The first half of the year is already done and we’re halfway through with July, how are you achieving your goals? In this short podcast episode with Fiona, she shares one useful tip she discovered to help you achieve your goals after you set them. Listen now as she sets an example on how you can set levers that will help you and your business. Fiona also has an exciting news about her new book to be released this September - the Passion, Purpose, Profit: Sidestep the Hustle and Build a Business You Love. Topics discussed in this episode: Introduction: [0:55]Getting Published [1:36]Passion, Purpose, Profit: Sidestep the Hustle and Build a Business You Love [2:32]Setting Goals [3:52]What are Levers? [5:53]Example No. 1 - conversion rate optimisation [6:26]Example No. 2 - average transactional value [7:11]Two Levers per Goal [9:12]Conclusion [10:39]Resources mentioned in this episode:Hardie Grant Books [1:53]Lucy Feagins, The Design Files [3:05]Josh Rubin, Cool Hunting [3:08]Laurinda and Fatuma, Collective Closets [3:15]Henrietta Thompson, Wallpaper* Magazine, Harth [3:19]Four disciplines of execution [5:47] For a full transcript please visit mydailybusinesscoach.com/podcast/13Thanks for listening to My Daily Business Coach podcast. If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach.   Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

For most small business owners, organizing a photoshoot for their own business (or for their clients) can be a daunting task. However, in this episode, Fiona shares how organizing a photoshoot can be - surprise, surprise - FUN! Tune in now as she shares her experiences and her eight tips on how to make organizing fun and stress-free for you!Topics discussed in this episode: Introduction [2:11]Preparing photo shoots and Fiona's experience in organizing one [2:51]Fiona's 8 Tips [10:29]Number one: Understand your objectives [10:47]Number two: Set a budget [11:49]Number three: Do your research [14:13]Number four: Find your dream team [18:27]Number five: Plan it out [21:37] Number six: Mix it up [27:00]Number seven: Good vibes only [29:32]Number eight: Review and revise [31:59]Recap [33:20] Resources mentioned in this episode:Search Party Locations [7:13]Power of Now by Eckhart Tolle [16:18]Conversations with God by Neale Donald Walsch [16:22]George Clinton, Hey Good Lookin’ [31:36]For a full transcript of this episode and help to plan out your new brand photoshoot, head to mydailybusinesscoach.com/podcast/12 Please don't forget to subscribe so that you get not only these coaching episodes plus my weekly tip ones, but of course, my longer interviews with amazing small business owners across the globe. If you've never worked on a shoot budget before, I do have a basic template and you can grab that at mydailybusinesscoach.com/podcast/12 because this is episode 12. I have a bunch of example ones on my Pinterest, which is just you go to Pinterest and you search for My Daily Biz Coach, you can also see that in the show notes as well, the link for that. I would absolutely love it if you can leave a review on iTunes. And if you'd like to share this episode on social media, please feel free. I'd love it if you could tag at @mydailybusinesscoach so I can see it and see what you thought.  Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

As small business owners, we are carrying a huge mental load, juggling everything from campaign ideas through to staff management challenges. In today's tip episode, Fiona share one of her favourite tools for getting ideas and thoughts about business elements out of your head and onto a mind map. What is mind mapping? Why should we use it as small business owners? Fiona discusses the answers to these questions and more in today's episode. Listen and learn now.  Topics discussed in this episode: Introduction [0:55]Mindmapping [2:05]History | Where it came from [2:46]Why we want to use it as small business owners [3:30]Reasons why it’s useful [4:41]How do you work with it? [6:44]How to get started [7:42]MindMeister (Recommendation) [9:26]Resources mentioned in this episode:Tony Buzan ,inventor of mind mapping [3:10]MindMeister [5:30] Episode transcript:For a full transcript of this episode please visit mydailybusinesscoach.com/podcast/11Thanks for listening to My Daily Business Coach podcast. If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach.If you want to dive deep into this, check out the show notes for this podcast. And you can do that over at mydailybusinesscoach.com/podcast/11 where you'll find the full transcript of this episode.If you enjoy this episode, I would be forever grateful if you could share it with your other small business friends and provide a review on iTunes.Don't forget to subscribe, so you get all of these tip episodes, plus my longer coaching ones and of course, my in-depth interviews with amazing small business owners across the globe. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

