Grow A Small Business Podcast
Troy Trewin
Our weekly 30 minute podcast helps you, a small business owner with 5 to 30 team members, take your company to the next level. The Grow A Small Business community, weekly cast, blog and leadership email supports leaders get through the pain of growth.
With insights, lessons learned, books and tools as well as habits these experienced small business owners suggest you develop, our interviews unearth tremendous value for anyone wanting to grow their business with less stress.
With insights, lessons learned, books and tools as well as habits these experienced small business owners suggest you develop, our interviews unearth tremendous value for anyone wanting to grow their business with less stress.
Episodes
Mentioned books

Oct 4, 2022 • 29min
20+ years experience in the car sales industry, now approaching his laser-targeted leads method business with almost 3 million gross in a month and 10 FTEs. (Chad Durfee)
In this episode, I interview Chad Durfee the Founder, and CEO of Referral Wave based in Tampa, Florida, United States. Chad has set up his own business to help entrepreneurs to undergo customized new age referral systems. With over 20 years of experience in the car sales industry, Chad has decided to leave the car sales industry to focus on pursuing his career as an entrepreneur. Referral Wave was established in 2018 and has been running for over 4 years. Became a 93% referral revenue with over 10 FTEs. Chad has said that growing a small business requires stepping away, meditating, and gaining perspective. So he says, "Every single hour, I step outside, and I walk around the building, and I listen to the birds and I look at the clouds, and I do whatever I can to regain perspective."A This Cast Covers: Created the laser-targeted leads method. Helping clients get two to three new leads for every client they bring in the door. Undergoing customized new age referral systems. Doing different techniques from what most people use in their business. Started out at about 7,000 dollars a month and is now approaching almost 3 million gross in a month. Learning how to be impactful with your clients. The importance of security and sustainability in marketing your business. Been in the car sales industry with high ticket sales for over 20 years. Partnered with one of the top 5 Facebook gurus in the world. Became a 95% referral revenue from 7 figures pure referrals. Links: Chad's LinkedIn Chad's Facebook Chad's Instagram Additional Resources: Referral Wave The Obstacle Is Way by Ryan Holiday Quotes: "Success has always a new level, so it is a moving target." —Chad Durfee "One of the fastest ways to scale business referrals is to get hedge." —Chad Durfee "Marketers need to learn the art of resetting expectations." —Chad Durfee "Perfection is impossible without implementation." —Chad Durfee "Entrepreneurs need to step away, meditate, and gain perspective again." —Chad Durfee Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Oct 2, 2022 • 49min
With over 20 years of experience in building a startup, now helping entrepreneurs, companies, and businesses in founding, structure, fund, scale, restructure and succeed with over 50 FTEs. (Patrick Noel Daly)
In this episode, I interview Patrick Noel Daly the Founder and CEO of Icon Global Innovations based in Newfoundland, Canada. Patrick has set up his own business to help entrepreneurs, companies, and businesses to fund, structure, fund, scale, restructure and succeed. With over 20 years of experience in constructing a startup, Patrick has decided to invent products that are solutions for all the markets right across and share his knowledge through his book entitled "Just Startup." Patrick has said that growing a small business requires having a personality. So he says, "You can't sell anything unless people believe in you and trust you and are willing to give you their time, attention, and money." This Cast Covers: Invent products that are solutions for all the markets right across. Been around medical healthcare and aerospace IT for quite a while. Developed a search engine around 97. Learning the importance of creating a product that has a major contribution to society. Helps entrepreneurs avoid pitfalls through his book "Just Startup." Develop the right products at the right time. Learning how to build ideas, bring products to fruition, and launch them. With over 20 years of experience in building a startup. Went into medical and healthcare and medical support surfaces. Providing effective marketing techniques. Links: Patrick's LinkedIn Patrick's Facebook Patrick's Instagram Additional Resources: Icon Global Innovations Just Start Up Building Startups by Patrick Noel Daly Steve Jobs by Walter Isaacson Quotes: "Create a strong demand for the product." —Patrick Noel Daly "Success is an acquisition of what you create." —Patrick Noel Daly "Life is a series of crossroads." —Patrick Noel Daly "Ear to the ground, keep your finger on the pulse." —Patrick Noel Daly "Business is business, but your personality is crucially important." —Patrick Noel Daly Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 29, 2022 • 19min
QFF 23 years of being an insurance broker, claiming it's his passion; now helping small to medium business owners protect their businesses from the impacts of risks, liabilities, & financial harm. (Dan Quintin)
