
Private Practice Owners Club
Hosted by Nathan Shields who sold his PT clinics for 3x the national average!Do you own a physical therapy practice? If so, you know that running a successful business is no easy feat. There are so many challenges to overcome, from marketing and billing to recruiting, hiring and managing staff. Sometimes it feels like you're a one-man (or woman) army.That's where the Physical Therapy Owners Club podcast with host, Nathan Shields, comes in. We're here to help you know you're not alone. This podcast is meant to help you navigate the challenges of owning a PT practice and achieve greater profits, freedom, and the goals you set forth when you opened your clinc.In each episode, we'll talk to successful physical therapy owners about their experiences and share their insights on how to best run a PT clinic. Here are some examples of the Physical Therapy Owners Club Podcast's Topics & Highlights:1. Unveiling the Secrets of Successful Clinic OwnersWe delve into the minds of highly successful physical therapyclinic owners. Discover the essential traits, habits, and strategies that setthem apart from the competition. Get ready to unlock the secrets to building athriving practice that stands the test of time.2. Mastering the Art of Marketing for PT ClinicsWe bring you marketing gurus who have successfully harnessed thepower of digital and traditional marketing to grow their physical therapybusinesses exponentially. From social media strategies to community outreach,you'll gain valuable insights that will revolutionize your clinic's marketinggame.3. Building a Dream Team: Recruiting, Hiring, and On-Boarding/Training PhysicalTherapists and Top TalentYour team is the backbone of your practice's success. Learn fromHR experts and seasoned clinic owners as they spill the beans on effective recruitingand hiring practices, fostering a positive culture, and retainingtop-notch talent for the long haul.4. Mindset and Leadership for Clinic OwnersThe journey of a physical therapy practice owner is not withoutchallenges. Explore the power of a growth mindset, leadership development, andovercoming common entrepreneurial obstacles to lead your clinic confidentlytoward success.5. Scaling Up: Expanding Your Clinic's FootprintDreaming of expanding your physical therapy business? We’llexplore growth opportunities, opening multiple locations, and franchisingmodels for ambitious clinic owners aiming to take their practices to newmarkets.6. Financial Strategies for Sustainable GrowthFinancial health is critical for the long-term success of anybusiness. Tune in as financial experts share practical tips to manage yourclinic's finances efficiently, navigate insurance complexities, and maximizeprofitability without compromising patient care.7. Embracing Technology for Enhanced Patient CareWith technology advancing at lightning speed, learn how toharness cutting-edge tools, telehealth solutions, and software to optimizepatient outcomes and streamline your clinic's operations. We'll explore thelatest tech trends reshaping the physical therapy landscape.8. Navigating the World of Healthcare LegislationHealthcare legislation can be a maze of complexities thatsignificantly impact your practice's operations and profitability. Joinindustry experts as they break down the latest regulations, provide compliancetips, and share best practices to stay ahead of the curve and optimize yourclinic's performance.9. Nurturing Patient Relationships and Boosting Customer LoyaltyWord-of-mouth marketing remains one of the most potent tools forgrowing your clinic. Discover the art of patient engagement, improving patientexperiences, and cultivating lasting relationships to build a fiercely loyalcustomer base.10. Success Stories: Inspiring Case Studies from PT PracticeOwnersIf you're looking for a podcast that can take your physical therapy practice to the next level, the PT Owners Club wil do it! Join us on Facebook Group, too!
