
The Focus Group Podcast
Unfiltered, uncompromising, unexpected—The Focus Group is a look into what the average voter thinks about politics, policy, and current events. Sarah Longwell, publisher of The Bulwark, has conducted hundreds of hours of focus groups all across the country. She and a series of special guests will take you behind the glass to hear what real focus group participants have to say.
https://www.thebulwark.com/podcast/focus-group/
Latest episodes

Mar 22, 2025 • 52min
S5 Ep10: It's Really Good and Really Bad (with Mark Leibovich)
Mark Leibovich, a staff writer at The Atlantic and author of insightful political books, joins the discussion on voter sentiments in the age of Trump. He explores the complex feelings first-time Trump voters have, including buyer's remorse. The conversation touches on the Democratic Party's struggles with leadership and the gap between Trump's promises and performance. Additionally, they delve into the impact of economic policies on public sentiment and end with a quirky take on Greenland's surprising geopolitical spotlight.

Mar 15, 2025 • 56min
S5 Ep9: Unresolved COVID Trauma (with Dr. Leana Wen)
Five years ago this week, the COVID-19 pandemic came to the United States, and with it a level of suffering and distrust of authority (and each other) that we haven't fully reckoned with. Indeed, the pandemic was a major factor in what made Donald Trump's political comeback possible. Dr. Leana Wen, public health expert and author of the Washington Post newsletter The Checkup with Dr. Wen joins Sarah to discuss the lessons learned from the pandemic, how it changed Americans, and its implications for the future of public health.
Show notes:
The Checkup with Dr. Wen
This show is #sponsored by OneSkin. Get 15% off OneSkin with the code THEFOCUSGROUP at https://www.oneskin.co/ #oneskinpod

Mar 8, 2025 • 42min
S5 Ep8: Free World 'Family Meeting' (with Tommy Vietor)
Trump shouted down Zelensky in the Oval Office last week, and many pro-Ukraine Trump voters wished it hadn't happened like that...publicly, at least. So, we wondered, what did the remaining pro-Ukraine Republicans think of America's role in the world? Pod Save America and Pod Save the World host Tommy Vietor joins Sarah to discuss the future of foreign policy in Trump 2.0.

7 snips
Mar 1, 2025 • 50min
S5 Ep7: Raw Audio: Guys Being Dudes
A focus group of young men discusses their political views, revealing how COVID-19 shaped their beliefs and voting habits. They express skepticism towards mainstream media while exploring alternative information sources. The conversation dives into the complexities of modern masculinity, critiquing harmful stereotypes and advocating for a broader understanding of manhood. Additionally, they reflect on personal health choices influenced by the pandemic, balancing individual preferences with public health concerns.

Feb 22, 2025 • 57min
S5 Ep6: Will the Real POTUS Please Stand Up? (with Kara Swisher)
Kara Swisher, a legendary tech reporter known for her keen insights on Silicon Valley and Elon Musk, joins the conversation to dissect the political clout of tech leaders. She unveils Musk's evolving persona and his MAGA affiliations, scrutinizing how celebrity culture intertwines with politics. The chat reveals contrasting leadership styles of Biden and Trump, particularly in their tech engagements, while raising ethical concerns about data usage and government surveillance. Swisher emphasizes the need for authenticity in leadership amidst a tumultuous political landscape.

Feb 15, 2025 • 58min
S5 Ep5: 'I'm All For Deportations, But...' (with Adrian Carrasquillo)
Plenty of the newest Donald Trump voters wanted him to fix the border, and to deport criminals. Some are excited by what they're seeing, and some are getting more than they bargained for. Bulwark immigration correspondent Adrian Carrasquillo joins Sarah to discuss voter reactions, and the latest developments in Trump's immigration regime.
By Adrian Carrasquillo:
The Border Debate Is Over. Dems Lost.
Inside Trump World’s Plans To Gloss Up Mass Deportations
Trump’s Deportation Dragnet Widens and Puerto Ricans Are Getting Caught in It
Trump Wants to ‘End’ Sanctuary Cities. This Mayor Has a Different Idea.
Trump Turns Schools Into an Immigration Battleground

Feb 8, 2025 • 1h
S5 Ep4: Winners Make Policy, Losers Go Home (with Adam Jentleson)
Where do Democratic voters want the party to go next? And just as importantly, how does the party need to be thinking differently? Adam Jentleson, former chief of staff to Sen. John Fetterman and aide to Sen. Harry Reid, joins Sarah to discuss the kind of thinking hampering current Democratic elected officials and staff, and they discuss some new ways to campaign and govern as the party looks toward 2026 and 2028.
By Adam Jentleson:
New York Times Guest Essay: When Will Democrats Learn to Say No?
Kill Switch: The Rise of the Modern Senate and the Crippling of American Democracy

Feb 1, 2025 • 54min
S5 Ep3: At Least He's Doing Something (with Sam Stein)
Donald Trump's approval rating is sitting around 50 percent, which is as high as he's ever been, even though he started his term by pardoning January 6 rioters, causing mass confusion across the government, and claiming that DEI caused a plane crash. The voters we talked to in our focus groups are just glad to see someone "taking action." Bulwark managing editor Sam Stein joins Sarah to talk about voters' reactions to Trump's flurry of executive orders (including the January 6 pardons), and how long Trump's "honeymoon" may last.

Jan 25, 2025 • 52min
S5 Ep2: Getting Out of Our Corners (with Amanda Carpenter)
Anyone who opposes Donald Trump isn't feeling great this week. And where there was "resistance" when Trump took office in 2017, there was more resignation among the voters we talked to this week as he began his second term. Bulwark alum Amanda Carpenter of Protect Democracy joins Sarah to talk about what we should (and should not) be focused on over the next four years.

Jan 18, 2025 • 1h
S5 Ep1: The Caretaker Presidency (with Evan Osnos)
As Joe Biden leaves office, we're taking one last look at his presidency, and what we've heard said about him since 2020. The New Yorker's Evan Osnos joins Sarah to recap his interviews with Biden over the years and discusses his legacy.
Sponsor: Get 15% off OneSkin with the code THEFOCUSGROUP at https://www.oneskin.co/
Show notes:
By Evan Osnos:
Joe Biden's Last Campaign
Joe Biden: The Life, the Presidency, and What Matters Now
Wildland: The Making of America's Fury