member, given how much they do for my business. Today I’m sharing the top five tools that power my business . . . plus a few bonus “utility” tools that are always running in the background (I couldn’t resist).🌟 3 Key Takeaways:
A useful software service is one that directly replaces routine work that you or a team member would otherwise have to do.
Invest in brand strategy for your business first to bring cohesion to your message, and then to make delegating smaller project work in in Canva much easier.
Establishing communication protocols with your team helps you prioritize your time. For example, a Slack message might require an urgent reply, but email does not.
📝 Permission: “Go pro” by paying for services that function as your first (or main) assistant. ✅ Do (or Delegate) This Next: Create a Zapier “zap” that alerts you via Slack or text message when a new customer buys your highest level product (or any other VIP action that you’d want to roll out the red carpet of responsiveness for).📘 Books Mentioned:
Free Time: Lose The Busywork, Love Your Business
Pivot: The Only Move That Matters Is Your Next One
🔗 Resources Mentioned:
Tech Toolkit
Jenny’s Top 5 Tools
Free Time Toolkit
Notion
Kajabi
Zapier
HelpScout
Canva
TextExpander
Slack
Dropbox
Riverside.fm
Garage Band for Mac
Descript
Calendly
Related Podcast Episodes:
034: Organizing Research and Ideas - Notion Walkthrough #1
036: Shaping Big Ideas - Notion Walkthrough #2
038: Tracking Progress Toward Finishing a Book (or Big Idea) with an Essay Tracker - Notion Walkthrough #3
🛠 Access Free Time episode transcripts on Podscribe ❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/tools💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/094 Learn more about your ad choices. Visit megaphone.fm/adchoices

May 17, 2022 • 52min
093: How to Sell Your Online Business with Alexis Grant
Could you sell your business? Would you even want to once it’s optmized enough to make selling an option? Today I’m discussing the practical and emotional considerations of selling an online business with my longtime friendtor, Alexis Grant. More about Lexi: Alexis is the founder and CEO of They Got Acquired, a media company telling the stories of “small” acquisitions. She has sold two companies herself—a digital marketing agency to The Penny Hoarder as a full acqui-hire, and The Write Life to a third party. She lives with her husband and two young kids in Harpers Ferry, WV.🌟 3 Key Takeaways:
People are more likely to trust a person over a brand, so it’s okay for you to start as a front-facing part of your business, featured prominently, and then transition to more behind-the-scenes over time.
Hire help on a project-basis before a permanent one; testing the waters is valuable on both sides.
Create recurring revenue and systems to support that wherever you can in your business. Ensure that it wouldn’t fall apart without you at the helm.
📝 Permission: Drop the traditional work-week. Establish a schedule that works for you and that makes sense for your season of life.✅ Do (or Delegate) This Next: Take a hard look at the attic (and under the stairs, and maybe in the garage) of your business: What have you been putting off streamlining and systematizing? Pick an issue, and start tidying! Even if you have no plans to sell your business, making it sellable will reduce the stress you carry as the owner.📘 Books Mentioned:
Free Time: Lose The Busywork, Love Your Business
Pivot: The Only Move That Matters Is Your Next One
Built to Sell: Creating a Business That Can Thrive Without You
The Automatic Customer: Creating a Subscription Business in Any Industry
The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top
Finish Big: How Great Entrepreneurs Exit Their Companies on Top
Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game
Exit Rich: The 6 P Method to Sell Your Business for Huge Profit
Lost and Founder: A Painfully Honest Field Guide to the Startup World
Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition
🔗 Resources Mentioned:
Lexi on the web, Twitter, Instagram, LinkedIn
Podcast: They Got Acquired
Newsletter: They Got Acquired Newsletter
Article: A Spotlight on Tech’s Invisible Start-ups, Andrew Wilkinson on Medium
Business Investors: Tiny
Startup Parent
Related Podcast Episodes:
051: How to Replace Yourself as CEO with Michael Bungay Stanier
061: Scaling Boutique Businesses with Greg Alexander
027: Time Management for Mortals with Oliver Burkeman
Lexi Grant on the acquihire and 6-figure asset sale that led to They Got Acquired
Can you sell a business based on a personal brand? Lauren Gaggioli did
From hot dog stand to 8-figure exit: How Sam Parr built and sold The Hustle
❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/tools 💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/093 Learn more about your ad choices. Visit megaphone.fm/adchoices

May 13, 2022 • 20min
092: Train the System, Then the Person
Stress, frustration, overwhelm: These are systems flags from your business asking for renewed attention on a bottleneck or inefficiency. In my case, it was repeating myself for the fourth time in as many months to different team members in answering the same small email-related process question. This is no one person’s fault (other than mine!). My aha moment: a strategy for training the system to get smarter first, then teaching the team how to better leverage that system, which makes their life and work easier and more frictionless too!🌟 3 Key Takeaways:
Create a Manager Manual and separate Email Guide
Save links to email guide entries in TextExpander
Using filters in Gmail (or workflows in HelpScout): Automatically label incoming email messages with the short-link to the Email Guide process entry. Here’s what my v1 looks like.
