Grow A Small Business Podcast

Troy Trewin
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Apr 22, 2025 • 32min

Margeaux Thomas of Thomas Law: From Kitchen Table to Leading Business Divorce Firm – Discover How She Navigated Partnership Disputes, Achieved 9 Years of Growth to Nine Team Members, and Built a Recognised Practice. (Episode 660 - Margeaux Thomas)

In this episode of Grow a Small Business, host Troy Trewin interviews Margeaux Thomas from Thomas Law Office, who shared her entrepreneurial journey of growing her law firm specialising in "business divorces". Starting from her kitchen table in 2016 with a single client, her firm has grown to a team of nine members over nine years. Thomas discussed the transition to a niche practice, the demand she experienced, particularly during COVID, and the various aspects of building and scaling her business, including the challenges of hiring and the importance of marketing in a non-recurring service industry. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? One of the hardest things in growing a small business is learning to let go and trust others. In the early stages, founders do everything themselves, but real growth requires delegation—handing off control, hiring the right people, and stepping back from daily operations to focus on strategy. As Margeaux Thomas shared on the podcast, bringing on a managing attorney and leaning into growth and marketing instead of staying in every case was a major shift. It's also tough to manage cash flow, hire well (especially for remote teams), say no to misaligned clients—which she calls "the best money we never made"—and keep believing in your vision before it becomes reality. What's your favorite business book that has helped you the most? Margeaux Thomas mentioned that the business book that helped her the most is The Personal Assistant Advantage. It inspired her to hire a personal assistant, which turned out to be a game-changer. She shared how it helped her offload life admin tasks so she could focus on being present with her family and grow her firm—saying her assistant is better at it than she is and actually loves the work. For Margeaux, that support created space for her to lead more effectively and avoid burnout. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Margeaux Thomas shared that the most impactful learning resource for her has been business coaching—both group and one-on-one. She said it's been the best investment she's made since starting her firm. Coaching gave her clarity, accountability, and someone to help her "see around corners." As for podcasts, she previously listened to Maximum Lawyer, especially in the early stages of growing her law firm. While that podcast has since evolved, it played a big role in her initial professional development. What tool or resource would you recommend to grow a small business? Margeaux Thomas recommends having a great bookkeeper as one of the most important tools to help grow a small business. She admits that numbers and finance aren't her strength, so bringing on a solid bookkeeper early helped her stay focused on what she does best—building the business, serving clients, and leading her team. It gave her the clarity and confidence to make smarter business decisions without getting overwhelmed by the financial side. What advice would you give yourself on day one of starting out in business? Margeaux Thomas said if she could give herself advice on day one of starting her business, it would be to reassure herself that this is the best decision she'll ever make. Despite the fear and uncertainty she felt when leaving her job with no clients lined up, she emphasized that she never looked back and is incredibly grateful she took that leap. She'd remind herself not to catastrophize the risk—because even if it didn't work out, she could always get another job. Taking that first step was the hardest, but it led to the most rewarding journey of her life. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Rest is just as important as work if you want to lead and grow well – Margeaux Thomas Capacity precedes growth—take the risk, and the reward usually follows – Margeaux Thomas You need to step away from the grind to see the big picture – Margeaux Thomas
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Apr 20, 2025 • 29min

Jason Kramer on Growing Cultivize 30% YoY, Scaling to 6 Staff, Selling His First Biz, Using CRM to Uncover Hidden ROI & Boost Sales, Plus How the 15-Min Lead Response Rule Helped Skyrocket Conversions and Client Trust. (Episode 659 - Jason Kramer)

