Joe DeFranco's Industrial Strength Show

Joe DeFranco
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Nov 12, 2015 • 1h 23min

#37 Jason Ferruggia Talks Training, Marketing, Business...and the Jersey Shore!

In this weeks episode, Joe talks shop with fitness and life strategist - Jason Ferruggia. Here's a list of just a few of the [many] things that were discussed: The importance of becoming the best at ONE thing and "referring out" for everything else; The biggest difference between how Jay trained athletes during his first 5 years in business and his last 5 years; Why it's important for older lifters to "get a pump" and pre-fatigue their muscles before hitting their "work sets"; Jay maps out the training template he currently uses for his own training; Tips & Tricks for making gains after the age of 40; How & Why Jay transitioned from successful warehouse gym owner to an even-more-successful online "fitness personality"; What goes into building your own personal brand as a trainer or coach; How to attract clients you will love [and prevent energy-sucking bad clients from entering your gym]; Why email is still the most effective form of marketing; The biggest business mistake Jay made and how you can avoid it; How charging "too little" will only lead to more complaints; Why you should rarely [if ever] do things for free; Why reading LESS books just may be the key to becoming a master of your craft; The importance of knowing [and applying] The Pareto Principle; Jay's "must-read" training & business book recommendations; Jay's Top 5 favorite exercises; The ONE habit that contributes the most to Jay's success; Jay & Joe D. share Jersey Shore stories...and much, Much MORE! 
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Nov 5, 2015 • 1h 20min

#36 10 [Popular] Exercises That Suck & How To Fix Them!

In this weeks episode, Joe exposes 10 common exercises that suck [or can be problematic] and how you can make them better. Here's a list of the exercises that Joe analyzes and then fixes in this podcast:  Upright Rows, Barbell Bench Press, Tricep Extensions, Leg Extensions, Leg Curls, RDL's, "Donkey Kicks" (glute activation), Front Lunges, Jump Squats & Broad Jumps, Steady-state cardio / Distance Running. [During this episode, Joe also describes a new variation of the Cuban Press that's guaranteed to turn anyone's delts into "pumpkins"!] 
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Oct 29, 2015 • 1h 10min

#35 Uncommon Set/Rep Schemes Proven to Accelerate Gains!

In this weeks episode, Joe helps you get out of the "3 sets of 10" rut by sharing some unique methods that'll make your training more fun and productive! While listening to this episode you will learn: How focussing on "total volume" [as opposed to a specific set/rep scheme] can help you overcome sticking points and pack on muscle like never before; Joe's specific formula for performing 2.5X the pull-up volume that you're usually capable of doing; How Joe uses "time" & "EMOM's" in his programs to increase strength, power and work capacity; How to easily complete 15 reps [or more] with 85-90% of your 1RM; Why you should periodically replace your specific rep prescriptions with an "undetermined" amount of reps [performed in a specific timeframe]; The benefit of occasionally performing your reps "as fast as possible"; How & Why you should incorporate "ascending & descending pyramid sets" into your training; The "magic number" of warm-up reps that you should never exceed [doing so will bring your strength gains to a screeching halt]; Joe's exclusive warm-up protocol guaranteed to help you hit a PR next time you're in the gym...and much, Much MORE! 
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Oct 22, 2015 • 1h 9min

#34 The Champ is Here! [Interview w/ Charlie Guthrie, aka, Mr. STRONG BASTARD]

In this weeks episode, Joe introduces the world to the very first "STRONG BASTARD 911 Transformation Challenge" winner - Charlie Guthrie. While listening to this interview, you will learn: What it felt like when Charlie "got the call" informing him he beat out 600+ people worldwide to win the 1st Annual STRONG BASTARD 911 CHALLENGE; The set-backs that Charlie had to overcome during the 11-week challenge; How Charlie worked two jobs, yet still "found the time" to train each and every day; The importance of having an "accountability partner" whenever you're trying to accomplish something BIG; The importance of planning ahead and having specific goals if you want to be successful; The changes in Charlie's training that had the biggest impact on his amazing transformation; Why everyone should be training their upper back every single day [or close to it]; How "having more fun" in the gym equals "getting more results"; Joe D's FREE advice to Charlie [and personal trainers all over the world] on how to get more female clients instantly; The critical role that visualization played in Charlie becoming GRAND CHAMPION...and much, Much MORE! 
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Oct 15, 2015 • 58min