📝 Permission: Stop repeating yourself! That’s a sure sign that the business area is ripe for systems reinvention.✅ Do (or Delegate) This Next: Start an Email Guide with your most common decisions and process questions.📘 Books Mentioned: Free Time: Lose The Busywork, Love Your Business, Pivot: The Only Move That Matters Is Your Next One 🔗 Resources Mentioned:
Shared Inbox CRM: HelpScout
Voice Messaging App: SpeakPipe
Transcription Software: Descript
Knowledge Base App: TextExpander
Project Management Software: Notion
Related Podcast Episodes: 086: The Cyrano Strategy for Delegating Important Comms❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/tools💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/092 Learn more about your ad choices. Visit megaphone.fm/adchoices

May 10, 2022 • 43min
091: Quarterly Planning with Charlie Gilkey
“I’m always stumping quarterly planning for business owners. It’s the Goldilocks horizon for strategy execution, project scoping, and team alignment.” Today I’m talking with Charlie Gilkey about why the quarter is an ideal time unit for strategic planning, how to apply his stepwise Momentum process to mapping projects and goals, and striking the balance between visioning and planning. Charlie also had an interesting response on why tracking metrics matters . . . and it’s not what you might think.More About Charlie: Charlie Gilkey helps people start finishing the stuff that matters. He's the founder of Productive Flourishing, author of the book Start Finishing (2019) and The Small Business Lifecycle (2012), founder of the new Momentum app, and host of the Productive Flourishing podcast. Before starting Productive Flourishing, Charlie worked as a Joint Force Military Logistics Coordinator while simultaneously pursuing a Ph.D. in Philosophy. He lives with his wife, Angela, in Portland, Oregon.🌟 3 Key Takeaways:
18 months is a typical “now” horizon for established businesses, whereas three years can get mysterious.
There’s a difference between your visioning horizon and your planning horizon; when deciding what to work on, consider cash flow, visibility, and opportunity.
When you hit a strategic, urgent, recurring logjam, ask: “What experiments can I try?” instead of obsessing over numbers. It’s so that we can build alignment with the team and take pressure off of the owner to be the Chief Prioritization Officer.
📝 Permission: Drop at least one project that does not create cash flow, opportunity, or visibility.✅ Do (or Delegate) This Next: Identify the next two quarter-sized projects that will move you toward your biggest 18-month business goal.📘 Books Mentioned:
Free Time: Lose The Busywork, Love Your Business
Pivot: The Only Move That Matters Is Your Next One
Start Finishing: How to Go from Idea to Done
The Small Business Life Cycle: The No-Fluff Guide to Navigating the Five Stages of Small Business Growth
The Road Less Stupid: Advice from the Chairman of the Board
Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality
🔗 Resources Mentioned:
Charlie on the Web, Instagram, Twitter, Facebook, LinkedIn
Charlie’s podcast: Productive Flourishing podcast
App: Momentum App
Free Planners: Momentum Planners
Article: Cashflow, Opportunity, and Visibility: The 3 Goals of Any Business Activity
Related Podcast Episodes:
035: The Long Game with Dorie Clark
Pivot 136: Start Finishing—Pricing, Projects, and Momentum Planning with Charlie Gilkey
❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/tools 💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/091 Learn more about your ad choices. Visit megaphone.fm/adchoices

May 6, 2022 • 21min
090: Paying for Consistency and Accountability
There is a chicken-and-egg problem in the early days (and transitional moments) of any business: you need to earn more money in order to hire help, but hiring help is one of the only ways you can free your time to do the highest revenue-generating activities. Today I’m sharing the best investment I made in Q1 of 2022, even though it wasn’t a direct line to profitability (but pretty dang close).🌟 3 Key Takeaways:
Bet on yourself. You can easily become the bottleneck if you don’t invest in outside, expert help to handle areas that aren’t your key focus.
Treating your business as a hobby will leave you frustrated. Show up for yourself by paying for dedicated space or support when you need it.
Consistency leads to growth, and accountability helps you be consistent.
