

Bound & Determined
Richelle Fredson
An Intimate and Unfiltered Conversation on Books, Brands and Business. Each week Richelle dives into an unabashedly truthful conversation with authors, publishers and thought leaders to reveal a behind-the-scenes look at the business of books and what it means to be an author today.
Episodes
Mentioned books

Nov 17, 2025 • 9min
145. Creativity Doesn't Need Comparison
After a wonderful lunch with a former client last week, sharing stories and delicious Italian food, I was reminded how damaging comparison can be in the creative process. What does it look like to move through your creative journey in alignment, self-trust and agency instead? That's the conversation I'm bringing to the Bound+Determined pod this week–A quick, 10-minute pep talk for all creatives who are growing into something new.

Nov 10, 2025 • 50min
144. Embracing the Field of Play with Mike Kim
This week on Bound & Determined, we're breaking down the process of book and brand creation and how you can write a book even if you don't deem yourself a writer. My favorite quote from the episode, and a concept we dive deep into, is when Mike shared: "All the good stuff reveals itself on the field of play." Tune in to see what we mean! Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create impact with their ideas and get their message heard. Mike's refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike's clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post. Mike is the author of the Wall Street Journal & USA Today best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business. He has spoken at industry leading events, including Social Media Marketing World, Tribe Conference, and Podcast Movement.

Oct 20, 2025 • 44min
143. When Going Off Track Lands You On Purpose with Jenna Zaffino
Have you ever been working on a big project that spawns lots of little project ideas? This recently happened to me while looking for a new bed for my son. It turned into an entire room remodel and started giving me ideas for changes to make in my own room and entryway, new organization for the kitchen, and more. I see it happen with books, too–working on the proposal, then deciding to start a Substack or a podcast. Creativity begets creativity. Recently, one of my Book Proposal Blueprint students reached out to let me know how much the program benefited her business with new products and writing gigs, even though she was still working on the "Big Book" idea. We decided to bring the conversation to the podcast for a few reasons: I LOVE catching up with former students I think it's important to hear different timelines and processes when it comes to publishing It's important to focus on the value of what you're learning, even if you apply it elsewhere To bring creative inspiration to people who may feel their book journey is taking too long Listen in as Jenna Zaffino and I chat all things success and obstacles when it comes to chasing your big dream. With more than two decades of experience in the health and wellness industry, Jenna is a board-certified health coach, movement expert, and inspiring keynote speaker. She is the founder of JZ Wellness, a platform dedicated to helping individuals live well despite limits™️, navigating the challenges of chronic conditions in midlife to find a support plan that works for them in the long term. An author of two self-published books, Jenna has a gift for making complex ideas accessible. Her first book, the children's story Horatio Moves, encourages young readers to embrace their individuality through movement. Her second, You're Doing a Great Job: The Movement Teacher's Guide to Fearless Movement, is a resource for fellow movement teachers to identify their strengths, establish their vision, and rise above the abusive power dynamics that often frequent fitness training spaces. As a freelance writer for the American Lung Association's Patient and Caregiver Network, she combines her deep knowledge of wellness with a passion for empathetic communication. Currently, she is channeling her expertise into her Book Proposal Blueprint project, which is close to being determined… I hope you'll tune in!

Oct 6, 2025 • 1h 2min
142. Editors & Collaborators: Making Books Better with Hannah Robinson
This week on Bound + Determined, I'm beyond thrilled to introduce you to my editor and book collaborator, Hannah Robinson. She has been an integral part in helping me make Do the Thing all that I want it to be for you. I have 3 weeks until my manuscript deadline, and I'm right on time! In this episode, you'll hear how we worked together, and some of the challenges I came across in my writing. Hannah and I crossed paths many times over the years, as she was previously at Simon & Schuster and Hachette, where many of my clients have published. Now, Hannah is out on her own and eager to shed light on how editors can support authors in diverse ways. Hannah is an absolute stand-out talent at what she does, and she's breaking down all the ways an outside editor/collaborator (someone beyond your Publisher's editor) can enhance your writing experience and the final product. Don't miss it!

Sep 29, 2025 • 1h 1min
141. A New Position on Sex with Dr. Juliana Hauser
You know that ol' Salt-N-Pepa classic "Let's Talk About Sex"? It begs the question…have we, ever? Do we really understand our own sexuality? This week on Bound + Determined, I'm chatting with esteemed "sexpert" Dr. Juliana Hauser as she discusses how she distilled her extensive experience in counseling and education into her new book, A New Position on Sex. Addressing a wide range of topics, from sensuality, pleasure, and ethical non-monogamy to LGBTQ+ and other intersectional identities, she takes you on an intellectual, emotional, and soul-searching journey of self-discovery in this necessary, powerhouse book. You'll learn: why it's important for all people to re-educate themselves on sex and sexuality why sexual agency is so important how to reconnect with pleasure why holistic sexuality is the final frontier of self-development You'll also hear about Dr Juliana's road to hybrid publishing and her message for those authors just starting out. Join us, but maybe don't listen to this one during school dropoff!

