Owner To Owner Podcast

@DarrenBourke is a #businesscoach and #mentor to #smebusiness #owners.He's worked as a chartered accountant with @Deloitte and @pitcherpartners, had a #HR startup and authored @thefourthmoon.  In this episode we talk about the post pandemic shift in power from employers to employees. In past more than 50% of his  conversations were about people - internal, sometimes external, sometimes partnership or family business issues. But what's happened is that people issues have probably 10X'd through the pandemic. His work went from consulting, coaching and mentoring through the pandemic to basically welfare and checking in on my owners and helping them hold the fort together. Since coming out of the pandemic Darren (and his clients) have been struck by this incredibly new emerging workplace, the virtual or #hybridworkplace, and the issues that came out of that.And of course, there was no roadmap for that. In our discussion we talk about;the shift in power the 8 to 10 years leading up where we didn't have a lot of real wages growthhow we have fast forwarded 10 years plus of workplace evolution in 1 to 2 yearsworking remotelytree change, sea changechanging the way our family or household dynamic interacts with workthe many challenges for the employer to catch up, how they marry up their offering to their employee cohort based on these new expectations, wants and demands of the employee cohort.the splintering of the connectivity between owners and management, and their operational frontline workers#productivity #virtualworkplacerthe value of having that human, in-person contactthe reset of the traditional #orgchart the end of the master servant relationship, and move to a more collaborative, consultative, fluid working model#marketsalaries as a north star, and paying at or above market salariesmerit-based increases non-financial benefits - travel exposure to industry events, professional development, flexible work, a more specific 3-to-5-year career pathcreating a sustainable path to successwww.darrenkbourke.com/   Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@RenéeHasseldine is the #ceo and #founder of @ThinkRAPT Systems, an award winning #pitching and proposal system using #VisualModels. The system organizes the #intellectualproperty in service-based business.  Like many businesses the business was born out of experiences as a service-based business owner.Prior to that she had a diverse career with experience as an author, writer, career-coach@IBM executive, auditor @PWC and skiguide @mtbuller.After a lot of learning and constant recalibration she has what many aspire to have - a business that works for her (and not the other way around).  She's in a good place and in this episode freely shares her;Experience from starting the business to getting it to where it is now, andThree biggest lessons for to help other business owners get to where they want to get faster and with less stress;Being brave by choosing that #idealclientavatar and then having a tight #niche,"0vercoming the fear that I had, and I know that many people have is that, Well, if I cut down to this niche, I'm going to cut everybody else off. But actually, you're much better off owning that space where you decide to niche, or where your specialty is than trying to appeal to everybody in a much broader audience especially in a service-based business"Market research. "I think it's very important to do the market research and to understand the #painpoints that the clients, the audience has, and you've got to start there and find out. Is the audience actually also willing to spend money on the problem that they've got?" There's no point in deciding, Oh, well, my target audience, my solution is, single mums who are struggling. If they have no money to pay for your $20K product.""Do the #marketresearch and understand the problems and the wants of the target audience, and also, if they're willing to spend money on this problem. Even if it is painful because some people won't""Take it from me, one of my crazy ventures was, I opened a vegan cafe in 2002 in West Footscray. I didn't do the market research and let me tell you, I was 20 years ahead of my time"The value of #Mentors. "I resisted having a mentor or mentors or surrounding myself with other people for a very long time. I very much believed that I could do it and I could do it on my own because I'm smart enough, I'm serving enough, I can work it out and I will work it out and I'm determined, and I will get there because I will just keep going and I'm ambitious" The value of #businessowner #networksThe Institute for Learning Professionals, The Xfactor Collective"Getting emotional support because the people in your family don't understand the challenges that you face as a founder. Only other founders get it. And you can speak to them in a way that you can't speak to your brother or your mom or your sister or whoever. They're not the same to talk to you about the challenges you face on a daily basis unless they're also business owners"#soundingboards - the power of someone that you can talk to about