The Cognitive Crucible

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Dr. John Pennell discusses his book and Ph.D. research: Assessing Russia's Actions in Ukraine and Syria, 2014–2022 Implications for the Changing Character of War. Recording Date: 4 Sep 2025 Research Question: John Pennell suggests an interested student or researcher examine:  How can we better inform the American public about the information space; focusing on informing the American public about threats from adversaries and discerning fact from fiction. How Russian information operations has evolved since 2022; studying the evolving Russian information operations since 2014, including the shift in approach in 2022, as well as the influence of non-state actors like criminal syndicates and drug cartels in the information space. Resources: Cognitive Crucible Podcast Episodes Mentioned #151 Daniel Runde on Chinese Soft Power #230 Randy Rosin on Warfare is Informational; the Case for a New DoD Information Paradigm Assessing Russia's Actions in Ukraine and Syria, 2014–2022 Implications for the Changing Character of War By John A. Pennell Link to full show notes and resources Guest Bio:  Dr. Pennell is a highly accomplished, retired US senior foreign service officer (Minister-Counselor rank), with 20+ years of executive-level experience leading multidisciplinary, interagency, and joint teams to oversee US cooperation programs across Africa, Eurasia, the Indo-Pacific, Latin America, and the Middle East. He has deep expertise in irregular warfare, strategic competition, public diplomacy, strategic communications, and countering hybrid threats including in high-threat, gray-zone, and/or active combat environments.  He’s currently a Senior Diplomacy Fellow with Narrative-Strategies, Senior Strategic Advisor with Pax Strategies LLC, and Senior Practitioner (pro bono) with the US Department of Defense’s Irregular Warfare Center (IWC) in the intelligence, operations in the information environment, and emerging tech networks. He’s also a subject matter expert reviewer (pro bono) for National Defense University’s Joint Forces Quarterly (JFQ) and an International Advisory Board Member of Ukraine Foundation, a Swiss-based organization focused on peace processes and conflict resolution in Ukraine. In addition to being a lifetime member of the Information Professionals Association (IPA), he’s a member of the American Foreign Service Association (AFSA), Baltimore Council on Foreign Affairs (BCFA), Foreign Policy for America (FP4A), Intelligence and National Security Alliance (INSA), and National Security Leaders for America (NSL4A).  He has a PhD in War & Defense Studies from King’s College London and Masters degrees from the National War College and American University. His book on Russia’s irregular warfare activities in Syria and Ukraine is available from Bloomsbury, Amazon, Waterstones, etc. You can also visit his website. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Tod Rathbone discusses trends related to digital marketing and why it matters including: the evolution of live media, digital ad tracking, AI's impact on marketplaces and media, identity mapping and platform challenges, AI and online safety, challenges of digital information management, and infrastructure vulnerabilities. Recording Date: 2 Sep 2025 Link to full show notes and resources Guest Bio:  Tod Rathbone is a seasoned marketing strategist and agency leader with over four decades of experience guiding global brands and creative organizations through transformation and growth. He currently serves as a fractional Chief Strategy Officer for Infinity Marketing Team and Reed Art Department. Previously, Tod was Global Chief Strategy Officer at WONGDOODY, where