The Impact Multiplier CEO

Richard Medcalf
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Jan 4, 2024 • 40min

S11E09 CEOs biggest mindset challenges, with Marshall Goldsmith

Today Richard Medcalf speaks with the legendary Marshall Goldsmith, in this episode of our "CEO Rolodex" season.Marshall is the only two-time winner of the Thinkers 50 Award for #1 Leadership Thinker in the World. He has been ranked as the #1 Executive Coach in the World and a Top Ten Business Thinker for the past eight years. Dr. Goldsmith is the author or editor of 36 books, including three New York Times bestsellers, that have sold over 2.5 million copies and been listed bestseller in 12 countries. Amazon cites him as the author of two of the Top 100 Leadership & Success Books Ever Written.In this conversation, you’ll learn:What Marshall has learned about being fulfilledWhy "BHAGs" are rubbishWhether achievement actually lead to happinessThe biggest mindset challenges CEOs haveMarshall's definition of legacyResources/sources mentioned:"Becoming Coachable" (Amazon link)marshallgoldsmith.comThe Impact Multiplier CEO Podcast (https://xquadrant.com/podcast/)Join Rivendell (https://xquadrant.com/rivendell/), our exponential programme for elite CEOs dedicated to transforming themselves, their businesses, and the world.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time.For full show notes, head to https://xquadrant.com/marshall-goldsmithTimestamps: 00:00 Intro04:57 Seeking a higher purpose09:46 Having purpose means playing to play, not to win or lose24:06 How to coach CEOs and future CEOs 32:33 How to give back generously
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Dec 28, 2023 • 44min

S13E28: What CEOs need to know about mental health, with Jon Cohen (CEO, Talkspace)

We're continuing our season on "business as a force for good." In this episode Richard speaks with Dr. Jon R. Cohen, CEO of Talkspace. Talkspace has expanded access to therapy for millions of Americans and brought to market innovative, in-demand tools and resources for people to take control of their mental health. Jon is also author of Swab: Leadership in the Race to Provide COVID Testing to AmericaIn this conversation, you’ll learn:What CEOs need to know about mental healthJon's three key strategies to drive an organisation around ambitious goalsHarnessing the "little man"Why you sometimes have to shun the advice of your key expertsThe importance of an "anti-permission culture"Resources/sources mentioned:Jon's book: Swab (https://www.amazon.com/Swab-Leadership-Provide-Testing-America/dp/1510778438)Talkspace.comThe Impact Multiplier CEO Podcast (https://xquadrant.com/podcast/)Join Rivendell (https://xquadrant.com/rivendell/), our exponential programme for elite CEOs dedicated to transforming themselves, their businesses, and the world.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/jon-cohenTimestamps:0:00 Intro09:05 The importance of mental health support for employers15:14 What Jon learned from COVID18:19 Surgeons make decisions despite uncertainty and bias21:45 Taking responsibility for mistakes and protecting reputation26:15 Innate desire to help overrides prejudice31:56 Increasing the number of users, prioritizing customer satisfaction35:22 Why talented people need freedom, trust, and autonomy39:28 AI strategy
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Dec 21, 2023 • 38min

S11E08: Creating value through a shared purpose, Simon Mainwaring (CEO, We First)

We're continuing our season on "the CEO rolodex." In this episode Richard speaks with Simon Mainwaring, founder/CEO of We First, a strategic consultancy accelerating growth and impact for today’s top purpose-driven brands. Simon’s first book, We First was a New York Times bestseller and his second book, Lead With We is a Wall Street Journal bestseller and awarded one of Forbes Top Ten Leadership Strategy Books of the Year.In this conversation, you’ll learn:Whether an idea like "we first" can really thrive in today's cut-throat business environmentHow CEOs can talk about their purpose and impact in a way that generates respect, not cynicismThe 5 reasons why businesses fail to create the most value from their purposeThe 3 "break points" that kill corporate efforts to build an engaging sense of purpose (and what to do instead)Resources/sources mentioned:simon@wefirstbranding.comWe First book (link)Lead with We book (link)Lead with We podcast: https://leadwithwe.com/The Impact Multiplier CEO Podcast (https://xquadrant.com/podcast/)Join Rivendell (https://xquadrant.com/rivendell/), our exponential programme for elite CEOs dedicated to transforming themselves, their businesses, and the world.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/simon-mainwaringTimestamps:0:00 Intro04:21 Forces threatening business11:11 How to stand out amidst the competition18:47 Commitment is essential for success in business23:45 Responsibility, love, and vulnerability in leadership28:25 "The power of leading with We."31:45 Meaningful commitment and collaborative approach for success33:46 Why you should consider a larger partner for company growth
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Dec 14, 2023 • 42min