the challenges that you're facing, whether that's paying payroll this month or even a trouble that you're having with a particular staff member or "Oh, we had our best month ever, but I don't want to brag to my non-business owner friends"  Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@FrancisLoughran generously shares his personal journey founding @FutureFood and then making the decision to move on from the business after more than 30 years. He started by spotting a market gap and then combined a passion for his work and industry with a lot of hard work to start FutureFood,  a pioneering #foodandbeverage #consultancy. In our discussion we cover;The process of #businessbuilding and #exitplanning in preparation for leavingTurning your passion into your own businessThe #businessoffood and the development of Future FoodHow Future Food was developed to meet the demands of Australia’s rapidly growing #tourismindustryHow important food and beverage has become as a key revenue stream in diverse industries including #aviation #education #sportsWhat is involved in taking a business from #australia to the #internationalstageMaking the decision to leave the business you foundedStarting to think about about next stepsThe importance of having open discussion during the process of leaving your businessWhat advisors and other business professionals were involved in moving on from his business Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@FrancisLoughran generously shares his personal journey founding @FutureFood and then making the decision to move on from the business after more than 30 years. He started by spotting a market gap and then combined a passion for his work and industry with a lot of hard work to start FutureFood,  a pioneering #foodandbeverage #consultancy. In our discussion we cover;The process of #businessbuilding and #exitplanning in preparation for leavingTurning your passion into your own businessThe #businessoffood and the development of Future FoodHow Future Food was developed to meet the demands of Australia’s rapidly growing #tourismindustry How important food and beverage has become as a key revenue stream in diverse industries including #aviation #education #sportsWhat is involved in taking a business from #australia to the #internationalstageMaking the decision to leave the business you foundedStarting to think about about next stepsThe importance of having open discussion during the process of leaving your businessWhat advisors and other business professionals were involved in moving on from his business Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@GeoffHetherington from @EliteBusinessInstitute teaches #businessowners how to build their business around their life so they stop feeling like an employee and live on their terms, make more money, have more fun & spend more time with those that matter most.Inspired by childhood family friends he outlines in this episode the case for taking your #retirement early and in instalments (i.e. not waiting and assuming you'll get to the end of a linear #careerpath or #businessownership and assuming/hoping you'll still be able to enjoy it!).  The retirement in installments story was based on a family he knew. They would go in and buy a #milkbar, and then work virtually seven days a week for two years, bank as much money as they could, and then sell anywhere from two to three years later before then having an extended overseas adventure and buying the next milk bar. This family didn't follow the well travelled linear pathway (taught all the way from primary school) to "go to high school. If you get lucky, go to Uni, but whatever, get a job, work for 40 years, retire, happy days."More and more people are aware of the fact that waking up tomorrow is really not a given. We don't know what's going to happen.  We chatted about;getting your business to work for youthe three levels;Detangle - get people very clear on where they come from, where they are, where they want to get to, and what areas of their business need the most urgent work onDesigning - designing their business, so it sits around the outside of their life instead of their life being around their businessDominate - dominate their market place and put together the next strategy.#worklifeseparationwhy #worklifebalance as a concept doesn't workwhy 'pretending' you're going to #sellyourbusiness in 3 months (whether you really intend to or not) can make your business more efficient and effectivewhy it's so important to ask yourself a fundamental question - "How much is enough?misalignment of personal and business goals why you should cascade from your personal and professional goals down to your business goals, down to your #KPIsIt's really about clarity. I mean, the first thing I try to help my clients do is stop defining themselves by the work they do.They define themselves by the work they do. I try to say, "Well, define yourself outside that, if you stop work tomorrow, who would you be?" That's a really challenging thing to do. A lot of people don't do it, but it's still something I asked them to consider@theEMyth Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