#33 Strength Training for Endurance Athletes

In this weeks episode, Joe explains how & why endurance athletes should be incorporating strength training into their physical preparation. While listening to this episode, you will learn:    How Joe trained his first marathon runner and what he learned from that experience; The physical quality that should be at the base of every athlete's "athletic pyramid"; The single most overlooked component of training endurance athletes; The secret to crushing your Crossfit WOD; The biggest mistake Crossfitters make in their training; The #1 physical characteristic that has the most carryover to Crossfit events; What endurance athletes can learn from Rich Demers (Joe's former meathead client who still holds all the bench press records at DeFranco's; How endurance athletes can intelligently incorporate a strength program into their weekly plan; In-season training recommendations for endurance athletes and much, Much MORE!
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Oct 8, 2015 • 1h 12min

#32 The ONE THING Everyone Should Know About STRENGTH & HYPERTROPHY

In this weeks episode, Joe shares a personal story about how two meatheads arguing at Home Depot gave him the idea for today's show. While listening to this podcast you will learn what Joe has discovered to be the SINGLE BIGGEST FACTOR for those looking to get JACKED and STRONG, respectively. Knowing these two things will accelerate your strength gains and transform your physique like never before!  If you're someone who truly cares about your training, you will love [and appreciate] the information provided in this episode.
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Oct 1, 2015 • 54min

#31 In-Season Football Training...DeFranco-style!

In this weeks episode, Joe shares some of the secrets behind the massive success he's had training football players in-season. While listening to this episode, you will learn:  The 2 key factors every in-season program should address; The biggest mistakes players make in-season [preventing them from achieving their goals]; How to manipulate the volume and intensity of your in-season workouts; The importance of understanding and incorporating Charlie Francis' "Fill the Glass" concept into your training; How to auto-regulate your programming based on gameday outcomes; Best way to reduce soreness and stiffness the day after a game; How "bodybuilding" methods can help you maintain your strength late into the season; Brian Cushing and Dave Diehl's favorite in-season exercises; The method and the madness behind Joe D's "Gun Show"; Why less exercise variety is better when training in-season; Programming recommendations for back-up players; Joe D's favorite In-Season Template revealed!...and more!  
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Sep 24, 2015 • 56min

#30 The TRUTH About Six-Pack Abs! [You've Been Lied To]

On this weeks show, Joe cuts through all of the fitness industry bullsh*t and reveals the truth regarding core training and developing "six-pack" abs. While listening to this podcast you will learn: The #1 function of the core [knowing this will have a dramatic affect on your training]; Why 99% of the core training DVD's and resources in the fitness industry are "missing the boat" regarding true core training; The method and the madness behind Joe D's simple [yet highly effective] "Core Training Pyramid"; Why you should re-learn how to breathe and the huge implications it will have on your core strength, mobility, and your ability to recover between workouts; Practical & Proven ways to incorporate "diaphragmatic breathing" into your workouts and everyday life [without wasting valuable training time or boring the hell out of yourself]; Why learning how to "brace" properly just may be the best core "exercise" you can do; Why "anti-movement patterns" should represent the majority of your direct core work in the gym; Why "loaded carries" are a staple in all of Joe D's programs - whether he's training an athlete or "average Joe"...and much Much MORE! 
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Sep 17, 2015 • 44min

#29 10 Ways to Spot a Bad Personal Trainer!

In this weeks episode, Joe exposes the bad coaches and personal trainers that infest the fitness industry. After listening to this weeks show, you'll know exactly how to distinguish the professionals from the wanna-bees! 
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Sep 10, 2015 • 47min

#28 Why Removing Olympic Lifts From Your Program Will Make Your Athletes MORE Explosive

In this weeks episode, Joe D. explains why the Olympic lifts are NOT the best option for the majority of athletes looking to increase their explosive power. During his 45-minute rant, Joe explains: How to turn virtually any barbell exercise into an "explosive" lift; Other ways to train "triple extension" besides Olympic lifting; The single most important question that EVERY Strength & Conditioning coach must ask themselves before designing any program; How incorporating "idiot-proof" exercises into your program will accelerate gains; The hidden secret about training Pro athletes that would shock the mainstream public; The single most butchered exercise at every level of sport...Are YOU doing it too?; The Hang Clean "illusion" that fools everyone [find out what to look for]; How to get creative with your jump and med ball throw variations...plus more tips, "inside scoop" stories and information on improving power output!  

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