In this episode, Michael Denehey interviews Dan Quintin based in Hobart, Australia. Dan is a Senior Account Executive in Gallagher and an insurance broker. David says that it's his passion, and he loves doing what he does. For 23 years Dan has been helping small to medium business owners looking for what they should cover for their business and different risks that they should have a foresight of. Dan does that by lending advice and recommendations to firms and business owners paired with the utilization of insurance and risk management programs to secure their business. This Cast Covers: Insurance and risk management 101. The importance of insurance. How insurance mitigates the possible dozen risks. Insurance transfers the risk and absorbs the shock. Financial harm is the most interesting risk. Why there's an increase in premiums. The rise of risk of cyber-attacks. Contemplating for 10 weeks before getting business insurance. Engaging a broker to sell the risk to the underwriter. Paying extra for the broadest cover. Links: Dan's LinkedIn Dan's Twitter Additional Resources: Introduction to Risk Management and Insurance (7th Edition) by Mark S. Dorfman Quotes: "Insurance is a very simple risk transfer mechanism." —Dan Quintin. "There's so much that insurance companies do in the background that they don't get enough credit for." — Dan Quintin. "There are some commentators in the market talking about how within 20 years and the amount of cyber premium globally will exceed the amount of property premium globally." — Dan Quintin. "The best advice I can give to anyone, anywhere, is to give yourself time and information." — Dan Quintin. "Engage a broker and do a risk review of your business. Come up with a strategy that you think will best help your business." — Dan Quintin. Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 27, 2022 • 48min
From an employee, to now growing his own business with over 5 million annual rate and 15 FTEs in just 3 years with only $1,200 self-funding. (James Hayes)
In this episode, I interview James Hayes, the Founder, and CEO of Alpha Tyres based in Echuca, Australia. James has set up his own business to offer a full range of tire services covering cars, vans, trucks, and earthmovers. From being an employee, James has decided to buy the business to start his own career in the business industry. Alpha Tyres was established in 2019 and has been running for over 3 years. With over 5 million annual rate and 15 FTEs. James has said that growing a small business requires fixing mornings to stay focused on daily tasks. So he says, "Fixing morning is one of the most powerful tools to stay focused." This Cast Covers: From Mobile Tire Service scaled up into the bricks-and-mortar. Focus on passenger cars, agricultural trucks, commercials, earthmoving, etc. With about 1,200 bucks working capital cash. Importance of hiring more people to support the next move in business. The difference between face-to-face marketing and social media marketing. Growing a business with own hard work funding. The difference in scaling between B2B and B2C. Helping entrepreneurs with the best marketing strategy for a fast-growing business. Undergoing transition phase from the bricks and mortar retail to franchise commercial business model. Learning how to educate people to become good leaders inside the business. Links: James' LinkedIn James' Facebook Additional Resources: Alpha Tyres Rich Dad Poor by Robert Kiyosaki Quotes: "You need more people to support what you're trying to do." —James Hayes "Success is when you can build an operation while you don't have to be in the day-to-day." —James Hayes "Make sure you've got the systems in place before you get excited about marketing." —James Hayes "You need to invest in your people by educating them to become good leaders." —James Hayes "Fixing morning is one of the most powerful tool to stay focused." —James Hayes Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 25, 2022 • 48min
Employed by a major courier firm, now got his first $10 million year albeit, running with Tasmanian and Queensland businesses with over 13 FTEs. (Steve Miller)
In this episode, I interview Steve Miller the Founder and CEO of Total Freight Solutions based in Sunshine Coast, Australia. Steve has set up his own business to help suppliers and customers get the best deal. From being employed by a major courier firm, Steve has decided to leave his former job to pursue bigger opportunities by creating his own business. Total Freight Solutions was established in 2005 and has been running for over 17 years. Owned and run by Tasmanians and the very best team in the state. Steve has said that growing a small business requires constant monitoring in order to improve and become productive in business growth. So he says, "Don't settle for mediocrity by just doing the same thing all the time." This Cast Covers: Broking the best deal between suppliers and customers. Expertise now sits in that space that can tailor a job, and project manage jobs for clients. A freight broker and now delve into that third-party logistics and distribution. Took their first $10 million year albeit during the pandemic. Learn how passion and humility can contribute to the success of your business. Helping entrepreneurs improve their skills in marketing. Giving tips on how to handle your business with tight funds. The importance of understanding yourself and the advice you receive. Sharing the disadvantage of employing different people at the same time. Offer a comprehensive freight brokerage service. Links: Steve's LinkedIn Additional Resources: Total Freight Solutions The Rules of Management by Richard Templar Quotes: "You will not improve if you're not good at working on what you're good at." —Steve Miller "If you're tight on funds, you need to make sure that you're on top of that." —Steve Miller "Understand that you're not the be-all and end-all of what the business is." —Steve Miller If you learn about yourself, your business is going to be enhanced including the people behind it." —Steve Miller "Don't settle for just doing the same as you were doing yesterday." —Steve Miller Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 22, 2022 • 21min
