The Great Battlefield

Meghan McAnespie, Chief Innovation Officer at Grassroots Analytics, shares her journey from a politically engaged family to leading digital fundraising strategies. She discusses the importance of personalized communication to engage donors effectively. The conversation delves into the challenges of digital fundraising, such as email fatigue, and introduces the Click Collective to enhance donor outreach. Meghan emphasizes the role of data analytics and innovative tools that can transform campaigns, especially for candidates with smaller networks.

Tali DeGroot joins The Great Battlefield podcast to talk about her career in politics, fundraising and her current role as Political Director of J Street, where they support pro-Israel, pro-peace policies.

Billy Rogers joins The Great Battlefield podcast to talk about his long history in politics and founding Advanced Micro Targeting, where they gather signatures to qualify ballot initiatives and candidacies.

Amy Friedman joins The Great Battlefield podcast to talk about her career and working her way up to Executive Director of Virginia House Democrats, where they helped Democrats get elected in the state legislative elections.

Deepak Bhargava and Stephanie Luce join The Great Battlefield podcast to talk about their recent book "Practical Radicals: Seven Strategies to Change the World".

Lauren Gepford joins The Great Battlefield podcast to talk about her role as Managing Director of Contest Every Race and Rural Power Lab at Movement Labs, a movement incubator and digital consultancy.

Julia Barnes joins The Great Battlefield podcast to talk about her career in politics and her role as CEO at The Movement Cooperative where they provide data and tech infrastructure to progressive organizations.

Lauren Baer joins The Great Battlefield podcast to talk about her legal and policy career at the State Department and elsewhere, as a congressional candidate, and her current role running Arena where they recruit and train campaign staff.

Aaron Strauss returns to The Great Battlefield podcast to talk about using evidence to inform campaigning and is then joined by Elaine Perlman of Waitlist Zero, where they advocate for living kidney donation.

Larry Williams Jr joins The Great Battlefield podcast to talk about his career advocating for workers' rights and co-founding the Progressive Workers Union as well as UnionBase, a tech and education hub for Unions.