In this episode of Grow a Small Business, host Troy Trewin interviews Jason Kramer from Cultivize discusses his entrepreneurial journey, starting with a graphic design business before founding his current CRM strategy consultancy. He highlights the impressive growth of Cultivize, averaging 15 to 30% annually and expanding his team. Jason shares valuable insights into CRM strategy for nurturing leads and demonstrating marketing ROI, emphasising the importance of understanding your target audience. He also offers advice on key aspects of business growth, including hiring, the significance of work-life balance, and lessons learned from his experiences. Jason also touches upon the importance of good financial management and the "Profit First" methodology. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Jason Kramer, the hardest things in growing a small business are finding quality people who are reliable, dependable experts with good communication skills. He also notes that juggling all the different aspects of the business can be difficult for some, though less so for him due to his organised approach. Reflecting on his early days, Jason would advise himself to seek out those who have experience and made mistakes to learn from them and accelerate success. What's your favorite business book that has helped you the most? Jason Kramer's favourite business book is "Profit First" by Mike Michalowicz. He states that this book has significantly impacted how they manage cash flow in their business using a system of multiple bank accounts. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Jason Kramer recommends Donald C Kelly's podcast, "The Sales Evangelist", for valuable techniques and ideas. He also finds Jeff Blanto's "Sales Gravy" sometimes interesting. Additionally, Jason's company, Cultivize, offers "Profit Path", a tool with coaching and ebooks for tracking leads and marketing ROI. The "Grow Small Business Podcast" itself, hosted by Troy Trewin, who interviewed Jason, is also a relevant resource, with a past episode featuring Mike Michalowicz, author of "Profit First". What tool or resource would you recommend to grow a small business? Jason Kramer recommends The Sales Evangelist podcast by Donald C. Kelly for practical, actionable sales techniques and Sales Gravy by Jeb Blount for insightful tips on business and selling. He also highlights the importance of mixing in some non-business content for balance, like Conan O'Brien's podcast, which he enjoys for its humor and engaging interviews​. What advice would you give yourself on day one of starting out in business? Jason Kramer's advice to his day-one self would be: "It's going to be a hell of a ride, unexpected but worth it." He emphasizes the importance of learning from those who've gone before — seeking out people who've made mistakes and grown from them, so you can fast-track your own success by avoiding common pitfalls​. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: When uncertain, seek out those who have walked the path before, learned from their mistakes, and use their experiences to accelerate your journey to success – Jason Kramer Technology alone doesn't solve problems; having the right people in place is key to effectively addressing those challenges – Jason Kramer I believe it begins with understanding who you're helping and the problems they face – Jason Kramer
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Apr 17, 2025 • 21min

Master Legal Success with Theo Kapodistrias: Australia Top Lawyer & Founder of Theo Kapodistrias Speaking & Coaching shares expert tips to safeguard your brand, dodge pitfalls & help small businesses grow with confidence. (Episode 658 - Theo Kapodistrias)