QFF Specializing around the "Human Element", now helping businesses transform their workplaces by implementing policies and recruiting a trustable staff to bring significance to workplaces and the lives of people. (David Reid)
In this episode, Michael Denehey interviews David Reid, based in Brisbane QLD, Australia. David is a Human Resources Advisor, and a Management Consultant. David specializes in a range of supports around the "Human Element" of business practices, utilizing a range of Human Relationship (HR), Work Health & Safety, NLP, as well as Employee Engagement and Training services. Since the year 2020 with the transition of "work-life balance" to "life-work balance", David Reid assists small and medium business owners to develop a vital trustable staff, by implementing new staff engagement strategies to mitigate performance decline, and by assessing each of their employees' skills and will. "You just got to engage and align, and so forth.", he said. This Cast Covers: How Michael and David met David's experience around "Human Element" Who David is and what his background What's lacking in most of the business these days The challenges business faced in attracting and keeping good stuff The challenges that businesses and employees faced in shifting from work-life balance to life-work balance How attitude and care factors are the most important attribute in building an effective workplace David's recommendation Links: David's LinkedIn David Reid - About.me Additional Resources: Resources - Business 360 Quotes: "Work-life balance has now become life-work balance in the eyes of many." —David Reid. "So what we're finding is the ideal candidate or capability is the skill and will." — David Reid. "It's eliciting, identifying firstly, what our motivators are and what we value, and looking for those similar types of things to fit with potential candidates." — David Reid. "So when we look at the skill and will, how do we assess will?" — David Reid. "People need a sense of purpose, and you have to be clear on what their purpose is." — David Reid. Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 20, 2022 • 1h 10min
20+ years of experience in marketing and coaching, now working with over 300 businesses globally and over 50 FTEs. (Jeff Cohen)
In this episode, I interview Jeff Cohen the Founder and CEO of C-Level Roundtable based in Los Angeles, United States of America. Jeff has set up his own business to help entrepreneurs identify their offerings and create a scalable foundation for accelerated growth. With over 20 years of experience as an Entrepreneur, Jeff has decided to focus on coaching to help entrepreneurs become more effective in their duties. C Level Round Table was established in 2015 and has been running for over 7 years. Jeff has said that growing a small business requires becoming a good communicator. So he says, "Having a regular conversation can help you get used to having a good or bad conversation and will help you improve yourself. This Cast Covers: A highly effective business and turnaround strategist. Author of the book Count-On-Able. Helping entrepreneurs learn how to become empowered. Sharing his experience of having everything to nothing and humbly growing successfully. With over 25 years of experience managing a software company. Learning how to catch yourself and your clients in triggering times. Started entrepreneurship at the young age of 8. Helping entrepreneurs cultivate a deep understanding of their responsibilities. Focused on delivering business expansion goals and objectives quickly. Learning how to improve your marketing through taking a lot of research. Links: Jeff's LinkedIn Jeff's Facebook Jeff's Instagram Additional Resources: C-Level Roundtable Count-Able-Practica by Jeff Cohen Quotes: "Learn the difference between what you want and what is right." —Jeff Cohen"Understand what it's like to be an entrepreneur and what you're signing up for." —Jeff Cohen "Working without hitting your strengths can block you from growing." —Jeff Cohen "Make sure that you've got something that is environmental changing." —Jeff Cohen Don't sacrifice your livelihood for unworthy things in life." —Jeff Cohen Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 18, 2022 • 40min
10+ years in legal marketing, now managing his own legal marketing agency with 7-figure annual revenues and 6 FTEs. (Leonard Sheiner)
In this episode, I interview Leonard Scheiner the Founder and CEO of Geek Haus based in Los Angeles, United States. Leonard has set up his own business to help law firms and lawyers, brand market and grow their firms. With over 10 years of experience in legal marketing, Leonard has decided to create his own business to pursue bigger opportunities and help more people. Geek Haus was established in 2019 and has been running for over 3 years. Became six-figure months and well into 7-figure annual revenues with 6 FTEs. Leonard has said that growing a small business requires becoming detail-oriented in order to do your job properly. So he says, "You've got to have really good close attention to detail in the legal field. You don't have to be massive like that, the better chance you're going to have of picking an A plan." This Cast Covers: Running a full-service legal marketing agency. Helping law firms and lawyers, brand market and grow their firms. Working with attorneys in California, in other States, and the entire world. Finished a Master series with experts from Australia, UK, and the United States. With over 10 years of experience in legal marketing. Experienced in-house at many different firms. Learning how to manage your client's money in a smart and modulated way. Looking at a digital-first strategy and taking the approach of doing traditional marketing. Learning how to help people by helping people. Links: Leonard's LinkedIn Leonard's Facebook Leonard's Instagram Additional Resources: Geek Haus Exactly What to Say by Phil M Jones Quotes: "The best way to help people is helping people who help people." —Leonard Scheiner "Make your clients your main focus." —Leonard Scheiner "The smartest way to market is to look at what's working." —Leonard Scheiner "It doesn't have to be harsh, but it has to be firm." —Leonard Scheiner "Your worth does not come from the business." —Leonard Scheiner Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 15, 2022 • 15min
