
Breaking B2B - B2B Marketing & Demand Generation Podcast
Break free from sh*t b2b marketing.
Join 1000s of legends tuning in weekly.
(previously Business Growth Show).
No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners.
And solo episodes with specific marketing & website tips you can use today.
Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more.
Try the daily newsletter and apply to work with Sam: https://www.breakingb2b.com/
Topics covered: B2B marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)
Latest episodes

Mar 10, 2020 • 40min
#008: Keep Going Until People Take You Seriously - Will Barron
Will Barron is the host of The Salesman Podcast - The world’s most downloaded B2B sales and selling podcast (800,000 downloads a month).
Will talks us through his epic story from being a medical device salesman and getting to the top of that sector...
Leading on to how his passion for creating content and entrepreneurship led him to kick-off his podcast (using a different alias - tune in to see how) initially as a side-hustle and then moving into a full time business and then developing his own sales training and learning platform - salesman.org
Will provides great ways to grow your utilise via digital marketing including free strategies via funnels, email marketing, social media, YouTube and also paid ads.
Throughout Will shares a whole bunch of golden nuggets and takeaways you can utilise to increase your sales and grow your business!

Mar 3, 2020 • 53min
#007: Why Prospects LIE To You - The UK's Most Hated Sales Trainer
Benjamin Dennehy is The UK's Most Hated Sales Trainer.
In this episode Benjamin and I chat through how he went from wanting to be a lawyer to falling into recruitment, narrowly avoiding getting fired and then moving into the sales world.
We learn Benjamin's story up to setting his own business and how he became The UK's Most Hated Sales Trainer!
Benjamin explains why prospects often lie to you along with techniques to avoid this and get to the truth. Plus we learn Benjamin's most successful strategies to grow your business, boost sales and make the best use of digital marketing.

Feb 25, 2020 • 1h 15min
#006: How To Move From Sales To Marketing - Darryl Praill
Darryl Praill is the Chief Marketing Officer at VannilaSoft and an award-winning marketer.
In this episode we talk about how Darryl started out as a door to door salesman, then decided sales was not for him and moved into the mysterious and magical world of marketing!
Darryl shares how he ran his own marketing business for several years and the highs and lows that followed, plus his top secrets for people planning on starting a business or who want to grow their business.
We then move onto the controversial way Darryl landed his Chief Marketing Officer role at Vanillasoft by challenging his future boss to be.
Throughout Darryl deep dives into ways you can grow your business and the digital marketing strategies that have provided him and Vanillasoft with the most success and how you can utilise them to effectively grow your business.

Feb 18, 2020 • 50min
#005: From The Pub To Global Social Success - Harry Hugo
Harry is the Co-Founder at The Goat Agency - A leading global company specialising in social media and influencer marketing.
We chat through how Harry went from his passion of loving football and wanting to be a sports journalist and setting up his first business at the young age of 16 - a football fan site network with 60 websites and over 500 global writers... Leading up to co-founding The Goat Agency and building a team of 120 staff at the age of 25.
Harry gives us a refreshing, no BS overview of life as an entrepreneur along with the hard times and the rewards of being a founder of a multi-million dollar company. Harry also shares some practical digital marketing tips his own company actively follow that you can implement from today to grow your business and boost sales!

Feb 13, 2020 • 1h 9min
#004: Cold Calling WILL DIE Within 5 Years - Jason McElhone
Jason McElhone has made over 1 Million Cold Calls Since 1992.
He is the Founder of RemoteSales & RemoteOnline and has generated over $250 Million dollars worth of business.
We discuss the many highs and low's of Jason's life in and outside of business. Including when he went bankrupt in 2007 and worked as a forklift driver...up to building a successful business focused on helping people that enjoy working remotely.
Jason explains how he believes that cold calling as we know it will DIE in 5 years and what he thinks will replace it and be the most effective ways to target your ideal customers and generate a consistent flow of customers to grow your business.

Feb 9, 2020 • 56min
#003: From Zero To Sports Biz Hero - Nilesh Pandit
Nilesh Pandit has two successful sporting businesses each turning over north of £1million.
An entrepreneur since 23 years old. Multiple business owner and grafter. Lost it all and came back at age 26 with a new vision and greater clarity.
We chat through how Nilesh went from hating a 9-5 job and took his passion for football into building two successful sporting businesses. Nilesh provides valuable tips and insights on the lessons he has learnt over the years and how he grew his business. Plus we talk about the digital marketing channels that Nilesh gets the best results from and recommends. His motto is "failure breeds success".

Feb 2, 2020 • 1h 10min
#002: You're Just ONE LIST Away From The Life You Want - Brandon Bornancin
Brandon Bornancin is a serial salesperson and entrepreneur (over $100M in sales deals).
He's the CEO & Founder of Seamless.AI - used by companies such as Google, Amazon and Facebook. Podcast host & author of 'Sales Secrets From The Top 1%' as well as 'The Seven-Figure Sales System'.
We discuss the many highs and low's of Brandon's story from leaving school, right up to the present day. Brandon shares some huge insights into how he did over $1 million dollars in sales in a single month...leading on to how he built up Seamless.AI. Brandon reveals exclusive tips on how your can scale your business, plus we discuss his recommended strategies when it comes to digital marketing results. "You're just one list away from the life you want...".

Jan 21, 2020 • 47min
#001: How To Build Your Personal Brand - Daniel Disney
Daniel Disney is the founder and owner of The Daily Sales - LinkedIn's most popular publication for salespeople - with well over half a million followers.
Dan's content is viewed by 12,000,000+ people every single month. Dan is well regarded as a Social Selling leader and has generated over £25,000,000 in revenue directly from LinkedIn leads. He is also author of the Amazon best-seller "The Million-Pound LinkedIn Message".
Plus he has trained over 1,000 salespeople to sell successfully on LinkedIn.
On our very first episode we discuss how Dan came up with the idea for The Daily Sales, how he grew the business from scratch (using memes!) to where it is today, how you can build your own personal brand, plus Dan's exclusive tips and insights to grow your business and make the best use of digital marketing.