For an unconventional approach on building your own business, you will love today’s episode as Fiona interviews Marawa Ibrahim - a hula hoop master, author, teacher and business owner of Paradise, a brand for consciously sourced and manufactured activewear and active-centric accessories. Listen as Marawa shares her journey as she started her career in performing to starting her own business creating hula hoops and apparel for people who want to ‘move’. Fiona also asks Marawa for tips on managing brand collaborations, mentorship, hiring staff and dealing with big companies ripping off her original ideas. This episode is perfect for business owners who want to create their own path for business success!Topics discussed in this episode: IntroductionBusiness and Work During The Pandemic [6:15]How Marawa Started [12:11]Educational Background [16:48]Parents’ Support [17:28]Moving To New York For Work [18:39]Moving Away From Australia [28:01]Starting A Business [29:34]@bruised.zine [37:21]Brand Collaboration [38:42]When Big Brands Ripoff Your IdeasSeeking Advice or MentorshipOn Hiring Other People [53:42]Marawa’s Own MantraHer Own Legacy [57:40]Connecting With Marawa [1:01:03]Resources mentioned in this episode:The Majorettes [3:22]Paradise [3:38]The Girl Guide [4:05]Quality Novelty [9:58]@bruised.zine [37:29]Let My People Go Surfing: The Education of a Reluctant Businessman by Yvon Chouinard [48:47]Alice Edgeley [49:24]For a full transcript please visit mydailybusinesscoach.com/podcast/10 I would love to know what you took from this interview. So please send me a DM or tag me on Instagram - at @mydailybusinesscoach.And if you'd like to connect with Marawa, you can do that via her main website, which is marawa.online. You can also find her on Instagram just @marawa or hit her off thru email. You can find her email via her main website, marawa.online. You can also find all the shownotes and a full transcript of today's interview over at mydailybusinesscoach.com/podcast/10As always, if you've enjoyed this episode, I would love it if you could leave a review on iTunes, which really helps this podcast get found by other small business owners, and hopefully they can take away things from it as well.  If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach.   Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff   Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.    Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.    Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

People really are your best asset. How well are you showing up for those in your life? How well are your cultivating the right people in your support networks? Who do you need and what should you be looking for? In this coaching episode, Fiona walks us through the key groups of people every small business owner needs to cultivate in order to truly have a successful, sustainable and supportive business. Topics discussed in this episode: IntroductionWho are your cultivating crews?Staying accountable to your actionsCultivating a support group and a really supportive support crewThe five kinds of Core CrewsWho are the members of your internal crew?How work is such a huge part of who we are todayWho will you be adding in your crew in the future?Cultivating your non-work networkMaximising your mixFor a full transcript of this episode head to mydailybusinesscoach.com/podcast/8. Thanks for listening to My Daily Business Coach podcast. If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach.I will ask, you know, and it's always awkward to ask for things, but I will ask that if you do enjoy these, if you're learning something from it, if you could just leave a quick review on iTunes.So I would urge you to if this is something that's important to you, to go to mydailybusinesscoach.com/podcast/8 and you'll find a downloadable to go with this.Write down the top three people in your life who are not related in any way to your business and then really ask yourself and be super honest. How often are you showing up for them? How often are you initiating contact and making the effort to see them or phone them? What would it feel like to schedule regular catch ups with these people?If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