📝 Permission: To pay for accountability and consistency even before “earning” it, especially if it frees you up for bigger strategic thinking, problem-solving, and content creating. ✅ Do (or Delegate) This Next: What’s the task area you know you should delegate but haven’t yet because it feels too big, too important, or too expensive? Start exploring how you can move it from your desk to someone else’s.📘 Books Mentioned: Free Time: Lose The Busywork, Love Your Business, Pivot: The Only Move That Matters Is Your Next One🔗 Resources Mentioned: Podcast Production: One Stone Creative, Podcast hosting: Megaphone, Recording: Gotham Podcasting Studio Leader ToolkitRelated Podcast Episodes:
001: All-in On Heart-Based Business
087: Why Podcast? Featuring Megan Dougherty of One Stone Creative
089: Is the Podcast Market Too Saturated? Featuring Megan Dougherty of One Stone Creative
Pivot 073: What is More Important To You Than Perfection?
❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/tools💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/090 Learn more about your ad choices. Visit megaphone.fm/adchoices

May 3, 2022 • 15min
089: Is the Podcast Market Too Saturated? Featuring Megan Dougherty of One Stone Creative
Don’t bother starting a {business, blog, podcast}, the market is already too saturated! That limiting sentiment gets thrown around a lot—not least of which by our own mind. But just as there is always room to make new friends, so too can you find your best fit audience. This week Megan Dougherty, co-founder of One Stone Creative and host of The Business Podcast Blueprint, takes over the pod again to share the benefits of podcasting, even within a seemingly-saturated topic. More about Megan: Megan Dougherty is a digital market strategist with a background in online business development and course creation. She joined forces with Audra Casino, a veteran of 20 years in broadcast radio to create awesome company podcasts that meet business objectives for entrepreneurs and marketing professionals. One Stone Creative recently launched the Podcast Social Club, where people who like making content more than sharing it get the support and instruction they need to build traction on social media.🌟 3 Key Takeaways:
More podcasts mean more of all of the variables that lead to success in podcasting. Don’t be afraid of a crowded market!
Become a member of the podcasting community in your space by inviting other hosts on your show, and pitching yourself as a guest on theirs.
Determine what specificity you can add to even a crowded space: what unique talents and interests will you build into your show?
📝 Permission: To enter the fray of a popular topic area, knowing your success in podcasting is measured by much more than downloads.✅ Do (or Delegate) This Next: Find the top ten podcasts on your topic and listen to a few episodes. Pull two ideas from each to create a well of episode ideas for your own show. 📘 Books Mentioned: Free Time: Lose The Busywork, Love Your Business, Pivot: The Only Move That Matters Is Your Next One 🔗 Resources Mentioned:
Megan on the web, LinkedIn | Twitter | Facebook | Instagram
Megan’s podcast: The Business Podcast Blueprint
Article: Edison Research
Podcast Guest Booking Apps: Podbooker, Podmatch
Blog Post: Turn Your Business Goals to Content Metrics
Related Podcast Episodes: 006: Going Pro on Podcasting with Jordan Harbinger ❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/tools 💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/089 Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 29, 2022 • 23min
088: Why I Moved from Asana to Notion for Task and Project Management
If you’ve been in business for more than a few years, you’re probably well-versed in the perils of switching costs and shiny object syndrome when it comes to trying new software, especially if there’s a high learning curve. Today I’m sharing more context on a conversation I’ve been having repeatedly behind-the-scenes with people who are curious about switching to Notion for their business operations, but a little hesitant to make the time and energy investment. I share three reasons I am grateful to have made the switch: functionality, simplification, and customization.📝 Permission: To reinvest time and energy into new software—even if what you have is working fine—especially when you know what’s possible on the other side.✅ Do (or Delegate) This Next: Sign up for Notion’s free personal account and “geek out” on this fun and powerful software. 📘 Books Mentioned: Free Time: Lose The Busywork, Love Your Business, Pivot: The Only Move That Matters Is Your Next One🔗 Resources Mentioned:
Tools: Kajabi, Notion, Trello, Asana, Zapier
Free Time Resources: Free Time Toolkit, BFF Community, Operations Dashboard
Related Podcast Episodes:
034: Organizing Research and Ideas—Notion Walkthrough #1
036: Shaping Big Ideas—Notion Walkthrough #2
038: Organizing Research and Ideas—Notion Walkthrough #3
Pivot 197: Should You Start a Podcast? "It's A Love Game"—Interview by Petra Kolber
🎁 Last call! Give yourself (and a friend) the gift of Free Time: Order your copy and submit proof of purchase to get complimentary audiobook access to the audiobook—this offer goes away May 1!❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/088 Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 26, 2022 • 23min
087: Why Podcast? Featuring Megan Dougherty of One Stone Creative
What are your business goals for your current or potential podcast? If you are like many business owners, you may not have set them set in stone before getting started. Today’s episode is the first of two crossover episodes from Megan Dougherty, co-founder of One Stone Creative, a podcast production agency, and host of The Business Podcast Blueprint. I asked her to take over the pod because I loved this advice so much! Listen in to find out what the three high-level company podcast archetypes are, and how they will help your business :) More about Megan: Megan Dougherty is a digital market strategist with a background in online business development and course creation. She joined forces with Audra Casino, a veteran of 20 years in broadcast radio to create awesome company podcasts that meet business objectives for entrepreneurs and marketing professionals. One Stone Creative recently launched the Podcast Social Club, where people who like making content more than sharing it get the support and instruction they need to build traction on social media.🌟 3 Key Takeaways:
Should I start a podcast? isn’t the first question you should ask. Focus instead on: What are your business goals?
