
The Future of Identity
The Future of Identity podcast talks to the people building the IDtech products of tomorrow. In each episode, Trinsic CEO Riley Hughes dives deep with founders and product builders to discuss their insights about what it takes to successfully launch an identity product. We hope you join us as we highlight the people at the forefront of making IDtech consumable for every day users and what is needed to reach mass adoption.As a leader in the self-sovereign identity movement, Trinsic has seen hundreds of companies attempt to use decentralized identity to build products that help people take control of their identity and data. Learn more about Trinsic at https://trinsic.id/.
Latest episodes

Apr 25, 2024 • 47min
Adrian Field - OneID’s Approach to Driving BankID Adoption in the UK
Adrian Field from OneID discusses driving BankID adoption in the UK. Topics include revenue-share models with banks, key use cases, evolving user experience with verifiable credentials. Field shares insights on digital ID ecosystem after working in the space for four years.

Apr 3, 2024 • 29min
Taylor Liggett - ID.me’s Strategy for Adoption, Monetization, and Brand for 100 Million Wallets and Beyond
Taylor Liggett, Chief Growth Officer of ID.me, discusses the strategy for adoption, monetization, and brand for over 100 million wallets. Topics include reducing verification friction, conversion rates, web experiences, objections addressed, building consumer trust, and the future of interoperability in digital identity.

Mar 20, 2024 • 36min
Eric Scouten - Adobe’s Leading Role in the Content Authenticity Boom
On today’s episode we talked with Eric Scouten, Senior Engineering Manager at Adobe, who has been working for the last four years on solving content authenticity. What does that mean? We’ll get into it in the episode, but suffice it to say that it’s an effort to bring trust to content online.Was the pope really photographed in that puffy jacket? Was the photo of a war zone really taken this week, or is that from several years ago? And we’ll get into how to identify the identity of the individual or business behind the content, in a privacy-preserving way.We talk about adoption of the C2PA standard, how the content authenticity initiative recruited so many of the most influential tech and media platforms, and how Adobe built the conviction to ship the first versions into production despite a cold start problem.We also talk about the user experience of content authenticity, both from the creator side and consumer side, and some thornier issues including potential for censorship and deceit.This is a fascinating episode into an emerging standard that I believe will be an important part of all our lives over the coming years, and example of incredible innovation coming from a large technology company.You can learn more about the Content Authenticity Alliance at https://contentauthenticity.org/ and you can find more about the C2PA standard at https://c2pa.org/Subscribe to our weekly newsletter for more announcements related to the future of identity at trinsic.id/podcastReach out to Riley (@rileyphughes) and Trinsic (@trinsic_id) on Twitter. We’d love to hear from you.

Mar 6, 2024 • 31min
Adam Gunther - Tactical Insights from Equifax and IBM on Driving Reusable Identity Adoption
On today’s episode we spoke to Adam Gunther, SVP and General Manager of Digital Solutions at Equifax. This was a fascinating conversation about Adam’s journey leading decentralized identity at IBM, moving into an operating role within Equifax, and how their reusable identity strategy has evolved over time.We talk about tactical factors that are needed for reusable identity adoption, like solutions to liability and common taxonomies for onboarding and recovery. We also talk about how to move forward ambitious identity projects within large enterprises. Listen for Adam’s three rules for getting products off the ground, and why he says “no smart refrigerators.”You can learn more about Kount, an Equifax Company, on their website and you can find Adam on LinkedIn.Subscribe to our weekly newsletter for more announcements related to the future of identity at trinsic.id/podcastReach out to Riley (@rileyphughes) and Trinsic (@trinsic_id) on Twitter. We’d love to hear from you.

Feb 21, 2024 • 35min
Phil Windley - Identity Metasystems and Lessons from Building the Sovrin Foundation
Phil Windley discusses the rise and fall of the Sovrin Foundation as a self-sovereign identity metasystem. He shares lessons from successful identity systems like social login, and failed attempts such as certain identity blockchains. The podcast delves into the evolution of digital identity, funding strategies for tech visions, user-centric identity initiatives, and the importance of governance in self-sovereign identity systems.