he built and scaled the strategic offering that helped transform the agency from a $25M regional shop into a $200M global digital innovation company. He also served on the 4A’s Board of Directors, contributing industry leadership at the national level. His earlier leadership roles at Publicis Sapient, Razorfish, and Band Digital spanned brand strategy, digital transformation, and innovation for Fortune 100 clients including Samsung, Nestlé, and Apple. Known for shaping agencies into engines of growth and cultural relevance, Tod combines deep expertise in brand building, digital innovation, and creative strategy with a proven track record of scaling businesses, inspiring teams, and delivering award-winning client work. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Randy Rosin returns to the Cognitive Crucible to support his assertion that warfare is informational and the US Department of Defense needs an entirely new information paradigm. Recording Date: 28 Aug 2025 Resources: Cognitive Crucible Podcast Episodes Mentioned #7 Randy Rosin on Russia and Applied Cybernetics #187 Randy Rosin on Reflexive Control #125 Journey from conception through JP 3-04 Cybernetics: Or Control and Communication in the Animal and the Machine by Norbert Wiener Programming the Universe: A Quantum Computer Scientist Takes On the Cosmos by Seth Lloyd The Bit and the Pendulum: From Quantum Computing to M Theory--The New Physics of Information by Tom Siegfried The Information: A History, A Theory, A Flood by James Gleick Link to full show notes and resources Guest Bio: Dr. Randy Rosin was formerly a faculty member of the National Intelligence University in Bethesda, Maryland. He taught courses in propaganda, foreign information and cyber strategy, cyber threat intelligence, denial and deception, and leadership. He is a 32-year active-duty Army veteran who has served in combat arms, psychological operations, information operations, as a middle eastern foreign area officer, and in human intelligence operations. Notably serving as the information operations chief in Iraq, at US Central Command, and as the Senior Defense Official and Defense Attaché in Yemen.  His research interests are in the intersection of technology and manipulative communication and on the development of information-based theoretical frameworks in military applications. Currently he teaches critical thinking courses in the Honors College at Montana State University. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, David Cook discusses his recent article: When Cell Phones Kill: Digital Discipline and the Future of SOF Obscurity. In addition to digital discipline in a national security context, David discusses cyber  and AI threats and practical mitigation practices that private sector companies and citizens should be aware of.  Recording Date: 19 Aug 2025 Resources: Cognitive Crucible Podcast Episodes Mentioned #222 JD Maddox on Emerging IO Opportunities When Cell Phones Kill: Digital Discipline and the Future of SOF Obscurity by Dave Cook Link to full show notes and resources Guest Bio: David Cook spent a decade in the US Army in both conventional and special operations units focused on the Middle East. After his time in the Army, David joined Congressman Darrell Issa as a fellow then National Security Advisor who handled covered his Foreign Affairs and Judiciary portfolio. David co-authored several strategic documents at Army OSINT Office and the Defense Intelligence Agency along with contributing to the most recent OSINT Strategy released by the Office of the Director of National Intelligence. Most recently, David led the go-to-market efforts of a leading OSINT software company. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.

