Building your Brand

Liz Mosley
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Mar 5, 2025 • 49min

The Ultimate Guide to Sonic Branding with George & Luke from Hear Me Out

This episode is brought to you by Riverside, an amazing platform that makes recording high-quality podcasts and videos super easy. Give Riverside a try—it's free! And if you love it as much as I do, use the code lizmosley to get 15% off when you subscribe. Introduction In this episode, I had the pleasure of chatting with George and Luke, the founders of Hear Me Out, a creative music agency specializing in sonic branding. We had a great chat about sonic branding, its power, and its impact. I learned a lot from them, and I'm excited to start integrating sonic branding into my own brand going forward! Key Takeaways Sonic branding is the strategic use of sound to create a cohesive brand identity. Even if you haven't intentionally designed your sonic branding, you're already making decisions every day that affect how your brand sounds. When choosing music for your brand, it's important to consider your target audience and what kind of emotions you want to evoke. Sound effects can be used to create a more immersive experience for your audience and to trigger specific emotions. Consistency is key when it comes to sonic branding. Episode Highlights 02:41: George and Luke give a "dummies guide" to sonic branding, explaining what it is and why it's important. 04:18: They discuss the power of sonic branding to evoke emotions and create a sense of familiarity. 06:42: George and Luke explain that every brand has a sonic branding strategy, whether they know it or not. 10:22: They share their process for creating a sonic branding strategy for a brand. 14:39: George and Luke offer advice on how small business owners can start using sonic branding. 29:17: They discuss how sound effects can be used in sonic branding. 36:38: George and Luke talk about the importance of considering the time of day when people are most likely to interact with your brand. 44:02: They emphasize the importance of consistency in sonic branding. About the Guests: Website: hearmeoutmusic.co Mentioned in the Episode Dish (Waitrose podcast) Off Menu (podcast) Courtney Legal End Credits I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (lucylucraft.co.uk) If you enjoyed this episode please leave a 5* rating and review!
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Feb 26, 2025 • 45min

The Power of Sharing Your Values in Your Business with Siobhan Strode

This episode is brought to you by Riverside, an amazing platform that makes recording high-quality podcasts and videos super easy. Give Riverside a try—it's free! And if you love it as much as I do, use the code lizmosley to get 15% off when you subscribe. In today's episode, I chat with Siobhan Strode about the importance of sharing your values in your business!  We discuss the positive impact that it can have on your business and how it can help you attract the right clients. We also cover the potential downsides and how to deal with them. Key Takeaways: Sharing your values can help you attract the right clients and build a strong community. It's important to be mindful of what you share and how it might affect others. <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> You don't have to be perfect to share your values. <!----><!----><!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> There are different levels of oversharing. <!----><!----><!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> You don't have to share everything about yourself to connect with your audience. <!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> Episode Highlights: 02:41: Siobhan talks about her background and how she got into activism. <!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 07:54: Siobhan shares her experience of working with clients who didn't share her values. <!----><!----><!----><!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 16:32: I share an email that I received from a listener about the importance of sharing your values in your business. <!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 24:23: Siobhan gives her advice on how to share your values in a way that feels authentic and safe for you. <!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 34:34: Siobhan talks about the importance of collective action and how we can support each other. <!----><!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 42:43: Siobhan shares her new project, This Sister Speaks. <!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> About the Guest: Siobhan's Website | Instagram<!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> Waitlist for Siobhan's group programme Mentioned in the episode: Keri Jarvis <!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> Lucy Lucraft <!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> Lara Sheldrake <!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> Eman Copy Co <!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> The Portal Collective End Credits: I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (lucylucraft.co.uk) If you enjoyed this episode please leave a 5* rating and review!
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Feb 19, 2025 • 55min

The One Thing Missing From Your Brand: Discover the Magic of Storytelling with Hilary Salzman