Latest episodes

Apr 4, 2025 • 36min
Recruiting: Offensive Hiring Vs. Defensive Hiring Changes The Game with Adam Robin
Are you constantly scrambling to fill staff vacancies or dealing with unexpected turnover? What if you could proactively build a dream team that drives growth, instead of constantly playing defense?Nathan and the guest, Adam Robin, dive into the powerful distinction between offensive hiring and defensive hiring - a concept that can radically transform how you build and scale your Private Practice. You’ll discover why most practice owners unknowingly fall into the defensive hiring trap, which keeps them in a cycle of reaction and instability.Adam shares actionable strategies to help you get ahead of the hiring curve, attract top talent, and create a sustainable, growth-driven team. Whether you're struggling with staff retention or looking to expand, this episode will give you the tools to build a team that drives your practice forward.Episode Highlights:Offensive Vs Defensive Hiring: Learn the core difference between hiring out of desperation and strategically building a proactive talent pipeline.The Cost of Reactive Hiring: Discover how last-minute, defensive hires hurt your practice’s culture, patient care, and bottom line.Building a Talent Bench: Gain practical tips for creating a roster of pre-vetted candidates so you’re never caught off guard.The Mindset Shift You Need: Understand why hiring before you “need” someone is the key to scaling without burnout.Retention Through Culture: Get actionable strategies to create a work environment that keeps your top talent engaged and committed.Stop hiring in panic mode. Instead, build a practice that attracts and retains top-tier talent effortlessly.Visit our Linktree for Coaching Services, our Free KPI Dashboard, the PPO Club Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsLove the show? Subscribe, rate, review, and share! https://ppoclub.com/Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/99.5% of successful owners interviewed on this podcast have at one time or another leveraged a business coach to improve their business. Private Practice Owners Club is coach you need - ppoclub.com

Mar 25, 2025 • 24min
The Truth About Scaling What No One Tells You About Growth
Scaling your practice should bring you more freedom—not more stress. Yet, for many practice owners, scaling often feels like running faster on a never-ending treadmill. Why is that?In this episode, Adam Robin reveals the raw, unfiltered truth about scaling a private practice. He shares why so many practice owners hit a growth ceiling, feel overworked, and lose sight of the freedom they once dreamed of.Episode Highlights:Why practices hit a ceiling: Discover the common roadblocks that stall growth and how to break through them.The three biggest scaling myths: Learn why more revenue doesn’t have to mean more work, why doing more keeps you stuck, and why you aren’t the only one who can do things right.Adam’s three-step framework for scaling: Master time audits, build scalable systems, and develop leadership that multiplies your impact.How to leverage systems and people: Gain practical insights on building automated systems and empowering your team to run the business without you.The power of financial clarity: Understand how knowing your numbers reduces emotional decision-making and helps you scale smarter, not harder.Whether you're just starting or looking to expand, this episode offers practical strategies to help you scale effectively without sacrificing your time, health, or sanity.Tune in to learn how to build a practice that grows while you enjoy more freedom, profitability, and peace of mind.Visit our Linktree for our 𝗖𝗼𝗮𝗰𝗵𝗶𝗻𝗴 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀, 𝗙𝗿𝗲𝗲 𝗞𝗣𝗜 𝗗𝗮𝘀𝗵𝗯𝗼𝗮𝗿𝗱, 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝗚𝗿𝗼𝘂𝗽, 𝗮𝗻𝗱 𝗔𝗻𝗻𝘂𝗮𝗹 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗣𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀: https://go.ppoclub.com/linktree-podcastsLove the show? Subscribe, rate, review, and share! https://ppoclub.com/Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Mar 18, 2025 • 42min
Establishing Bonus Programs That Incentivize Productivity With Tracy Bond, Coach Of PPO Club