In this discussion, Torvald Ask, a neuroscientist and co-founder of Gonzo Solutions, unveils the UnCODE System—a revolutionary framework for analyzing cognitive warfare. He highlights the challenges of measuring cognitive baselines and the necessity for a neurocentric approach. The conversation dives into the hacker's mindset, exploring how cognitive processes can be manipulated. Ask also addresses the ethical implications of AI and the importance of truthfulness in our digital interactions, emphasizing the urgent need for cognitive security.

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Matthew Canham discusses agentic AI's potential to boost productivity by automating tasks and its anticipated influence on user interfaces, potentially creating new security vulnerabilities and opportunities for user manipulation. Matthew emphasized the importance of robust security measures to counteract such threats. He also touched on the "meaning crisis" in modern society, attributing it to increased free time and mental bandwidth, and its connection to rising rates of drug overdoses and suicides. As executive director of the Cognitive Security Institute, Matthew discusses the Institute's growth since 2023, now with over 550 members, and its focus on community engagement and education. He highlighted initiatives like the Cyber Talent Exchange program, connecting job seekers with cybersecurity roles, and addressed AI's significant impact on the job market, leading to overwhelming application numbers. Recording Date: 22 July 2025 Resources: Cognitive Crucible Podcast Episodes Mentioned #89 Ajit Mann and Paul Cobaugh on Narrative #138 Matthew Canham on Cognitive Security #212 Libby Lange on Algorithmic Cognitive Warfare #223 Paul Buvarp on the Demand-side of Disinformation #224 Jake Bebber on Cognitive Warfare #221 Carrick Longley on Influence Automation Cognitive Security Institute NYTimes: A.I. Sludge Has Entered the Job Search The Cognitive Attack Taxonomy (CAT) Crisis of Meaning John Vervaeke Youtube Series Link to full show notes and resources Guest Bio: Dr. Matthew Canham is the Executive Director of the Cognitive Security Institute and a former Supervisory Special Agent with the Federal Bureau of Investigation (FBI), he has a combined twenty-one years of experience in conducting research in cognitive security and human-technology integration. He currently holds an affiliated faculty appointment with George Mason University, where his research focuses on the cognitive factors in synthetic media social engineering and online influence campaigns. He was previously a research professor with the University of Central Florida, School of Modeling, Simulation, and Training’s Behavioral Cybersecurity program. His work has been funded by NIST (National Institute of Standards and Technology), DARPA (Defense Advanced Research Projects Agency), and the US Army Research Institute. He has provided cognitive security awareness training to the NASA Kennedy Space Center, DARPA, MIT, US Army DevCom, the NATO Cognitive Warfare Working Group, the Voting and Misinformation Villages at DefCon, and the Black Hat USA security conference. He holds a PhD in Cognition, Perception, and Cognitive Neuroscience from the University of California, Santa Barbara, and SANS certifications in mobile device analysis (GMOB), security auditing of wireless networks (GAWN), digital forensic examination (GCFE), and GIAC Security Essentials (GSEC). About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.

Dr. James Giordano, an expert in neurotechnology and warfare, discusses the impact of neurotech on national security and global dynamics. He delves into how advances from DARPA's Brain Initiative are reshaping military strategies. Giordano highlights the importance of understanding biopsychology and the ethical concerns around brain-modulating technology. He also emphasizes the interconnectedness of mind, body, and environment, proposing innovative approaches to leverage neuroscience for peaceful global relations.

Austin Branch, founder of Crescent Bridge, Dave Pitts, a former CIA executive, and Joe Miller, Deputy Commander for Support at the US Army Special Operations Command, dive into the intricacies of cognitive warfare and the gray zone. They discuss how Russia and China employ manipulative tactics that impact U.S. policy and national security. The conversation highlights the critical role of collaboration between public and private sectors in countering these threats. They also explore the importance of storytelling and strategic narratives in shaping perceptions in modern conflicts.

Jake Bebber, an Officer in the U.S. Navy and a public policy PhD, dives into the complex realm of cognitive warfare. He highlights how technology manipulates cognition and behavior, setting it apart from traditional information warfare. Bebber discusses the need for a clear framework to navigate these challenges while emphasizing the importance of American values in this evolving conflict. He also raises critical questions about protecting privacy, ethical boundaries, and ensuring democratic systems can withstand cognitive threats.

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Paul Buvarp contrasts disinformation as a human demand-side problem with the typical supply-side perspective. Additional discussion threads include thinking about online and real-world environments as differently as forests and tropical environments are different, how young people view TikTok and news consumption, bypassing traditional information filters, and Ashby’s Law of Requisite Variety. Recording Date: 1 Apr 2025 Resources: Cognitive Crucible Podcast Episodes Mentioned #212 Libby Lange on Algorithmic Cognitive Warfare The spread of true and false news online by Soroush Vosoughi, Deb Roy, Sinan Aral Amusing Ourselves to Death by Neil Postman The Paradox of Democracy: Free Speech, Open Media, and Perilous Persuasion by Zac Gershberg and Sean Illing Link to full show notes and resources Guest Bio: Bio: Paul M. H. Buvarp, Ph.D., is a senior researcher at the Norwegian Defence Research Establishment (ffi.no/en), specialising in disinformation and foreign interference in digital media. His work explores the phenomenon through the lenses of media theory, sociology, and philosophy. He is also part of the research team monitoring and analysing attempts to interfere with Norwegian elections. Paul holds a doctorate degree in International Relations from the University of St Andrews in Scotland. He has published numerous academic articles, reports, and essays, and regularly gives lectures and talks in Norway and internationally. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.