This episode is brought to you by Riverside, an amazing platform that makes recording high-quality podcasts and videos super easy. Give Riverside a try—it's free! And if you love it as much as I do, use the code lizmosley to get 15% off when you subscribe. Welcome to another episode of Building Your Brand! Today, I welcome Hilary Salzman, a brand storytelling expert and coach. Hilary shares her insights on the importance of storytelling in building a successful brand and provides practical tips on how to craft compelling narratives that resonate with your audience. Key Takeaways Storytelling is essential for building an emotional connection with your audience. Authenticity and vulnerability are key to crafting compelling stories. Stories should be structured with a clear beginning, middle, and end. Practice is crucial for improving your storytelling skills. Episode Highlights 00:01:20: I introduce the importance of storytelling in business. 00:05:08: Hilary defines brand storytelling and its significance. 00:10:15: Hilary discusses the common mistakes people make when telling their brand story. 00:18:10: Hilary explains the key elements of a good story. 00:28:52: Hilary provides practical tips on how to tell a compelling brand story. 00:40:30: Hilary offers advice on finding inspiration for stories. 00:46:56: Hilary talks about overcoming the fear of being visible and vulnerable. About the Guest Hilary Salzman is a brand storytelling expert who helps entrepreneurs and business owners clarify and communicate their brand messages through compelling narratives. Website: https://www.hilarysalzman.com/ Instagram: https://www.instagram.com/hilarysalzmanstories/ Substack Buy Hilary’s book The Roar of Her Story End Credits I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @lizmmosley or @buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft. If you enjoyed this episode please leave a 5* rating and review!
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Feb 12, 2025 • 33min

ADHD, Autism & Building a Creative Business with Meg Fatharly

This episode is brought to you by Riverside, an amazing platform that makes recording high-quality podcasts and videos super easy. Give Riverside a try—it's free! And if you love it as much as I do, use the code lizmosley to get 15% off when you subscribe. Today, I have the pleasure of speaking with Meg Fatharly, a multidisciplinary artist, workshop facilitator, and self-proclaimed "professional art person." Meg candidly shares her experiences as a neurodiverse creative entrepreneur and the impact her ADHD and autism diagnosis has had on her business journey. From navigating overwhelm and self-doubt to embracing her unique strengths, Meg's story will resonate with anyone who has ever felt different or struggled to fit into conventional molds. About Meg:  Instagram | Website Key Takeaways: Embrace your neurodiversity: Meg emphasizes the importance of understanding your brain's unique wiring and building a business that supports your neurodiversity. Find your people: Connecting with other neurodiverse individuals can provide invaluable support and understanding. Don't be afraid to ask for help: Delegating tasks and outsourcing can be a game-changer, especially for those who struggle with certain aspects of running a business. Challenge societal expectations: Meg encourages us to question the notion of "having it all" and define success on our own terms. <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> Episode Highlights: 01:55: Meg introduces herself and her work as a multidisciplinary artist. <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 04:18: Meg discusses the challenges and rewards of working with friends. <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 07:15: Meg talks about the importance of self-preservation and setting boundaries, especially for creatives who tend to overshare. <!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 10:38: Meg shares her experience of being diagnosed with ADHD and autism as an adult. <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 16:25: Meg reflects on how her undiagnosed neurodiversity impacted her business. <!----><!----><!----><!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 21:15: Meg discusses the challenges of finishing projects and how she has learned to overcome them. <!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 27:35: Meg talks about the importance of rest and how it can look different for neurodiverse individuals. <!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 31:55: Meg shares her struggles with comparison and how she manages them. <!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 36:15: Meg emphasizes the importance of self-compassion and letting go of self-imposed pressure. <!----><!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 39:15: Meg discusses the challenges of staying organized and finding systems that work for her. <!----><!----><!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> 42:15: Meg shares where people can find her online. <!----><!----><!----><!----> <!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----><!----> I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (lucylucraft.co.uk) If you enjoyed this episode please leave a 5* rating and review! This episode discusses neurodiversity, including ADHD and autism. If you are seeking information or support related to these topics, please refer to the following resources: ADHD: https://adhduk.co.uk/ Autism: https://www.autism.org.uk/
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Feb 5, 2025 • 43min

The Highs and Lows of Hosting a Digital Event with Anna Dower

This episode is brought to you by Riverside, an amazing platform that makes recording high-quality podcasts and videos super easy. Give Riverside a try—it's free! And if you love it as much as I do, use the code lizmosley to get 15% off when you subscribe. Today's episode is with my good friend Anna Dower, co-host of the brilliant online event, The Designer Boss Summit. We chat about the impact hosting a successful digital summit has had on her business, the highs and lows of what it's like, and how she's built a thriving community. Key Takeaways: Building a successful business takes time and effort, but the rewards are worth it. Overcoming challenges and setbacks is essential for growth. By being your authentic self, you attract the right people. Episode Highlights: 06:18 - The genesis of the Designer Boss Summit 09:50 - The challenges of working with speakers 14:47 - Staying true to your values and not getting distracted by what others are doing About the Guest: Website: annadower.com Instagram: @‌annacreativementor Podcast: The Uncool Designer Mentioned in the episode: The Designer Boss Summit  (aff link) I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (http://lucylucraft.co.uk ) If you enjoyed this episode please leave a 5* rating and review!
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Jan 29, 2025 • 39min