Sep 22, 2025 • 1h 2min
140. End Emotional Outsourcing with Beatriz Victoria Albina
What happens when you put two Leo Queens in a room–well, this week's podcast for one. But mostly, you get a lot of laughs, massive helpings of honesty, and loads of hard-earned wisdom. This week on Bound + Determined, I'm chatting with Beatriz (Béa) Victoria Albina, NP, MPH, SEP, all about codependency, perfectionism, and people-pleasing– OH MY! And from what I know about myself and the women around me, this episode couldn't have come soon enough. Béa is a UCSF-trained Family Nurse Practitioner, Somatic Experiencing Practitioner, Master Certified Somatic Life Coach, and author of the forthcoming book End Emotional Outsourcing: a Guide to Overcoming Codependent, Perfectionist and People Pleasing Habits (Sept 30, Hachette Balance) with a passion for helping humans socialized as women to reconnect with their bodies, regulate their nervous systems and rewire their minds, so they can break free from codependency, perfectionism and people pleasing and reclaim their joy. She is the host of the Feminist Wellness Podcast, holds a Masters degree in Public Health from Boston University School of Public Health and a BA in Latin American Studies from Oberlin College. Basically, she's here to save us from our own downfall. Tune in!

Jun 30, 2025 • 53min
139. Get Signed with Literary Agent Lucinda Halpern
When it comes to publishing, I like to explain the process as a little bit of science and a little bit of magic. We can do ALL THE THINGS, and follow all the "rules", and still have to hand that work over to someone to assess, to review, and to judge. The work is the science, but it's the relationships that are the magic. I'm a big believer in alignment. When I work with my clients, I tell them that their book proposal is the biggest piece of self-advocacy they have, which will allow them to find the right-aligned partner in an agent and a publisher. And one of the ways I help people find that alignment is by introducing them to the best people in the biz! This week on Bound + Determined, I'm sitting down with literary agent and author, Lucinda Halpern. In this episode, we go behind the scenes to discuss what she loves about the job, her unique views on authorship, and how to land the agent of your dreams.

Jun 9, 2025 • 44min
138. Talking about your "down there" with Dr. Sara Reardon
This week on Bound + Determined, we're chatting pelvic floor health with Dr. Sara Reardon, aka The Vagina Whisperer! This episode is full of laughs AND love–because when it comes to peeing when you sneeze, or understanding what's happening to your body at every age and stage–both are needed! For over 18 years, Dr. Sara Reardon has been caring for people's pelvic floors as a board-certified pelvic floor physical therapist. She is the Founder of The V-Hive, an online pelvic floor workout platform for pregnancy, postpartum, menopause, painful sex, and pelvic floor strengthening. As The Vagina Whisperer on Instagram and TikTok, she has hundreds of thousands of followers who depend on her for all the facts and fun about our changing bodies. FLOORED: A Woman's Guide to Pelvic Floor Health at Every Age and Stage, available for order and releasing June 10! For far too long, the American health care system has normalized pelvic problems, leaving women feeling hopeless, ashamed and suffering in silence. Sara helps women prevent and overcome common pelvic floor issues so they can trust and enjoy their bodies again. Floored is a rallying cry for women's health and the authoritative guide for the pelvic floor, a critical group of muscles involved in day-to-day functions from peeing and pooping and sex and childbirth to menstruation and menopause. I hope you'll listen in to hear valuable information and hear about Sara's twisty-turny book process!

May 12, 2025 • 49min
137. Where Creativity and Strategy Intersect with Stacy Ennis
You know that feeling when you meet a new friend and it's an instant love match? Friendship love at first sight? That's how I felt when I met Stacy Ennis. A few years ag0, we met at Farnoosh Torabi's book launch for A Healthy State of Panic. She's a book coach living abroad with her family, and…well, you know the work I do. Don't miss this episode of Bound & Determined–there's so much shared wisdom, and a lot of comfort around the sticky parts of being a writer. Stacy is a best-selling author, coach, and speaker on a mission to help leaders clarify their ideas and harness their unique story to make an impact. Along with being the founder of Nonfiction Book School, an accelerated author program, her background includes ghostwriting for a Nobel Prize winner in medicine and leading as executive editor of Sam's Club's Healthy Living Made Simple, a publication that reached around 11 million readers. Her best-selling book, co-written with Ron Price, is Growing Influence: A Story of How to Lead with Character, Expertise, and Impact. She's also the host of Beyond Better, a podcast that explores how to create a business and life you love. Enjoy!

Apr 28, 2025 • 20min
136. Behind the Scenes of My Book: The Book Deal
This week on Bound and Determined, I'm sharing how my own book deal came to be, the process of getting it to the right idea that lit me up, and all that I'm learning about myself along the way. This is the first installment and there will be more as I move deeper into the process! Join me for the ride! And as I say in the close of the episode—it's all for you. This book is a love letter to your creative soul and an action plan for bringing it to life. Whether it's a book, podcast, new business, program offering, stage talk, etc… you will find home in these pages. I can't wait to continue to share the process with you as the teacher becomes the student! Oh! And P.S. I have not had a new podcast review in OVER A YEAR! What?! So many of you tell me how much you love the pod and all that you're learning and appreciate. If you haven't rated and left a review yet, I'd be so appreciative!