Tracy Bond has successfully expanded her practice from three to five clinics while stepping away from day-to-day operations—an achievement that speaks volumes about her leadership. Today, she reveals how implementing a structured bonus program skyrocketed staff productivity, improved retention, and increased profitability.In this episode of the Private Practice Owners Club Podcast, Nathan Shields welcomes Tracy Bond, a seasoned private practice owner and head coach at the Private Practice Owners Club.Episode Highlights:Why Tracy waited two years before introducing bonuses—and how it changed everything.The key metrics that determine whether a bonus program is financially viable.How to get staff buy-in and avoid resistance when rolling out a new incentive structure.The critical mistake most practice owners make when setting bonus amounts.How front desk, billing, and clinical staff can all be incentivized effectively.Whether you're just starting or looking to refine your incentives, this conversation will help you craft a program that works for your practice.Ready to build a practice that runs without you being in the trenches every day?Visit our Linktree for Coaching Services, our Free KPI Dashboard, and more: https://go.ppoclub.com/linktree-podcastsLove the show? Subscribe, rate, review, and share! https://ppoclub.com/Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Mar 11, 2025 • 41min
Your Cash Flow Issues Have Nothing To Do With Money With Adam Robin
Nathan and Adam dig into the underlying causes, from leadership identity to scalable financial systems, and provide actionable insights to help you regain control. If you’ve ever felt overwhelmed by your finances, this conversation will change how you see your business forever.In this episode of Private Practice Owners Club Podcast, join Nathan Shields and Adam Robin as they tackle one of the most common challenges private practice owners face: cash flow issues. But here’s the twist—cash flow isn’t the actual problem; it’s just a symptom.Tune in and discover how to turn financial stress into financial confidence. 𝗖𝗮𝘀𝗵 𝗳𝗹𝗼𝘄 𝗶𝘀 𝗮 𝘀𝘆𝗺𝗽𝘁𝗼𝗺, 𝗻𝗼𝘁 𝘁𝗵𝗲 𝗰𝗮𝘂𝘀𝗲 – Learn why financial struggles often stem from leadership, mindset, and operational inefficiencies rather than a lack of revenue.𝗧𝗵𝗲 𝗶𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝘀𝗵𝗶𝗳𝘁 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗺𝗮𝗸𝗲 – Owners must transition from being therapists to true business leaders who take full ownership of financial health.𝗛𝗼𝘄 𝘀𝗺𝗮𝗹𝗹 𝘁𝘄𝗲𝗮𝗸𝘀 𝗰𝗿𝗲𝗮𝘁𝗲 𝗺𝗮𝘀𝘀𝗶𝘃𝗲 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁 – Implementing small changes in over-the-counter collections, billing, and scheduling can dramatically boost profitability.𝗪𝗵𝘆 𝗸𝗻𝗼𝘄𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗻𝘂𝗺𝗯𝗲𝗿𝘀 𝗶𝘀 𝗻𝗼𝗻-𝗻𝗲𝗴𝗼𝘁𝗶𝗮𝗯𝗹𝗲 – If you don’t know your financial KPIs, you’re flying blind. Learn how tracking key metrics can transform your bottom line.𝗧𝗵𝗲 𝗽𝗼𝘄𝗲𝗿 𝗼𝗳 𝗱𝗲𝗰𝗶𝘀𝗶𝘃𝗲 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 – Hear real stories of practice owners who turned things around by stepping into their role as true decision-makers.It’s time to stop blaming cash flow and start fixing the root causes. Take ownership, shift your mindset, and implement the strategies shared in this episode.Need help? Visit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Mar 4, 2025 • 41min
Leadership Development - Step 1 in Becoming a Leader with Adam Robin
Nathan and Adam explore the crucial first step to becoming a better leader: self-leadership. They share personal stories, lessons they've learned along the way, and practical advice to help you become the leader your team deserves.Here’s what you’ll learn from this episode:Why good leadership begins with you and how improving yourself can benefit your entire team.The three key aspects of self-leadership: understanding yourself, managing your actions, and recognizing your emotions. How to change from a divided mentality to a leadership approach that motivates and unites your team.Easy daily habits that can improve your leadership skills and support your well-being as a business owner.The common mistake many practice owners make when trying to nurture new leaders, and how to steer clear of it.If you often feel overwhelmed by the weight of running your practice, this episode is perfect for you. Embrace your leadership role with confidence, clarity, and the right mindset to build a successful team!Ready to enhance your leadership skills? Check out our Linktree for Coaching Services, a Free KPI Dashboard, a Facebook Group, and our Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsEnjoying the podcast? Don’t forget to subscribe, rate, review, and share! https://ppoclub.com/

