Why That Worked – Presented by StoryBrand.ai
StoryBrand.ai
Welcome to Why That Worked – Presented by StoryBrand.ai. Have you ever wondered why some brands, trends, or products become massive successes while others fade away? That’s exactly what this podcast explores. Hosted by Donald Miller, creator of the StoryBrand Framework, and co-hosted by Kyle Reed, each episode dives into the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can use to create your own success.
Discover how to craft clear and effective messaging that works for your business at StoryBrand.ai.
Discover how to craft clear and effective messaging that works for your business at StoryBrand.ai.
Episodes
Mentioned books
Jul 15, 2019 • 34min
#157: Dr. John Townsend—Energize Your Life With These 7 Key Relationships
If you’re a leader, you need energy. But if you don’t have the right people in your life, you’ll always feel drained. On today’s podcast, Dr. John Townsend shares the 7 types of relationships -- which ones we need, which ones we don’t, and how to balance them so the people in your world keep you focused, creative, and fueled u
Jul 8, 2019 • 27min
#156: Craig Detweiler—3 Practical Ways to Tell a Compelling Brand Story on Social Media
We all know we’re supposed to be using social media to build our brands. But how can we do it in a way that truly serves our customers, too? Craig Detweiler is a film and media commentator, and he joins our own Dr. J.J. Peterson to show us how. If you want to actually connect on social media (instead of just wasting time pretending to), then you want to listen to this episode.
Jul 1, 2019 • 41min
#155: David Epstein—Why You Don’t Need to Specialize in Order to Succeed
If you manage a team, you may think you need a collection of top-notch specialists. But you’ll second-guess that strategy after you listen to today’s podcast. David Epstein joins us to show the power of having range -- broad, generalized knowledge that helps us see hidden patterns and solve big problems. He’s turned swaths of data into compelling case studies that will shift the way you think about your team (and your own career
Jun 24, 2019 • 46min
#154: Alden Mills—4 Leadership Lessons from a Navy SEAL Commander
Leadership is tough enough from your comfy cubicle. Now, imagine doing it on the front lines as a Navy SEAL. That’s exactly what today’s podcast guest has done. Former Navy SEAL Commander Alden Mills joins us to share four powerful (and surprisingly heartfelt) leadership principles. This is hard-won wisdom, and he’s found a way to make it practical for us. If you want to build up a daring team that knows how to win, then you want to listen to this episode
Jun 17, 2019 • 42min
#153: Ken Coleman—The 5 Types of People Who Can Skyrocket Your Success
What’s the biggest factor in our success? It’s not what we do. It’s who we’re in proximity to. Today on the podcast, Ken Coleman tells us how to surround ourselves with influential people and put ourselves in intentional places. Listen now, and you just might discover how to change careers, land your next big client, or finally launch that side hustle.
Jun 10, 2019 • 35min
#152: Dr. Wanda Wallace—Do You Have to “Know It All” to Be a Good Leader?
If you’re a leader, you probably got your role by being an expert in your field. So what happens when you need to broaden your leadership role and oversee people whose field you aren’t an expert in? Today’s guest, Dr. Wanda Wallace, shows us three practical ways we can “span” our leadership into new areas by adding unexpected value. It’s a paradigm shift you don’t want to miss -- listen now!
Jun 3, 2019 • 44min
#151: Kevin Kruse—7 Old-School Leadership Principles You Need to Ditch ASAP
You may not even realize it, but a lot of our “traditional” principles of leadership don’t fit today’s modern world. In this episode, Kevin Kruse will help you ditch outdated leadership ideas so you can strengthen your team and improve your company.
May 27, 2019 • 51min
#150: Les McKeown—5 Practical Ways to Scale Your Business for Maximum Profit
If you’re a visionary leader, you know how to inspire your company with big ideas. But you may not know how to scale your company with the right processes and hires -- and over time, your bottom line will suffer. Listen to today’s episode with Les McKeown, and learn the 5 practical steps to clean up and scale your company -- so you’re free to pursue the big-picture stuff you love.
31 snips
May 20, 2019 • 53min
#149: Mike Michalowicz—7 Steps to Follow So Your Business Runs Itself
Business efficiency expert Mike Michalowicz shares 7 steps to build an organization that runs itself. Topics include transitioning to a more efficient business model, defining 'Queen Bee Roles' for success, empowering teams, delegating tasks effectively, and embracing talent for business growth.
May 13, 2019 • 38min
#148: Joshua DuBois—Here’s Why Genuine Empathy is a Game Changer for Your Business
Great leadership starts with understanding your customers and your staff. But it doesn’t end there. To truly succeed, you need to be able to make genuine human connections with those around you. Today on the podcast, Donald Miller welcomes Joshua DuBois. After working with President Obama and Oprah, he now runs a cutting-edge focus group firm. He shares how we can become better marketers and leaders by truly connecting with people’s struggles and motivations.