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Amanda Jones interviews Theo Kapodistrias, from Theo Kapodistrias Speaking & Coaching, an experienced in-house lawyer, speaker, and author. Theo discusses several sneaky legal landmines that small to medium-sized businesses often overlook, such as automatic software renewals, potential breaches of Competition and Consumer Law through misleading product claims, and HR issues related to employment law. He emphasises the importance of establishing good operational processes for managing legal matters and maintaining a central repository for all business contracts and documentation. Furthermore, Theo highlights the value of having clear and easy-to-understand contracts to streamline negotiations and improve productivity. P.s The information shared in this episode is general in nature and does not constitute legal advice. For guidance specific to your circumstances, please consult a qualified legal professional. Other Resources: QFF: Mastering Leadership Communication with Theo Kapodistrias: Insights from a Successful Speaker and Communication Coach with Over a Decade of Experience, Helping Businesses Achieve Success and Generate Millions Revenue. (Episode 532- Theo Kapodistrias) A Way With Words: Advice from the TEDx frontline on how to cut the crap and deliver a killer message whatever the communication method by Theo Kapodistrias Key Takeaways for Small Business Owners: Watch for Sneaky Legal Landmines in Contracts: Many small businesses sign software agreements with hidden clauses like automatic renewals and early termination penalties. Always review the fine print or get legal help before signing anything. Clear and Simple Contracts Save Time and Money: Theo emphasizes using easy-to-understand legal documents. Avoid overly complex language—clear contracts reduce negotiation time and accelerate sales, directly boosting revenue. Protect Customer Privacy – It's Not Optional: Transparency in how you collect, use, and store personal information is crucial. Be explicit in your privacy policy, get proper consent (especially for images), and prepare for upcoming changes in Australia's Privacy Act that will likely affect smaller businesses too. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for? Legal Doesn't Have to Be a Handbrake on Innovation: Legal advice is best brought in before launching new products or campaigns. It helps avoid IP issues (like trademark infringements), ensures compliance, and supports sustainable growth—especially important for tech or creative businesses. Create a Legal Safety Net Without Feeling Restricted: Even without an in-house lawyer, businesses can benefit from periodic legal audits. Focus areas should include intellectual property, consumer law, insurance, contracts, and property leases. Prevention saves time, money, and stress later. Centralize and Organize All Your Contracts: Theo's top actionable tip: gather all contracts into one secure, central location. This makes renewals, compliance checks, and future reviews easier, and helps avoid costly surprises. One action small business owners can take: The One key action that Theo Kapodistrias advises small business owners to take immediately is to find all the contracts that their business has signed up to and put them in one place. He emphasises the importance of keeping these records tight, secure, and knowing where they are so they can be checked to prevent things from going wrong or being missed. Having a central repository of contracts can also be a great document to refer to and can support the business if needed. Amanda Jones, the host, also acknowledges the wisdom of this advice, noting her own scattered digital files . Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇 Quotable quotes from our special Grow A Small Business podcast guest: Be aware of the sneaky things in software contracts, like automatic renewals – Theo Kapodistrias Easy to understand, clear and fair documents are going to be a complete game changer – Theo Kapodistrias Transparency is a really big principle for privacy, clearly articulating data collection and use – Theo Kapodistrias
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Apr 15, 2025 • 29min

From Burnout to Brilliance: Kira Leskew of The Eagle Institute on Growing 5 to 50 Staff, Exiting 5 of 7 Businesses & Teaching CEOs to Crush Stress in Minutes Using Meditation, Intuition & High-Conscious Leadership. (Episode 657 - Kira Leskew)

In this episode of Grow a Small Business, host Troy Trewin interviews Kira Leskew from The Eagle Institute. Kira Leskew shares her impressive journey of owning seven businesses, with five successful exits and three reaching seven figures. A particularly notable achievement was growing one business from five to fifty employees in just two and a half years. Currently, at The Eagle Institute, Kira teaches intuition development for CEOs and meditation techniques to manage stress. She emphasises the importance of discipline, consistency, and developing a strong mindset for business success, drawing lessons from her experiences as a former elite athlete. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Kira Leskew, the hardest thing in growing a small business is different for every person. She mentions that having talked to and trained many business owners, she has observed that they face various challenges. Therefore, there isn't one universal "hardest thing" What's your favorite business book that has helped you the most? Her favorite business book that has helped her the most is "Who: The A Method for Hiring" by Randy Street and Brad Smart. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Kira emphasizes intuition through meditation for insights and values discipline in weekly planning. She highlights tracking metrics like cash flow, profitability, and sales growth as vital for business success. Endless curiosity, questioning peers, and investing in professional development through books, coaching, and events underpin her continuous learning approach. What tool or resource would you recommend to grow a small business? Kira Leskew recommends developing a disciplined habit of weekly planning as a key tool to grow a small business. She emphasizes the importance of consistently reviewing meaningful metrics—like cash flow, profitability, and sales growth—and holding yourself to high standards. Drawing from her background as an elite swimmer, she believes that just as performance in sports relies on tracking progress and refining technique, business success depends on regular reflection, strategic adjustments, and staying aligned with long-term goals. What advice would you give yourself on day one of starting out in business? Kira Leskew could give herself advice on day one of starting out in business, it would simply be, "It's gonna be awesome." This short yet powerful message reflects her belief in embracing the entrepreneurial journey with optimism and confidence. Despite the challenges and growth pains, she trusts that with the right mindset, discipline, and resilience, the experience of building a business will be not only successful but deeply rewarding. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: You can grow fast and still lead with calm, clarity, and kindness – Kira Leskew You don't need to be loud to lead—just deeply present and willing to listen – Kira Leskew Meditation isn't about escaping business stress, it's how you master it – Kira Leskew
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Apr 13, 2025 • 47min