How Prerna & Mayank Built a Business Without Sacrificing Their Lives

This episode is brought to you by Riverside, an amazing platform that makes recording high-quality podcasts and videos super easy. Give Riverside a try—it's free! And if you love it as much as I do, use the code lizmosley to get 15% off when you subscribe. In this episode, we're diving into the year with an inspiring conversation with Prerna and Mayank, the husband-and-wife team behind Content Bistro. They share their incredible journey of building a successful online business over the past 13 years, all while working together as a married couple and navigating chronic health conditions. About Content Bistro: Instagram | Website Episode Highlights: 04:30 Working Together as a Married Couple 05:43 Challenges and Strategies in Business 20:19 Balancing Work and Personal Life 24:24 Overcoming Challenges and Staying Resilient Key Takeaways: Stay resilient and adaptable. The online world is constantly changing, so it's crucial to be able to adapt and evolve with it. Define your own goals and values. Don't get caught up in comparing yourself to others. Focus on what's important to you and your business. Play to your strengths. Understand your individual strengths and divide tasks accordingly to maximize efficiency and productivity. Embrace limitations as opportunities for creativity. Constraints can force you to think outside the box and find innovative solutions. Prioritize work-life balance. Set boundaries and create rituals to separate work time from personal time. I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (lucylucraft.co.uk) If you enjoyed this episode please leave a 5* rating and review!
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Jan 22, 2025 • 52min

An Optimist's Guide to AI with Phil Pallen

This episode is brought to you by Riverside, an amazing platform that makes recording high-quality podcasts and videos super easy. Give Riverside a try—it's free! And if you love it as much as I do, use the code lizmosley to get 15% off when you subscribe. As many of you know I'm obsessed with making my business more productive, and while I have my reservations about AI (I'm a catastrophiser!) I also love how it can take mundane and repetetive tasks off your hands leaving space to do business tasks you really enjoy. So I couldn't think of a better person to ask than my friend, returning guest and AI expert, Phil Pallen. Phil shares valuable insights on how small business owners can make AI work for them, without feeling overwhelmed or "behind." We chat about the importance of using AI strategically to enhance your business while retaining the human touch and personal experiences that clients love.  Key Takeaways: Focus on AI tools that support your business goals and the tasks you enjoy. Track your time to identify bottlenecks and areas where AI could save you time. Prioritize the human element of your business; clients value the personal touch. Episode Highlights: 02:41 Reframing your mindset around AI 07:59 Identifying tasks you dislike and outsourcing them 19:14 Three AI tools that have transformed Phil's business 32:52 The rise of audio AI and the need for safeguards 35:34 Tips for writing effective AI prompts 40:37 Using AI to automate tasks  46:04 Finding the sweet spot between high-impact tasks and those you enjoy About the Guest: Phil Pallen is a leading brand and AI strategist who has helped hundreds of small businesses around the world achieve meaningful growth. He is a trusted collaborator of Adobe, a member of the Content Authenticity Initiative, and has delivered keynote speeches on five different continents. Phil is the author of AI for Small Business and the creator of Brandmasters, a private membership community launching soon. Visit him online at philpallen.co and @philpallen on social media Mentioned in the episode: Check out Phil's book, AI for Small Business, for more tips and tools. I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (lucylucraft.co.uk) If you enjoyed this episode please leave a 5* rating and review!
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Jan 15, 2025 • 49min