There’s no need to spend hours searching for the latest updates concerning your business. If you want to be in the know of everything that would help your business, Fiona shares how Google Alerts is the secret weapon you need to achieve it without hiring market researchers. In this episode, Fiona gives her insights on how small business owners can benefit from using Google Alerts and why using it can potentially save you money. Topics discussed in this episode: Introduction [1:02]Introducing Google Alerts [1:49]How Does It Work? [3:07]How Might You Use This? [4:08]How Often Do You Use this? [4:38]Who Are Your Sources? [5:10]Which Language Do You Like It Delivered In? [6:00]How Many Alerts Do You Want To Receive? [6:34]Why Should I Use Google Alerts? [9:23]Conclusion [13:31]Resources mentioned in this episode:Google Alerts [1:55] Episode transcript:For a full transcript of this episode as well as a video tutorial on how to use Google Alerts head to mydailybusinesscoach.com/podcast/7Thanks for listening to My Daily Business Coach podcast. If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Time to get the notebooks out. In this interview episode, Phoebe Bell, founder of Sage x Clare, the much-loved Australian homewares and apparel brand, provides sooo many great tips for small business owners. From lessons learned manufacturing overseas in India, through how to move to a solutions-focused mindset when things seem overwhelming and why prioritising her health has helped her in business as well. Phoebe gets super honest in this episode and provides a generous dose of advice, tips, tactics, humour and laughs.  Interested in starting your own podcast? Check out our self-paced course How to Start a Podcast online course here.  Topics discussed in this episode: Introducing Phoebe Bell [1:48]How Did Sage x Clare Start?What Was Phoebe's Upbringing Like? [9:40]What Is The Why Behind The Business? [14:12]What Is It Like Doing Business Transactions in a Foreign Country? [18:11]What Advice Would Phoebe Give Out To Anyone Who Would Like To Start A Business Involving Manufacturing Overseas? [21:55]How Has Social Media Helped Sage x Clare? [27:22]What were the negative experiences encountered in social media? [32:11]What advice would Phoebe share to business owners who need to be 'out there'? [37:12]Where to seek advice or mentorship from? [41:48]How to Deal with Stress or Feeling Overwhelmed [46:06]What would be Sage x Clare's legacy? [52:17]Conclusion [53:25]Resources mentioned in this episode:My Daily Business Coach emails [44:11]The Tim Ferriss Show [44:29]Akimbo - Seth Godin podcast [44:47]Sage x Clare website [53:41]For a full transcript of this episode head to mydailybusinesscoach.com/podcast/6You can connect with Phoebe via the online Sage x Clare store or over on IG @sageandclareIf you enjoyed this episode, I would love it if you could leave a review on iTunes that will help us get found by other small business owners who hopefully will find it useful, too. Lastly, please make sure you subscribe to get access to future interviews as well as tips and coaching sessions that I share here at my Daily Business Coach podcast. Thanks. Thanks for listening to My Daily Business Coach podcast. If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

For today’s tip Tuesday, listen as Fiona reminds us  to reflect on how far we’ve come since we started our own small businesses. Most of us often forget our journey as business owners and we end up comparing ourselves to others when we should be focusing on our own goals and accomplishments. This episode is perfect for anyone who needs a reminder that we are enough as we are and that we need to overcome the idea that we are not far enough along our business’ goals.Topics discussed in this episode: Tip Tuesday Introduction [0:49:44]Recognizing How Far You’ve Come In Your Business [1:03]Fiona Reflects on Her Own Experience [1:36:45]Take A Minute and Reflect Where You Are Now [2:50:91]Conclusion [3:28]For a full transcript of this episode visit mydailybusinesscoach.com/podcast/5If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Fiona holds her first solo coaching session in today’s episode. Learn more about the two kinds of drivers that lead customers to purchase a certain product or service. Fiona will also discuss why you need to aim for brand loyalty and how you can apply the laddering concept in your marketing and business strategy. Topics discussed in this episode: Introduction [0:45]What was the last thing you bought? [1:37]The Emotional and The Rational Drivers [2:30]Capturing Someone's Attention [4:43]What is An Emotional Driver? [6:31]What is A Rational Driver? [9:46]Why You Need To Aim for Brand Loyalty [12:37]What is The Laddering Concept [13:39]Conclusion [16:09]Resources mentioned in this episode:Seth Godin (Recommendation) [12:48]Laddering Theory, Method, Analysis and Interpretation by Thomas J. Reynolds and Jonathan Gutman  [13:48]For a full transcript and to download today's worksheet on emotional and rational drivers go to mydailybusinesscoach.com/podcast/4I would love it if you could hit me up on Instagram. I’m at @mydailybusinesscoach or please leave a review on iTunes and of course, hit subscribe so you don't miss out on any future episodesDon't forget to subscribe.If you want to get in touch, you can do that at mydailybusinesscoach.com or hit me up on Instagram - @mydailybusinesscoach. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.