Build Your SaaS

More honest updates from Jon and Justin on what it's like to be building Transistor.fm:People can't believe that we're using this in production.Why SaaS feels better than other businesses we've been involved with."Kubernetes sounds like a Russian swat squad."There's a temptation to over-engineer things; but there's only two of us working on Transistor!The enterprise sales process seems like it's too much for our small bootstrapped company.Looking back, we were wrong about who are customers were going to be.You won't believe what Justin's been sending to customers. 😳★ Thanks to our sponsors:ProfitWell gives you free subscription metrics for your SaaS. Just plug in your billing system (Stripe, Zuora, Braintree, Chargebee, Recurly are all supported) and get free access to your MRR, churn, cohorts. Sign up for free at profitwell.com.Redash is is a BI tool for people who love SQL. Connect your database, query, visualize and share your data in minutes. Mention "Build your SaaS podcast" and get 50% off your first 3 months! Sign up at redash.ioShow notes:Tweet from Caddy's engineerPodcast: Protect the HustlePodcast: Not OverthinkingRuben's new app: DocsketchYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Josh SmithIvan CurkovicBrian RheaMiguel PiedrafitaShane SmithAustin LovelessSimon Bennett Corey HainesMichael SitverPaul Jarvis and Jack EllisDan Buda danbuda.comDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)ProfitWell.comRedash.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Jon and Justin share some honest updates about as they continue to build their SaaS (Transistor.fm):Justin swears in this episode.We're half way through 2019!?!Jon is wondering if donuts are big in Canada.Official Transistor start dates:May 2017: actual incorporation dateJanuary 2018: Jon and Justin sign partnership documentsAugust 2018: official launch"Some days I feel like I've been doing Justin thinks business is a lot like fishing."Transistor's launch has felt different than other products I've been involved with."Jon is debating whether some integrations are worth it: "The nature of the web and APIs are amazing but it sure does take up a lot of resources."★ Thanks to our sponsors:ProfitWell gives you free subscription metrics for your SaaS. Just plug in your billing system (Stripe, Zuora, Braintree, Chargebee, Recurly are all supported) and get free access to your MRR, churn, cohorts. Sign up for free at profitwell.com.Redash is is a BI tool for people who love SQL. Connect your database, query, visualize and share your data in minutes. Need to report on your weekly goals and metrics? Mention "Build your SaaS podcast" and get 50% off your first 3 months! Sign up at redash.ioShow notes:justinjackson.ca/jumpTwitter thread about fishingNieman Lab article on new Apple Podcast desktop appApple’s original“podcasting on iTunes” announcementYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Ivan CurkovicBrian RheaMiguel PiedrafitaShane SmithAustin LovelessSimon Bennett Corey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)ProfitWell.comRedash.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Jon and Justin share some honest updates about as they continue to build their SaaS (Transistor.fm):Jon asks: "how do you prioritize with limited resources?""Working on something for an hour only isn’t really feasible. it takes about 20 minutes just to back into it."Justin is thinking about "the myth of the niche market"This latest revenue update has Jon and Justin scared. 😱★ Thanks to our sponsors:Balsamiq is giving a shout out to their ADMIN team members. They are the unsung heroes of any well-run software business, and rarely get any spotlight. Without their tireless work, none of it would be possible. Anna, Joy, Amanda and Natalie: thanks for everything you do. You're the "oil" that keeps our engine running smoothly, but you’re also the oil that completes our Balsamiq dressing! balsamiq.com/companyClubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:Myth of the niche marketTransistor's revenue numbersYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Ivan CurkovicBrian RheaMiguel PiedrafitaShane SmithAustin LovelessSimon Bennett Corey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Happy Two-Four ya hosers! After a Canadian long weekend, Jon and Justin convene to talk about:Justin thinks non-alcoholic drinks are going to be huge.Jon just shipped an update that puts RSS feeds on a CDN.We're still struggling to "find the time" to work on big features.Building things slowly vs BEING IN A RUSH!★ Thanks to our sponsors:Balsamiq: You can meet the support team at balsamiq.com/support - they're awesome people.Clubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:Derek Sivers on the Tim Ferris Showsivers.orgDerrick Reimer on moving onArt of Product productYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Ivan CurkovicBrian RheaMiguel PiedrafitaShane SmithAustin LovelessSimon Bennett Corey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Jon and Justin are wrestling with thoughts about growth:"Our current rate of growth is nice: it feels sustainable." – Justin"It feels less sustainable for me, because I'm working a full-time job." – JonWe’re able to keep up with demand, and enjoy the process.There are all these stories about folks whose companies are growing like crazy. They’re just always adding more people, more process, more stress. Do we want that?Peldi tells this story about starting Balsamiq. He said his launch was like “holding on to a rocket ship with his fingernails.”Some folks would say we should be capturing more of the market. There’s this idea that you can’t be satisfied with what you have. That you have to juice every bit of growth you can.But then you’re building all of these dependencies that you have to keep up even when the market goes down.★ Thanks to our sponsors:Balsamiq: If you’d like to help in make Balsamiq Wireframes better, and help them shape the future of wireframing, join their Customer Advisory Board at balsamiq.com/support/makeusbetterClubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:Greg Wade, the baker that Jon apprenticed with, just won a James Beard award.Peldi's interview on Indie Hackers.Paul Jarvis on growth and sustainability.Bootstrapped Web podcast: Jordan loves building his team.You can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Miguel PiedrafitaShane SmithAustin LovelessSimon Bennett - SnapShooterCorey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Jon and Justin are back from Portland and wrestling with ideas, bots, and CMSes:Justin's spouse wants to know why we wouldn't sell for $5 million (and each get $2.5 million)Jon found some bot traffic that we need to eliminate from our analytics, and it's giving him a Postgres headache.Justin is trying a bunch of different CMS options: Vapid, Statamic in an effort to get off WordPress.★ Thanks to our sponsors:Balsamiq: They make a low-fidelity wireframing tool, specifically geared for non-designers. Get in the zone, and I feel creative right away. Try out their free trial: balsamiq.comClubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:Book: Company of One by Paul JarvisBook: Sourdough a NovelPRX User AgentDave Zohrob from ChartableVapid.comJustinJackson.ca (built on Statamic)Statamic.comYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Miguel PiedrafitaShane SmithAustin LovelessSimon Bennett - SnapShooterCorey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Jon and Justin do a founder retreat in Portland with Darby Frey and Shay Howe (Lead Honestly). We hashed out some ideas for:How do you start building a really big feature?What does version 1 of our "dynamic content" feature look like?Setting up Mixpanel: creating event triggers, funnels, and onboarding.★ Thanks to our sponsors:Balsamiq: They make a low-fidelity wireframing tool, specifically geared for non-designers. Get in the zone, and I feel creative right away. Try out their free trial: balsamiq.comClubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:Lead HonestlyPhoto: We got to hang out with some cool folks in PortlandHow to host a “tiny” conferenceHow to host a retreatHiten Shah: "Hiten bombs" articleYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Shane SmithAustin LovelessSimon Bennett - SnapShooterCorey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