Confessions of a Viral Content Creator with Callum McHugh

Design Your Own Branding is open! Sign up here Ever wondered what it's really like to go viral and build a massive social media following? In this episode of Building Your Brand, I chat with freelance graphic designer and content creator Callum McHugh about his unexpected rise to fame during the pandemic. We dive deep into the highs and lows of navigating the social media landscape, from the pressures of a large audience to the challenges of balancing client work with content creation. Key Takeaways: Authenticity is key: Staying true to yourself and your brand is crucial for long-term success on social media. Comparison is the thief of joy: Focus on your own journey and avoid comparing yourself to others. Embrace the ups and downs: Social media is a rollercoaster. Be prepared for both positive and negative experiences. Community over competition: Network and collaborate with other creators. Protect your mental health: Set boundaries and prioritize your well-being. Episode Highlights: 01:55 Callum's Journey: From Graphic Designer to Content Creator 03:33 The Rise to Fame: Going Viral During the Pandemic 05:51 Balancing Act: Content Creation vs. Graphic Design 07:53 The Struggles of Comparison and Self-Worth 15:10 Dealing with Metrics and Mental Health 21:12 Authenticity in Content Creation 24:55 Proactive Networking and Pitching 27:00 Dealing with Copying in Content Creation 36:16 Handling Negative Comments and Trolling About Callum: Instagram | Newsletter This episode was written and recorded by Liz Mosley and produced by Lucy Lucraft (lucylucraft.co.uk). If you enjoyed this episode, please leave a 5* rating and review! Let Liz know what you thought on Instagram @‌lizmmosley or @‌buildingyourbrandpodcast.
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Jan 8, 2025 • 57min

Beyond the 5 AM Club: Finding YOUR Productivity Style with Sophie Cliff

Welcome back to the Building Your Brand podcast for 2025! We're kicking off the year with an inspiring conversation with Sophie Cliff, author of "The Hustle Cure: A New Approach to Burnout and Productivity for Women". We dive deep into hustle culture, toxic productivity, and the importance of defining success on your own terms. About Sophie Cliff: Website | Instagram About The Hustle Cure: Website |  Episode Highlights: 00:04:49 - Sophie's new book, "The Hustle Cure," and its focus on women's unique productivity challenges and opportunities. 00:10:08 - The societal pressure to be busy and the "arrival fallacy" that keeps us chasing the next achievement. 00:19:19 - Distinguishing between authentic goals and those driven by ego or societal expectations. 00:25:17 - The importance of recognizing different seasons of life and adjusting productivity goals accordingly. 00:34:11 - The "Rest and Recharge Model" and the different types of rest we need to feel truly rejuvenated. 00:41:04 - Embracing individual differences in productivity styles and rejecting one-size-fits-all solutions. 00:51:46 - The power of self-compassion and accepting our own unique ways of working. Key Takeaways: Busyness has become a status symbol, leading to an unhealthy addiction to productivity. True success should be defined by our own values and priorities, not external pressures. Rest and self-care are essential, but they can look different for everyone. We need to be more mindful of the messages we consume about productivity and success. Self-compassion and acceptance are key to breaking free from the shame and blame cycle. This episode was written and recorded by Liz Mosley and produced by Lucy Lucraft  If you enjoyed this episode please leave a 5* rating and review!
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Dec 18, 2024 • 20min

From Chris Do's Podcast to Adobe Max: My Year of Growth with Hannah Isted

Welcome back to the last Building Your Brand episode of 2024! In this episode, friend of the podcast Hannah Isted interviews me. In a casual chat between Liz and Hannah, we reflect on the highs and lows of 2024. If you want a reminder to reflect on your year, this is the episode for you. Episode Highlights: 00:01:22 - Liz's forgotten word of the year 00:06:02 - A positive year in business with amazing projects and income growth 00:07:38 - The struggle with work-life balance and late nights 00:11:32 - Favorite things accomplished this year, including guesting on Chris Do's podcast and attending Adobe Max in Miami 00:14:26 - Standout podcast guests like Steve Holland and Annie Atkins 00:16:56 - Big goals for next year: an in-person podcast event and a YouTube channel 00:19:44 - Looking forward to more in 2025! Mentioned in the episode: Liz’s podcast website Liz’s episode on Chris Do’s podcast Episodes mentioned: Lois Seco, Annie Atkins, Hannah Bacon Key Takeaways: Reflecting on the past year can help inform future decisions. Support can come in many forms, including hiring help and investing in coaching. Saying "no" to some opportunities can create space for bigger and better ones. Prioritizing self-care and relaxation is crucial for maintaining a healthy work-life balance. Celebrating wins and acknowledging accomplishments is important. This episode was written and recorded by Liz Mosley and produced by Lucy Lucraft (http://lucylucraft.co.uk ) If you enjoyed this episode please leave a 5* rating and review! I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode!

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