QFF 25+ years in sales and marketing and a working ethos of "people first". Helping entrepreneurs find the competitive edge, including facilitating customer experience workshops utilising the 5 E's. (Amanda Jones)
In this episode, Michael Denehey interviews Amanda Jones, based in Hobart, Tasmania, Australia. Amanda is a marketing manager at Collins SBA. She describes her working ethos as "people first". She has demonstrated experience in customer experience mapping and journey mapping for global brands and small to medium business owners. Returning home after working in Sydney, NSW, and New York, USA, in marketing and media advertising roles, with her 25+ years of experience in sales and marketing. Amanda helps business owners look for the competitive edge in their customer and client journey by prioritizing and developing customer experience with the utilization of the 5 E's. She says, "Look how you can boost brand loyalty and reputation at every touchpoint." This Cast Covers: What is customer experience? The importance of customer experience. How customer experience is the sum of all interactions. The difference between customer experience and customer service. Developing brand loyalty, and reputation. Looking for a competitive edge in businesses. Retention and repeat customers. How to keep the customer engaged at every opportunity Utilization of the 5 E's to find your edge Links: Amanda's LinkedIn Collins SBA Additional Resources: Uncommon Service: How to Win by Putting Customers at the Core of Your Business by Frances Frei Quotes: "Customer Experience is the sum of all many touchpoints and interactions." —Amanda Jones. "I always think about customer service as just one of those interactions within the end-to-end customer experience." — Amanda Jones. "Our customers are changing their wants and needs, their expectations are changing, and competitors come along, so it's one of those things we need to prioritize." — Amanda Jones. "The big one for me, I, is to understand where there's an opportunity for retention or repeat customers, because we all know that it costs more in people, time and money to go out and find new customers." — Amanda Jones. "Look at how you can boost brand loyalty and reputation, it should be a long-term game." — Amanda Jones. Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

Sep 13, 2022 • 40min
From owning a plumbing business for over 20 yrs, now educating trade business owners to become more profitable & to gain back their lifestyle. Became one of Australia's top trade business education companies with over 14 FTEs. (Andy & Angela Smith)
In this episode, I interview Andy and Angela Smith, founders of Lifestyle Tradie based in Sydney, Australia. After experiencing the ups and downs of owning a trade business themselves, they started their own education program to help other trade business owners scale without making the same mistakes they did on their journey. With over 21 years of experience in owning and operating their own plumbing business, Andy and Angela decided to pursue the opportunity to help other trade business owners learn from their experiences. Lifestyle Tradie was established in 2009, now running for over 13 years, becoming one of Australia's top trade business education programs with over 14 FTEs! Andy and Angela also talked about how growing a small business require educating and working on yourself, not only the business, "People who don't work on themselves don't know what's up and what's down and they're just constantly in a grind and struggling." This Cast Covers: Andy started out as a plumber, owning a traditional plumbing business Angela joined the business from a corporate background Helping trade businesses all over the world learn how to set their businesses up the right way Their own podcast, 'The Tradie Show - Together in Trade Business' Learning how to avoid failure in the system Helping trade entrepreneurs scale without stress Understanding the importance of checking financial and non-financial data Their book, 'Start Up. Scale Up. Sell Up.' Teaching the importance of the freedom to choose Sharing the benefits of exposing your business on the right platform Giving advice on how to become successful as business partners and life partners Links: Angela Smith's LinkedIn Andy Smith's LinkedIn Additional Resources: Lifestyle Tradie 'The Tradie Show' podcast Start Up. Scale Up. Sell Up by Andy and Angela Smith How Win Friends Influence People by Dale Carnegie Quotes: "Sometimes you need to get the advice you need to propel you to the future." —Andy Smith "You need to understand the critical information and keep an eye on it." —Angela Smith "If you got the business model, you can scale without stress." —Andy Smith "You've got to learn how to let go." —Andy Smith "They need to know who you are." — Angela Smith Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0