From Bankruptcy to Triumph: Eric Jorgenson's Journey Reviving Scribe Media, Growing Revenue from $6M to $9M with 25 Staff, Leading Non-Traditional Publishing for Entrepreneurs While Writing Bestsellers and Driving Impact. (Episode 656 - Eric Jorgenson)

In this episode of Grow a Small Business, host Troy Trewin interviews Eric Jorgenson from Scribe Media, who shares his remarkable journey from author to CEO after the company faced bankruptcy. Eric successfully rallied investors to acquire Scribe Media and is now leading its impressive turnaround, projecting growth from $6 million to $9 million. Beyond his leadership at Scribe Media, Eric is also a successful author with over 1.5 million books sold. This conversation delves into his strategies for business revival and leadership insights at Scribe Media. Other Resources: The Almanack of Naval Ravikant: A Guide to Wealth and Happiness. The Anthology of Balaji: A Guide to Technology, Truth, and Building the Future An easy way to measure if your customers love you in 21 minutes – use the Net Promoter Score (NPS). And it's FREE. Boost productivity by 7–23%, triple team engagement, and double retention with ESOPs! Expert Craig West reveals benefits, costs, and timelines. (Episode 55 - Craig West) The Great Game of Business, Expanded and Updated: The Only Sensible Way to Run a Company by Jack Stack Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Eric Jorgenson said the hardest thing in growing a small business is dealing with entropy, alignment, and constant surprises. He emphasized that it's not for the faint of heart and requires continuous effort to manage these dynamic challenges. What's your favorite business book that has helped you the most? Eric Jorgenson's favorite business book that has helped him the most is Poor Charlie's Almanack. He also mentioned Zero to One by Peter Thiel as an exceptional book for understanding the foundational principles of business. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Eric Jorgenson highly recommends Founders Podcast by David Senra. He described it as the most important and impactful podcast, where David dives deep into biographies of the greatest founders in history, extracting powerful lessons and patterns for business growth. What tool or resource would you recommend to grow a small business? Eric Jorgenson recommends using ChatGPT as a powerful tool to grow a small business. He emphasized that everyone just became 2–10x more productive with it—if they learn to use it well—highlighting its potential to dramatically boost efficiency and innovation. What advice would you give yourself on day one of starting out in business? Eric Jorgenson's advice to himself on day one of starting out in business would be: "Spend a lot more energy figuring out what to focus on and then focus — build the discipline to reorient quickly and follow through on the most important things." He emphasized the importance of filtering noise, closing loops, and trusting your instincts through repetition and outcomes. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Writing a great book can change your life—and your business – Eric Jorgenson A small business flourishes when everyone rows in the same direction – Eric Jorgenson You're always one great hire away from transforming your company – Eric Jorgenson
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Apr 10, 2025 • 24min

QFF: How Julie Holmes, Founder of Smarter HQ, Empowers Small Business Owners to Scale Fast with AI—From Smarter Processes & Personalized Experiences to Her 20-60-20 Framework & Treating AI Like an Intern. (Episode 655 - Julie Holmes)