If you're struggling with pricing your app, listen to this episode! Ben Orenstein, Jordan Gal, Patrick Campbell, and I discussed whether "charge more" is always the right answer.★ Thanks to our sponsors:Balsamiq: They make a low-fidelity wireframing tool, specifically geared for non-designers. Get in the zone, and I feel creative right away. Try out their free trial: balsamiq.comClubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:YouTube LiveJustin's article: Should we always charge more?Ben Orenstein, Tuple.appJordan Gal, CartHookPatrick Campbell, Price IntelligentlyJustin Jackson, Transistor.fmYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Shane SmithAustin LovelessSimon Bennett - SnapShooterCorey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Jon is away so Justin called up Taylor Otwell, the creator of Laravel. In this episode we covered:How Laravel become the most popular backend framework on GitHub.Surprise! Taylor wasn't really into computers before he created Laravel.What was Taylor's motivation? Why did he create this, even though there were other alternatives?What's Laravel's secret? Why did it succeed?How is Laravel a business? How does it earn revenue?"Before Laravel, there were a lot of programmers that were burnt out on PHP. These folks hated their job. But after Laravel, they enjoyed their job more. It helped them in a personal way."Here's the timeline we discussed:2010: Taylor starts working on Laravel.2011: Taylor launched version 1.0 of Laravel.2013: Taylor launches an ebook2013: Start working on Forge2013: First Laracon conference (90 people)2014: Launches Forge at Laracon (240 people)2014: after a month he had 1000 customers, $90k / ARR almost right from launch. (He thought it would maybe make $2-$3k / month). Plans started at $10 / month.End of 2014: decided to go full-time on Laravel.2015: Full-time on Laravel, developed a competitive nature, really driven to see Laravel 2015: Launched Envoyer.io 2016: Launched Spark, as a “SaaS starter kit.”2016: First full-time employee, Mohamed Said.2017: Launched Laravel Echo, Passport, Notifications. 2017: Second hire, 2018: Laravel Nova.★ Thanks to our sponsors:Balsamiq: They make a low-fidelity wireframing tool, specifically geared for non-designers. Get in the zone, and I feel creative right away. Try out their free trial: balsamiq.comClubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:Taylor Otwell on TwitterTaylor Otwell's podcastLaravel.comLaracon - the Laravel conferenceJustin's article: Why many products struggle, and only a few succeedJeffrey Way and LaracastsCreate your own podcast at transistor.fmYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Simon Bennett - SnapShooterCorey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★

Jon's away! Today I talked to Spencer Fry, from Podia about:How do you find a good startup idea?What are the worst types of companies to start?Should you raise money or bootstrap?Why the target market for your product matters.★ Thanks to our sponsors:Balsamiq: They make a low-fidelity wireframing tool, specifically geared for non-designers. Get in the zone, and I feel creative right away. Try out their free trial: balsamiq.comClubhouse.io: Clubhouse is the first project management platform for software development that brings everyone together. It's designed for developers, but product folks, marketing, support folks love using it. Get two months free: clubhouse.io/build.Show notes:Podia.comCarbon MadeSpencerFry.comSpencer on TwitterCreate your own podcast at transistor.fmYou can reply to this podcast here:Leave a comment on Breaker, the podcast app for Android and iPhone.Leave a comment on CastBox, the podcast app for Android and iPhone.Otherwise, get us on Twitter: @transistorfm or email us: mail@transistor.fmThanks to our monthly supporters:Corey HainesMichael SitverPaul Jarvis and Jack EllisDan BudaDarby FreySamori AugustoDave YoungBrad from CanadaKevin MarkhamSammy SchuckertDan EricsonMike WalkerAdam DuVanderDave Giunta (JOOnta)Balsamiq.cloudClubhouse.ioGetRewardful.com Thanks to our monthly supporters Rewardful.com Greg Park Mitchell Davis from sixsides.co Marcel Fahle, wearebold.af Bill Condo (@mavrck) Evandro Sasse Austin Loveless Michael Sitver Colin Gray Dave Giunta 🎙️ Podcast hosting is provided by Transistor.fm.📺 Learn how to start your own podcast! ★ Support this podcast on Patreon ★