There are three high-level podcast archetypes: business development, audience engagement, and thought leadership; each have different benefits for your business.
Be intentional about how you are re-using the content generated by your podcast—your website, your sales process, your social media accounts—they are all potential secondary destinations for podcast-related material.
📝 Permission: Reformat your show so it moves you closer to your business goals. Just because you started a show with a certain format doesn’t mean you have to stick with it if it’s not performing the way you need it to. ✅ Do (or Delegate) This Next: Take some time to assess your near-to-medium business metrics, then evaluate if a podcast can help you meet them. 📘 Books Mentioned: Free Time: Lose The Busywork, Love Your Business; Pivot: The Only Move That Matters Is Your Next One🔗 Resources Mentioned:
Megan on the web, LinkedIn | Twitter | Facebook | Instagram
Megan’s podcast: The Business Podcast Blueprint
eBook (opt-in): Will a Podcast Work for Your Business?
Related Podcast Episodes: Pivot 197: Should You Start a Podcast? "It's A Love Game" — Interview by Petra Kolber 🎁 Last call! Give yourself (and a friend) the gift of Free Time: Order your copy and submit proof of purchase to get complimentary audiobook access to the audiobook — this offer goes away at the end of April!❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/087 Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 22, 2022 • 18min
086: The Cyrano Strategy for Delegating Important Comms
How valuable is your time? Are you conveying that value to your potential clients? In the first five years of running my business, I spent way too long thinking I was the only one who could handle important communications with current and potential VIP corporate clients. Taking inspiration from Cyrano De Bergerac, today I’m sharing a mindset and process that enables a team member to take on the heavy-lifting of client communications. There is only one week left for the Buy One, Get One, Give One promotion! Get (and give!) your copies before the end of April. 🌟 3 Key Takeaways:
Delegate does not mean abdicate. Work with a trusted team member, or hire one, and start by having them reply, even if you’re reviewing and guiding every draft at the start.
Document all of your standard responses somewhere central (we use TextExpander), and document the stages of communications along a client’s journey in your manager manual from the sales process to onboarding to wrapping up.
Make yourself available behind the scenes for the tricky situations that will inevitably arise, and make sure your team knows the best way to reach you for a fast response.
📝 Permission: To “hide in the bushes” and let your team shine as they handle the up-front communications, even if you’re still heavily involved at the start. ✅ Do (or Delegate) This Next: Choose a tool like TextExpander or Notion (or a combination of the two) to start saving your common communications, and start populating it with templates.📘 Books Mentioned:
Free Time: Lose The Busywork, Love Your Business
Pivot: The Only Move That Matters Is Your Next One
Happy Money: The Science of Happier Spending
🔗 Resources Mentioned:
Summary: SparkNotes for Edmond Rostand’s play, Cyrano de Bergerac
Movie: Roxanne starring Steve Martin and Daryl Hannah
Apps: TextExpander, HelpScout, Slack, Notion
Related Podcast Episodes:
034: Organizing Research and Ideas—Notion Walkthrough #1
036: Shaping Big Ideas—Notion Walkthrough #2
038: Tracking Progress Toward Finishing a Book (or Big Idea) with an Essay Tracker—Notion Walkthrough #3
🎁 Last call! Give yourself (and a friend) the gift of Free Time: Order your copy and submit proof of purchase to get complimentary audiobook access to the audiobook—this offer goes away at the end of April!❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Consider becoming a podcast BFF and you’ll get access to a monthly Q&A call with Jenny, a private feed, and access to a community forum with fellow Heart-Based Business Owners.💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join💬 I’d love to hear what’s on your mind! Take the Free Time listener survey🗣 Submit a voice question or comment for future episodes: http://itsfreetime.com/ask🎧 Make sure you’re subscribed wherever you listen to podcasts📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/086 Learn more about your ad choices. Visit megaphone.fm/adchoices