How I Raised It - The podcast where we interview startup founders who raised capital.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Debbie Wei Mullin of Copper Cow Coffee. Copper Cow makes an "elevated" Vietnamese coffee product for consumers and retailers. The Company raised $2.48 million in a deal led by Silverton Partners. ChinaRock Capital Management, Montage Ventures, Victress Capital, Amplifyher Ventures, Social Starts and 500 Startups also participated. In this episode, Debbie talks about how fundraising is like finding a needle in a haystack, the metric of "100 meetings per $1M raised," leaning on other founders for investor leads, the Company's debut at the Fancy Food Show, why it's important to maintain confidence that the round will close, and more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Jeffrey Harris of Springbig which makes customer-loyalty, rewards, and communications software for cannabis dispensaries. Springbig raised $5 million of Series A venture funding in a deal led by Altitude Investment Management. Green Acre Capital and The ArcView Group also participated in the round. In this episode, Jeffrey talks about how the company opportunistically pivoted toward building software for the cannabis market, why finding a lead investor is so critical, being vulnerable and asking for help, resources for finding funding in the cannabis space, and more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Sachin Dev Duggal, CEO of Engineer.ai a Santa Monica based startup that provides a human-assisted AI platform to build custom software products. Engineer.ai raised a $29.5 million Series A venture rounds in a deal led by Lakestar Advisors (Germany) Jungle Ventures (Singapore) and Deepcore (Japan). In this episode, Sachin talks about raising capital for a startup whose "front end is SaaS and back end is a marketplace," some of the fundraising false starts, why he believes the funding success formula is made up of "purpose + persistence" and more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Cody Candee of Bounce (www.usebounce.com), makers of an on-demand short term storage app. Bounce raised $1.1 million of seed funding from Seabed VC / Vijay Ullal, Jillian Manus, Michael Hyatt, Rob Chesnut, Timo Soininen and Thorney Investments. In this episode, Cody talks about pitching on Gimlet Media's podcast "The Pitch", what to do when a competitor tries to acquire you, how to screen investors prior to setting up a meeting, and more. PS listeners can can a 30% discount by using code "HOWIRAISEDIT" at www.usebounce.com or find the app in the Apple App Store at https://itunes.apple.com/us/app/bounce-bag-storage-everywhere/id1444570755?mt=8 PPS: if you'd like to listen to Cody on The PITCH check out https://www.gimletmedia.com/the-pitch/how-much-do-you-trust-your-barista-42-bounce

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Jack Beuttell, CEO of the Kunoa Cattle Company (https://kunoacattle.com/). Kunoa is a Hawaii-based meat company that runs 2000 head of cattle on Kauai, along with a slaughterhouse on Oahu. The Company has raised over $5 million from HNW individuals as well as the Elemental Excelerator. In this episode, Jack talks about his process for finding and targeting high net worth (HNW) investors, the challenges of raising capital for a vertically integrated food company, the emerging investment opportunities in "impact assets" and donor-advised funds, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Lewis Gersh of PebblePost (www.pebblepost.com), a New York-based startup pioneering programmatic direct mail. The Company recently completed a $25M Series C venture round led by Advance Venture Partners (AVP). Previous investors include ffVC, RRE, Greycroft, Tribeca Venture Partners and strategic investors and angels. In this episode, Lewis talks about his journey from founder to VC and back to founder, his "7-syllable pitch for a $Billion opportunity," the inspiration for coming up with programmatic direct mail as a marketing vehicle, why he believes continuous investor development is essential, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Alex Kubicek of Understory Weather, a Wisconsin-based weather analytics company (www.understoryweather.com). Understory recently raised $7.5 million in new funding. The round was led by 4490 Ventures. Revolution’s Rise of the Rest Seed Fund also joined the round. Other existing investors include Monsanto Growth Ventures and Silicon Valley-based True Ventures. In this episode, Alex talks about the challenges of raising capital for a hardware startup, going through accelerators including Gener8tor and Bolt, why the Midwest is an exciting place to build a startup, why actionable weather data is increasingly valuable, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Susan Ho of Journy (www.gojourny.com), a startup that offers custom travel planning services in 75+ destinations around the world. Journy recently raised capital from Menlo Ventures, Pear VC, and Jason Wang (founder of Caviar). Previous investors included Resolute Ventures, Arena Ventures, 500 Startups and others. In this episode, Susan talks about pitching to Gwyneth Paltrow, Gary Vaynerchuk, and Jessica Alba while riding down an escalator, talking to 1000 customers and running 90 marketing experiments to drive revenue, lessons learned from working at Fab.com in it's growth phase, the importance of unit economics, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Campbell Brown of PredictHQ.com, a San Francisco and New Zealand based startup that combines real-world events into one data source to help businesses better understand demand and plan for the future (for example, Uber could see how an upcoming Taylor Swift concert will increase demand for drivers). PredictHQ recently raised a $10 million Series A led by Aspect Ventures, with participation from Lightspeed Venture Partners, Rampersand VC, and AddVenture Fund. In this episode, Campbell talks about moving the company HQ (and his young family) from New Zealand to San Francisco, cracking into the Silicon Valley ecosystem, maintaining confidence during the fund raise, tips for your slide deck, and more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Brent Pearson of Enboarder.com. Based in Sydney, Australia, Enboarder makes a cloud HR-technology platform for employers to create engaging onboarding experiences. The Company recently raised capital from Greycroft and Our Innovation Fund. In this episode, Brent talks about the changing Australian startup scene, what to do when due diligence drags out, trusting your gut on "investor fit," raising a bridge round, and more.