Matt Davis, Jayne (his  wife) and daughter left Paris to buy a book shop in Queenscliff Victoria  @BookshopatQueenscliff  It was a hell of a move! Matt shares the background on why coming back to Australia made sense, seeing a @facebook ad for a #businessforsale and his experience in the process of #buyingabusinessMatt and Jayne had lived in Paris a long time and their daughter. Matt made music, Jayne wrote and both worked in #advertising  &  #copywriting (English for French brands) which enabled them both to do their creative work. But they weren't such lovers of the school system and came to see Paris as a city built for adults. They all decided it was time to move back. They saw the ad of Facebook, bought the business while still in Paris and then made the big move back to a new life and business in late 2019. In our discussion we cover;finding meaning in a businesscrafting a livingthe attractions of a #bookshop #small #humble #oldschoolthe upside of a #treechange or #seachangehow #smallbusinesses are so vital for the vibrancy of #regionalcommunitieshis financial criteria for buying the businessunderstanding your personal financial needs from a businessthe bookshop as an important institution in the townbuying the business 3 months prior to the #globalpandemicthe upside being that it gave them a chance to sort of figure out how to run itthe reality of buying myself a job but with real meaning for me, for our family and for the townthe 3 years sincewhy he truly believes in books and how magic books can change your lifeplacing a really high value on meaningwww.facebook.com/bookshopqueenscliff/www.instagram.com/thebookshopatqueenscliff/www.kerrcapital.com.au Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@andygowers  is a #successionplanning and #wealthmanagement  expert. He's got a business marketing degree and financial planning diploma . His professional background includes;playing #AFL with @hawthornfc for 12 years (including a premiership at Hawthorn in 1991)senior #financialplanning roles @anz founding and selling his own wealth management businessHe's launched a new business in Succession Planning (with  David Naphtali) and was recently appointed #president Hawthorn Football Club.This is part 1 of 2 episodes. Over the 2 episodes we talk a lot about succession planning and #exitplanning for private and family businesses, and cover;what he learned growing up in a family #smallbusiness;living in an environment which was on reflection high-stress, where a lot of things that weren't  said caused more problems than the things that were said,and how this led to his fascination in succession planning, and  helping as many families and businesses that he can to address these issueswhat he learned when working in the wealth management area of #ANZbank during the #GFCthe #pyschologyofInvestingthe #startup of his own wealth management business with a partner and selling that after 11 yearswhy  the financial planning discussion was really important to get the the management of people's wealth right but recognising bigger picture to be drawn was #successionhis mission to help #families (and avoid the potential downsides of wealth)#financialgreed why #communication is so vital#entitlement and expanding familiesthe mechanics of succession or exit planningthe critical role of an independent expert to guide discussionsthe #nuclearbutton that can trigger when some sibling or a family member says well bugger you I don't care about the rest of you I'm doing this ......why you need honesty but you need #sensitivehonesty#founder #purposesuccession in the #royalfamily #farmingfamiliesthe importance of ensuring your #shareholdersagreement is up-to-date#businesspartners#insurableexits and #uninsurableexitsthe special role of the #trustedadvisorsetting #rulesofengagementthe reality of true succession planning that not everybody's going to cut it@kerrcapital@Michael Kerr Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@andygowers  is a #successionplanning and #wealthmanagement  expert. He's got a business marketing degree and financial planning diploma . His professional background includes;playing #AFL with @hawthornfc for 12 years (including a premiership at Hawthorn in 1991)senior #financialplanning roles @anz founding and selling his own wealth management businessHe's launched a new business in Succession Planning (with  David Naphtali) and was recently appointed #president Hawthorn Football Club.This is part 1 of 2 episodes. Over the 2 episodes we talk a lot about succession planning and #exitplanning for private and family businesses, and cover;what he learned growing up in a family #smallbusiness;living in an environment which was on reflection high-stress, where a lot of things that weren't  said caused more problems than the things that were said,and how this led to his fascination in succession planning, and  helping as many families and businesses that he can to address these issueswhat he learned when working in the wealth management area of #ANZbank during the #GFCthe #pyschologyofInvestingthe #startup of his own wealth management business with a partner and selling that after 11 yearswhy  the financial planning discussion was really important to get the the management of people's wealth right but recognising bigger picture to be drawn was #successionhis mission to help #families (and avoid the potential downsides of wealth)#financialgreed why #communication is so vital#entitlement and expanding familiesthe mechanics of succession or exit planningthe critical role of an independent expert to guide discussionsthe #nuclearbutton that can trigger when some sibling or a family member says well bugger you I don't care about the rest of you I'm doing this ......why you need honesty but you need #sensitivehonesty#founder #purposesuccession in the #royalfamily #farmingfamiliesthe importance of ensuring your #shareholdersagreement is up-to-date#businesspartners#insurableexits and #uninsurableexitsthe special role of the #trustedadvisorsetting #rulesofengagementthe reality of true succession planning that not everybody's going to cut it@kerrcapital@Michael Kerr Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@RonGauci has a rich experience base including as a #CEO #Director #Chair and #Adviser.  As a #CEO he has overseen major transformations of organisations like @fedsquare @melbournepolytechnic and @melbournestormAnother of his roles is as a senior adviser @24HRBP (24 Hour Business Plan).In this discussion we talk widely about why #smeowners should plan, how they can plan more easily and what the real cost  is when you don't. We cover;why #now is the time to start (whether it's the beginning, the middle or the end of the year)how to get the most from your business planningthe core elements of business planning and the #24hourbusinessplanthe founder @AndrewBaxter who developed the methodology behind the whole 24-hour business plan approacha plan on a pagethe importance #industrytrends and #marketresearchunderstanding  your #business, #market, #objectives, #vision, and #purpose - and how they drive the #strategicplanplanning and then #implementingthe major problem with #smes - working in the business instead of on the businesswhy it's so important to take time out to work on the business to a strategic plan, andto bring in a new set of #fresheyes and ears (with a good understanding of your industry)avoiding losing sight of why you got into the business in the first placerememebring what you want out of itthe  #2simplechoicesplandon't planplanning to find new and better ways of doing business, and keep and find new customersdifferentiating yourselfwhy just working harder doesn't make sensethe importance of going back to your #purpose and the reasons why you set up the business in the beginningusing a #businessplan when you go to a #financier, or are looking to #sellyourbusinessthe three types of peoplethose that actually go out and make things happen (#disruptors)those that have things happen to them (#disrupted)those who just watch things happen (#passengers)reaching out to #trustedadvisors #coaches #mentors #advisoryboardsthe common objections to not planningwe already have a plandon't have time or have the moneythe resulting cost is the business failing @kerrcapital      @michaelkerr  Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au 

@BrianShrowder is a #mediatrainer and #communications #publicrelations industry expert at his own consultancy @mediacraftcomms.After dabbling in student radio  at the University of Adelaide he had stints in #newsreporting and #journalism at the @ABC and @channel10.Mid career he jumped across to public relations (his  second career).In his own consulting he specialises in #crisiscommunication but in this episode he unpicks public relations for the benefit of #smallbusinessowners.  We talk about;why PR isn't just for #bigbusinesswhat PR is and who it impacts that are associated with your business how small business owners can take advantage by getting visibility in the first place the importance of building and maintaining relationships with the people who matter to you as an organization or a business e.g staff, customers, communities  #reputationmanagement    - what am I going to be known for? how it's different to #marketingHow do I build a positive image and positive reputation? how and why @princeharry had 2 goals when doing his recent round of media promotions for his new bookwhere to find  public relations agencies how to think about and use  media that actually reaches your target audiencehow journalists are trained to easily detect bad PR that is really advertising in disguisehow to be creative with your #PR - it has to be something that makes a new story genuinely new or will directly benefit people in the audiencethe expanding range of media #podcasts #webcasts and #onlinepublications do-it-yourself (#DIY) options for PRusing PR communications to offset some significant potential damage@kerrcapital @michaelkerr Thanks for listening.  Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.michael.kerr@kerrcapital.com.auwww.ownertoownerpodcast.com.au