Feb 25, 2025 • 23min
How To Ensure Your New Patient Arrives, Pays, And Stays
Are patient no-shows disrupting your practice? When every patient arrives on time, your business thrives. Learn how to reduce cancellations, improve patient commitment, and ensure consistent revenue flow.In this episode of the Private Practice Owners Club Podcast, host Adam Robin—former physical therapist turned multi-clinic operator—shares the exact systems he used to build a thriving practice with over 40 team members. Discover proven strategies to optimize front desk operations, enhance patient engagement, and streamline appointment retention.Episode Highlights:• Equip your front desk with powerful sales scripts that turn referrals into loyal patients. • Set clear patient expectations to build trust and reduce last-minute cancellations. • Train your team to communicate treatment value and secure patient commitment. • Use automated reminders to minimize no-shows and keep patients engaged. • Track key metrics like arrival rates to refine your processes and boost profitability.A thriving practice starts with a strong system. If you’re tired of last-minute cancellations and want to scale your business, visit our Linktree for Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning.Love the show? Subscribe, rate, review, and share! ppoclub.comWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Feb 20, 2025 • 45min
Adam's '3 Things I Learned in 2024': Delegation, Sales, and Leadership Development
Join Nathan Shields and Adam Robin as they explore some key ideas that came from Adam's experiences while expanding to his third clinic. Adam, who has a lot of experience as a physical therapy practice owner, talks about both the challenges he faced and the breakthroughs he achieved.Episode Highlights:Delegate to Elevate: Letting go of some of your patient care responsibilities can be tough, but it's crucial for growing your practice. By delegating tasks, you can focus on more important work that helps your practice move forward.Time is Your Most Valuable Asset: It’s important to manage your time wisely. Prioritizing how you spend your time can make a big difference in balancing work and personal life while also helping your business grow.Mastering Sales Skills: Many practices think they have a marketing issue, but often the real problem is in sales. Adam explains how to train your team to connect with potential clients and keep them coming back.Leadership Development is Key: Having a strong leadership team is essential for growth. Adam discusses how you can find and nurture leaders within your practice, helping to create a culture of development and accountability.Outsourcing Isn’t Always the Solution: Simply throwing money at problems won’t fix them. Instead, Adam stresses the need to enhance your own mindset and skills to create real change in your practice.Adam’s insights are incredibly valuable for anyone running a Private Practice, whether you're just getting started or managing several locations. This episode is filled with practical tips to help you grow your practice more efficiently and effectively.Are you ready to elevate your private practice? Visit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsLove the show? Subscribe, rate, review, and share! https://ppoclub.com/

Feb 11, 2025 • 40min
From Treating 50 Hours to 0 Hours and Opening a Second Location with Steve Edwards
What if you could transition from treating patients 50 hours a week to zero hours—while successfully opening a second clinic? Steve Edwards, a seasoned physical therapist with 27 years of experience, accomplished just that.In this episode of the Private Practice Owners Club podcast, host Adam Robin welcomes Steve Edwards, the founder of Achieve Physical Therapy in Las Vegas. Steve shares his journey from being caught in the daily grind of patient care to building a thriving multi-clinic practice.Episode Highlights:𝗧𝗵𝗲 𝗣𝗼𝘄𝗲𝗿 𝗼𝗳 𝗖𝗼𝗮𝗰𝗵𝗶𝗻𝗴: Steve attributes his success to working with a coach who helped him break free from old habits and focus on growth.𝗧𝗵𝗲 "𝗟𝗶𝗸𝗲 𝗠𝗲" 𝗣𝗿𝗼𝗴𝗿𝗮𝗺: Discover how Steve created a system that ensures his therapists provide the same high-quality care he delivers, enhancing patient satisfaction and retention.𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗖𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝗰𝗲: Learn how Steve overcame his fear of finances and used data to make bold decisions, such as hiring new therapists and stepping back from direct patient care.𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁: Steve discusses how he is cultivating future clinic directors by investing in leadership training and mentorship programs.𝗦𝗰𝗮𝗹𝗶𝗻𝗴 𝘁𝗼 𝗮 𝗦𝗲𝗰𝗼𝗻𝗱 𝗖𝗹𝗶𝗻𝗶𝗰: Get an inside look at Steve’s plan to open a second location, including how he is preparing his team and systems for this expansion.Don't miss this episode of the Private Practice Owners Club Podcast! If you are a practice owner looking to scale your business, this episode is filled with actionable insights and strategies to help you grow and reclaim your time.Visit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsLove the show? Subscribe, rate, review, and share! https://ppoclub.com/

Feb 4, 2025 • 38min
How A Strategic And Professional Brand, Website, And Marketing Strategy Elevates Your Clinic With Corey Hiben
Ever feel like your marketing strategies are throwing spaghetti at the wall and hoping something sticks?In this episode of the Private Practice Owners Club podcast, Nathan Shields welcomes Corey Hiben, founder of AndroBrand, to discuss the critical marketing tactics that can transform your Private Practice from struggling to thriving.Corey shares his journey from a frustrated healthcare professional to a marketing expert who helps practitioners build powerful, patient-attracting brands.Episode Highlights:𝗧𝗵𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗠𝘆𝘁𝗵: Simply having a website won't magically bring patients. Focus first on your immediate network and warm contacts who already know, like, and trust you.𝗧𝗵𝗲 𝗣𝗿𝗼𝗳𝗶𝗹𝗲 𝗼𝗳 𝗬𝗼𝘂𝗿 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲: Most practice owners miss this free, easy-to-use tool that can dramatically improve your local search visibility and attract new patients.𝗧𝗵𝗲 "𝗡𝗶𝗰𝗵𝗲 𝗛𝗼𝘂𝗿𝗴𝗹𝗮𝘀𝘀" 𝗔𝗽𝗽𝗿𝗼𝗮𝗰𝗵: Give yourself the grace to start broad, then gradually narrow your focus as you understand your ideal client avatar and develop specialized expertise.𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝗧𝗮𝗸𝗲𝘀 𝗧𝗶𝗺𝗲: Expect a long journey to build a truly successful practice. Invest in coaching or mentorship to accelerate your growth and avoid repeating the same unproductive year.𝗧𝗵𝗲 𝗛𝘂𝗺𝗮𝗻 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: While AI can help with ideation, professional website design and marketing strategy requires a deep understanding of your unique business goals and target market.Don't miss this episode of the Private Practice Owners Club Podcast – whether you're just starting out or looking to expand, Corey’s insights on consistency and strategic targeting can make big changes to your Private Practice.Visit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Jan 28, 2025 • 33min
Changing The Way You Think About Compliance With Daniel Hirsch
Compliance doesn't have to be confusing! Discover how to leverage it as a powerful tool for growth in your Private Practice.In this episode of the Private Practice Owners Club podcast, Adam Robin welcomes Daniel Hirsch, CEO of Risk and Compliance Analytics. Daniel shares his mission to simplify compliance, turning it from a source of fear into a strategic advantage for Private Practice growth. Episode Highlights:𝗖𝗵𝗮𝗻𝗴𝗲 𝗳𝗿𝗼𝗺 𝗗𝗲𝗳𝗲𝗻𝘀𝗲 𝘁𝗼 𝗢𝗳𝗳𝗲𝗻𝘀𝗲: Daniel reveals how to use compliance proactively rather than waiting for issues to arise.𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗖𝗼𝗺𝗽𝗹𝗶𝗮𝗻𝗰𝗲 𝗳𝗼𝗿 𝗚𝗿𝗼𝘄𝘁𝗵: Learn how a solid compliance strategy can help you expand your services with confidence.𝗥𝗲𝗱𝘂𝗰𝗲 𝗥𝗶𝘀𝗸 𝗮𝗻𝗱 𝗟𝗶𝗮𝗯𝗶𝗹𝗶𝘁𝘆: Understand how proactive compliance planning minimizes costly legal risks.𝗧𝗶𝗺𝗲-𝗦𝗮𝘃𝗶𝗻𝗴 𝗦𝘆𝘀𝘁𝗲𝗺𝘀: Discover how Daniel’s compliance program helps you avoid wasting hours on redundant tasks while staying protected. Don't miss this episode of the Private Practice Owners Club Podcast – whether you're just starting out or looking to expand, Daniel's insights on balancing risk with growth will leave you feeling empowered and informed.Visit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsLove the show? Subscribe, rate, review, and share! https://ppoclub.com/99.5% of successful owners interviewed on this podcast have at one time or another leveraged a business coach to improve their business. Private Practice Owners Club is coach you need - ppoclub.com
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.