Feb 7, 2024 • 38min
Nick Thomas: Finicity’s Journey from Personal Finance App to $985M Acquisition for their Open Banking Platform
Nick Thomas, co-founder of Finicity and EVP at Mastercard, discusses Finicity's journey from app to data aggregator. He shares insights on open banking, verifiable credentials, and parallels between fintech and IDtech. The podcast explores industry collaborations, disruptive innovations, and challenges in digital identity infrastructure.

Jan 24, 2024 • 53min
Jacques von Benecke: Launching National-Scale Self Sovereign Identity in Bhutan
In this episode, we talk with Jacques von Benecke, CTO of DHI, the commercial and investment arm of the government of Bhutan. If you haven’t heard, Bhutan has launched one of the most complete SSI ecosystems in the world! We spent most of the time diving in to how it’s going since launching just a few months ago.We get into metrics, like how many users have onboarded, and the growth rate over time. We cover use cases, business models, governance, and more! We even cover how they productize wallets for accessibility, and we were amazed to hear they have iOS, Android, and web… but they have 11 other wallet configurations they’ve had to build to cover the whole population!Most of all it was really interesting to see what can happen when you have top-down mandate to develop better digital identity and a strong technology approach to execute.To learn more about Bhutan’s National Digital Identity initiative you can visit Bhutan NDI or listen to Jacques' interview on the (un)Trustables podcast.Subscribe to our weekly newsletter for more announcements related to the future of identity at trinsic.id/podcastReach out to Riley (@rileyphughes) and Trinsic (@trinsic_id) on Twitter. We’d love to hear from you.

Jan 10, 2024 • 37min
Jon Gelsey: Identity Product GTM Insight from Auth0’s Early Days
Jon Gelsey, Founding CEO of Auth0 Inc, shares insights on building Auth0, technology adoption, and avoiding disruption by embracing change. He discusses the role of big tech in identity management and the importance of innovation in staying competitive. Gelsey emphasizes the user-centric approach and the future of secure identity practices.

Nov 15, 2023 • 34min
Harrison Tang: Spokeo’s Vision of a “People Search Engine” Powered by Verifiable Credentials
In this episode, we sit down with Harrison Tang, Co-founder and & CEO of Spokeo, which is a “people search engine”. Spokeo aggregates many sources of data about people and sells that data to verifiers. So at first blush, Harrison is an unlikely person to be a massive advocate for SSI and co-chair of the W3C Credentials Community Group.We dig in to why Spokeo cares about verifiable credentials, and how verifiable credentials represent the opportunity to deliver more trust to Spokeo’s customers and how they allow Spokeo to participate in the next wave of digital identity innovation. We also explore complex concepts like negative reputation and how AI will impact the personal data landscape. We finish out by talking about what current IDtech companies can learn from Spokeo’s early go-to-market and what it will take to get verifiable credential adoption.To learn more about Spokeo visit https://www.spokeo.com/ or follow Spokeo on social media (@Spokeo). You can find Harrison on social media as well (@tang_talks) and keep up with his latest thinking through his podcast ‘Tang Talks’.Reach out to Riley (@rileyphughes) and Trinsic (@trinsic_id) on Twitter. We’d love to hear from you.

Oct 26, 2023 • 46min
Carlos Korten: Lessons Learned From Bindle’s Health Pass
In this episode, we chat with Carlos Korten, Co-founder & Chief Product Officer of Bindle Systems. Bindle built one of the largest private-sector deployments of decentralized identity in the USA, and Carlos shares tons of stories from the trenches of getting hundreds of thousands of consumers on board.We dive in to the go-to-market strategies Bindle employed, including how they sold directly to verifiers, and how if they could do it over again, Carlos would focus even more narrowly on verifiers. We talk about their business model and what they learned about making money with verifiable credentials. And we talk about some of Carlos’ hard-earned lessons that he recommends to anyone building an IDtech product.From discussing the founding of Bindle, its journey through the pandemic, and then the decision to pivot away from a COVID product, Carlos and Riley’s discussion makes for an engaging episode.To contact Carlos or to learn more about Bindle’s current focus, reach out to carlos@bindlesystems.com.Reach out to Riley (@rileyphughes) and Trinsic (@trinsic_id) on Twitter. We’d love to hear from you.
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