S13E27: Aligning your business model for good, with Shane Bigelow (CEO, CHAMPtitles)

We're continuing our season on "business as a force for good", Richard speaks with Shane Bigelow. Shane is CEO of Champ Titles, a technology company that is changing the way that vehicle titles are created, managed, and transferred in the United States. In this conversation, you’ll learn:How to determine if your business is actually a force for goodHow asking "What if we only got paid from performance?" changed everything...Why does Shane go into the unglamorous area of vehicle titles?The difference between growth and scalingThe 3 levels of company growth and what is needed at each phaseResources/sources mentioned:CHAMPtitles.com (https://www.champtitles.com/) The Impact Multiplier CEO Podcast (https://xquadrant.com/podcast/)Join Rivendell (https://xquadrant.com/rivendell/), our exponential program for elite CEOs dedicated to transforming themselves, their businesses, and the world.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/shane-bigelowTimestamps:0:00 Intro04:01 How to reduce paper waste and pollution11:40 Maturity cycle: admit wrong, balance profit and good14:20 What is a Free system?18:09 Building titling technology19:37 What is crucial for market development?26:28 Scaling vs. growth32:47 How to build great teams40:05 Insights on doing well versus doing good
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Dec 7, 2023 • 33min

S13E26: The 'giving back mindset', with Paul Feith (CEO, Paul Gregory Media)

We're continuing our season on "business as a force for good." In this episode, Richard speaks with Paul Feith, founder/CEO of Paul Gregory Media, a digital marketing agency. Paul believes that business good = social good and is most passionate about working with mission-based clients who want to make a difference in the world. His company became a certified B-Corporation in 2020 and is a Real Leaders Impact Award winner.In this conversation, you’ll learn:How the mission of the business emerged organically over time.The creative ways Paul addresses employee retention, despite a limited budget due to serving primarily non-profitsThe policies Paul has built to make giving back part of the culture.Paul's mindset leads him to give away money that might otherwise go into his pocket.How Paul scaled the business beyond referralsResources/sources mentioned:Paul Gregory Media (https://paulgregorymedia.com/)The Impact Multiplier CEO Podcast (https://xquadrant.com/podcast/)Join Rivendell (https://xquadrant.com/rivendell/), our exponential program for elite CEOs dedicated to transforming themselves, their businesses, and the world.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/paul-feithTimestamps:0:00 Intro05:15 Skills & soft skills, talent 09:28 Fast, good, cheap - pick two13:41 Work 2 days on, 1 day off22:40 The Challenges of Nonprofits 25:54 The Importance of Sales 
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Nov 30, 2023 • 27min

S13E25: Creating a Movement of Positive Impact with Jeff Grass, (CEO, HUNGRY Marketplace)

We're continuing our season on "business as a force for good", Richard speaks with Jeff Grass, CEO of HUNGRY Marketplace.  Jeff is a serial entrepreneur with three successful exits under his belt. What sets HUNGRY Marketplace apart is its strong sense of purpose and mission. Jeff shares how his previous businesses were more focused on building ideas, but with Hungry, he wanted to create a business that not only succeeds but also has a positive impact on the world. In this conversation, you’ll learn:How to start a mission-centred and purpose-driven businessHow a shift in mindset and focus can lead to a more purposeful businessWhat are the opportunities for chef entrepreneurshipHow to best serve your clients, and also consider the well-being of your stakeholdersHow Hungry provides a compelling value proposition for both clients and chefs, creating a positive impact on the communityResources/sources mentioned:Visit Hungry Marketplace (https://tryhungry.com)The Impact Multiplier CEO Podcast(https://xquadrant.com/podcast/)Join Rivendell, the exclusive group of top CEOs dedicated to transforming themselves, their businesses, and the world. Visit https://xquadrant.com/services/ceo-mastermind/ to learn more and take your leadership to the next level.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/jeff-grassTimestamps:0:00 Intro06:57 The secret to make happier chefs10:12 Creating a culture with clarity & alignment.12:10 Expect mistakes16:08 How changing business to office catering changed everything.21:51 Entrepreneur CEO aims to empower and trust.
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Nov 23, 2023 • 42min