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Michael Denehey interviews Julie Holmes, founder of The Smarter HQ, who provides valuable insights on achieving success in business through the strategic use of AI. Julie explains how AI can help small businesses become more efficient and effective, enabling them to scale and compete with larger organisations. She introduces the 20-60-20 framework for utilising generative AI and emphasises the importance of human oversight in the process. Key takeaways include treating AI like an intern and practical first steps for small business owners to start experimenting with AI tools like ChatGPT. Ultimately, the podcast underscores that embracing AI is crucial for small businesses to avoid falling behind their competitors. Key Takeaways for Small Business Owners: Start with Your To-Do List to Apply AI: AI enables small businesses to scale and compete with larger organisations in ways they couldn't before. Julie states that AI can help businesses "sell smarter, serve better and save time" . To get started with AI, small business: Owners should look at their "to do list" for tasks that are not in their "zone of genius" or are time-consuming, such as emails, social media, and writing proposals. Julie notes that AI can help overcome the difficulty of starting these tasks. Use the 20-60-20 Framework: Julie Holmes introduces the 20-60-20 framework, also known as "you do you", for using generative AI. The first 20% is on the owner for strategy and prompting, the AI does 60% of the work, and the final 20% is crucial for personalisation and ensuring the output aligns with the brand. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for? Treat AI Like an Intern, Not a Magic Wand: AI isn't magic—it needs context. Train it like you would a new hire: giv.e it background, examples, and feedback to get the best outcomes. Solve Real Problems First—Then Choose the Tool: Don't start by exploring tools. Start with a problem (e.g., note-taking, content creation, or customer personalization) and then find the best AI tool to solve it. Enhance Customer Experience with Smart Personalization: AI can help tailor messages, proposals, and services by researching customer details and needs, letting small businesses deliver big-brand experiences. One action small business owners can take: One immediate action small business owners can take is to identify tasks on their "to-do list" that are not in their "zone of genius" or that are time-consuming, such as emails, social media, and writing proposals, and consider how AI could assist with these. Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇 Quotable quotes from our special Grow A Small Business podcast guest: AI is like electricity—it powers everything, but only if you plug it in — Julie Holmes Small businesses don't need more arms, they need smarter tools—and that's AI — Julie Holmes You don't need to be tech-savvy to use AI, but you must be technique-savvy — Julie Holmes
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Apr 8, 2025 • 38min

Dr. Donna Smith Bellinger of DS Bellinger Consulting on Building a 6-Figure Business, Mastering Sales Without Selling, and Why the 'Queen of Revenue Generation' Believes Confidence Is the Ultimate Sales Tool. (Episode 654 - Dr. Donna Smith Bellinger)

In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Donna Smith Bellinger, founder of DS Bellinger Consulting, specializes in helping business owners and sales teams enhance their sales performance by mastering revenue-generating conversations. She launched the business part-time nine years ago, growing it into a thriving enterprise with a team of five and multiple six-figure revenues. Dr. Bellinger also brings a wealth of entrepreneurial experience, including successfully exiting a tech company. In this discussion, she shares her journey, the challenges she faced as a woman and a person of color, the critical role of financial literacy, the art of delegation, and the importance of fostering a strong business culture. Other Resources: Sales Is Not About Wait And See: Do You Want To Get Paid Now or Eventually? by Dr. Donna Smith Bellinger (Author) You Lost Me @ Hello: Actionable principles that move you beyond "Networking." by Dr. Donna Smith Bellinger (Author) Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Dr. Donna Smith Bellinger, the hardest thing about growing a small business is understanding your value statement. She emphasises not trying to be all things to all people within your area of expertise. You simply cannot please everyone, so it is best to focus on what you do best and excel at that. What's your favorite business book that has helped you the most? According to Dr. Donna Smith Bellinger, her favourite business book that has helped her the most is The E Myth. However, she also mentions that The Purpose Driven Life, while not a business book, was very important to her. Therefore, she highlights two books as being particularly impactful. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Dr. Donna Smith Bellinger, doesn't recommend specific podcasts or online learning tools. Instead, she emphasises the importance of tailored research within the specific industry of a new client to remain relevant. She takes "a little bit of everything" for her own professional development. The host, Troy Trewin, suggests the Grow Small Business podcast itself as a helpful resource. What tool or resource would you recommend to grow a small business? She recommends the most direct tool recommendation for growing a small business is to have a good, robust CRM (Customer Relationship Management) system. She states that the days of just using a spreadsheet are over. What advice would you give yourself on day one of starting out in business? Her advice for herself on day one of starting out in business would be straightforward: "If you can't laugh at it, don't do it" Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Confidence is your most powerful sales strategy—own it before you pitch it – Dr. Donna Smith Bellinger Revenue generation starts with a mindset, not a marketing plan – Dr. Donna Smith Bellinger Stop asking for permission to succeed—just go get it – Dr. Donna Smith Bellinger
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Apr 6, 2025 • 35min

