

The Obvious Choice
Jonathan Goodman
Forget becoming an influencer.
This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.
No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.
Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.
New episodes ship out Mondays along with short, business hotseats every Wednesday.
This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.
No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.
Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.
New episodes ship out Mondays along with short, business hotseats every Wednesday.
Episodes
Mentioned books

Oct 7, 2021 • 18min
Episode 16 - How To Save Refund and Cancellation Requests
In this episode, Jon and Amber talk about how to be proactive so refunds are less likely to be requested and how to handle them if they do. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Oct 5, 2021 • 12min
Episode 15 - How To Re-Engage Clients Who Ghost
In this episode, Jon and Amber talk about why clients ghost in the first place and how to bring them back to being active clients. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 30, 2021 • 18min
Episode 14 - How To Price Your Packages
In this episode, Jon and Amber help make pricing your packages less stressful and how to build your confidence around your pricing. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 28, 2021 • 13min
Episode 13 - How To Create A Package That Sells
In this episode, Jon and Amber help you change the way you think about creating your packages so they are easy to sell. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 23, 2021 • 23min
Episode 12 - How To Be The Coach Clients Choose
In this episode, Jon and Amber talk about how to be the first person your ideal client thinks of when they're ready to tackle their health and fitness goals. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 21, 2021 • 16min
Episode 11 - Where To Find The Perfect Online Clients
In this episode, Jon and Amber talk about where to find your perfect clients with free and paid avenues. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 16, 2021 • 18min
Episode 10 - How To Convince Clients Online Training Is Effective
In this episode, Jon and Amber share how to "convince" current clients and leads that online training is just as effective as in-person training. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 14, 2021 • 19min
Episode 9 - Why People Choose Online Training
In this episode, Jon and Amber share the benefits of online training and why it can be a great fit for the right client. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 9, 2021 • 19min
Episode 8 - Do I Need A Large Social Media Following?
In this episode, Jon and Amber talk about whether you need a big social media following or not. And if not - what should you really focus on? 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.

Sep 7, 2021 • 21min
Episode 7 - What Type of Online Training Should I Offer?
In this episode, Jon and Amber talk about the different types of online training services you might offer and how to figure out which one is right for you. 🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/ 🎧 Listen to Us On Apple Podcast - https://podcasts.apple.com/us/podcast/the-online-trainer-show/id1468193055 Stitcher - https://www.stitcher.com/show/its-possible-conversations-with-successful-online-trainers Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=r7pZbv3TTN-LzCTK5Wllcw&dl_branch=1 🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.