S13E24: Making a difference to the world, David Simnick (CEO, Soapbox)

We're continuing our season on "business as a force for good", Richard speaks with Dave Simnick, the CEO and co-founder of Soapbox – a company whose mission is to empower customers with the ability to change the world through everyday, quality purchases. Soapbox has donated over 36 million bars of soap to local homeless shelters and food pantries.In this conversation, you’ll learn:Why David chose the humble bar of soap for his mission-driven business.What Soapbox "messed up for years" before finally beating multinationals at their own game.The three qualities David hires for – and the interview question he uses to identify those traits.The three key roles of every startup CEO.Resources/sources mentioned:Visit Soapbox (https://www.soapboxsoaps.com)The Impact Multiplier CEO Podcast(https://xquadrant.com/podcast/)Join Rivendell, the exclusive group of top CEOs dedicated to transforming themselves, their businesses, and the world. Visit https://xquadrant.com/services/ceo-mastermind/ to learn more and take your leadership to the next level.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/david-simnickTimestamps:0:00 Intro04:04 Leadership evolves as the company grows10:47 Investments in soap and education yield positive results16:31 The idea behind Soapbox company name26:17 Great leaders eat last; ownership is key30:47 Changes and challenges, learning to adapt.
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Nov 16, 2023 • 31min

S13E23: "Servant leadership bit me on the ass", with Aaron Cruikshank (CEO, CTRS)

We're continuing our season on "business as a force for good", Richard speaks with Aaron Cruikshank, the CEO of market intelligence agency CTRS. Aaron describes himself as "the Rock and Roll Bad Boy of Market Intelligence" and has committed to give 5-10% of agency resources to support NGOs.In this conversation, you’ll learn:How servant leadership "bit Aaron back" and what he learned from that experience.Why and how Aaron is trying to create life-changing employment.How Aaron weaves in purpose to what, on the surface, looks like a traditional business.How "radical transparency" is paying off for the business.How to develop a community of practice around market intelligenceResources/sources mentioned:The Impact Multiplier CEO Podcast(https://xquadrant.com/podcast/)Join Rivendell, the exclusive group of top CEOs dedicated to transforming themselves, their businesses, and the world. Visit https://xquadrant.com/services/ceo-mastermind/ to learn more and take your leadership to the next level.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/aaron-cruikshankTimestamps: 0:00 Intro05:37 Changing mindset, and the concept of servant leadership.22:03 How to create life-changing employment26:34 Developing market intelligence community
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Nov 9, 2023 • 44min

S11E07: A more effective approach to managing change, with Mark Poppenborg (CEO, Intrinsify)

We're continuing our season on "The CEO Rolodex", Richard speaks with Mark Poppenborg, CEO of Intrinsify, a group of companies that leads businesses towards modern leadership, post-bureaucratic organizational design and purposeful work by advising and educating decision makers in key roles.Since he founded his first company in 2010 Mark has initiated several more ventures, earning him a name as a doer and his reputation as a true thought leader.In this conversation, you’ll learn:Why leaders need to IGNORE individuals in order to respect them fullyWhy businesses are not, fundamentally, people - and how to think about them insteadThe Influence of context on behavior, and what this means for change managementThe importance of a "safe haven project" if you want change to stickThe power of "via negative"Resources/sources mentioned:The Impact Multiplier CEO Podcast(https://xquadrant.com/podcast/)Join Rivendell, the exclusive group of top CEOs dedicated to transforming themselves, their businesses, and the world. Visit https://xquadrant.com/services/ceo-mastermind/ to learn more and take your leadership to the next level.Ready for a big leap forward in your own leadership? Elevate your leadership forever with the book Making Time for Strategy: How to be less busy and more successful. Buy your book here: https://xquadrant.com/time/For full show notes, head to https://xquadrant.com/mark-poppenborgTimestamps:0:00 Intro06:11 The importance of context in team performance16:47 Creating safe haven projects with organizational boundaries32:21 The state of management education and principles35:56 Restructure content strategy to address client needs
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Nov 2, 2023 • 47min

S13E22: Reshaping the future of learning, with Sahra-Josephine Hjorth (CEO, CanopyLAB)

Sahra-Josephine Hjorth, CEO of CanopyLAB, shares her journey in creating a trusted learning platform. Topics discussed include mental health, identity, and embracing mistakes. They also touch on transformative programs for CEOs, the importance of being well-informed, and the value of randomness and vulnerability in life.

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