From Bankruptcy to Beverage Empire: Stefan Di Benedetto on Building SOLBEVI into a Global Brand, Bouncing Back in His 30s, and the Grit, Growth & Bold Moves Behind His Remarkable Comeback and International Expansion. (Episode 653 - Stefan Di Benedetto)

In this episode of Grow a Small Business, host Troy Trewin interviews Stefan Di Benedetto from SolBevi. Stefan discussed the phenomenal growth of his limoncello brand, including more than doubling sales and expanding into New Zealand. He shared insights into the challenges of starting solo and the importance of team building. The conversation also touched upon key marketing strategies like "liquid on lips" and the complexities of funding rapid growth in the FMCG industry. Stefan offered valuable lessons learned during his entrepreneurial journey. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Stefan Di Benedetto believes the hardest thing in growing a small business is having to do everything yourself, especially at the start. Stefan recounted his experience of managing cross-functional tasks such as marketing, finance, and sales simultaneously. He described physically going from venue to venue during the day and then working until midnight on administrative tasks like paying invoices and cash flow forecasting What's your favorite business book that has helped you the most? Stefan Di Benedetto stated that his favorite business book that has helped him the most is "Shoe Dog" by Phil Knight. He mentioned that the book reminds him of similar situations he has gone through in his business, such as taking risks and experiencing financial difficulties, and it provides him with a lot of motivation. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Stefan Di Benedetto mentioned that he doesn't really use any online tools for his professional development. Instead, he listens to a lot of business-related podcasts. He specifically enjoys podcasts where he can learn from people who have exited businesses and built successful companies. He also listens to podcasts that discuss marketing and marketing strategies, including what's current and how to be strategic. What tool or resource would you recommend to grow a small business? Stefan Di Benedetto recommends using Xero as a key tool to grow a small business. He emphasizes its value in helping business owners understand their numbers, which he believes is crucial for making informed decisions and sustaining growth. He also highlights the importance of working with a good bookkeeper or accountant who can help interpret those numbers, rather than just recording them. This combination, according to Stefan, provides clarity and supports smarter business decisions. What advice would you give yourself on day one of starting out in business? On day one, Stefan Di Benedetto would tell himself, "It's going to be hard." He admits he was likely naive about the challenges of his new industry, especially compared to his previous experience in consultancy and construction, where he felt more confident. The unexpected difficulties taught him that persistence and resilience are essential. His core advice to himself would be: "It's going to be hard, but just don't back down." Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Back yourself, because no one else will believe in your vision like you do – Stefan Di Benedetto The wins feel amazing, but the lessons come from the hard days – Stefan Di Benedetto Understanding your numbers isn't optional—it's essential for growth – Stefan Di Benedetto
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Apr 3, 2025 • 22min

QFF: Simone de Haas International: How Simone de Haas Built a Thriving Business by Blending Theatrical Brilliance, Storytelling & Leadership to Help Entrepreneurs Elevate Influence, Stand Out & Drive Business Growth. (Episode 652 - Simone de Haas)

