

James Schramko Podcast
James Schramko
Actionable online business topics
Episodes
Mentioned books

Jan 6, 2026 • 4min
The “You OK?” email
Discover the power of a simple 'You okay?' email that boasts an impressive 80% open rate. Understand when churn truly begins—it's not at cancellation but during periods of inactivity. Inspired by playful gym mail, this strategy initiates a human check-in after 11 days of no activity. Learn how this approach makes members feel valued and encourages them to return. Finally, explore respectful cancellation handling and why tracking engagement is crucial for subscription success.

Dec 31, 2025 • 4min
Why Qualified Candidates Keep Failing
When a new hire struggles quickly, it is tempting to assume the hire was wrong. But repeated outcomes can mean issues in onboarding and evaluation.

Dec 23, 2025 • 2min
The $500/Hour Mistake
You’re not stuck in your business because you’re lazy. You’re stuck because you’re spending your most valuable hours on work anyone else could do.

Dec 18, 2025 • 2min
The 64:4 Deletion Principle
Growth often looks like adding more products, more offers, and more activity. In reality, it is usually the opposite that creates profit.

Dec 16, 2025 • 2min
Why Your Team Waits for Your Permission
Explore why teams often hesitate to take initiative, revealing a common issue of workflow design. Learn about the hub-and-spoke model and how it creates dependency on the founder. Discover practical examples like implementing refund and budget filters to empower your team. Shift focus from being a decision-maker to an architect of decisions, freeing you up for growth. Uncover strategies that encourage independence and improve team dynamics.

Dec 11, 2025 • 3min
Why Your Nice Management Style is Costing You Millions
Exploring the complexities of leadership, the discussion highlights how a nice management style can unintentionally lower standards and diminish profits. Tolerating poor performance sends a negative message to top talent, potentially harming the entire team's morale. The idea of implementing a binary performance filter emphasizes the importance of clear expectations, enabling employees to self-select out if they don’t meet standards. Clarity and accountability are framed as essential elements for fostering a high-performing team.

Dec 9, 2025 • 8min
I Deleted 700 Podcast Episodes and Traffic Went Up
Discover how deleting 700 podcast episodes drastically improved traffic and engagement. Years of clutter left James's site confusing, prompting a significant content purge. He shares a one-question filter for deciding what to keep, revealing impressive traffic jumps post-cleanup. The shift to YouTube-first content and strategic email marketing has streamlined his message and boosted conversions. Consistency in publishing and focusing on client-driven insights prove effective in driving results. Clarity truly beats content overload!

Dec 3, 2025 • 5min
Instead of Doing Free Discovery Calls, Here’s What Works for $6K+ Retainers
You don’t need to post daily or chase cold leads to land high-value clients. You need a repeatable way to engage the people already in your orbit.

Nov 28, 2025 • 8min
I Cut His Webinar by 86% and Sales Went Up
A $99 offer doesn’t need a 90-minute webinar. It needs confidence, clarity, and a fast path to “yes.”

Nov 26, 2025 • 9min
The $300K Gap Hiding in Your Sales Team (And How to Find It)
Weak performers waste opportunities you cannot replace. Improving sales team performance keeps customers from disappearing for good.