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Amanda Jones interviews Simone de Haas, founder of Simone de Haas International. Simone shares her journey from performing on stage to coaching business leaders in storytelling and powerful communication. She discusses the importance of "business theatre", blending performance skills with leadership to create impactful presentations. Tune in to hear how Simone helps professionals master stage presence and craft compelling business narratives. Key Takeaways for Small Business Owners: Storytelling is a Business Superpower – A compelling story can captivate clients, build trust, and make your brand memorable. Learn how to craft narratives that resonate with your audience. Business is Theatre in Motion – Like skilled performers who captivate audiences, effective business leaders orchestrate their presence with purpose, balancing authentic expression with strategic delivery to inspire and influence. Leadership Requires Authentic Presence – Whether commanding a boardroom, rallying a team, or captivating an audience, leaders who blend powerful communication with genuine authenticity don't just convey messages—they ignite action, forge lasting connections, and transform ordinary interactions into defining moments that propel their vision forward. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for? Creativity Drives Innovation – Thinking outside the box, as in theatre, helps business owners stay ahead in a competitive market. Encourage creativity in problem-solving and branding. Emotional Connection Wins Clients – People buy based on emotion and justify with logic. Engaging storytelling and expressive communication foster deeper client relationships. Adaptability is Key – Just as actors adjust to different roles, small business owners must embrace change, pivot when needed, and stay agile in their industries. One action small business owners can take: According to Simone de Haas, one action small business owners can take is to master their signature story. Crafting a compelling and authentic narrative that reflects their brand, values, and mission helps build deeper connections with clients, enhances credibility, and makes their business more memorable in a crowded market. Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇 Quotable quotes from our special Grow A Small Business podcast guest: Your voice is your power—use it to inspire, influence, and impact – Simone de Haas Confidence on stage and in business starts with owning your story – Simone de Haas Great storytelling turns ordinary businesses into unforgettable brands. – Simone de Haas
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Apr 1, 2025 • 28min

From $200K to $1.2M in Just 2 Years – Marissa Seeley on Scaling By Design Physio, Building a Strong Team Culture, Leveraging Google Reviews, and the Key Business Lessons That Drove Rapid Growth. (Episode 651 - Marissa Seeley)

In this episode of Grow a Small Business, host Troy Trewin interviews Marissa Seeley, co-founder of By Design Physio, a physiotherapy business based in Hobart, Australia, providing high-quality physiotherapy services with an emphasis on personalised care, injury rehabilitation, and ongoing physical wellness built around consistency in team culture and service delivery, ensuring that every client receives a top-tier experience. Other Resources: Marketing Funding Flywheel eBook Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: 1. What do you think is the hardest thing in growing a small business? One of the hardest things in growing a small business is scaling without losing quality or company culture. Finding and retaining the right people is a major challenge, as is managing cash flow during rapid growth. Additionally, the emotional ups and downs of entrepreneurship can be difficult to navigate. 2. What's your favorite business book that has helped you the most? One of Marissa's favorite business book is The Code of the Extraordinary Mind by Vishen Lakhiani. It talks about the 12 elements of life. And if you can fill all of the buckets, then you'll feel whole, which is really nice. 3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Marissa says "Build with Leila Hormozi"is always in her ears all the time. She says it is very helpful to anyone that has staff because she simplifies all concepts into manageable, bite sized pieces that you can apply literally that day, so that you're not just listening, you're actually applying. 4. What tool or resource would you recommend to grow a small business? One of the most effective tools for growing a small business is leveraging Google Reviews and SEO to improve online visibility. Customer relationship management (CRM) software like HubSpot or ActiveCampaign can help manage customer interactions and automate marketing. Automation tools like Zapier can streamline operations and save time by connecting different apps and services. 5. What advice would you give yourself on day one of starting out in business? If I could give myself advice on day one, I would emphasize the importance of focusing on building systems rather than just working hard. Patience is key—success doesn't happen overnight, and consistent effort pays off in the long run. Networking and building relationships early on can open doors to new opportunities. Lastly, keeping a close eye on finances from the beginning can prevent many future challenges. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: "Growth isn't just about numbers—it's about building a team and culture that delivers consistently, every single day." - Marissa Seeley "Google Reviews became one of our biggest game-changers. We didn't just rely on word of mouth; we made sure potential clients could see real results before they even walked through the door." - Marissa Seeley "The best investment we made wasn't just in marketing or operations—it was in ourselves. Learning from mentors and refining our leadership changed everything." - Marissa Seeley

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